Integration
Connect Freshworks CRM and SendGrid
When New Contact fires in Freshworks CRM, your agent runs Create or update contact in SendGrid, or New bounce in SendGrid to Add Note to Contact in Freshworks CRM. Describe the whole flow and it is built, tested on every scenario and kept running.
What the catalog holds today. Ask for anything missing and your agent reads the API documentation and adds it.
Build solutions, not workarounds.
What do you want Freshworks CRM and SendGrid to do together?
Ask the assistant
Connect your AI client
Give your AI client this address.
https://mcp.apiant.aiOne connection does both: ask your client to act in an app once, or have it build an automation that keeps running. Any client that takes a remote MCP server. Nothing to install. Create your free account, then sign in once in your browser.
Set it up in your client
Claude Code
Run this in the directory you want to work in.
claude mcp add --transport http -s project apiant-ai https://mcp.apiant.aiStart Claude Code there, approve the server, and sign in in the browser page it opens.
Claude Code guide (opens in a new tab)Claude, web and desktop
Open Customize, then Connectors, then Add custom connector, and paste the address. On Team and Enterprise an owner adds it first.
Setup guide (opens in a new tab)Cursor
Add the address to your MCP configuration as a server URL. Cursor signs you in in your browser.
Setup guide (opens in a new tab)Zed
Open Settings, then AI, then MCP Servers, then Add Server, then Add Remote Server.
Setup guide (opens in a new tab)Codex and the ChatGPT desktop app
Open Settings, then MCP servers, then Add server, and choose Streamable HTTP. From the terminal, Codex takes the address with its own add command and then signs you in.
Setup guide (opens in a new tab)Any other MCP client
Paste the address where the client asks for a remote MCP server URL, and name the server apiant-ai where it lets you. APIANT's skills reach the client over the same connection.
Setup guide (opens in a new tab)Connecting SendGrid and Freshworks CRM keeps your email list and your sales records describing the same people. New contacts in Freshworks CRM can be added as SendGrid marketing contacts, and bounces or unsubscribes in SendGrid can be written back onto the matching CRM contact so reps know an address has gone quiet.
Example flows
What Freshworks CRM and SendGrid can do together
From Freshworks CRM to SendGrid
When New Contact in Freshworks CRM
then Create or update contact in SendGrid
When New Deal in Freshworks CRM
then Send an email using template in SendGrid
From SendGrid to Freshworks CRM
When New bounce in SendGrid
then Add Note to Contact in Freshworks CRM
When New global suppression in SendGrid
then Find Contact by Email in Freshworks CRM
Starting points drawn from the triggers and actions in the catalog today. Describe the flow you need, at any depth, and your agent builds it and tests every scenario before it ships.
Everything your agent can do with Freshworks CRM and SendGrid
Triggers and actions 10 triggers · 27 actions
Trigger
New AccountPolling trigger: fires when a new sales account is created. Sorted by created_at descending.
Trigger
New ContactPolling trigger: fires when a new contact is created. Sorted by created_at descending.
Trigger
New DealPolling trigger: fires when a new deal is created. Sorted by created_at descending.
Trigger
New or Updated AccountPolling trigger: fires when a sales account is created or updated. Sorted by updated_at descending.
Trigger
New or Updated ContactPolling trigger: fires when a contact is created or updated. Sorted by updated_at descending.
Trigger
New or Updated DealPolling trigger: fires when a deal is created or updated. Sorted by updated_at descending.
Action
Add Note to ContactAdds a note to a contact (targetable_type=Contact) in Freshworks CRM.
Action
Create AccountCreates a new sales account in Freshworks CRM.
Action
Create AppointmentCreates an appointment in Freshworks CRM. from_date/end_date are ISO8601.
Action
Create ContactCreates a new contact in Freshworks CRM.
Action
Create DealCreates a new deal in Freshworks CRM.
Action
Create TaskCreates a task in Freshworks CRM. due_date is epoch milliseconds; targetable_type e.g. Contact/Deal/SalesAccount.
Action
Find Account by NameLooks up a sales account by name using the lookup endpoint.
Action
Find Contact by EmailLooks up a contact by email address using the lookup endpoint.
Action
Find deal by custom fieldSearches for a deal by the selected custom field. If a single match is found, emits the deal's details. If none or multiple match, an error occurs.
Action
Find deal by nameSearches for a deal by name. If a single match is found, emits the deal's details. If none or multiple match, an error occurs.
Action
Find deal stage by nameSearches for a deal stage by name. If a single match is found, emits the stage's details. If none or multiple match, an error occurs.
Action
Find pipeline by nameSearches for a pipeline by name. If a single match is found, emits the pipeline's details. If none or multiple match, an error occurs.
Action
Get AccountRetrieves a sales account by ID in Freshworks CRM.
Action
Get ContactRetrieves a contact by ID in Freshworks CRM.
Action
Get DealRetrieves a deal by ID in Freshworks CRM.
Action
Update ContactUpdates an existing contact by ID in Freshworks CRM.
Action
Update DealUpdates an existing deal by ID in Freshworks CRM.
Trigger
New bouncePolls the v3 Suppression Bounces API for bounced email addresses. Emits one record per bounce.
Trigger
New global suppressionPolls the v3 Suppressions API for globally-suppressed (unsubscribed) email addresses. Emits one record per suppressed email.
Trigger
New or updated recipientTriggered when a recipient is created or updated.
Trigger
New suppressed emailTriggered when a new email is suppressed.
Action
Add to suppression groupAdd a recipient's email to a SendGrid suppression group (unsubscribe group).
Action
Create custom fieldCreates a new custom field.
Action
Create listCreates a new marketing contact list via the v3 Marketing Lists API.
Action
Create or update contactAdds or updates a marketing contact (upsert by email) via the v3 Marketing Contacts API. Optionally assigns to lists.
Action
Create or update recipientCreates a new recipient if the email does not exist, otherwise updates the existing recipient.
Action
Delete contactsDeletes one or more marketing contacts by their contact IDs via the v3 Marketing Contacts API.
Action
Get contact by emailLooks up a marketing contact by email address via the v3 Marketing Contacts search-by-emails endpoint.
Action
Remove from suppression groupRemove a recipient's email from a SendGrid suppression group (unsubscribe group).
Action
Send an emailSends an email via the v3 Mail Send API to a single recipient with subject and plain-text or HTML body.
Action
Send an email using templateSends an email via the v3 Mail Send API using a dynamic template ID. Dynamic template data is passed as a JSON object.
No trigger or action matches that. Ask your agent to add it: it reads the API documentation and builds what you describe.
Each app on its own
Reviews
What our customers say
More from Freshworks CRM
Freshworks CRM to HubSpotHubSpot is your all-in-one stop for all of your marketing software needs.
Freshworks CRM to SalesforceSalesforce is a leading enterprise customer relationship management (CRM) platform.
Freshworks CRM to SlackSlack is a messaging platform for teams. Post messages, manage channels, users, reminders, and react to...
Freshworks CRM to MailchimpMailchimp marketing automation and email platform.
Freshworks CRM to StripeStripe is a payment processing platform for online businesses.
Freshworks CRM to ShopifyShopify is a commerce platform for online stores and retail point-of-sale.
More into SendGrid
HubSpot to SendGridHubSpot is your all-in-one stop for all of your marketing software needs.
Salesforce to SendGridSalesforce is a leading enterprise customer relationship management (CRM) platform.
Slack to SendGridSlack is a messaging platform for teams. Post messages, manage channels, users, reminders, and react to...
Gmail to SendGridGmail is Google’s email service, featuring spam protection, search functions, and seamless integration with...
Pipedrive to SendGridPipedrive is a sales CRM and pipeline management tool.
ActiveCampaign to SendGridActiveCampaign is a marketing automation, email marketing, and CRM platform.
Questions
Freshworks CRM and SendGrid, answered
Will a bounce in SendGrid land on the right Freshworks CRM contact?
The agent takes the bounced address from SendGrid and runs Find Contact by Email in Freshworks CRM, so the note is added to the matching contact. If no contact matches that address, nothing is written and the record is skipped.
What happens if someone created in Freshworks CRM is already in SendGrid?
The Create or update contact action in SendGrid matches on email address, so an existing marketing contact is updated rather than duplicated. New addresses are added and can be assigned to the list you name.
What can start an automation from Freshworks CRM?
Any of Freshworks CRM's 6 triggers in the catalog, including New Contact, New Deal, New Account and New or Updated Account. Describe the moment in plain language and your agent picks the right one.
What can your agent do in SendGrid when something happens in Freshworks CRM?
Any of SendGrid's 10 actions, including Create or update contact, Send an email using template, Create custom field and Create list. Your agent maps the data both ways and tests every scenario before it ships.
Can it also run from SendGrid to Freshworks CRM?
Yes. When something happens in SendGrid, your agent can act in Freshworks CRM too. This page covers both directions: SendGrid's triggers and Freshworks CRM's actions are listed here as well.
Do I have to build a connector for Freshworks CRM or SendGrid?
No. Both are in the catalog with their triggers and actions. You describe the automation; your agent builds it, tests every scenario and keeps it running.
Can my AI client use Freshworks CRM and SendGrid without building an automation?
Yes. With your AI client connected to APIANT, ask it to do something in either app once and it runs that action on the spot. Ask for an automation and your agent builds it, tests every scenario and keeps it running. One connection covers both.
What happens when something fails?
Your agent works that out for you. It plans the failure paths along with the happy path, then tests every scenario before it ships.
Is there a free plan?
Yes. Every plan includes the agent, including free, and building from your own AI client spends no assistant credits.