Integration

Connect ActiveCampaign and Freshworks CRM

When Contact unsubscribed from list fires in ActiveCampaign, your agent runs Update Contact in Freshworks CRM, or New Account in Freshworks CRM to Add account in ActiveCampaign. Describe the whole flow and it is built, tested on every scenario and kept running.

What the catalog holds today. Ask for anything missing and your agent reads the API documentation and adds it.

Build solutions, not workarounds.

What do you want ActiveCampaign and Freshworks CRM to do together?

Ask the assistant

You'll sign in before anything runs. What you typed comes with you.

Examples

Pick one to fill the box, then change anything: the steps, the wording, even the apps. Go as long as you like.

Connect your AI client

Give your AI client this address.

https://mcp.apiant.ai

One connection does both: ask your client to act in an app once, or have it build an automation that keeps running. Any client that takes a remote MCP server. Nothing to install. Create your free account, then sign in once in your browser.

Set it up in your client
Claude Code

Run this in the directory you want to work in.

claude mcp add --transport http -s project apiant-ai https://mcp.apiant.ai

Start Claude Code there, approve the server, and sign in in the browser page it opens.

Claude Code guide (opens in a new tab)
Claude, web and desktop

Open Customize, then Connectors, then Add custom connector, and paste the address. On Team and Enterprise an owner adds it first.

Setup guide (opens in a new tab)
Cursor

Add the address to your MCP configuration as a server URL. Cursor signs you in in your browser.

Setup guide (opens in a new tab)
Zed

Open Settings, then AI, then MCP Servers, then Add Server, then Add Remote Server.

Setup guide (opens in a new tab)
Codex and the ChatGPT desktop app

Open Settings, then MCP servers, then Add server, and choose Streamable HTTP. From the terminal, Codex takes the address with its own add command and then signs you in.

Setup guide (opens in a new tab)
Any other MCP client

Paste the address where the client asks for a remote MCP server URL, and name the server apiant-ai where it lets you. APIANT's skills reach the client over the same connection.

Setup guide (opens in a new tab)

ActiveCampaign holds the marketing history — tags, lists, campaign activity — while Freshworks CRM holds the accounts, deals and tasks your sales team works from. Connecting them means a tag or unsubscribe in ActiveCampaign can update the matching Freshworks CRM contact, and new Freshworks CRM contacts and accounts land in ActiveCampaign without retyping.

Example flows

What ActiveCampaign and Freshworks CRM can do together

From ActiveCampaign to Freshworks CRM

From Freshworks CRM to ActiveCampaign

Starting points drawn from the triggers and actions in the catalog today. Describe the flow you need, at any depth, and your agent builds it and tests every scenario before it ships.

Everything your agent can do with ActiveCampaign and Freshworks CRM

Triggers and actions 25 triggers · 101 actions

Each app on its own

Reviews

What our customers say

More from ActiveCampaign

More into Freshworks CRM

Questions

ActiveCampaign and Freshworks CRM, answered

How do you match an ActiveCampaign contact to the right person in Freshworks CRM?

The usual way is the Find Contact by Email action in Freshworks CRM, using the email from the ActiveCampaign trigger. If a match comes back, the flow continues with actions like Add Note to Contact or Update Contact; if not, it can create the contact instead.

Can deal changes in Freshworks CRM flow back into ActiveCampaign?

Yes, the New Deal and New or Updated Deal triggers in Freshworks CRM can drive ActiveCampaign actions such as Add deal, Update deal or Create a deal note. Matching an existing ActiveCampaign deal first uses Find deal by title.

What can start an automation from ActiveCampaign?

Any of ActiveCampaign's 19 triggers in the catalog, including Contact unsubscribed from list, New deal, Tag added to contact and Deal task completed. Describe the moment in plain language and your agent picks the right one.

What can your agent do in Freshworks CRM when something happens in ActiveCampaign?

Any of Freshworks CRM's 17 actions, including Create Deal, Update Contact, Create Account and Create Appointment. Your agent maps the data both ways and tests every scenario before it ships.

Can it also run from Freshworks CRM to ActiveCampaign?

Yes. When something happens in Freshworks CRM, your agent can act in ActiveCampaign too. This page covers both directions: Freshworks CRM's triggers and ActiveCampaign's actions are listed here as well.

Do I have to build a connector for ActiveCampaign or Freshworks CRM?

No. Both are in the catalog with their triggers and actions. You describe the automation; your agent builds it, tests every scenario and keeps it running.

Can my AI client use ActiveCampaign and Freshworks CRM without building an automation?

Yes. With your AI client connected to APIANT, ask it to do something in either app once and it runs that action on the spot. Ask for an automation and your agent builds it, tests every scenario and keeps it running. One connection covers both.

What happens when something fails?

Your agent works that out for you. It plans the failure paths along with the happy path, then tests every scenario before it ships.

Is there a free plan?

Yes. Every plan includes the agent, including free, and building from your own AI client spends no assistant credits.