--- title: "Optimizely integrations and MCP server - APIANT.ai" description: "Connect Optimizely to any other app, or use it from your AI client over MCP. The Optimizely platform technology provides A/B testing tools, in which two..." canonical: "https://apiant.ai/connections/optimizely" --- # Optimizely integrations Connect Optimizely to any other app, or use it from your AI client over MCP. The Optimizely platform technology provides A/B testing tools, in which two versions of a web page can be compared for performance, and multivariate testing. Connects with an API key [optimizely.com](https://optimizely.com/) **26** actions What the catalog holds today. Ask for anything missing and your agent reads the API documentation and adds it. ## What do you want to automate with Optimizely? Give your AI client this address. `https://mcp.apiant.ai` One connection does both: ask your client to act in an app once, or have it build an automation that keeps running. Any client that takes a remote MCP server. Nothing to install. Create your free account, then sign in once in your browser. ### Set it up in your client ### Claude Code Run this in the directory you want to work in. `claude mcp add --transport http -s project apiant-ai https://mcp.apiant.ai` Start Claude Code there, approve the server, and sign in in the browser page it opens. [Claude Code guide (opens in a new tab)](https://apiant.ai/docs/mcp/claude-code) ### Claude, web and desktop Open Customize, then Connectors, then Add custom connector, and paste the address. On Team and Enterprise an owner adds it first. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Cursor Add the address to your MCP configuration as a server URL. Cursor signs you in in your browser. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Zed Open Settings, then AI, then MCP Servers, then Add Server, then Add Remote Server. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Codex and the ChatGPT desktop app Open Settings, then MCP servers, then Add server, and choose Streamable HTTP. From the terminal, Codex takes the address with its own add command and then signs you in. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Any other MCP client Paste the address where the client asks for a remote MCP server URL, and name the server apiant-ai where it lets you. APIANT's skills reach the client over the same connection. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) Popular ## Optimizely with the apps people pair it with most - [ **HubSpot to Optimizely** HubSpot is your all-in-one stop for all of your marketing software needs.](https://apiant.ai/connect/hubspot-to-optimizely) - [ **Salesforce to Optimizely** Salesforce is a leading enterprise customer relationship management (CRM) platform.](https://apiant.ai/connect/salesforce-to-optimizely) - [ **Slack to Optimizely** Slack is a messaging platform for teams. Post messages, manage channels, users, reminders, and react to...](https://apiant.ai/connect/slack-to-optimizely) - [ **Google Sheets to Optimizely** Google Sheets is Google's online spreadsheet app for creating, editing and sharing spreadsheets.](https://apiant.ai/connect/google-sheets-to-optimizely) - [ **Gmail to Optimizely** Gmail is Google’s email service, featuring spam protection, search functions, and seamless integration with...](https://apiant.ai/connect/gmail-to-optimizely) - [ **Google Calendar to Optimizely** Google Calendar is a time management tool providing scheduling features, event reminders, and integration...](https://apiant.ai/connect/google-calendar-to-optimizely) - [ **Google Drive to Optimizely** Google Drive is a cloud storage solution for uploading, sharing, and collaborating on files across devices...](https://apiant.ai/connect/google-drive-to-optimizely) - [ **Mailchimp to Optimizely** Mailchimp marketing automation and email platform.](https://apiant.ai/connect/mailchimp-to-optimizely) Pair it ## Connect Optimizely with another app - [ **HubSpot to Optimizely**](https://apiant.ai/connect/hubspot-to-optimizely) - [ **Salesforce to Optimizely**](https://apiant.ai/connect/salesforce-to-optimizely) - [ **Slack to Optimizely**](https://apiant.ai/connect/slack-to-optimizely) - [ **Google Sheets to Optimizely**](https://apiant.ai/connect/google-sheets-to-optimizely) - [ **Gmail to Optimizely**](https://apiant.ai/connect/gmail-to-optimizely) - [ **Google Calendar to Optimizely**](https://apiant.ai/connect/google-calendar-to-optimizely) - [ **Google Drive to Optimizely**](https://apiant.ai/connect/google-drive-to-optimizely) - [ **Mailchimp to Optimizely**](https://apiant.ai/connect/mailchimp-to-optimizely) - [ **Stripe to Optimizely**](https://apiant.ai/connect/stripe-to-optimizely) - [ **Shopify to Optimizely**](https://apiant.ai/connect/shopify-to-optimizely) - [ **QuickBooks Online to Optimizely**](https://apiant.ai/connect/quickbooks-online-to-optimizely) - [ **Pipedrive to Optimizely**](https://apiant.ai/connect/pipedrive-to-optimizely) - [ **ActiveCampaign to Optimizely**](https://apiant.ai/connect/activecampaign-to-optimizely) - [ **Notion to Optimizely**](https://apiant.ai/connect/notion-to-optimizely) - [ **Airtable to Optimizely**](https://apiant.ai/connect/airtable-to-optimizely) - [ **Trello to Optimizely**](https://apiant.ai/connect/trello-to-optimizely) - [ **Asana to Optimizely**](https://apiant.ai/connect/asana-to-optimizely) - [ **JIRA to Optimizely**](https://apiant.ai/connect/jira-to-optimizely) - [ **ClickUp to Optimizely**](https://apiant.ai/connect/clickup-to-optimizely) - [ **Zoom to Optimizely**](https://apiant.ai/connect/zoom-to-optimizely) - [ **Discord to Optimizely**](https://apiant.ai/connect/discord-to-optimizely) - [ **Twilio to Optimizely**](https://apiant.ai/connect/twilio-to-optimizely) - [ **SendGrid to Optimizely**](https://apiant.ai/connect/sendgrid-to-optimizely) - [ **Outlook to Optimizely**](https://apiant.ai/connect/outlook-to-optimizely) - [ **Intercom to Optimizely**](https://apiant.ai/connect/intercom-to-optimizely) - [ **Freshdesk to Optimizely**](https://apiant.ai/connect/freshdesk-to-optimizely) - [ **Klaviyo to Optimizely**](https://apiant.ai/connect/klaviyo-to-optimizely) - [ **Brevo to Optimizely**](https://apiant.ai/connect/brevo-to-optimizely) - [ **Typeform to Optimizely**](https://apiant.ai/connect/typeform-to-optimizely) - [ **JotForm to Optimizely**](https://apiant.ai/connect/jotform-to-optimizely) - [ **Calendly to Optimizely**](https://apiant.ai/connect/calendly-to-optimizely) - [ **PandaDoc to Optimizely**](https://apiant.ai/connect/pandadoc-to-optimizely) - [ **Webflow to Optimizely**](https://apiant.ai/connect/webflow-to-optimizely) - [ **Wix to Optimizely**](https://apiant.ai/connect/wix-to-optimizely) - [ **Instagram to Optimizely**](https://apiant.ai/connect/instagram-to-optimizely) - [ **OpenAI to Optimizely**](https://apiant.ai/connect/openai-to-optimizely) - [ **OneDrive to Optimizely**](https://apiant.ai/connect/onedrive-to-optimizely) - [ **Google Docs to Optimizely**](https://apiant.ai/connect/google-docs-to-optimizely) - [ **Ontraport to Optimizely**](https://apiant.ai/connect/ontraport-to-optimizely) - [ **Freshworks CRM to Optimizely**](https://apiant.ai/connect/freshworks-crm-to-optimizely) - [ **GoHighLevel to Optimizely**](https://apiant.ai/connect/gohighlevel-to-optimizely) - [ **Capsule CRM to Optimizely**](https://apiant.ai/connect/capsule-crm-to-optimizely) - [ **Copper to Optimizely**](https://apiant.ai/connect/copper-to-optimizely) - [ **Streak to Optimizely**](https://apiant.ai/connect/streak-to-optimizely) - [ **NetHunt CRM to Optimizely**](https://apiant.ai/connect/nethunt-crm-to-optimizely) - [ **MINDBODY to Optimizely**](https://apiant.ai/connect/mindbody-to-optimizely) - [ **PostgreSQL to Optimizely**](https://apiant.ai/connect/postgresql-to-optimizely) - [ **MySQL to Optimizely**](https://apiant.ai/connect/mysql-to-optimizely) - [ **Vercel to Optimizely**](https://apiant.ai/connect/vercel-to-optimizely) - [ **PagerDuty to Optimizely**](https://apiant.ai/connect/pagerduty-to-optimizely) - [ **Gravity Forms to Optimizely**](https://apiant.ai/connect/gravity-forms-to-optimizely) - [ **HubSpot Enterprise to Optimizely**](https://apiant.ai/connect/hubspot-enterprise-to-optimizely) - [ **Google Forms to Optimizely**](https://apiant.ai/connect/google-forms-to-optimizely) - [ **Facebook Lead Ads to Optimizely**](https://apiant.ai/connect/facebook-lead-ads-to-optimizely) - [ **monday.com to Optimizely**](https://apiant.ai/connect/monday-com-to-optimizely) - [ **Google Ads to Optimizely**](https://apiant.ai/connect/google-ads-to-optimizely) - [ **Google Tasks to Optimizely**](https://apiant.ai/connect/google-tasks-to-optimizely) - [ **Telegram to Optimizely**](https://apiant.ai/connect/telegram-to-optimizely) - [ **MailerLite to Optimizely**](https://apiant.ai/connect/mailerlite-to-optimizely) - [ **Google Contacts to Optimizely**](https://apiant.ai/connect/google-contacts-to-optimizely) What your agent can do with Optimizely ## Triggers and actions 26 actions - Action **Add attribute** Creates a new attribute in an Optimizely project, which can be used to target audiences. - Action **Add audience** Adds a new audience to an Optimizely project and returns the id of the audience that was created. - Action **Add campaign** Creates a new personalization campaign in an Optimizely project and returns its id. - Action **Add experiment** Creates a new experiment in an Optimizely project and returns its id. - Action **Add feature** Creates a new feature flag in an Optimizely project. Works only with legacy Full Stack projects, and returns the id of the new feature. - Action **Add page** Creates a new page in an Optimizely project, defining the URL where experiments and campaigns can run and when it activates. Returns the created page. - Action **Add project** Creates a new Optimizely project in your account and returns the created project. - Action **Delete experiment** Archives an Optimizely experiment by its ID. Optimizely keeps archived experiments rather than permanently removing them. - Action **Get audience** Returns a single Optimizely audience by its ID, including its name, targeting conditions and status. An error occurs if the audience is not found. - Action **Get campaign** Returns a single Optimizely campaign by its ID, including its status, metrics, targeting and custom field values. - Action **Get experiment** Returns a single experiment by its ID, including its status, variations, metrics and targeting. Fails if the experiment is not found. - Action **Get experiment results** Returns the results of an Optimizely experiment, including metric performance per variation, reach and statistical significance, optionally limited to a time range or visitor segment. - Action **Get feature** Returns a single feature by its ID, including its variables and its rollout rules in each environment. Works only with legacy Full Stack projects. - Action **Get project** Returns all the properties of a single Optimizely project, including its platform, status and web snippet settings. - Action **List attributes** Returns all attributes in an Optimizely project, including their keys, names and archived status. - Action **List audiences** Returns the audiences in an Optimizely project, optionally filtered by archived or journey status. - Action **List campaigns** Returns all campaigns in an Optimizely project, optionally narrowed by journey or archived status. - Action **List environments** Returns all of the environments that have been created in an Optimizely project. - Action **List events** Returns all events in an Optimizely project, including pageview events and, optionally, classic goals. - Action **List experiments** Returns all experiments in an Optimizely project or campaign. - Action **List features** Returns all features created in an Optimizely project, including their variables and per-environment rollout rules. - Action **List pages** Returns the pages defined in an Optimizely project, optionally including single-use pages generated for campaign URL targeting. - Action **List projects** Returns all the projects in your Optimizely account, with their settings and status. - Action **Update campaign** Updates an existing Optimizely campaign's details, targeting and metrics, and can publish, start, pause, resume or unarchive it. Returns the updated campaign. - Action **Update experiment** Updates an Optimizely experiment's settings, such as its name, audiences, metrics, variations and schedule, and can optionally publish, start, pause, resume or unarchive it. Returns the updated experiment. - Action **Update feature** Updates an existing feature's name, key, description, variables, environment rollout rules or archived state, and returns the updated feature. Reviews ## What our customers say Questions ## Optimizely, answered ### ### Is there a Optimizely MCP server? APIANT's MCP server at https://mcp.apiant.ai works with Optimizely. Add that address to any AI client that takes a remote MCP server and sign in once in your browser. Your client can then run Optimizely actions on demand, or have APIANT build, test and run automations that use Optimizely. Nothing to install. ### ### What can your agent do in Optimizely? Any of Optimizely's 26 actions, including Update campaign, Update experiment, Update feature and Add attribute. Your agent maps the data both ways and tests every scenario before it ships. ### ### Can I use Optimizely directly from Claude, ChatGPT or Cursor? Yes. Connect your AI client to APIANT once and it works with Optimizely two ways. Ask it to do something in Optimizely once and it runs that action on the spot. Ask for an automation and your agent builds it, tests every scenario and keeps it running on its own. A one-off action uses your plan's tasks the same way an automation step does. ### ### Do I need to write code against the Optimizely API? No. APIANT connects to the Optimizely API for you, with your Optimizely API key. Describe what you want in plain language and your agent builds it on the Optimizely triggers and actions in the catalog. If you need an endpoint that is not there yet, your agent reads the Optimizely API documentation and adds it. ### ### Which apps can Optimizely connect to? Any app in the catalog; the list on this page pairs Optimizely with each of them. If the other app is missing, point your agent at its API documentation and it builds the connector. ### ### What happens when something fails? Your agent works that out for you. It plans the failure paths along with the happy path, then tests every scenario before it ships. ### ### Is there a free plan? Yes. Every plan includes the agent, including free, and building from your own AI client spends no assistant credits.