---
title: "Connect Upsales to Loops - APIANT.ai"
description: "When \"New Activity\" fires in Upsales, your agent runs \"Add Contact\" in Loops."
canonical: "https://apiant.ai/connect/upsales-to-loops"
---

# Connect Upsales to Loops

When **New Activity** fires in [Upsales](https://apiant.ai/connections/upsales), your agent runs **Add Contact** in [Loops](https://apiant.ai/connections/loops). Describe the whole flow and it is built, tested on every scenario and kept running.

Upsales **6** triggers Upsales **12** actions Loops **12** actions

What the catalog holds today. Ask for anything missing and your agent reads the API documentation and adds it.

## What do you want Upsales and Loops to do together?

Give your AI client this address.

`https://mcp.apiant.ai`

One connection does both: ask your client to act in an app once, or have it build an automation that keeps running. Any client that takes a remote MCP server. Nothing to install. Create your free account, then sign in once in your browser.

### Set it up in your client

### Claude Code

Run this in the directory you want to work in.

`claude mcp add --transport http -s project apiant-ai https://mcp.apiant.ai`

Start Claude Code there, approve the server, and sign in in the browser page it opens.

[Claude Code guide (opens in a new tab)](https://apiant.ai/docs/mcp/claude-code)

### Claude, web and desktop

Open Customize, then Connectors, then Add custom connector, and paste the address. On Team and Enterprise an owner adds it first.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Cursor

Add the address to your MCP configuration as a server URL. Cursor signs you in in your browser.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Zed

Open Settings, then AI, then MCP Servers, then Add Server, then Add Remote Server.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Codex and the ChatGPT desktop app

Open Settings, then MCP servers, then Add server, and choose Streamable HTTP. From the terminal, Codex takes the address with its own add command and then signs you in.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Any other MCP client

Paste the address where the client asks for a remote MCP server URL, and name the server apiant-ai where it lets you. APIANT's skills reach the client over the same connection.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

Example flows

## What Upsales can start in Loops

- When **New Activity** in Upsales then **Add Contact** in Loops
- When **New Appointment** in Upsales then **Add contact property** in Loops

Starting points drawn from the triggers and actions in the catalog today. Describe the flow you need, at any depth, and your agent builds it and tests every scenario before it ships.

Everything your agent can do with Upsales and Loops

## Triggers and actions 6 triggers · 24 actions

- Trigger

**New Activity**

Triggers when a new activity (to-do or phone call) is created in Upsales.

- Trigger

**New Appointment**

Triggers when a new appointment is created in Upsales.

- Trigger

**New Company**

Triggers when a new company is created in Upsales.

- Trigger

**New Contact**

Triggers when a new contact is created in Upsales.

- Trigger

**New Opportunity**

Triggers when a new opportunity (an open order with probability between 1 and 99) is created in Upsales.

- Trigger

**New Order**

Triggers when a new order (a won deal at 100% probability) is created in Upsales.

- Action

**Add order**

Creates an order in Upsales for a company, with its stage, owner and product rows.

- Action

**Add product**

Creates a new product in Upsales, optionally with per-currency prices or as a bundle of other products.

- Action

**Create Contact**

Creates a contact person in Upsales, linked to a company.

- Action

**Delete company**

Deletes a company in Upsales.

- Action

**Delete contact**

Deletes a contact in Upsales.

- Action

**Find a Company**

Finds companies in Upsales by name and returns the matching companies.

- Action

**Find a Contact**

Finds contacts in Upsales by email address or name.

- Action

**Find opportunities by criteria**

Returns open opportunities (probability 1-99) matching the given description, company, stage, owner or contact.

- Action

**Find orders by criteria**

Finds won orders in Upsales matching a description, company, stage, owner or contact.

- Action

**Find products by criteria**

Finds products in Upsales matching a name, article number, category or active status.

- Action

**Update opportunity**

Updates an existing opportunity in Upsales, such as its stage, probability, close date, products or custom fields.

- Action

**Update order**

Updates an existing order in Upsales — its description, date, owner, company, stage, probability, order rows and custom fields.

- Action

**Add Contact**

Creates a new contact in your Loops audience, with optional name, user group, subscription status, mailing list memberships and custom contact properties.

- Action

**Add contact property**

Creates a new custom contact property in your Loops account, such as a plan name or signup date, so it can be stored on contacts.

- Action

**Delete Contact**

Deletes a contact from your Loops audience, identified by email address or user ID.

- Action

**Find Contact**

Finds a Loops contact by email address or by your own user ID and returns the matching contact, including its custom properties.

- Action

**Get campaign**

Returns a single Loops campaign by its ID, including its name, status, audience, mailing list and schedule.

- Action

**List campaigns**

Returns all campaigns in your Loops account, with each campaign's name, status, audience and scheduling details.

- Action

**List contact properties**

Returns the contact properties defined in your Loops account, either all of them or only your custom ones.

- Action

**List mailing lists**

Returns every mailing list in your Loops account, with each list's name, description and whether it is public.

- Action

**List transactional emails**

Returns the transactional emails in your Loops account, including each email's id, name, and the data variables it expects.

- Action

**Send Event**

Sends an event for a contact in Loops to trigger workflows, identifying the contact by email or user ID and optionally updating their contact properties and mailing list subscriptions.

- Action

**Send Transactional Email**

Sends a published Loops transactional email to one recipient, filling in the email's data variables.

- Action

**Update Contact**

Updates a Loops contact identified by email or user ID, including standard fields, custom contact properties and mailing list subscriptions. Creates the contact if no match exists.

## Each app on its own

- [ **Upsales** The revenue engine for fast-growing businesses. You need to move fast and sell more.](https://apiant.ai/connections/upsales)
- [ **Loops** Loops is a platform for SaaS companies to send marketing and transactional email.](https://apiant.ai/connections/loops)

Reviews

## What our customers say

## More from Upsales

- [ **Upsales to Zoom** Zoom unifies cloud video conferencing, simple online meetings, group messaging, and a software-based...](https://apiant.ai/connect/upsales-to-zoom)
- [ **Upsales to Webflow** Webflow is a professional website builder and CMS for designing, building, and launching responsive...](https://apiant.ai/connect/upsales-to-webflow)
- [ **Upsales to Wix** The Wix website builder gives businesses of any size the tools to create, manage and grow a fully integrated...](https://apiant.ai/connect/upsales-to-wix)
- [ **Upsales to LinkedIn** LinkedIn is a professional networking platform enabling job seekers, companies, and thought leaders to...](https://apiant.ai/connect/upsales-to-linkedin)
- [ **Upsales to Facebook** Facebook is a social media and advertising platform used by individuals and businesses to connect, share...](https://apiant.ai/connect/upsales-to-facebook)
- [ **Upsales to Anthropic** Anthropic builds Claude, a family of large language models.](https://apiant.ai/connect/upsales-to-anthropic)

## More into Loops

- [ **HubSpot to Loops** HubSpot is your all-in-one stop for all of your marketing software needs.](https://apiant.ai/connect/hubspot-to-loops)
- [ **Salesforce to Loops** Salesforce is a leading enterprise customer relationship management (CRM) platform.](https://apiant.ai/connect/salesforce-to-loops)
- [ **Slack to Loops** Slack is a messaging platform for teams. Post messages, manage channels, users, reminders, and react to...](https://apiant.ai/connect/slack-to-loops)
- [ **Google Sheets to Loops** Google Sheets is Google's online spreadsheet app for creating, editing and sharing spreadsheets.](https://apiant.ai/connect/google-sheets-to-loops)
- [ **Gmail to Loops** Gmail is Google’s email service, featuring spam protection, search functions, and seamless integration with...](https://apiant.ai/connect/gmail-to-loops)
- [ **Google Calendar to Loops** Google Calendar is a time management tool providing scheduling features, event reminders, and integration...](https://apiant.ai/connect/google-calendar-to-loops)

Questions

## Upsales and Loops, answered

###

### What can start an automation from Upsales?

Any of Upsales's 6 triggers in the catalog, including New Activity, New Appointment, New Company and New Contact. Describe the moment in plain language and your agent picks the right one.

###

### What can your agent do in Loops when something happens in Upsales?

Any of Loops's 12 actions, including Send Event, Send Transactional Email, Update Contact and Add Contact. Your agent maps the data both ways and tests every scenario before it ships.

###

### Can it also run from Loops to Upsales?

Loops has no triggers in the catalog today, so automations start in Upsales. If you need the other direction, ask: your agent reads Loops's API documentation and adds it.

###

### Do I have to build a connector for Upsales or Loops?

No. Both are in the catalog with their triggers and actions. You describe the automation; your agent builds it, tests every scenario and keeps it running.

###

### Can my AI client use Upsales and Loops without building an automation?

Yes. With your AI client connected to APIANT, ask it to do something in either app once and it runs that action on the spot. Ask for an automation and your agent builds it, tests every scenario and keeps it running. One connection covers both.

###

### What happens when something fails?

Your agent works that out for you. It plans the failure paths along with the happy path, then tests every scenario before it ships.

###

### Is there a free plan?

Yes. Every plan includes the agent, including free, and building from your own AI client spends no assistant credits.
