--- title: "Connect SQL Server to Persona - APIANT.ai" description: "When \"New or Updated Row\" fires in SQL Server, your agent runs \"List Events\" in Persona." canonical: "https://apiant.ai/connect/sql-server-to-persona" --- # Connect SQL Server to Persona When **New or Updated Row** fires in [SQL Server](https://apiant.ai/connections/sql-server), your agent runs **List Events** in [Persona](https://apiant.ai/connections/persona). Describe the whole flow and it is built, tested on every scenario and kept running. SQL Server **4** triggers SQL Server **7** actions Persona **4** actions What the catalog holds today. Ask for anything missing and your agent reads the API documentation and adds it. ## What do you want SQL Server and Persona to do together? Give your AI client this address. `https://mcp.apiant.ai` One connection does both: ask your client to act in an app once, or have it build an automation that keeps running. Any client that takes a remote MCP server. Nothing to install. Create your free account, then sign in once in your browser. ### Set it up in your client ### Claude Code Run this in the directory you want to work in. `claude mcp add --transport http -s project apiant-ai https://mcp.apiant.ai` Start Claude Code there, approve the server, and sign in in the browser page it opens. [Claude Code guide (opens in a new tab)](https://apiant.ai/docs/mcp/claude-code) ### Claude, web and desktop Open Customize, then Connectors, then Add custom connector, and paste the address. On Team and Enterprise an owner adds it first. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Cursor Add the address to your MCP configuration as a server URL. Cursor signs you in in your browser. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Zed Open Settings, then AI, then MCP Servers, then Add Server, then Add Remote Server. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Codex and the ChatGPT desktop app Open Settings, then MCP servers, then Add server, and choose Streamable HTTP. From the terminal, Codex takes the address with its own add command and then signs you in. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Any other MCP client Paste the address where the client asks for a remote MCP server URL, and name the server apiant-ai where it lets you. APIANT's skills reach the client over the same connection. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) Example flows ## What SQL Server can start in Persona - When **New or Updated Row** in SQL Server then **List Events** in Persona - When **New Row** in SQL Server then **Update Account** in Persona Starting points drawn from the triggers and actions in the catalog today. Describe the flow you need, at any depth, and your agent builds it and tests every scenario before it ships. Everything your agent can do with SQL Server and Persona ## Triggers and actions 4 triggers · 11 actions - Trigger **New or Updated Row** Triggers when a new row is added or modified. - Trigger **New or Updated Row (Custom Query)** Fires for each new or changed row returned by a SELECT statement you write against the connected SQL Server database. - Trigger **New Row** Triggers when you add a new row. - Trigger **New Table** Fires when a new table appears in the connected SQL Server database. - Action **Add Row** Add one row to a table on the connected SQL Server database. - Action **Delete Row** Delete the rows in a table whose chosen column equals a value. - Action **Find Row** Find the first row in a table whose chosen column matches a value. - Action **Find Rows via Custom Query** Runs a SELECT statement you write against the connected SQL Server database and returns every row it matches. - Action **Find Row via Custom Query** Runs a SELECT statement you write against the connected SQL Server database and returns the first row it matches. - Action **Run Custom Statement** Runs a statement you write against the connected SQL Server database that changes data rather than returning rows, and reports how many rows it changed. - Action **Update Row** Change column values on every row of a table whose chosen column matches a value. - Action **Get Account** Fetches a Persona Account by ID. An error occurs if the Account is not found. - Action **List Accounts** Returns a list of your organization's Persona accounts, most recently created first, optionally filtered by reference ID. - Action **List Events** Returns all events in your Persona organization, most recent first, optionally filtered by event name, object id or event id. - Action **Update Account** Updates an existing Persona Account by ID. ## Each app on its own - [ **SQL Server** Connect directly to a Microsoft SQL Server database and run SQL statements from your automations.](https://apiant.ai/connections/sql-server) - [ **Persona** Identity verification API for KYC checks, document verification, and fraud prevention workflows.](https://apiant.ai/connections/persona) Reviews ## What our customers say ## More from SQL Server - [ **SQL Server to Stripe** Stripe is a payment processing platform for online businesses.](https://apiant.ai/connect/sql-server-to-stripe) - [ **SQL Server to Trello** Trello is a visual collaboration tool that organizes projects into boards, lists, and cards.](https://apiant.ai/connect/sql-server-to-trello) - [ **SQL Server to JIRA** Atlassian JIRA Cloud — issue tracking and project management.](https://apiant.ai/connect/sql-server-to-jira) - [ **SQL Server to Zoom** Zoom unifies cloud video conferencing, simple online meetings, group messaging, and a software-based...](https://apiant.ai/connect/sql-server-to-zoom) - [ **SQL Server to Typeform** Build and publish online forms, surveys, and quizzes with Typeform.](https://apiant.ai/connect/sql-server-to-typeform) - [ **SQL Server to Webflow** Webflow is a professional website builder and CMS for designing, building, and launching responsive...](https://apiant.ai/connect/sql-server-to-webflow) ## More into Persona - [ **Gravity Forms to Persona** Gravity Forms is a premier WordPress plugin that makes it easy to create powerful forms on the fly.](https://apiant.ai/connect/gravity-forms-to-persona) - [ **Salesmate to Persona** Salesmate is an All-in-one Sales Management, Automation, and Acceleration Software for Teams of All Sizes &...](https://apiant.ai/connect/salesmate-to-persona) - [ **HubSpot to Persona** HubSpot is your all-in-one stop for all of your marketing software needs.](https://apiant.ai/connect/hubspot-to-persona) - [ **Salesforce to Persona** Salesforce is a leading enterprise customer relationship management (CRM) platform.](https://apiant.ai/connect/salesforce-to-persona) - [ **Slack to Persona** Slack is a messaging platform for teams. Post messages, manage channels, users, reminders, and react to...](https://apiant.ai/connect/slack-to-persona) - [ **Google Sheets to Persona** Google Sheets is Google's online spreadsheet app for creating, editing and sharing spreadsheets.](https://apiant.ai/connect/google-sheets-to-persona) Questions ## SQL Server and Persona, answered ### ### What can start an automation from SQL Server? Any of SQL Server's 4 triggers in the catalog, including New or Updated Row, New or Updated Row (Custom Query), New Row and New Table. Describe the moment in plain language and your agent picks the right one. ### ### What can your agent do in Persona when something happens in SQL Server? Any of Persona's 4 actions, including Update Account, Get Account, List Accounts and List Events. Your agent maps the data both ways and tests every scenario before it ships. ### ### Can it also run from Persona to SQL Server? Persona has no triggers in the catalog today, so automations start in SQL Server. If you need the other direction, ask: your agent reads Persona's API documentation and adds it. ### ### Do I have to build a connector for SQL Server or Persona? No. Both are in the catalog with their triggers and actions. You describe the automation; your agent builds it, tests every scenario and keeps it running. ### ### Can my AI client use SQL Server and Persona without building an automation? Yes. With your AI client connected to APIANT, ask it to do something in either app once and it runs that action on the spot. Ask for an automation and your agent builds it, tests every scenario and keeps it running. One connection covers both. ### ### What happens when something fails? Your agent works that out for you. It plans the failure paths along with the happy path, then tests every scenario before it ships. ### ### Is there a free plan? Yes. Every plan includes the agent, including free, and building from your own AI client spends no assistant credits.