--- title: "Connect Snitcher and SQL Server - APIANT.ai" description: "When \"New Organisation\" fires in Snitcher, your agent runs \"Add Row\" in SQL Server." canonical: "https://apiant.ai/connect/snitcher-to-sql-server" --- # Connect Snitcher and SQL Server When **New Organisation** fires in [Snitcher](https://apiant.ai/connections/snitcher), your agent runs **Add Row** in [SQL Server](https://apiant.ai/connections/sql-server), or **New or Updated Row** in SQL Server to **Reveal Contact Email** in Snitcher. Describe the whole flow and it is built, tested on every scenario and kept running. Snitcher **2** triggers Snitcher **11** actions SQL Server **4** triggers SQL Server **7** actions What the catalog holds today. Ask for anything missing and your agent reads the API documentation and adds it. ## What do you want Snitcher and SQL Server to do together? Give your AI client this address. `https://mcp.apiant.ai` One connection does both: ask your client to act in an app once, or have it build an automation that keeps running. Any client that takes a remote MCP server. Nothing to install. Create your free account, then sign in once in your browser. ### Set it up in your client ### Claude Code Run this in the directory you want to work in. `claude mcp add --transport http -s project apiant-ai https://mcp.apiant.ai` Start Claude Code there, approve the server, and sign in in the browser page it opens. [Claude Code guide (opens in a new tab)](https://apiant.ai/docs/mcp/claude-code) ### Claude, web and desktop Open Customize, then Connectors, then Add custom connector, and paste the address. On Team and Enterprise an owner adds it first. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Cursor Add the address to your MCP configuration as a server URL. Cursor signs you in in your browser. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Zed Open Settings, then AI, then MCP Servers, then Add Server, then Add Remote Server. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Codex and the ChatGPT desktop app Open Settings, then MCP servers, then Add server, and choose Streamable HTTP. From the terminal, Codex takes the address with its own add command and then signs you in. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Any other MCP client Paste the address where the client asks for a remote MCP server URL, and name the server apiant-ai where it lets you. APIANT's skills reach the client over the same connection. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) Example flows ## What Snitcher and SQL Server can do together ### From Snitcher to SQL Server - When **New Organisation** in Snitcher then **Add Row** in SQL Server - When **Organisation Enters Segment** in Snitcher then **Update Row** in SQL Server ### From SQL Server to Snitcher - When **New or Updated Row** in SQL Server then **Reveal Contact Email** in Snitcher - When **New Row** in SQL Server then **Find Contacts** in Snitcher Starting points drawn from the triggers and actions in the catalog today. Describe the flow you need, at any depth, and your agent builds it and tests every scenario before it ships. Everything your agent can do with Snitcher and SQL Server ## Triggers and actions 6 triggers · 18 actions - Trigger **New Organisation** Triggered when a new company is identified visiting your website in the selected Snitcher workspace. - Trigger **Organisation Enters Segment** Triggered when a company first appears in the selected Snitcher segment. - Action **Create Custom Field** Creates a new custom field definition on organisations in a Snitcher workspace. - Action **Create Tag** Creates a new tag in a Snitcher workspace so it can be applied to organisations. - Action **Find Contacts** Returns the known contacts at an organisation in Snitcher, looked up by organisation UUID or company domain. - Action **Find Organisation** Looks up an organisation in a Snitcher workspace by company name and returns the first match. - Action **Get User Profile** Returns the name, email and id of the Snitcher user the connection belongs to. - Action **List Custom Fields** Returns all custom field definitions set up on organisations in a Snitcher workspace. - Action **List Segments** Returns all segments defined in a Snitcher workspace. - Action **List Sessions** Returns the website visits (sessions) recorded across a Snitcher workspace for a date or date range, with optional segment, URL and referrer filters. - Action **List Workspaces** Returns the Snitcher workspaces the connected account can access, including each workspace's UUID, name, website and available tags. - Action **Reveal Contact Email** Uses a Snitcher email-reveal credit to return the email address of a known organisation contact. - Action **Search Organisations** Searches the organisations in a Snitcher workspace using advanced field filters. - Trigger **New or Updated Row** Triggers when a new row is added or modified. - Trigger **New or Updated Row (Custom Query)** Fires for each new or changed row returned by a SELECT statement you write against the connected SQL Server database. - Trigger **New Row** Triggers when you add a new row. - Trigger **New Table** Fires when a new table appears in the connected SQL Server database. - Action **Add Row** Add one row to a table on the connected SQL Server database. - Action **Delete Row** Delete the rows in a table whose chosen column equals a value. - Action **Find Row** Find the first row in a table whose chosen column matches a value. - Action **Find Rows via Custom Query** Runs a SELECT statement you write against the connected SQL Server database and returns every row it matches. - Action **Find Row via Custom Query** Runs a SELECT statement you write against the connected SQL Server database and returns the first row it matches. - Action **Run Custom Statement** Runs a statement you write against the connected SQL Server database that changes data rather than returning rows, and reports how many rows it changed. - Action **Update Row** Change column values on every row of a table whose chosen column matches a value. ## Each app on its own - [ **Snitcher** Snitcher is a B2B visitor ID platform that helps you uncover your anonymous website visitors.](https://apiant.ai/connections/snitcher) - [ **SQL Server** Connect directly to a Microsoft SQL Server database and run SQL statements from your automations.](https://apiant.ai/connections/sql-server) Reviews ## What our customers say ## More from Snitcher - [ **Snitcher to GoHighLevel** All-in-one sales and marketing platform agencies white-label and resell to their clients — contacts...](https://apiant.ai/connect/snitcher-to-gohighlevel) - [ **Snitcher to Legnext** Legnext is a platform that lets you automate AI Image generation without any setup.](https://apiant.ai/connect/snitcher-to-legnext) - [ **Snitcher to Telegram** Telegram is a cloud-based instant messaging and voice over IP service developed by Telegram Messenger LLP.](https://apiant.ai/connect/snitcher-to-telegram) - [ **Snitcher to Google Sheets** Google Sheets is Google's online spreadsheet app for creating, editing and sharing spreadsheets.](https://apiant.ai/connect/snitcher-to-google-sheets) - [ **Snitcher to Stripe** Stripe is a payment processing platform for online businesses.](https://apiant.ai/connect/snitcher-to-stripe) - [ **Snitcher to Trello** Trello is a visual collaboration tool that organizes projects into boards, lists, and cards.](https://apiant.ai/connect/snitcher-to-trello) ## More into SQL Server - [ **HubSpot to SQL Server** HubSpot is your all-in-one stop for all of your marketing software needs.](https://apiant.ai/connect/hubspot-to-sql-server) - [ **Slack to SQL Server** Slack is a messaging platform for teams. Post messages, manage channels, users, reminders, and react to...](https://apiant.ai/connect/slack-to-sql-server) - [ **Mailchimp to SQL Server** Mailchimp marketing automation and email platform.](https://apiant.ai/connect/mailchimp-to-sql-server) - [ **Shopify to SQL Server** Shopify is a commerce platform for online stores and retail point-of-sale.](https://apiant.ai/connect/shopify-to-sql-server) - [ **QuickBooks Online to SQL Server** QuickBooks Online accounting — manage customers, invoices, bills, payments, vendors, expenses, and more via...](https://apiant.ai/connect/quickbooks-online-to-sql-server) - [ **Pipedrive to SQL Server** Pipedrive is a sales CRM and pipeline management tool.](https://apiant.ai/connect/pipedrive-to-sql-server) Questions ## Snitcher and SQL Server, answered ### ### What can start an automation from Snitcher? Any of Snitcher's 2 triggers in the catalog, including New Organisation and Organisation Enters Segment. Describe the moment in plain language and your agent picks the right one. ### ### What can your agent do in SQL Server when something happens in Snitcher? Any of SQL Server's 7 actions, including Update Row, Add Row, Find Row and Find Rows via Custom Query. Your agent maps the data both ways and tests every scenario before it ships. ### ### Can it also run from SQL Server to Snitcher? Yes. When something happens in SQL Server, your agent can act in Snitcher too. This page covers both directions: SQL Server's triggers and Snitcher's actions are listed here as well. ### ### Do I have to build a connector for Snitcher or SQL Server? No. Both are in the catalog with their triggers and actions. You describe the automation; your agent builds it, tests every scenario and keeps it running. ### ### Can my AI client use Snitcher and SQL Server without building an automation? Yes. With your AI client connected to APIANT, ask it to do something in either app once and it runs that action on the spot. Ask for an automation and your agent builds it, tests every scenario and keeps it running. One connection covers both. ### ### What happens when something fails? Your agent works that out for you. It plans the failure paths along with the happy path, then tests every scenario before it ships. ### ### Is there a free plan? Yes. Every plan includes the agent, including free, and building from your own AI client spends no assistant credits.