---
title: "Connect SMS Manager by BulkSMS.com.au to Frase - APIANT.ai"
description: "When \"New Delivery Receipt\" fires in SMS Manager by BulkSMS.com.au, your agent runs \"Add brief\" in Frase."
canonical: "https://apiant.ai/connect/sms-manager-by-bulksms-com-au-to-frase"
---

# Connect SMS Manager by BulkSMS.com.au to Frase

When **New Delivery Receipt** fires in [SMS Manager by BulkSMS.com.au](https://apiant.ai/connections/sms-manager-by-bulksms-com-au), your agent runs **Add brief** in [Frase](https://apiant.ai/connections/frase). Describe the whole flow and it is built, tested on every scenario and kept running.

SMS Manager by BulkSMS.com.au **3** triggers SMS Manager by BulkSMS.com.au **5** actions Frase **16** actions

What the catalog holds today. Ask for anything missing and your agent reads the API documentation and adds it.

## What do you want SMS Manager by BulkSMS.com.au and Frase to do together?

Give your AI client this address.

`https://mcp.apiant.ai`

One connection does both: ask your client to act in an app once, or have it build an automation that keeps running. Any client that takes a remote MCP server. Nothing to install. Create your free account, then sign in once in your browser.

### Set it up in your client

### Claude Code

Run this in the directory you want to work in.

`claude mcp add --transport http -s project apiant-ai https://mcp.apiant.ai`

Start Claude Code there, approve the server, and sign in in the browser page it opens.

[Claude Code guide (opens in a new tab)](https://apiant.ai/docs/mcp/claude-code)

### Claude, web and desktop

Open Customize, then Connectors, then Add custom connector, and paste the address. On Team and Enterprise an owner adds it first.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Cursor

Add the address to your MCP configuration as a server URL. Cursor signs you in in your browser.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Zed

Open Settings, then AI, then MCP Servers, then Add Server, then Add Remote Server.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Codex and the ChatGPT desktop app

Open Settings, then MCP servers, then Add server, and choose Streamable HTTP. From the terminal, Codex takes the address with its own add command and then signs you in.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Any other MCP client

Paste the address where the client asks for a remote MCP server URL, and name the server apiant-ai where it lets you. APIANT's skills reach the client over the same connection.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

Example flows

## What SMS Manager by BulkSMS.com.au can start in Frase

- When **New Delivery Receipt** in SMS Manager by BulkSMS.com.au then **Add brief** in Frase
- When **New Incoming MMS** in SMS Manager by BulkSMS.com.au then **Add topic cluster** in Frase

Starting points drawn from the triggers and actions in the catalog today. Describe the flow you need, at any depth, and your agent builds it and tests every scenario before it ships.

Everything your agent can do with SMS Manager by BulkSMS.com.au and Frase

## Triggers and actions 3 triggers · 21 actions

- Trigger

**New Delivery Receipt**

Triggers when a delivery receipt arrives for an SMS, MMS or WhatsApp message you sent.

- Trigger

**New Incoming MMS**

Triggers when an MMS is received on one of your inbound numbers, with its sender, text and image links.

- Trigger

**New Incoming SMS**

Triggers when an SMS is received on one of your inbound numbers.

- Action

**Get Message**

Returns the summary of a sent message — sender, text, status, recipient count and cost — looked up by its message reference.

- Action

**Get Simulated Message Status**

Returns the status of a message simulated from a demo handset: queued, processing, processed (with the received message's id) or failed.

- Action

**Send MMS**

Sends an MMS (picture message) to one or more phone numbers, contacts or groups, and returns the message reference and cost.

- Action

**Send SMS**

Sends an SMS text message to one or more phone numbers, contacts or groups.

- Action

**Simulate Incoming Message from Demo Handset**

Sends a free simulated SMS, MMS or WhatsApp message from a demo handset into your account, firing the same webhooks a real message does.

- Action

**Add brief**

Creates a Frase content brief from a completed research session. The brief is created with a pending status and its outline is generated in the background; if a brief already exists for the research session, that brief is returned instead.

- Action

**Add topic cluster**

Creates a topic cluster in Frase, either org-wide or scoped to one of your sites.

- Action

**Add tracked prompt**

Add a new prompt for Frase to track for AI visibility across AI answer engines.

- Action

**Analyze SERP**

Analyzes the Google search results for a keyword, returning organic results, the AI Overview and its sources, People Also Ask questions, and related searches.

- Action

**Delete content**

Moves a content article to the trash in Frase (soft delete). Trashed content can be restored later.

- Action

**Generate content**

Starts generating an article from an existing Frase brief. Generation runs in the background; the returned content id can be used to check its progress.

- Action

**Get audit**

Retrieve a site audit's details and summary, optionally including the audited pages.

- Action

**Get brief**

Retrieve a Frase brief by its ID, including its outline sections.

- Action

**Get content**

Retrieve a specific Frase content article by its ID, including its body, metadata, and SEO/GEO/E-E-A-T scores.

- Action

**Get research**

Retrieve a specific Frase research session by its ID, including its status, summary, findings, sources and type-specific research data.

- Action

**List sites**

Lists the websites associated with your Frase organization.

- Action

**List topic clusters**

Lists the organization's topic clusters, optionally limited to one site.

- Action

**Start audit**

Start a new site audit on one of your Frase sites.

- Action

**Start research**

Start AI-powered research on a topic in Frase. Research runs asynchronously; the returned research id can be used to check progress and read the results.

- Action

**Update brief**

Update a Frase brief's metadata (topic, keywords, content type, intent, word count, tone, audience, guardrails) and/or replace its outline.

- Action

**Update content**

Updates a Frase content article's title, body, status, SEO metadata, or target keywords. Fields left blank are not changed.

## Each app on its own

- [ **SMS Manager by BulkSMS.com.au** SMS Manager by BulkSMS.com.au is a bulk SMS and MMS messaging platform.](https://apiant.ai/connections/sms-manager-by-bulksms-com-au)
- [ **Frase** SEO content platform that researches, drafts, optimizes, and publishes articles and tracks AI search...](https://apiant.ai/connections/frase)

Reviews

## What our customers say

## More from SMS Manager by BulkSMS.com.au

- [ **SMS Manager by BulkSMS.com.au to Stripe** Stripe is a payment processing platform for online businesses.](https://apiant.ai/connect/sms-manager-by-bulksms-com-au-to-stripe)
- [ **SMS Manager by BulkSMS.com.au to Trello** Trello is a visual collaboration tool that organizes projects into boards, lists, and cards.](https://apiant.ai/connect/sms-manager-by-bulksms-com-au-to-trello)
- [ **SMS Manager by BulkSMS.com.au to Zoom** Zoom unifies cloud video conferencing, simple online meetings, group messaging, and a software-based...](https://apiant.ai/connect/sms-manager-by-bulksms-com-au-to-zoom)
- [ **SMS Manager by BulkSMS.com.au to Twilio** Cloud communications platform for sending SMS/MMS messages, making and managing voice calls, and looking up...](https://apiant.ai/connect/sms-manager-by-bulksms-com-au-to-twilio)
- [ **SMS Manager by BulkSMS.com.au to Typeform** Build and publish online forms, surveys, and quizzes with Typeform.](https://apiant.ai/connect/sms-manager-by-bulksms-com-au-to-typeform)
- [ **SMS Manager by BulkSMS.com.au to Webflow** Webflow is a professional website builder and CMS for designing, building, and launching responsive...](https://apiant.ai/connect/sms-manager-by-bulksms-com-au-to-webflow)

## More into Frase

- [ **HubSpot to Frase** HubSpot is your all-in-one stop for all of your marketing software needs.](https://apiant.ai/connect/hubspot-to-frase)
- [ **Salesforce to Frase** Salesforce is a leading enterprise customer relationship management (CRM) platform.](https://apiant.ai/connect/salesforce-to-frase)
- [ **Slack to Frase** Slack is a messaging platform for teams. Post messages, manage channels, users, reminders, and react to...](https://apiant.ai/connect/slack-to-frase)
- [ **Google Sheets to Frase** Google Sheets](https://apiant.ai/connect/google-sheets-to-frase)
- [ **Gmail to Frase** Gmail is Google’s email service, featuring spam protection, search functions, and seamless integration with...](https://apiant.ai/connect/gmail-to-frase)
- [ **Google Calendar to Frase** Google Calendar is a time management tool providing scheduling features, event reminders, and integration...](https://apiant.ai/connect/google-calendar-to-frase)

Questions

## SMS Manager by BulkSMS.com.au and Frase, answered

###

### What can start an automation from SMS Manager by BulkSMS.com.au?

Any of SMS Manager by BulkSMS.com.au's 3 triggers in the catalog, including New Delivery Receipt, New Incoming MMS and New Incoming SMS. Describe the moment in plain language and your agent picks the right one.

###

### What can your agent do in Frase when something happens in SMS Manager by BulkSMS.com.au?

Any of Frase's 16 actions, including Update brief, Update content, Add brief and Add topic cluster. Your agent maps the data both ways and tests every scenario before it ships.

###

### Can it also run from Frase to SMS Manager by BulkSMS.com.au?

Frase has no triggers in the catalog today, so automations start in SMS Manager by BulkSMS.com.au. If you need the other direction, ask: your agent reads Frase's API documentation and adds it.

###

### Do I have to build a connector for SMS Manager by BulkSMS.com.au or Frase?

No. Both are in the catalog with their triggers and actions. You describe the automation; your agent builds it, tests every scenario and keeps it running.

###

### Can my AI client use SMS Manager by BulkSMS.com.au and Frase without building an automation?

Yes. With your AI client connected to APIANT, ask it to do something in either app once and it runs that action on the spot. Ask for an automation and your agent builds it, tests every scenario and keeps it running. One connection covers both.

###

### What happens when something fails?

Your agent works that out for you. It plans the failure paths along with the happy path, then tests every scenario before it ships.

###

### Is there a free plan?

Yes. Every plan includes the agent, including free, and building from your own AI client spends no assistant credits.
