---
title: "Connect Slack and ActiveCampaign - APIANT.ai"
description: "When \"New Message Posted to Channel\" fires in Slack, your agent runs \"Add or update contact by email\" in ActiveCampaign."
canonical: "https://apiant.ai/connect/slack-to-activecampaign"
---

# Connect Slack and ActiveCampaign

When **New Message Posted to Channel** fires in [Slack](https://apiant.ai/connections/slack), your agent runs **Add or update contact by email** in [ActiveCampaign](https://apiant.ai/connections/activecampaign), or **New deal** in ActiveCampaign to **Send Message** in Slack. Describe the whole flow and it is built, tested on every scenario and kept running.

Slack **15** triggers Slack **60** actions ActiveCampaign **19** triggers ActiveCampaign **84** actions

What the catalog holds today. Ask for anything missing and your agent reads the API documentation and adds it.

## What do you want Slack and ActiveCampaign to do together?

Give your AI client this address.

`https://mcp.apiant.ai`

One connection does both: ask your client to act in an app once, or have it build an automation that keeps running. Any client that takes a remote MCP server. Nothing to install. Create your free account, then sign in once in your browser.

### Set it up in your client

### Claude Code

Run this in the directory you want to work in.

`claude mcp add --transport http -s project apiant-ai https://mcp.apiant.ai`

Start Claude Code there, approve the server, and sign in in the browser page it opens.

[Claude Code guide (opens in a new tab)](https://apiant.ai/docs/mcp/claude-code)

### Claude, web and desktop

Open Customize, then Connectors, then Add custom connector, and paste the address. On Team and Enterprise an owner adds it first.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Cursor

Add the address to your MCP configuration as a server URL. Cursor signs you in in your browser.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Zed

Open Settings, then AI, then MCP Servers, then Add Server, then Add Remote Server.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Codex and the ChatGPT desktop app

Open Settings, then MCP servers, then Add server, and choose Streamable HTTP. From the terminal, Codex takes the address with its own add command and then signs you in.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Any other MCP client

Paste the address where the client asks for a remote MCP server URL, and name the server apiant-ai where it lets you. APIANT's skills reach the client over the same connection.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

Connecting ActiveCampaign and Slack lets your sales and marketing work show up where your team already talks. New deals, tags and deal tasks in ActiveCampaign can reach the right channel or person in Slack, and messages or new members in Slack can create contacts, notes and tasks back in ActiveCampaign.

Example flows

## What Slack and ActiveCampaign can do together

### From Slack to ActiveCampaign

- When **New Message Posted to Channel** in Slack then **Add or update contact by email** in ActiveCampaign
- When **New User** in Slack then **Add task** in ActiveCampaign

### From ActiveCampaign to Slack

- When **New deal** in ActiveCampaign then **Send Message** in Slack
- When **New deal task** in ActiveCampaign then **Send Direct Message** in Slack

Starting points drawn from the triggers and actions in the catalog today. Describe the flow you need, at any depth, and your agent builds it and tests every scenario before it ships.

Everything your agent can do with Slack and ActiveCampaign

## Triggers and actions 34 triggers · 144 actions

- Trigger

**New Channel**

Triggers when a new channel is created in the workspace.

- Trigger

**New Channel (instant)**

Triggers when a new channel is created (Slack event channel_created).

- Trigger

**New Channel Member**

Triggers when a member joins a chosen channel (Slack event member_joined_channel).

- Trigger

**New File (instant)**

Triggers when a new file is uploaded to the workspace (Slack event file_created).

- Trigger

**New Mention (instant)**

Triggers when a username or keyword is mentioned in a channel. Events API message events with keyword filter.

- Trigger

**New Message Posted to Channel**

Triggers when a message is posted to a chosen channel (Slack event message.channels).

- Trigger

**New Message Posted to Private Channel**

Triggers when a message is posted to a chosen private channel or group DM (Slack events message.groups, message.mpim).

- Trigger

**New Pinned Item**

Triggers when an item is pinned in a channel.

- Trigger

**New Public Message Posted Anywhere**

Triggers when a message is posted to any public channel (Slack event message.channels).

- Trigger

**New Reaction Added**

Triggers when an emoji reaction is added to a message (Slack event reaction_added).

- Trigger

**New Saved Message**

Triggers when a message or file is saved (starred) (Slack event star_added).

- Trigger

**New Team Custom Emoji**

Triggers when a custom emoji is added to the workspace (Slack event emoji_changed).

- Trigger

**New Thread Reply**

Triggers when a new reply is added to a message thread.

- Trigger

**New User**

Triggers when a new user joins the workspace. Polling; deduped by user id.

- Trigger

**New User (instant)**

Triggers when a new user joins the workspace (Slack event team_join).

- Action

**Add Bookmark**

Add a bookmark to a channel.

- Action

**Add Reaction**

Add an emoji reaction to a message.

- Action

**Add Star**

Save a message or file by starring it.

- Action

**Archive Channel**

Archive a channel.

- Action

**Complete Reminder**

Mark a reminder as complete.

- Action

**Create Canvas**

Create a standalone canvas document.

- Action

**Create Channel**

Create a new public or private channel.

- Action

**Create Channel Canvas**

Create a canvas attached to a channel.

- Action

**Create Reminder**

Create a reminder for a user at a specified time.

- Action

**Delete Canvas**

Delete a canvas.

- Action

**Delete File**

Delete a file from the workspace.

- Action

**Delete Message**

Delete a message from a channel by timestamp.

- Action

**Delete Reminder**

Delete a reminder.

- Action

**Delete Scheduled Message**

Cancel a scheduled message before it is sent.

- Action

**Edit Bookmark**

Edit an existing channel bookmark.

- Action

**Edit Canvas**

Edit the content of a canvas.

- Action

**Find Channel by Name**

List channels filtered to locate a channel by name (client filters the returned list).

- Action

**Find User by Email**

Look up a Slack user by their email address.

- Action

**Get Channel Messages**

Fetch the message history of a channel.

- Action

**Get File Info**

Get information about a file.

- Action

**Get Message Permalink**

Get a permanent link to a specific message.

- Action

**Get Message Reactions**

Get the emoji reactions on a message.

- Action

**Get Team Info**

Get information about the workspace.

- Action

**Get Thread Replies**

Get the replies in a message thread.

- Action

**Get User Info**

Get profile information for a Slack user by ID.

- Action

**Get User Presence**

Get a user's current presence status.

- Action

**Get User Profile**

Get a user's profile fields.

- Action

**Invite User to Channel**

Invite one or more users to a channel (comma-separated user IDs).

- Action

**Join Channel**

Join a public channel.

- Action

**Leave Channel**

Leave a channel.

- Action

**List Bookmarks**

List the bookmarks in a channel.

- Action

**List Channel Members**

List the members of a channel.

- Action

**List Channels**

List channels in the workspace (public and private).

- Action

**List Custom Emojis**

List the workspace's custom emojis.

- Action

**List Files**

List files in the workspace, optionally filtered by channel or user.

- Action

**List Pinned Items**

List the items pinned in a channel.

- Action

**List Scheduled Messages**

List messages scheduled to be sent later.

- Action

**List User Groups**

List the workspace's user groups.

- Action

**List Users**

List all users in the workspace.

- Action

**List User's Channels**

List the channels a user is a member of.

- Action

**Mark Channel Read**

Set the read cursor position in a channel.

- Action

**Pin Message**

Pin a message to a channel.

- Action

**Remove Bookmark**

Remove a bookmark from a channel.

- Action

**Remove Reaction**

Remove an emoji reaction from a message.

- Action

**Remove Star**

Remove a star from a message or file.

- Action

**Remove User from Channel**

Remove a member from a channel.

- Action

**Rename Channel**

Rename a channel.

- Action

**Schedule Message**

Schedule a message to be sent to a channel at a future Unix time.

- Action

**Search Files**

Search files across the workspace.

- Action

**Search Messages**

Search messages across the workspace.

- Action

**Send Direct Message**

Open a DM with a user and post a message to it.

- Action

**Send Ephemeral Message**

Send a message in a channel that is visible only to one user.

- Action

**Send Message**

Post a message to a channel, private group, or DM.

- Action

**Set Channel Purpose**

Set the purpose (description) for a channel.

- Action

**Set Channel Topic**

Set the topic for a channel.

- Action

**Set User Presence**

Set the authenticated user's presence status.

- Action

**Unarchive Channel**

Restore an archived channel.

- Action

**Unpin Message**

Remove a pinned message from a channel.

- Action

**Update Message**

Update an existing message in a channel by timestamp.

- Action

**Upload File**

Upload a file and share it to one or more channels.

- Trigger

**Contact unsubscribed from list**

Fires instantly when a contact unsubscribes from a list. Self-registers an ActiveCampaign webhook for the 'unsubscribe' event.

- Trigger

**Deal task completed**

Fires instantly when a deal task is completed.

- Trigger

**Email opened**

Fires instantly when a contact opens an email. Self-registering ActiveCampaign webhook on the 'open' event.

- Trigger

**Link clicked in email**

Fires instantly when a contact clicks a link in an email. Self-registers an ActiveCampaign webhook for the click event.

- Trigger

**New contact**

Polling trigger. Fires when a new contact is created, newest first.

- Trigger

**New contact added to list**

Triggers when a new contact is added to a list.

- Trigger

**New deal**

Polling trigger. Fires when a new deal is created, newest first.

- Trigger

**New deal task**

Fires instantly when a new deal task is created.

- Trigger

**New list**

Polling trigger. Fires when a new list is created, newest first.

- Trigger

**New note**

Triggered when a new note is created.

- Trigger

**New or updated contact**

Polling trigger. Fires when a contact is created or updated, by most-recent update.

- Trigger

**New or updated deal**

Triggers on a new or updated deal.

- Trigger

**New or updated deal (instant)**

Triggers when a new deal is created or an existing deal is updated.

- Trigger

**New tag**

Polling trigger. Fires when a new tag is created, newest first.

- Trigger

**New task**

Triggered when a new task is created.

- Trigger

**Tag added to contact**

Triggers when a tag is added to a contact.

- Trigger

**Tag removed from contact**

Fires instantly when a tag is removed from a contact.

- Trigger

**Two-way sync new or updated contacts**

A trigger for two-way syncing new and updated contacts, with enhanced on-the-fly mapping. Can only be used with enhanced two-way sync actions that support on-the-fly mapping.

- Trigger

**Two-way sync new or updated deals**

A trigger for two-way syncing new and updated deals, with enhanced on-the-fly mapping. Can only be used with enhanced two-way sync actions that support on-the-fly mapping.

- Action

**Add account**

Adds a new account (organization).

- Action

**Add contact**

Adds a new contact.

- Action

**Add contact to automation**

Adds a contact to an automation by contact ID and automation ID.

- Action

**Add contact to list**

Subscribes a contact to a list (status 1) or unsubscribes (status 2) via contactLists.

- Action

**Add contact via mapped list**

Adds (upserts) a contact with mapped fields and the target list id. Ports the dev v1 subscriber_add op to the AC v3 contact/sync endpoint.

- Action

**Add custom contact object record**

Adds a record for the specified contact custom object to the specified contact.

- Action

**Add deal**

Adds a new deal.

- Action

**Add deal via mappings**

Adds a new deal, accepting pipeline and stage by name (mapped) plus standard deal fields.

- Action

**Add list**

Creates a new list.

- Action

**Add note to contact**

Adds a note to a contact.

- Action

**Add or update contact by email**

Adds a new contact, or updates the existing contact if the email already exists (sync endpoint).

- Action

**Add tag**

Creates a new tag.

- Action

**Add tag to contact**

Adds an existing tag to a contact by tag ID and contact ID.

- Action

**Add task**

Adds a new task in ActiveCampaign

- Action

**Bulk import contacts**

Import many contacts in one call with tags/list membership.

- Action

**Clear contact custom field value**

Clears (empties) the value of the specified custom field for the specified contact.

- Action

**Create abandoned cart**

Creates an abandoned cart record via the Deep Data e-commerce integration (ecomOrders with abandonedDate).

- Action

**Create account association**

Creates an account association with a contact ID.

- Action

**Create a deal note**

Add a note to a deal.

- Action

**Create a deal stage**

Creates a new deal stage in the specified pipeline.

- Action

**Create a deal stage by mapped pipeline**

Creates a new deal stage in the mapped pipeline.

- Action

**Create an ecommerce customer**

Create a Deep Data ecommerce customer linking a contact to a store.

- Action

**Create an ecommerce order**

Create a Deep Data ecommerce order record.

- Action

**Create a note**

Create a free-text note attached to a CRM object.

- Action

**Create an SMS broadcast**

Create a new SMS broadcast message to a recipient list.

- Action

**Create a pipeline**

Creates a new pipeline (deal group) in ActiveCampaign.

- Action

**Create a secondary contact**

Associate an additional contact with a deal.

- Action

**Create or update custom-object record**

Upsert a custom-object (schema) record.

- Action

**Delete contact**

Deletes a contact by ID.

- Action

**Delete custom contact object record**

Deletes a record from the specified custom contact object.

- Action

**Delete deal**

Deletes an existing deal.

- Action

**Delete deal stage**

Deletes an existing deal stage.

- Action

**Delete list**

Deletes a list by ID.

- Action

**Delete note**

Delete a note by ID.

- Action

**Delete tag**

Deletes a tag by ID.

- Action

**Delete task**

Deletes a task by ID in ActiveCampaign

- Action

**Duplicate campaign**

Duplicates an ActiveCampaign campaign by ID

- Action

**Edit campaign**

Edits an existing campaign in ActiveCampaign

- Action

**Find account by name**

Finds an existing account by name. Returns matching accounts.

- Action

**Find contact by custom field**

Finds an existing contact by the value of a custom field. Provide the custom field's numeric ID and the value to search for.

- Action

**Find contacts by custom field**

Finds contacts by the selected custom field. May return zero, one, or multiple contact IDs. Use the "Get contact" action to fetch a contact's details.

- Action

**Find deal by title**

Finds an existing deal by title. An error occurs if a single exact match is not found.

- Action

**Find user by email**

Finds an existing user by email. An error occurs if a matching user is not found.

- Action

**Get account**

Returns account info for the specified account ID.

- Action

**Get all deal stages from specified pipeline**

Get all deal stages belonging to a pipeline, looked up by pipeline name. Returns each stage's title (Stage name) and id (Stage ID).

- Action

**Get automation**

Fetches an automation by ID. An error occurs if the automation is not found.

- Action

**Get campaign**

Retrieves a single campaign from ActiveCampaign by its ID.

- Action

**Get contact**

Get contact by ID. An error occurs if the contact is not found.

- Action

**Get contact by email**

Returns full contact details for the specified email address. An error occurs if the contact is not found.

- Action

**Get contact's deals**

Returns all deals associated with the specified contact.

- Action

**Get contact's lists**

Returns all lists the specified contact belongs to.

- Action

**Get contact's tags**

Returns all tags associated with the specified contact.

- Action

**Get deal**

Returns deal info for the specified deal ID.

- Action

**Get form**

Retrieve a single ActiveCampaign form by its ID.

- Action

**Get list**

Returns a single contact list by its id, including its name, sender information and subscriber counts.

- Action

**Get note**

Retrieve a single note by its ID.

- Action

**Get score**

Retrieve a single lead/contact scoring rule by its ID.

- Action

**Get segment**

Retrieve a single ActiveCampaign segment by ID.

- Action

**Get tag**

Fetches a tag by ID. An error occurs if the tag is not found.

- Action

**Get task**

Retrieves a task by ID from ActiveCampaign

- Action

**List all campaigns**

List email campaigns.

- Action

**List all pipelines**

List deal pipelines.

- Action

**List all scores**

List the account's lead/contact scoring rules.

- Action

**List all stages**

List deal pipeline stages.

- Action

**List all tasks**

List CRM tasks.

- Action

**List automations**

Returns a paginated list of all automations.

- Action

**List contacts**

Returns a paginated list of all contacts.

- Action

**List custom contact object records**

Returns a paginated list of all records for the specified custom contact object.

- Action

**List deals**

Returns a paginated list of all deals.

- Action

**List lists**

Returns a paginated list of all contact lists.

- Action

**List tags**

Returns a paginated list of all tags.

- Action

**Move deal to another stage**

Move a deal to a different pipeline stage.

- Action

**Remove contact from automation**

Removes a contact from an automation by deleting the contact automation record.

- Action

**Remove contact from list**

Removes a contact from the specified list.

- Action

**Remove tag from contact**

Removes a tag from a contact by the contactTag association ID.

- Action

**Remove tags from contact**

Removes the provided tags (by name, comma-separated) from a contact identified by email or contact ID.

- Action

**Set automation status**

Enables or disables an automation. Set status to '1' to enable or '0' to disable.

- Action

**Set custom field value for contact**

Create or update a contact's custom field value.

- Action

**Set deal currency custom field value**

Set the value for a deal's custom field of the "currency" type

- Action

**Update account**

Updates the specified account.

- Action

**Update contact**

Updates an existing contact having the specified ID.

- Action

**Update deal**

Updates an existing deal.

- Action

**Update tag**

Updates an existing tag.

- Action

**Update task**

Updates a task by ID in ActiveCampaign

## Each app on its own

- [ **Slack** Slack is a messaging platform for teams. Post messages, manage channels, users, reminders, and react to...](https://apiant.ai/connections/slack)
- [ **ActiveCampaign** ActiveCampaign is a marketing automation, email marketing, and CRM platform.](https://apiant.ai/connections/activecampaign)

Reviews

## What our customers say

## More from Slack

- [ **Slack to HubSpot** HubSpot is your all-in-one stop for all of your marketing software needs.](https://apiant.ai/connect/slack-to-hubspot)
- [ **Slack to Google Sheets** Google Sheets](https://apiant.ai/connect/slack-to-google-sheets)
- [ **Slack to Gmail** Gmail is Google’s email service, featuring spam protection, search functions, and seamless integration with...](https://apiant.ai/connect/slack-to-gmail)
- [ **Slack to Google Drive** Google Drive is a cloud storage solution for uploading, sharing, and collaborating on files across devices...](https://apiant.ai/connect/slack-to-google-drive)
- [ **Slack to QuickBooks Online** QuickBooks Online accounting — manage customers, invoices, bills, payments, vendors, expenses, and more via...](https://apiant.ai/connect/slack-to-quickbooks-online)
- [ **Slack to Pipedrive** Pipedrive is a sales CRM and pipeline management tool.](https://apiant.ai/connect/slack-to-pipedrive)

## More into ActiveCampaign

- [ **Google Calendar to ActiveCampaign** Google Calendar is a time management tool providing scheduling features, event reminders, and integration...](https://apiant.ai/connect/google-calendar-to-activecampaign)
- [ **Mailchimp to ActiveCampaign** Mailchimp marketing automation and email platform.](https://apiant.ai/connect/mailchimp-to-activecampaign)
- [ **QuickBooks Online to ActiveCampaign** QuickBooks Online accounting — manage customers, invoices, bills, payments, vendors, expenses, and more via...](https://apiant.ai/connect/quickbooks-online-to-activecampaign)
- [ **Pipedrive to ActiveCampaign** Pipedrive is a sales CRM and pipeline management tool.](https://apiant.ai/connect/pipedrive-to-activecampaign)
- [ **Airtable to ActiveCampaign** Organize anything with Airtable, a modern database created for everyone.](https://apiant.ai/connect/airtable-to-activecampaign)
- [ **Trello to ActiveCampaign** Trello is a visual collaboration tool that organizes projects into boards, lists, and cards.](https://apiant.ai/connect/trello-to-activecampaign)

Questions

## Slack and ActiveCampaign, answered

###

### Can a Slack message become something my team tracks in ActiveCampaign?

Yes. A message posted to a chosen Slack channel can create a task in ActiveCampaign, or you can add a note to a contact. The message text and channel details are available to fill in the fields you choose.

###

### How does the agent find the right Slack person for a deal?

It uses Slack's Find User by Email with the email on the ActiveCampaign contact or deal owner, then sends that person a direct message. If no Slack user matches that email, the line can post to a channel instead.

###

### What can start an automation from Slack?

Any of Slack's 15 triggers in the catalog, including New Message Posted to Channel, New User, New User (instant) and New Channel. Describe the moment in plain language and your agent picks the right one.

###

### What can your agent do in ActiveCampaign when something happens in Slack?

Any of ActiveCampaign's 84 actions, including Add or update contact by email, Add task, Get contact and Create abandoned cart. Your agent maps the data both ways and tests every scenario before it ships.

###

### Can it also run from ActiveCampaign to Slack?

Yes. When something happens in ActiveCampaign, your agent can act in Slack too. This page covers both directions: ActiveCampaign's triggers and Slack's actions are listed here as well.

###

### Do I have to build a connector for Slack or ActiveCampaign?

No. Both are in the catalog with their triggers and actions. You describe the automation; your agent builds it, tests every scenario and keeps it running.

###

### Can my AI client use Slack and ActiveCampaign without building an automation?

Yes. With your AI client connected to APIANT, ask it to do something in either app once and it runs that action on the spot. Ask for an automation and your agent builds it, tests every scenario and keeps it running. One connection covers both.

###

### What happens when something fails?

Your agent works that out for you. It plans the failure paths along with the happy path, then tests every scenario before it ships.

###

### Is there a free plan?

Yes. Every plan includes the agent, including free, and building from your own AI client spends no assistant credits.
