---
title: "Connect SEOTakeoff and Shippo - APIANT.ai"
description: "When \"New Cluster Created\" fires in SEOTakeoff, your agent runs \"Create Order\" in Shippo, or \"New Order\" in Shippo to \"Generate Article\" in SEOTakeoff."
canonical: "https://apiant.ai/connect/seotakeoff-to-shippo"
---

# Connect SEOTakeoff and Shippo

When **New Cluster Created** fires in [SEOTakeoff](https://apiant.ai/connections/seotakeoff), your agent runs **Create Order** in [Shippo](https://apiant.ai/connections/shippo), or **New Order** in Shippo to **Generate Article** in SEOTakeoff. Describe the whole flow and it is built, tested on every scenario and kept running.

SEOTakeoff **4** triggers SEOTakeoff **4** actions Shippo **2** triggers Shippo **18** actions

What the catalog holds today. Ask for anything missing and your agent reads the API documentation and adds it.

## What do you want SEOTakeoff and Shippo to do together?

Give your AI client this address.

`https://mcp.apiant.ai`

One connection does both: ask your client to act in an app once, or have it build an automation that keeps running. Any client that takes a remote MCP server. Nothing to install. Create your free account, then sign in once in your browser.

### Set it up in your client

### Claude Code

Run this in the directory you want to work in.

`claude mcp add --transport http -s project apiant-ai https://mcp.apiant.ai`

Start Claude Code there, approve the server, and sign in in the browser page it opens.

[Claude Code guide (opens in a new tab)](https://apiant.ai/docs/mcp/claude-code)

### Claude, web and desktop

Open Customize, then Connectors, then Add custom connector, and paste the address. On Team and Enterprise an owner adds it first.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Cursor

Add the address to your MCP configuration as a server URL. Cursor signs you in in your browser.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Zed

Open Settings, then AI, then MCP Servers, then Add Server, then Add Remote Server.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Codex and the ChatGPT desktop app

Open Settings, then MCP servers, then Add server, and choose Streamable HTTP. From the terminal, Codex takes the address with its own add command and then signs you in.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Any other MCP client

Paste the address where the client asks for a remote MCP server URL, and name the server apiant-ai where it lets you. APIANT's skills reach the client over the same connection.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

Example flows

## What SEOTakeoff and Shippo can do together

### From SEOTakeoff to Shippo

- When **New Cluster Created** in SEOTakeoff then **Create Order** in Shippo
- When **Article Generation Failed** in SEOTakeoff then **Add customs item** in Shippo

### From Shippo to SEOTakeoff

- When **New Order** in Shippo then **Generate Article** in SEOTakeoff
- When **New Shipping Label** in Shippo then **Research Keywords for Cluster** in SEOTakeoff

Starting points drawn from the triggers and actions in the catalog today. Describe the flow you need, at any depth, and your agent builds it and tests every scenario before it ships.

Everything your agent can do with SEOTakeoff and Shippo

## Triggers and actions 6 triggers · 22 actions

- Trigger

**Article Generation Failed**

Triggers when an article fails to generate. Use this to get alerts about failures and set up retry workflows.

- Trigger

**Article Published**

Triggers when an article is published to your connected CMS.

- Trigger

**Article Ready**

Triggers when an article finishes generating. Use this for notifications, auto-publishing, or adding to a review queue.

- Trigger

**New Cluster Created**

Triggers when a new topic cluster is created.

- Action

**Find Article**

Search for an article by title or keyword. Use this to get an article ID for other actions.

- Action

**Find Cluster**

Search for a topic cluster by name. Use this to get a cluster ID for other actions.

- Action

**Generate Article**

Generate a new SEO-optimized article from a keyword. The article will be created in the background.

- Action

**Research Keywords for Cluster**

Find keyword ideas for a topic cluster using SEO research. Great for expanding your content plan.

- Trigger

**New Order**

Triggers when a new order is created

- Trigger

**New Shipping Label**

Triggers when a new shipping label is created

- Action

**Add address**

Create a new address record.

- Action

**Add customs declaration**

Create a new customs declaration for international shipments.

- Action

**Add customs item**

Create a new customs item line for use in a customs declaration.

- Action

**Add parcel**

Create a new parcel record (dimensions/weight).

- Action

**Add refund**

Request a refund for a shipping label/transaction.

- Action

**Add shipment**

Create a new shipment to generate rate quotes.

- Action

**Add shipping label**

Purchase/create a shipping label (transaction) from a rate.

- Action

**Create Order**

Creates an order.

- Action

**Find an Order**

Search for an order by ID.

- Action

**Find a Shipping Label**

Search for a shipping label by ID.

- Action

**Get address**

Retrieve a single address by id.

- Action

**Get shipment**

Retrieve a single shipment by id.

- Action

**Get tracking status**

Look up the current tracking status for a shipment by carrier + tracking number.

- Action

**List addresses**

List all addresses.

- Action

**List parcels**

List all parcels.

- Action

**List rates for shipment**

Retrieve the available carrier rates for a shipment.

- Action

**List shipments**

List all shipments.

- Action

**Validate address**

Validate an existing address by id.

## Each app on its own

- [ **SEOTakeoff** SEOTakeoff is a platform to generate SEO-optimized articles with AI and publish directly to your CMS](https://apiant.ai/connections/seotakeoff)
- [ **Shippo** Shippo provides a multi-carrier API and dashboard to help merchants and platforms get real-time rates, print...](https://apiant.ai/connections/shippo)

Reviews

## What our customers say

## More from SEOTakeoff

- [ **SEOTakeoff to Slack** Slack is a messaging platform for teams. Post messages, manage channels, users, reminders, and react to...](https://apiant.ai/connect/seotakeoff-to-slack)
- [ **SEOTakeoff to Stripe** Stripe is a payment processing platform for online businesses.](https://apiant.ai/connect/seotakeoff-to-stripe)
- [ **SEOTakeoff to Shopify** Shopify is a commerce platform for online stores and retail point-of-sale.](https://apiant.ai/connect/seotakeoff-to-shopify)
- [ **SEOTakeoff to Trello** Trello is a visual collaboration tool that organizes projects into boards, lists, and cards.](https://apiant.ai/connect/seotakeoff-to-trello)
- [ **SEOTakeoff to Zoom** Zoom unifies cloud video conferencing, simple online meetings, group messaging, and a software-based...](https://apiant.ai/connect/seotakeoff-to-zoom)
- [ **SEOTakeoff to Twilio** Cloud communications platform for sending SMS/MMS messages, making and managing voice calls, and looking up...](https://apiant.ai/connect/seotakeoff-to-twilio)

## More into Shippo

- [ **Erpnext to Shippo** Open-source ERP system for accounting, inventory, manufacturing, sales, projects, and CRM.](https://apiant.ai/connect/erpnext-to-shippo)
- [ **HubSpot to Shippo** HubSpot is your all-in-one stop for all of your marketing software needs.](https://apiant.ai/connect/hubspot-to-shippo)
- [ **Salesforce to Shippo** Salesforce is a leading enterprise customer relationship management (CRM) platform.](https://apiant.ai/connect/salesforce-to-shippo)
- [ **Google Sheets to Shippo** Google Sheets](https://apiant.ai/connect/google-sheets-to-shippo)
- [ **Gmail to Shippo** Gmail is Google’s email service, featuring spam protection, search functions, and seamless integration with...](https://apiant.ai/connect/gmail-to-shippo)
- [ **Google Calendar to Shippo** Google Calendar is a time management tool providing scheduling features, event reminders, and integration...](https://apiant.ai/connect/google-calendar-to-shippo)

Questions

## SEOTakeoff and Shippo, answered

###

### What can start an automation from SEOTakeoff?

Any of SEOTakeoff's 4 triggers in the catalog, including New Cluster Created, Article Generation Failed, Article Published and Article Ready. Describe the moment in plain language and your agent picks the right one.

###

### What can your agent do in Shippo when something happens in SEOTakeoff?

Any of Shippo's 18 actions, including Create Order, Add address, Add customs declaration and Add customs item. Your agent maps the data both ways and tests every scenario before it ships.

###

### Can it also run from Shippo to SEOTakeoff?

Yes. When something happens in Shippo, your agent can act in SEOTakeoff too. This page covers both directions: Shippo's triggers and SEOTakeoff's actions are listed here as well.

###

### Do I have to build a connector for SEOTakeoff or Shippo?

No. Both are in the catalog with their triggers and actions. You describe the automation; your agent builds it, tests every scenario and keeps it running.

###

### Can my AI client use SEOTakeoff and Shippo without building an automation?

Yes. With your AI client connected to APIANT, ask it to do something in either app once and it runs that action on the spot. Ask for an automation and your agent builds it, tests every scenario and keeps it running. One connection covers both.

###

### What happens when something fails?

Your agent works that out for you. It plans the failure paths along with the happy path, then tests every scenario before it ships.

###

### Is there a free plan?

Yes. Every plan includes the agent, including free, and building from your own AI client spends no assistant credits.
