Integration
Connect SEMrush and Sprig
When Completed Site Audit fires in SEMrush, your agent runs Upsert User in Sprig, or New Study in Sprig to Create Project in SEMrush. Describe the whole flow and it is built, tested on every scenario and kept running.
What the catalog holds today. Ask for anything missing and your agent reads the API documentation and adds it.
Build solutions, not workarounds.
What do you want SEMrush and Sprig to do together?
Ask the assistant
Connect your AI client
Give your AI client this address.
https://mcp.apiant.aiOne connection does both: ask your client to act in an app once, or have it build an automation that keeps running. Any client that takes a remote MCP server. Nothing to install. Create your free account, then sign in once in your browser.
Set it up in your client
Claude Code
Run this in the directory you want to work in.
claude mcp add --transport http -s project apiant-ai https://mcp.apiant.aiStart Claude Code there, approve the server, and sign in in the browser page it opens.
Claude Code guide (opens in a new tab)Claude, web and desktop
Open Customize, then Connectors, then Add custom connector, and paste the address. On Team and Enterprise an owner adds it first.
Setup guide (opens in a new tab)Cursor
Add the address to your MCP configuration as a server URL. Cursor signs you in in your browser.
Setup guide (opens in a new tab)Zed
Open Settings, then AI, then MCP Servers, then Add Server, then Add Remote Server.
Setup guide (opens in a new tab)Codex and the ChatGPT desktop app
Open Settings, then MCP servers, then Add server, and choose Streamable HTTP. From the terminal, Codex takes the address with its own add command and then signs you in.
Setup guide (opens in a new tab)Grok
Open grok.com/connectors, choose New Connector, then Custom, and paste the address. Grok signs you in in your browser.
Setup guide (opens in a new tab)Any other MCP client
Paste the address where the client asks for a remote MCP server URL, and name the server apiant-ai where it lets you. APIANT's skills reach the client over the same connection.
Setup guide (opens in a new tab)Example flows
What SEMrush and Sprig can do together
From SEMrush to Sprig
When Completed Site Audit in SEMrush
then Upsert User in Sprig
When Completed Site Audit in SEMrush
then Create Invitations in Sprig
From Sprig to SEMrush
When New Study in Sprig
then Create Project in SEMrush
When New Survey Response in Sprig
then List Projects in SEMrush
Starting points drawn from the triggers and actions in the catalog today. Describe the flow you need, at any depth, and your agent builds it and tests every scenario before it ships.
Everything your agent can do with SEMrush and Sprig
Triggers and actions 3 triggers · 24 actions
Trigger
Completed Site AuditTriggers when a Site Audit finishes for a project, giving the new snapshot ID and finish time.
Action
Create a New Site Audit CampaignSets up a Site Audit campaign on a Semrush project so the site's pages are crawled and checked.
Action
Create ProjectCreates a new Semrush project for a website and returns its project ID.
Action
Get Overview ReportReturns the overview report of one Site Audit snapshot: site health score and the errors, warnings and notices found.
Action
Get Site Audit Campaign InfoReturns the Site Audit campaign summary for a project: status, error/warning/notice counts, pages crawled and audit dates.
Action
List ProjectsReturns all Semrush projects in your account, with each project's ID, name and website.
Action
List Site Audit SnapshotsReturns the finished Site Audit snapshots for a project, each with its snapshot ID and finish time.
Action
Re-Crawl a Site Audit CampaignStarts a new Site Audit crawl for an existing campaign and returns the new snapshot ID.
Trigger
New StudyTriggers when a new study (survey) is created in Sprig.
Trigger
New Survey ResponseTriggers when a new answer to a Sprig survey question is submitted.
Action
Create InvitationsCreates a batch of single-use invitation links for a Sprig survey.
Action
Create SurveyCreates a draft shareable Sprig survey. Questions are added separately.
Action
Delete Draft StudyDeletes a draft Sprig study. Only draft studies can be deleted.
Action
Delete QuestionDeletes a question from a Sprig study. Needs the study's current version.
Action
Get QuestionReturns one question of a Sprig study, with its options.
Action
Get StudyReturns one Sprig study by its ID, including its current version.
Action
Get UserReturns a Sprig user by user ID, with attributes and tracked events.
Action
List AttributesReturns the user attributes defined in the Sprig environment.
Action
List EventsReturns the tracked events defined in the Sprig environment.
Action
List InvitationsReturns invitation links of a Sprig survey, filtered by status.
Action
List QuestionsReturns the questions of a Sprig study.
Action
List StudiesReturns a page of Sprig studies (surveys), optionally filtered by status or type.
Action
List Survey ResponsesReturns exported Sprig survey responses, optionally for one survey.
Action
Purge VisitorsRequests deletion of Sprig users and all their data, by email or user ID (up to 100).
Action
Update Study NameRenames a Sprig study. Needs the study's current version from Get Study.
Action
Upsert UserCreates or updates a Sprig user by user ID, setting email and attributes.
Action
Validate StudyChecks a Sprig study and returns any issues that would block it from launching.
No trigger or action matches that. Ask your agent to add it: it reads the API documentation and builds what you describe.
Each app on its own
Reviews
What our customers say
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Questions
SEMrush and Sprig, answered
What can start an automation from SEMrush?
Any of SEMrush's 1 trigger in the catalog, including Completed Site Audit. Describe the moment in plain language and your agent picks the right one.
What can your agent do in Sprig when something happens in SEMrush?
Any of Sprig's 17 actions, including Create Invitations, Create Survey, Update Study Name and Get Question. Your agent maps the data both ways and tests every scenario before it ships.
Can it also run from Sprig to SEMrush?
Yes. When something happens in Sprig, your agent can act in SEMrush too. This page covers both directions: Sprig's triggers and SEMrush's actions are listed here as well.
Do I have to build a connector for SEMrush or Sprig?
No. Both are in the catalog with their triggers and actions. You describe the automation; your agent builds it, tests every scenario and keeps it running.
Can my AI client use SEMrush and Sprig without building an automation?
Yes. With your AI client connected to APIANT, ask it to do something in either app once and it runs that action on the spot. Ask for an automation and your agent builds it, tests every scenario and keeps it running. One connection covers both.
What happens when something fails?
Your agent works that out for you. It plans the failure paths along with the happy path, then tests every scenario before it ships.
Is there a free plan?
Yes. Every plan includes the agent, including free, and building from your own AI client spends no assistant credits.