Integration
Connect SEMrush and SetSmart
When Completed Site Audit fires in SEMrush, your agent runs Set Lead to Booked in SetSmart, or New Lead in SetSmart to Create Project in SEMrush. Describe the whole flow and it is built, tested on every scenario and kept running.
What the catalog holds today. Ask for anything missing and your agent reads the API documentation and adds it.
Build solutions, not workarounds.
What do you want SEMrush and SetSmart to do together?
Ask the assistant
Connect your AI client
Give your AI client this address.
https://mcp.apiant.aiOne connection does both: ask your client to act in an app once, or have it build an automation that keeps running. Any client that takes a remote MCP server. Nothing to install. Create your free account, then sign in once in your browser.
Set it up in your client
Claude Code
Run this in the directory you want to work in.
claude mcp add --transport http -s project apiant-ai https://mcp.apiant.aiStart Claude Code there, approve the server, and sign in in the browser page it opens.
Claude Code guide (opens in a new tab)Claude, web and desktop
Open Customize, then Connectors, then Add custom connector, and paste the address. On Team and Enterprise an owner adds it first.
Setup guide (opens in a new tab)Cursor
Add the address to your MCP configuration as a server URL. Cursor signs you in in your browser.
Setup guide (opens in a new tab)Zed
Open Settings, then AI, then MCP Servers, then Add Server, then Add Remote Server.
Setup guide (opens in a new tab)Codex and the ChatGPT desktop app
Open Settings, then MCP servers, then Add server, and choose Streamable HTTP. From the terminal, Codex takes the address with its own add command and then signs you in.
Setup guide (opens in a new tab)Any other MCP client
Paste the address where the client asks for a remote MCP server URL, and name the server apiant-ai where it lets you. APIANT's skills reach the client over the same connection.
Setup guide (opens in a new tab)Example flows
What SEMrush and SetSmart can do together
From SEMrush to SetSmart
When Completed Site Audit in SEMrush
then Set Lead to Booked in SetSmart
When Completed Site Audit in SEMrush
then Find Contact in SetSmart
From SetSmart to SEMrush
When New Lead in SetSmart
then Create Project in SEMrush
When New Resume for Lead in SetSmart
then List Projects in SEMrush
Starting points drawn from the triggers and actions in the catalog today. Describe the flow you need, at any depth, and your agent builds it and tests every scenario before it ships.
Everything your agent can do with SEMrush and SetSmart
Triggers and actions 7 triggers · 13 actions
Trigger
Completed Site AuditTriggers when a Site Audit finishes for a project, giving the new snapshot ID and finish time.
Action
Create ProjectCreates a new Semrush project for a website and returns its project ID.
Action
Get Overview ReportReturns the overview report of one Site Audit snapshot: site health score and the errors, warnings and notices found.
Action
Get Site Audit Campaign InfoReturns the Site Audit campaign summary for a project: status, error/warning/notice counts, pages crawled and audit dates.
Action
List ProjectsReturns all Semrush projects in your account, with each project's ID, name and website.
Action
List Site Audit SnapshotsReturns the finished Site Audit snapshots for a project, each with its snapshot ID and finish time.
Action
Re-Crawl a Site Audit CampaignStarts a new Site Audit crawl for an existing campaign and returns the new snapshot ID.
Trigger
AI Switched OffTriggers when the AI is switched off for a SetSmart lead.
Trigger
Failed MessageTriggers when a message to a SetSmart lead fails to send.
Trigger
Lead Accepts to Book a Sales CallTriggers when a SetSmart lead agrees to book a sales call.
Trigger
Lead AnsweredTriggers when a SetSmart lead answers the AI for the first time.
Trigger
New LeadTriggers when a new lead (conversation) is created in SetSmart.
Trigger
New Resume for LeadTriggers when the SetSmart AI generates or updates a lead's qualification summary.
Action
Cancel Scheduled MessageCancels a pending scheduled template message before it is sent.
Action
Export ConversationsExports SetSmart conversations with contact info, qualification data and full message transcripts, one page at a time.
Action
Find ContactFinds SetSmart contacts by contact ID, phone, email, Instagram username or tag, and returns their lead details.
Action
List Scheduled MessagesLists scheduled WhatsApp template messages, filtered by status, template, contact or date range.
Action
Set Lead to BookedMarks a SetSmart lead as booked (or un-books it), optionally with the appointment time and Calendly event.
Action
Turn Off AITurns off the SetSmart AI for a contact, so it stops replying to that lead. Identify the contact by ID, phone or email.
Action
Turn On AITurns the SetSmart AI back on for an existing contact, so it resumes replying. Identify the contact by ID, phone or email.
No trigger or action matches that. Ask your agent to add it: it reads the API documentation and builds what you describe.
Each app on its own
Reviews
What our customers say
More from SEMrush
SEMrush to SlackSlack is a messaging platform for teams. Post messages, manage channels, users, reminders, and react to...
SEMrush to StripeStripe is a payment processing platform for online businesses.
SEMrush to ShopifyShopify is a commerce platform for online stores and retail point-of-sale.
SEMrush to TrelloTrello is a visual collaboration tool that organizes projects into boards, lists, and cards.
SEMrush to ZoomZoom unifies cloud video conferencing, simple online meetings, group messaging, and a software-based...
SEMrush to TwilioCloud communications platform for sending SMS/MMS messages, making and managing voice calls, and looking up...
More into SetSmart
HubSpot to SetSmartHubSpot is your all-in-one stop for all of your marketing software needs.
Salesforce to SetSmartSalesforce is a leading enterprise customer relationship management (CRM) platform.
Google Sheets to SetSmartGoogle Sheets is Google's online spreadsheet app for creating, editing and sharing spreadsheets.
Gmail to SetSmartGmail is Google’s email service, featuring spam protection, search functions, and seamless integration with...
Google Calendar to SetSmartGoogle Calendar is a time management tool providing scheduling features, event reminders, and integration...
Google Drive to SetSmartGoogle Drive is a cloud storage solution for uploading, sharing, and collaborating on files across devices...
Questions
SEMrush and SetSmart, answered
What can start an automation from SEMrush?
Any of SEMrush's 1 trigger in the catalog, including Completed Site Audit. Describe the moment in plain language and your agent picks the right one.
What can your agent do in SetSmart when something happens in SEMrush?
Any of SetSmart's 7 actions, including Export Conversations, Find Contact, List Scheduled Messages and Set Lead to Booked. Your agent maps the data both ways and tests every scenario before it ships.
Can it also run from SetSmart to SEMrush?
Yes. When something happens in SetSmart, your agent can act in SEMrush too. This page covers both directions: SetSmart's triggers and SEMrush's actions are listed here as well.
Do I have to build a connector for SEMrush or SetSmart?
No. Both are in the catalog with their triggers and actions. You describe the automation; your agent builds it, tests every scenario and keeps it running.
Can my AI client use SEMrush and SetSmart without building an automation?
Yes. With your AI client connected to APIANT, ask it to do something in either app once and it runs that action on the spot. Ask for an automation and your agent builds it, tests every scenario and keeps it running. One connection covers both.
What happens when something fails?
Your agent works that out for you. It plans the failure paths along with the happy path, then tests every scenario before it ships.
Is there a free plan?
Yes. Every plan includes the agent, including free, and building from your own AI client spends no assistant credits.