--- title: "Connect Roll to Audienceful - APIANT.ai" description: "When \"New Company\" fires in Roll, your agent runs \"Create Person\" in Audienceful." canonical: "https://apiant.ai/connect/roll-to-audienceful" --- # Connect Roll to Audienceful When **New Company** fires in [Roll](https://apiant.ai/connections/roll), your agent runs **Create Person** in [Audienceful](https://apiant.ai/connections/audienceful). Describe the whole flow and it is built, tested on every scenario and kept running. Roll **3** triggers Roll **11** actions Audienceful **5** actions What the catalog holds today. Ask for anything missing and your agent reads the API documentation and adds it. ## What do you want Roll and Audienceful to do together? Give your AI client this address. `https://mcp.apiant.ai` One connection does both: ask your client to act in an app once, or have it build an automation that keeps running. Any client that takes a remote MCP server. Nothing to install. Create your free account, then sign in once in your browser. ### Set it up in your client ### Claude Code Run this in the directory you want to work in. `claude mcp add --transport http -s project apiant-ai https://mcp.apiant.ai` Start Claude Code there, approve the server, and sign in in the browser page it opens. [Claude Code guide (opens in a new tab)](https://apiant.ai/docs/mcp/claude-code) ### Claude, web and desktop Open Customize, then Connectors, then Add custom connector, and paste the address. On Team and Enterprise an owner adds it first. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Cursor Add the address to your MCP configuration as a server URL. Cursor signs you in in your browser. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Zed Open Settings, then AI, then MCP Servers, then Add Server, then Add Remote Server. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Codex and the ChatGPT desktop app Open Settings, then MCP servers, then Add server, and choose Streamable HTTP. From the terminal, Codex takes the address with its own add command and then signs you in. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Any other MCP client Paste the address where the client asks for a remote MCP server URL, and name the server apiant-ai where it lets you. APIANT's skills reach the client over the same connection. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) Example flows ## What Roll can start in Audienceful - When **New Company** in Roll then **Create Person** in Audienceful - When **New Project** in Roll then **Update Person** in Audienceful Starting points drawn from the triggers and actions in the catalog today. Describe the flow you need, at any depth, and your agent builds it and tests every scenario before it ships. Everything your agent can do with Roll and Audienceful ## Triggers and actions 3 triggers · 16 actions - Trigger **New Company** Triggers when a new company is created. - Trigger **New Project** Triggers when a new project is created. - Trigger **New Time Record** Triggers when a new time record is created. - Action **Add task** Create a task via the Roll GraphQL API task add mutation. - Action **Create Company** Creates a new company. - Action **Create Project** Creates a new project. - Action **Create Time Record** Creates a new time record. - Action **Find Company** Finds an existing company. - Action **Find employee** Search employees via the Roll GraphQL API employees query. - Action **Find Project** Finds an existing project. - Action **Find Time Record** Looks up Roll time records via the GraphQL time query. - Action **Update project** Update a project via the Roll GraphQL API project update mutation. - Action **Update task** Update a task via the Roll GraphQL API task update mutation. - Action **Update time record** Update a time entry via the Roll GraphQL API time update mutation. - Action **Create Person** Creates a person - Action **List audiences** - Action **List fields** - Action **List people** - Action **Update Person** Updates a person with any included extra fields or tags. ## Each app on its own - [ **Roll** Roll is a platform with everything your business needs in one place.](https://apiant.ai/connections/roll) - [ **Audienceful** Audienceful is lightweight email marketing that feels like using your favorite notes app.](https://apiant.ai/connections/audienceful) Reviews ## What our customers say ## More from Roll - [ **Roll to Salesforce** Salesforce is a leading enterprise customer relationship management (CRM) platform.](https://apiant.ai/connect/roll-to-salesforce) - [ **Roll to Slack** Slack is a messaging platform for teams. Post messages, manage channels, users, reminders, and react to...](https://apiant.ai/connect/roll-to-slack) - [ **Roll to Stripe** Stripe is a payment processing platform for online businesses.](https://apiant.ai/connect/roll-to-stripe) - [ **Roll to Shopify** Shopify is a commerce platform for online stores and retail point-of-sale.](https://apiant.ai/connect/roll-to-shopify) - [ **Roll to Trello** Trello is a visual collaboration tool that organizes projects into boards, lists, and cards.](https://apiant.ai/connect/roll-to-trello) - [ **Roll to Zoom** Zoom unifies cloud video conferencing, simple online meetings, group messaging, and a software-based...](https://apiant.ai/connect/roll-to-zoom) ## More into Audienceful - [ **HubSpot to Audienceful** HubSpot is your all-in-one stop for all of your marketing software needs.](https://apiant.ai/connect/hubspot-to-audienceful) - [ **Salesforce to Audienceful** Salesforce is a leading enterprise customer relationship management (CRM) platform.](https://apiant.ai/connect/salesforce-to-audienceful) - [ **Slack to Audienceful** Slack is a messaging platform for teams. Post messages, manage channels, users, reminders, and react to...](https://apiant.ai/connect/slack-to-audienceful) - [ **Google Sheets to Audienceful** Google Sheets](https://apiant.ai/connect/google-sheets-to-audienceful) - [ **Gmail to Audienceful** Gmail is Google’s email service, featuring spam protection, search functions, and seamless integration with...](https://apiant.ai/connect/gmail-to-audienceful) - [ **Google Calendar to Audienceful** Google Calendar is a time management tool providing scheduling features, event reminders, and integration...](https://apiant.ai/connect/google-calendar-to-audienceful) Questions ## Roll and Audienceful, answered ### ### What can start an automation from Roll? Any of Roll's 3 triggers in the catalog, including New Company, New Project and New Time Record. Describe the moment in plain language and your agent picks the right one. ### ### What can your agent do in Audienceful when something happens in Roll? Any of Audienceful's 5 actions, including Create Person, Update Person, List audiences and List fields. Your agent maps the data both ways and tests every scenario before it ships. ### ### Can it also run from Audienceful to Roll? Audienceful has no triggers in the catalog today, so automations start in Roll. If you need the other direction, ask: your agent reads Audienceful's API documentation and adds it. ### ### Do I have to build a connector for Roll or Audienceful? No. Both are in the catalog with their triggers and actions. You describe the automation; your agent builds it, tests every scenario and keeps it running. ### ### Can my AI client use Roll and Audienceful without building an automation? Yes. With your AI client connected to APIANT, ask it to do something in either app once and it runs that action on the spot. Ask for an automation and your agent builds it, tests every scenario and keeps it running. One connection covers both. ### ### What happens when something fails? Your agent works that out for you. It plans the failure paths along with the happy path, then tests every scenario before it ships. ### ### Is there a free plan? Yes. Every plan includes the agent, including free, and building from your own AI client spends no assistant credits.