--- title: "Connect rasa.io and Salesforce - APIANT.ai" description: "When \"New Insights Action\" fires in rasa.io, your agent runs \"Create object record\" in Salesforce." canonical: "https://apiant.ai/connect/rasa-io-to-salesforce" --- # Connect rasa.io and Salesforce When **New Insights Action** fires in [rasa.io](https://apiant.ai/connections/rasa-io), your agent runs **Create object record** in [Salesforce](https://apiant.ai/connections/salesforce), or **New object record** in Salesforce to **Get contact** in rasa.io. Describe the whole flow and it is built, tested on every scenario and kept running. rasa.io **3** triggers rasa.io **10** actions Salesforce **2** triggers Salesforce **9** actions What the catalog holds today. Ask for anything missing and your agent reads the API documentation and adds it. ## What do you want rasa.io and Salesforce to do together? Give your AI client this address. `https://mcp.apiant.ai` One connection does both: ask your client to act in an app once, or have it build an automation that keeps running. Any client that takes a remote MCP server. Nothing to install. Create your free account, then sign in once in your browser. ### Set it up in your client ### Claude Code Run this in the directory you want to work in. `claude mcp add --transport http -s project apiant-ai https://mcp.apiant.ai` Start Claude Code there, approve the server, and sign in in the browser page it opens. [Claude Code guide (opens in a new tab)](https://apiant.ai/docs/mcp/claude-code) ### Claude, web and desktop Open Customize, then Connectors, then Add custom connector, and paste the address. On Team and Enterprise an owner adds it first. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Cursor Add the address to your MCP configuration as a server URL. Cursor signs you in in your browser. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Zed Open Settings, then AI, then MCP Servers, then Add Server, then Add Remote Server. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Codex and the ChatGPT desktop app Open Settings, then MCP servers, then Add server, and choose Streamable HTTP. From the terminal, Codex takes the address with its own add command and then signs you in. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Any other MCP client Paste the address where the client asks for a remote MCP server URL, and name the server apiant-ai where it lets you. APIANT's skills reach the client over the same connection. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) Example flows ## What rasa.io and Salesforce can do together ### From rasa.io to Salesforce - When **New Insights Action** in rasa.io then **Create object record** in Salesforce - When **New Insights Topics** in rasa.io then **Find most recent created or updated record** in Salesforce ### From Salesforce to rasa.io - When **New object record** in Salesforce then **Get contact** in rasa.io - When **New or updated object record** in Salesforce then **List contacts** in rasa.io Starting points drawn from the triggers and actions in the catalog today. Describe the flow you need, at any depth, and your agent builds it and tests every scenario before it ships. Everything your agent can do with rasa.io and Salesforce ## Triggers and actions 5 triggers · 19 actions - Trigger **New Insights Action** Triggers when a contact performs a new engagement action, such as a click or open, on the selected newsletter. - Trigger **New Insights Topics** Triggers when a newsletter subscriber gets a new weekly topic cloud, showing the topics and categories they engage with. - Trigger **New Person** Triggered when a new person is added to your rasa.io contacts, optionally only within a chosen list. - Action **Add list** Creates a new mailing list in the rasa.io account and returns the new list's id. - Action **Create or Update Person** Creates a contact for the email address, or updates the existing active contact with that email, and returns the contact. - Action **Delete contact** Permanently deletes a contact and the personal data held for them across this account's newsletters. A contact that cannot be fully deleted is archived instead. - Action **Get contact** Returns a single contact by ID, including its subscriptions, external identifiers and custom attributes. An error occurs if the contact is not found. - Action **Get newsletter** Returns a single newsletter by ID, including its associated lists and subscription types. - Action **List contacts** Returns the contacts in the rasa.io account, optionally narrowed to one list or to contacts matching an external system identifier. - Action **List newsletters** Returns all active newsletters in your rasa.io account, including their associated lists and subscription types. - Action **List segments** Returns the segments defined on your rasa.io account, including each segment's code, name, description and any account-level attribute rule. - Action **List subscription types** Returns all active subscription types in your rasa.io account, along with their active integration mappings. - Action **Remove contact from list** Removes a contact from a list. The contact itself is kept and stays on any other lists. - Trigger **New object record** Polling trigger: fires for each new record created in the specified SObject type. Polls SOQL ordered by CreatedDate descending. - Trigger **New or updated object record** Polling trigger: fires for each record created or modified in the specified SObject type. Polls SOQL ordered by SystemModstamp descending. - Action **Create object record** Creates a new record of the specified SObject type (standard or custom, e.g. Account, Contact, Lead, Opportunity, Case, or MyObject__c) with the supplied field values. - Action **Delete object record** Deletes an existing SObject record by object type and record ID. - Action **Describe object** Returns the full field and metadata description (describe) for an SObject type — useful for discovering available fields and their API names. - Action **Find most recent created or updated record** Returns the single most recently created or last-modified record for the specified SObject type (ordered by SystemModstamp DESC, LIMIT 1). - Action **Find object records** Finds matching records for an SObject type by a field/value equality match via SOQL. Returns Id and the requested fields for all matches. - Action **Get object record** Retrieves a single SObject record by object type and record ID. Optionally restrict returned fields with a comma-separated 'fields' list. - Action **List objects** Lists all available SObject types (standard and custom) on the org. - Action **SOQL query** Executes a SOQL query against the org and returns matching records. Example: SELECT Id, Name FROM Account WHERE CreatedDate = TODAY. - Action **Update object record** Updates an existing SObject record by object type and record ID with the supplied field values. Salesforce returns no body on success (HTTP 204). ## Each app on its own - [ **rasa.io** Sends a personalized newsletter based on individual interests and behavior](https://apiant.ai/connections/rasa-io) - [ **Salesforce** Salesforce is a leading enterprise customer relationship management (CRM) platform.](https://apiant.ai/connections/salesforce) Reviews ## What our customers say ## More from rasa.io - [ **rasa.io to Slack** Slack is a messaging platform for teams. Post messages, manage channels, users, reminders, and react to...](https://apiant.ai/connect/rasa-io-to-slack) - [ **rasa.io to Stripe** Stripe is a payment processing platform for online businesses.](https://apiant.ai/connect/rasa-io-to-stripe) - [ **rasa.io to Shopify** Shopify is a commerce platform for online stores and retail point-of-sale.](https://apiant.ai/connect/rasa-io-to-shopify) - [ **rasa.io to Trello** Trello is a visual collaboration tool that organizes projects into boards, lists, and cards.](https://apiant.ai/connect/rasa-io-to-trello) - [ **rasa.io to Zoom** Zoom unifies cloud video conferencing, simple online meetings, group messaging, and a software-based...](https://apiant.ai/connect/rasa-io-to-zoom) - [ **rasa.io to Twilio** Cloud communications platform for sending SMS/MMS messages, making and managing voice calls, and looking up...](https://apiant.ai/connect/rasa-io-to-twilio) ## More into Salesforce - [ **HubSpot to Salesforce** HubSpot is your all-in-one stop for all of your marketing software needs.](https://apiant.ai/connect/hubspot-to-salesforce) - [ **Google Calendar to Salesforce** Google Calendar is a time management tool providing scheduling features, event reminders, and integration...](https://apiant.ai/connect/google-calendar-to-salesforce) - [ **Google Drive to Salesforce** Google Drive is a cloud storage solution for uploading, sharing, and collaborating on files across devices...](https://apiant.ai/connect/google-drive-to-salesforce) - [ **Mailchimp to Salesforce** Mailchimp marketing automation and email platform.](https://apiant.ai/connect/mailchimp-to-salesforce) - [ **QuickBooks Online to Salesforce** QuickBooks Online accounting — manage customers, invoices, bills, payments, vendors, expenses, and more via...](https://apiant.ai/connect/quickbooks-online-to-salesforce) - [ **Pipedrive to Salesforce** Pipedrive is a sales CRM and pipeline management tool.](https://apiant.ai/connect/pipedrive-to-salesforce) Questions ## rasa.io and Salesforce, answered ### ### What can start an automation from rasa.io? Any of rasa.io's 3 triggers in the catalog, including New Insights Action, New Insights Topics and New Person. Describe the moment in plain language and your agent picks the right one. ### ### What can your agent do in Salesforce when something happens in rasa.io? Any of Salesforce's 9 actions, including Create object record, Find most recent created or updated record, Update object record and Describe object. Your agent maps the data both ways and tests every scenario before it ships. ### ### Can it also run from Salesforce to rasa.io? Yes. When something happens in Salesforce, your agent can act in rasa.io too. This page covers both directions: Salesforce's triggers and rasa.io's actions are listed here as well. ### ### Do I have to build a connector for rasa.io or Salesforce? No. Both are in the catalog with their triggers and actions. You describe the automation; your agent builds it, tests every scenario and keeps it running. ### ### Can my AI client use rasa.io and Salesforce without building an automation? Yes. With your AI client connected to APIANT, ask it to do something in either app once and it runs that action on the spot. Ask for an automation and your agent builds it, tests every scenario and keeps it running. One connection covers both. ### ### What happens when something fails? Your agent works that out for you. It plans the failure paths along with the happy path, then tests every scenario before it ships. ### ### Is there a free plan? Yes. Every plan includes the agent, including free, and building from your own AI client spends no assistant credits.