---
title: "Connect Productboard and Salesforce - APIANT.ai"
description: "When \"New Feature\" fires in Productboard, your agent runs \"Create object record\" in Salesforce."
canonical: "https://apiant.ai/connect/productboard-to-salesforce"
---

# Connect Productboard and Salesforce

When **New Feature** fires in [Productboard](https://apiant.ai/connections/productboard), your agent runs **Create object record** in [Salesforce](https://apiant.ai/connections/salesforce), or **New object record** in Salesforce to **Create Note** in Productboard. Describe the whole flow and it is built, tested on every scenario and kept running.

Productboard **4** triggers Productboard **12** actions Salesforce **2** triggers Salesforce **9** actions

What the catalog holds today. Ask for anything missing and your agent reads the API documentation and adds it.

## What do you want Productboard and Salesforce to do together?

Give your AI client this address.

`https://mcp.apiant.ai`

One connection does both: ask your client to act in an app once, or have it build an automation that keeps running. Any client that takes a remote MCP server. Nothing to install. Create your free account, then sign in once in your browser.

### Set it up in your client

### Claude Code

Run this in the directory you want to work in.

`claude mcp add --transport http -s project apiant-ai https://mcp.apiant.ai`

Start Claude Code there, approve the server, and sign in in the browser page it opens.

[Claude Code guide (opens in a new tab)](https://apiant.ai/docs/mcp/claude-code)

### Claude, web and desktop

Open Customize, then Connectors, then Add custom connector, and paste the address. On Team and Enterprise an owner adds it first.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Cursor

Add the address to your MCP configuration as a server URL. Cursor signs you in in your browser.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Zed

Open Settings, then AI, then MCP Servers, then Add Server, then Add Remote Server.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Codex and the ChatGPT desktop app

Open Settings, then MCP servers, then Add server, and choose Streamable HTTP. From the terminal, Codex takes the address with its own add command and then signs you in.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Any other MCP client

Paste the address where the client asks for a remote MCP server URL, and name the server apiant-ai where it lets you. APIANT's skills reach the client over the same connection.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

Example flows

## What Productboard and Salesforce can do together

### From Productboard to Salesforce

- When **New Feature** in Productboard then **Create object record** in Salesforce
- When **New Note** in Productboard then **Find most recent created or updated record** in Salesforce

### From Salesforce to Productboard

- When **New object record** in Salesforce then **Create Note** in Productboard
- When **New or updated object record** in Salesforce then **Update Note** in Productboard

Starting points drawn from the triggers and actions in the catalog today. Describe the flow you need, at any depth, and your agent builds it and tests every scenario before it ships.

Everything your agent can do with Productboard and Salesforce

## Triggers and actions 6 triggers · 21 actions

- Trigger

**New Feature**

Triggered when a new feature is created in Productboard.

- Trigger

**New Note**

Triggered when a new note (a piece of customer feedback) is created in Productboard.

- Trigger

**Updated Feature**

Triggered when a feature is created or changed in Productboard.

- Trigger

**Updated Note**

Triggered when a note (a piece of customer feedback) is created or changed in Productboard.

- Action

**Create Company**

Creates a company record in Productboard so customer feedback and insights can be attributed to it. Returns the new company's ID and a link to open it in Productboard.

- Action

**Create Feature**

Creates a feature in Productboard under a product or component you choose. Optionally sets the description, owner and status. Returns the new feature's ID and a link to open it in Productboard.

- Action

**Create Note**

Creates a note (a piece of customer feedback) in Productboard. Optionally attributes it to a company or customer, links it to a feature, and applies existing tags. Returns the new note's ID and a link to open it in Productboard.

- Action

**Find Note**

Looks up a single note (customer feedback) in Productboard. Narrows the list by owner, created date and processed/archived state, then matches the text you give against the note's title and body. Returns the first match, or found=false.

- Action

**Get Company**

Returns one company from Productboard by its ID, including its name, domain, description, owner and any custom fields set up in your workspace.

- Action

**Get Feature by ID**

Returns one feature from Productboard by its ID, including its name, description, owner, status and any custom fields set up in your workspace.

- Action

**List Components**

Returns the components in your Productboard workspace — the folders that features live under. Use a component's ID as the parent when creating a feature.

- Action

**List Members**

Returns the people who have access to your Productboard workspace, with their email address and role. Optionally search by name or email and filter by role.

- Action

**List Note Relationships**

Returns everything a Productboard note is linked to — the customer or company it came from and the features it has been connected to.

- Action

**List Products**

Returns the products in your Productboard workspace — the top level of the product hierarchy. Use a product's ID as the parent when creating a feature or component.

- Action

**List Releases**

Returns the releases in your Productboard workspace — the buckets features are grouped into for delivery — with their status and dates.

- Action

**Update Note**

Changes an existing note in Productboard. Only the values you fill in are sent, so anything left empty keeps its current value.

- Trigger

**New object record**

Polling trigger: fires for each new record created in the specified SObject type. Polls SOQL ordered by CreatedDate descending.

- Trigger

**New or updated object record**

Polling trigger: fires for each record created or modified in the specified SObject type. Polls SOQL ordered by SystemModstamp descending.

- Action

**Create object record**

Creates a new record of the specified SObject type (standard or custom, e.g. Account, Contact, Lead, Opportunity, Case, or MyObject__c) with the supplied field values.

- Action

**Delete object record**

Deletes an existing SObject record by object type and record ID.

- Action

**Describe object**

Returns the full field and metadata description (describe) for an SObject type — useful for discovering available fields and their API names.

- Action

**Find most recent created or updated record**

Returns the single most recently created or last-modified record for the specified SObject type (ordered by SystemModstamp DESC, LIMIT 1).

- Action

**Find object records**

Finds matching records for an SObject type by a field/value equality match via SOQL. Returns Id and the requested fields for all matches.

- Action

**Get object record**

Retrieves a single SObject record by object type and record ID. Optionally restrict returned fields with a comma-separated 'fields' list.

- Action

**List objects**

Lists all available SObject types (standard and custom) on the org.

- Action

**SOQL query**

Executes a SOQL query against the org and returns matching records. Example: SELECT Id, Name FROM Account WHERE CreatedDate = TODAY.

- Action

**Update object record**

Updates an existing SObject record by object type and record ID with the supplied field values. Salesforce returns no body on success (HTTP 204).

## Each app on its own

- [ **Productboard** Productboard is beautiful, simple, and powerful product management.](https://apiant.ai/connections/productboard)
- [ **Salesforce** Salesforce is a leading enterprise customer relationship management (CRM) platform.](https://apiant.ai/connections/salesforce)

Reviews

## What our customers say

## More from Productboard

- [ **Productboard to Slack** Slack is a messaging platform for teams. Post messages, manage channels, users, reminders, and react to...](https://apiant.ai/connect/productboard-to-slack)
- [ **Productboard to Google Sheets** Google Sheets](https://apiant.ai/connect/productboard-to-google-sheets)
- [ **Productboard to Stripe** Stripe is a payment processing platform for online businesses.](https://apiant.ai/connect/productboard-to-stripe)
- [ **Productboard to Shopify** Shopify is a commerce platform for online stores and retail point-of-sale.](https://apiant.ai/connect/productboard-to-shopify)
- [ **Productboard to QuickBooks Online** QuickBooks Online accounting — manage customers, invoices, bills, payments, vendors, expenses, and more via...](https://apiant.ai/connect/productboard-to-quickbooks-online)
- [ **Productboard to Asana** Asana is a collaborative information manager for workspace.](https://apiant.ai/connect/productboard-to-asana)

## More into Salesforce

- [ **HubSpot to Salesforce** HubSpot is your all-in-one stop for all of your marketing software needs.](https://apiant.ai/connect/hubspot-to-salesforce)
- [ **Google Calendar to Salesforce** Google Calendar is a time management tool providing scheduling features, event reminders, and integration...](https://apiant.ai/connect/google-calendar-to-salesforce)
- [ **Google Drive to Salesforce** Google Drive is a cloud storage solution for uploading, sharing, and collaborating on files across devices...](https://apiant.ai/connect/google-drive-to-salesforce)
- [ **Mailchimp to Salesforce** Mailchimp marketing automation and email platform.](https://apiant.ai/connect/mailchimp-to-salesforce)
- [ **QuickBooks Online to Salesforce** QuickBooks Online accounting — manage customers, invoices, bills, payments, vendors, expenses, and more via...](https://apiant.ai/connect/quickbooks-online-to-salesforce)
- [ **Pipedrive to Salesforce** Pipedrive is a sales CRM and pipeline management tool.](https://apiant.ai/connect/pipedrive-to-salesforce)

Questions

## Productboard and Salesforce, answered

###

### What can start an automation from Productboard?

Any of Productboard's 4 triggers in the catalog, including New Feature, New Note, Updated Feature and Updated Note. Describe the moment in plain language and your agent picks the right one.

###

### What can your agent do in Salesforce when something happens in Productboard?

Any of Salesforce's 9 actions, including Create object record, Find most recent created or updated record, Update object record and Describe object. Your agent maps the data both ways and tests every scenario before it ships.

###

### Can it also run from Salesforce to Productboard?

Yes. When something happens in Salesforce, your agent can act in Productboard too. This page covers both directions: Salesforce's triggers and Productboard's actions are listed here as well.

###

### Do I have to build a connector for Productboard or Salesforce?

No. Both are in the catalog with their triggers and actions. You describe the automation; your agent builds it, tests every scenario and keeps it running.

###

### Can my AI client use Productboard and Salesforce without building an automation?

Yes. With your AI client connected to APIANT, ask it to do something in either app once and it runs that action on the spot. Ask for an automation and your agent builds it, tests every scenario and keeps it running. One connection covers both.

###

### What happens when something fails?

Your agent works that out for you. It plans the failure paths along with the happy path, then tests every scenario before it ships.

###

### Is there a free plan?

Yes. Every plan includes the agent, including free, and building from your own AI client spends no assistant credits.
