---
title: "Connect Pinpoint and SEMrush - APIANT.ai"
description: "When \"New Application\" fires in Pinpoint, your agent runs \"Create Project\" in SEMrush, or \"Completed Site Audit\" in SEMrush to \"Add comment\" in Pinpoint."
canonical: "https://apiant.ai/connect/pinpoint-to-semrush"
---

# Connect Pinpoint and SEMrush

When **New Application** fires in [Pinpoint](https://apiant.ai/connections/pinpoint), your agent runs **Create Project** in [SEMrush](https://apiant.ai/connections/semrush), or **Completed Site Audit** in SEMrush to **Add comment** in Pinpoint. Describe the whole flow and it is built, tested on every scenario and kept running.

Pinpoint **4** triggers Pinpoint **18** actions SEMrush **1** trigger SEMrush **6** actions

What the catalog holds today. Ask for anything missing and your agent reads the API documentation and adds it.

## What do you want Pinpoint and SEMrush to do together?

Give your AI client this address.

`https://mcp.apiant.ai`

One connection does both: ask your client to act in an app once, or have it build an automation that keeps running. Any client that takes a remote MCP server. Nothing to install. Create your free account, then sign in once in your browser.

### Set it up in your client

### Claude Code

Run this in the directory you want to work in.

`claude mcp add --transport http -s project apiant-ai https://mcp.apiant.ai`

Start Claude Code there, approve the server, and sign in in the browser page it opens.

[Claude Code guide (opens in a new tab)](https://apiant.ai/docs/mcp/claude-code)

### Claude, web and desktop

Open Customize, then Connectors, then Add custom connector, and paste the address. On Team and Enterprise an owner adds it first.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Cursor

Add the address to your MCP configuration as a server URL. Cursor signs you in in your browser.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Zed

Open Settings, then AI, then MCP Servers, then Add Server, then Add Remote Server.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Codex and the ChatGPT desktop app

Open Settings, then MCP servers, then Add server, and choose Streamable HTTP. From the terminal, Codex takes the address with its own add command and then signs you in.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Any other MCP client

Paste the address where the client asks for a remote MCP server URL, and name the server apiant-ai where it lets you. APIANT's skills reach the client over the same connection.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

Example flows

## What Pinpoint and SEMrush can do together

### From Pinpoint to SEMrush

- When **New Application** in Pinpoint then **Create Project** in SEMrush
- When **New Job** in Pinpoint then **List Projects** in SEMrush

### From SEMrush to Pinpoint

- When **Completed Site Audit** in SEMrush then **Add comment** in Pinpoint
- When **Completed Site Audit** in SEMrush then **Add application** in Pinpoint

Starting points drawn from the triggers and actions in the catalog today. Describe the flow you need, at any depth, and your agent builds it and tests every scenario before it ships.

Everything your agent can do with Pinpoint and SEMrush

## Triggers and actions 5 triggers · 24 actions

- Trigger

**Application Stage Update**

Triggers when an application moves to a different hiring stage in Pinpoint.

- Trigger

**New Application**

Triggers when a new job application is submitted in Pinpoint.

- Trigger

**New Job**

Triggers when a new job is created in Pinpoint, returning the job's details and custom field values.

- Trigger

**New Talent Pipeline Candidate**

Triggers when a new candidate is added to your talent pipeline (job seekers) in Pinpoint.

- Action

**Add application**

Creates a new application (candidate applying) for a job in Pinpoint.

- Action

**Add comment**

Adds a comment to an application, candidate or job seeker in Pinpoint and returns the new comment.

- Action

**Add job**

Creates a new job in Pinpoint with its title, description, compensation, application form settings and organisational links.

- Action

**Add requisition**

Creates a requisition in Pinpoint from a requisition template and returns the new requisition.

- Action

**Get application**

Returns a single application by its id, optionally with related records such as the candidate, job, stage and custom attributes.

- Action

**Get candidate**

Returns a single Pinpoint candidate by ID, with optional related applications, job seekers, skills, HRIS references and custom attributes.

- Action

**Get job**

Returns one job by its id, including its custom field values and any related records you ask for.

- Action

**List applications**

Returns applications in your Pinpoint account, optionally filtered by job, candidate, stage, dates or other criteria.

- Action

**List candidates**

Returns the candidates in your Pinpoint account, optionally narrowed by creation or update date, phone number, external reference or blocked status.

- Action

**List comments**

Returns comments left on applications, candidates, jobs and other records in Pinpoint, optionally filtered by the record they belong to or by date.

- Action

**List interviews**

Returns interviews scheduled in Pinpoint, optionally filtered by time, application or attendance.

- Action

**List job postings**

Returns the job postings in your Pinpoint account, with optional filters for status, job, department, division, location, employment type, workplace type and dates.

- Action

**List jobs**

Returns the jobs in your Pinpoint account, optionally filtered by status, department, location, dates and more.

- Action

**List requisitions**

Returns the requisitions in your Pinpoint account, with optional filters by identifier and by created or updated date.

- Action

**List users**

Returns the users in your Pinpoint account, optionally filtered by email, employee status or the jobs they manage, create or interview for.

- Action

**Update application**

Updates an existing application's candidate details, address, hire date, start date or attached CV and cover letter.

- Action

**Update candidate**

Updates an existing candidate's personal and contact details in Pinpoint.

- Action

**Update job**

Updates an existing job in Pinpoint, including its details, compensation, application form settings, organisational placement and custom fields, and returns the updated job.

- Trigger

**Completed Site Audit**

Triggers when a Site Audit finishes for a project, giving the new snapshot ID and finish time.

- Action

**Create Project**

Creates a new Semrush project for a website and returns its project ID.

- Action

**Get Overview Report**

Returns the overview report of one Site Audit snapshot: site health score and the errors, warnings and notices found.

- Action

**Get Site Audit Campaign Info**

Returns the Site Audit campaign summary for a project: status, error/warning/notice counts, pages crawled and audit dates.

- Action

**List Projects**

Returns all Semrush projects in your account, with each project's ID, name and website.

- Action

**List Site Audit Snapshots**

Returns the finished Site Audit snapshots for a project, each with its snapshot ID and finish time.

- Action

**Re-Crawl a Site Audit Campaign**

Starts a new Site Audit crawl for an existing campaign and returns the new snapshot ID.

## Each app on its own

- [ **Pinpoint** Pinpoint is talent acquisition software for in-house recruitment teams.](https://apiant.ai/connections/pinpoint)
- [ **SEMrush** Semrush is an All-in-one Marketing Toolkit for digital marketing professionals.](https://apiant.ai/connections/semrush)

Reviews

## What our customers say

## More from Pinpoint

- [ **Pinpoint to Salesforce** Salesforce is a leading enterprise customer relationship management (CRM) platform.](https://apiant.ai/connect/pinpoint-to-salesforce)
- [ **Pinpoint to Slack** Slack is a messaging platform for teams. Post messages, manage channels, users, reminders, and react to...](https://apiant.ai/connect/pinpoint-to-slack)
- [ **Pinpoint to Stripe** Stripe is a payment processing platform for online businesses.](https://apiant.ai/connect/pinpoint-to-stripe)
- [ **Pinpoint to Shopify** Shopify is a commerce platform for online stores and retail point-of-sale.](https://apiant.ai/connect/pinpoint-to-shopify)
- [ **Pinpoint to QuickBooks Online** QuickBooks Online accounting — manage customers, invoices, bills, payments, vendors, expenses, and more via...](https://apiant.ai/connect/pinpoint-to-quickbooks-online)
- [ **Pinpoint to Pipedrive** Pipedrive is a sales CRM and pipeline management tool.](https://apiant.ai/connect/pinpoint-to-pipedrive)

## More into SEMrush

- [ **HubSpot to SEMrush** HubSpot is your all-in-one stop for all of your marketing software needs.](https://apiant.ai/connect/hubspot-to-semrush)
- [ **Salesforce to SEMrush** Salesforce is a leading enterprise customer relationship management (CRM) platform.](https://apiant.ai/connect/salesforce-to-semrush)
- [ **Google Sheets to SEMrush** Google Sheets is Google's online spreadsheet app for creating, editing and sharing spreadsheets.](https://apiant.ai/connect/google-sheets-to-semrush)
- [ **Gmail to SEMrush** Gmail is Google’s email service, featuring spam protection, search functions, and seamless integration with...](https://apiant.ai/connect/gmail-to-semrush)
- [ **Google Calendar to SEMrush** Google Calendar is a time management tool providing scheduling features, event reminders, and integration...](https://apiant.ai/connect/google-calendar-to-semrush)
- [ **Google Drive to SEMrush** Google Drive is a cloud storage solution for uploading, sharing, and collaborating on files across devices...](https://apiant.ai/connect/google-drive-to-semrush)

Questions

## Pinpoint and SEMrush, answered

###

### What can start an automation from Pinpoint?

Any of Pinpoint's 4 triggers in the catalog, including New Application, New Job, New Talent Pipeline Candidate and Application Stage Update. Describe the moment in plain language and your agent picks the right one.

###

### What can your agent do in SEMrush when something happens in Pinpoint?

Any of SEMrush's 6 actions, including Create Project, Get Overview Report, Get Site Audit Campaign Info and List Projects. Your agent maps the data both ways and tests every scenario before it ships.

###

### Can it also run from SEMrush to Pinpoint?

Yes. When something happens in SEMrush, your agent can act in Pinpoint too. This page covers both directions: SEMrush's triggers and Pinpoint's actions are listed here as well.

###

### Do I have to build a connector for Pinpoint or SEMrush?

No. Both are in the catalog with their triggers and actions. You describe the automation; your agent builds it, tests every scenario and keeps it running.

###

### Can my AI client use Pinpoint and SEMrush without building an automation?

Yes. With your AI client connected to APIANT, ask it to do something in either app once and it runs that action on the spot. Ask for an automation and your agent builds it, tests every scenario and keeps it running. One connection covers both.

###

### What happens when something fails?

Your agent works that out for you. It plans the failure paths along with the happy path, then tests every scenario before it ships.

###

### Is there a free plan?

Yes. Every plan includes the agent, including free, and building from your own AI client spends no assistant credits.
