---
title: "Connect PassEngine and SEOTakeoff - APIANT.ai"
description: "When \"New Client\" fires in PassEngine, your agent runs \"Generate Article\" in SEOTakeoff."
canonical: "https://apiant.ai/connect/passengine-to-seotakeoff"
---

# Connect PassEngine and SEOTakeoff

When **New Client** fires in [PassEngine](https://apiant.ai/connections/passengine), your agent runs **Generate Article** in [SEOTakeoff](https://apiant.ai/connections/seotakeoff), or **New Cluster Created** in SEOTakeoff to **Send pass email** in PassEngine. Describe the whole flow and it is built, tested on every scenario and kept running.

PassEngine **4** triggers PassEngine **11** actions SEOTakeoff **4** triggers SEOTakeoff **4** actions

What the catalog holds today. Ask for anything missing and your agent reads the API documentation and adds it.

## What do you want PassEngine and SEOTakeoff to do together?

Give your AI client this address.

`https://mcp.apiant.ai`

One connection does both: ask your client to act in an app once, or have it build an automation that keeps running. Any client that takes a remote MCP server. Nothing to install. Create your free account, then sign in once in your browser.

### Set it up in your client

### Claude Code

Run this in the directory you want to work in.

`claude mcp add --transport http -s project apiant-ai https://mcp.apiant.ai`

Start Claude Code there, approve the server, and sign in in the browser page it opens.

[Claude Code guide (opens in a new tab)](https://apiant.ai/docs/mcp/claude-code)

### Claude, web and desktop

Open Customize, then Connectors, then Add custom connector, and paste the address. On Team and Enterprise an owner adds it first.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Cursor

Add the address to your MCP configuration as a server URL. Cursor signs you in in your browser.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Zed

Open Settings, then AI, then MCP Servers, then Add Server, then Add Remote Server.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Codex and the ChatGPT desktop app

Open Settings, then MCP servers, then Add server, and choose Streamable HTTP. From the terminal, Codex takes the address with its own add command and then signs you in.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Any other MCP client

Paste the address where the client asks for a remote MCP server URL, and name the server apiant-ai where it lets you. APIANT's skills reach the client over the same connection.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

Example flows

## What PassEngine and SEOTakeoff can do together

### From PassEngine to SEOTakeoff

- When **New Client** in PassEngine then **Generate Article** in SEOTakeoff
- When **New Pass** in PassEngine then **Research Keywords for Cluster** in SEOTakeoff

### From SEOTakeoff to PassEngine

- When **New Cluster Created** in SEOTakeoff then **Send pass email** in PassEngine
- When **Article Generation Failed** in SEOTakeoff then **Create Client** in PassEngine

Starting points drawn from the triggers and actions in the catalog today. Describe the flow you need, at any depth, and your agent builds it and tests every scenario before it ships.

Everything your agent can do with PassEngine and SEOTakeoff

## Triggers and actions 8 triggers · 15 actions

- Trigger

**New Client**

Triggers when a new client is created.

- Trigger

**New Pass**

Triggers when a new pass is created in PassEngine.

- Trigger

**Pass Scanned**

Triggers each time a pass is successfully scanned, with the pass code, scan result, location and the operator who scanned it.

- Trigger

**Pass Status Changed**

Triggers when a pass status changes (active, used, expired, revoked).

- Action

**Activate Pass**

Reactivates a pass, setting its status back to active and notifying wallet apps.

- Action

**Create Client**

Creates a client (customer) in PassEngine with a name and optional email, phone and internal notes.

- Action

**Create Pass**

Creates a new single-use or multi-use pass, optionally attached to a client and emailed to a recipient. Returns the new pass with its code and public link.

- Action

**Get client**

Returns a single client (customer) by ID, including their name, email, phone and notes.

- Action

**Get pass**

Returns a pass by its ID, including its custom fields, attached client, recent email deliveries and public URL.

- Action

**List clients**

Returns the clients in your PassEngine account, optionally filtered by name, email or phone.

- Action

**List passes**

Returns the passes in your PassEngine account, optionally filtered by name/code text or status.

- Action

**Revoke Pass**

Revokes a pass so it can no longer be scanned, and notifies wallet apps of the change.

- Action

**Scan Pass**

Scans (redeems) a pass by its code, validating its status, validity dates and usage limits, and records the scan. Returns whether the scan succeeded and, if not, why.

- Action

**Send pass email**

Emails an existing pass to a recipient. Returns the queued email delivery with its status.

- Action

**Update Pass**

Updates an existing pass's label, note, status, scan limit, validity dates or custom fields. Changing the status notifies subscribers that the pass status changed.

- Trigger

**Article Generation Failed**

Triggers when an article fails to generate. Use this to get alerts about failures and set up retry workflows.

- Trigger

**Article Published**

Triggers when an article is published to your connected CMS.

- Trigger

**Article Ready**

Triggers when an article finishes generating. Use this for notifications, auto-publishing, or adding to a review queue.

- Trigger

**New Cluster Created**

Triggers when a new topic cluster is created.

- Action

**Find Article**

Search for an article by title or keyword. Use this to get an article ID for other actions.

- Action

**Find Cluster**

Search for a topic cluster by name. Use this to get a cluster ID for other actions.

- Action

**Generate Article**

Generate a new SEO-optimized article from a keyword. The article will be created in the background.

- Action

**Research Keywords for Cluster**

Find keyword ideas for a topic cluster using SEO research. Great for expanding your content plan.

## Each app on its own

- [ **PassEngine** PassEngine is a platform for creating and managing virtual membership cards and QR passes for events...](https://apiant.ai/connections/passengine)
- [ **SEOTakeoff** SEOTakeoff is a platform to generate SEO-optimized articles with AI and publish directly to your CMS](https://apiant.ai/connections/seotakeoff)

Reviews

## What our customers say

## More from PassEngine

- [ **PassEngine to Salesforce** Salesforce is a leading enterprise customer relationship management (CRM) platform.](https://apiant.ai/connect/passengine-to-salesforce)
- [ **PassEngine to Slack** Slack is a messaging platform for teams. Post messages, manage channels, users, reminders, and react to...](https://apiant.ai/connect/passengine-to-slack)
- [ **PassEngine to Stripe** Stripe is a payment processing platform for online businesses.](https://apiant.ai/connect/passengine-to-stripe)
- [ **PassEngine to Shopify** Shopify is a commerce platform for online stores and retail point-of-sale.](https://apiant.ai/connect/passengine-to-shopify)
- [ **PassEngine to QuickBooks Online** QuickBooks Online accounting — manage customers, invoices, bills, payments, vendors, expenses, and more via...](https://apiant.ai/connect/passengine-to-quickbooks-online)
- [ **PassEngine to Pipedrive** Pipedrive is a sales CRM and pipeline management tool.](https://apiant.ai/connect/passengine-to-pipedrive)

## More into SEOTakeoff

- [ **HubSpot to SEOTakeoff** HubSpot is your all-in-one stop for all of your marketing software needs.](https://apiant.ai/connect/hubspot-to-seotakeoff)
- [ **Salesforce to SEOTakeoff** Salesforce is a leading enterprise customer relationship management (CRM) platform.](https://apiant.ai/connect/salesforce-to-seotakeoff)
- [ **Google Sheets to SEOTakeoff** Google Sheets](https://apiant.ai/connect/google-sheets-to-seotakeoff)
- [ **Gmail to SEOTakeoff** Gmail is Google’s email service, featuring spam protection, search functions, and seamless integration with...](https://apiant.ai/connect/gmail-to-seotakeoff)
- [ **Google Calendar to SEOTakeoff** Google Calendar is a time management tool providing scheduling features, event reminders, and integration...](https://apiant.ai/connect/google-calendar-to-seotakeoff)
- [ **Google Drive to SEOTakeoff** Google Drive is a cloud storage solution for uploading, sharing, and collaborating on files across devices...](https://apiant.ai/connect/google-drive-to-seotakeoff)

Questions

## PassEngine and SEOTakeoff, answered

###

### What can start an automation from PassEngine?

Any of PassEngine's 4 triggers in the catalog, including New Client, New Pass, Pass Status Changed and Pass Scanned. Describe the moment in plain language and your agent picks the right one.

###

### What can your agent do in SEOTakeoff when something happens in PassEngine?

Any of SEOTakeoff's 4 actions, including Find Article, Find Cluster, Generate Article and Research Keywords for Cluster. Your agent maps the data both ways and tests every scenario before it ships.

###

### Can it also run from SEOTakeoff to PassEngine?

Yes. When something happens in SEOTakeoff, your agent can act in PassEngine too. This page covers both directions: SEOTakeoff's triggers and PassEngine's actions are listed here as well.

###

### Do I have to build a connector for PassEngine or SEOTakeoff?

No. Both are in the catalog with their triggers and actions. You describe the automation; your agent builds it, tests every scenario and keeps it running.

###

### Can my AI client use PassEngine and SEOTakeoff without building an automation?

Yes. With your AI client connected to APIANT, ask it to do something in either app once and it runs that action on the spot. Ask for an automation and your agent builds it, tests every scenario and keeps it running. One connection covers both.

###

### What happens when something fails?

Your agent works that out for you. It plans the failure paths along with the happy path, then tests every scenario before it ships.

###

### Is there a free plan?

Yes. Every plan includes the agent, including free, and building from your own AI client spends no assistant credits.
