--- title: "Connect Omnisend to Lob - APIANT.ai" description: "When \"New Contact\" fires in Omnisend, your agent runs \"Create Address\" in Lob." canonical: "https://apiant.ai/connect/omnisend-to-lob" --- # Connect Omnisend to Lob When **New Contact** fires in [Omnisend](https://apiant.ai/connections/omnisend), your agent runs **Create Address** in [Lob](https://apiant.ai/connections/lob). Describe the whole flow and it is built, tested on every scenario and kept running. Omnisend **2** triggers Omnisend **36** actions Lob **40** actions What the catalog holds today. Ask for anything missing and your agent reads the API documentation and adds it. ## What do you want Omnisend and Lob to do together? Give your AI client this address. `https://mcp.apiant.ai` One connection does both: ask your client to act in an app once, or have it build an automation that keeps running. Any client that takes a remote MCP server. Nothing to install. Create your free account, then sign in once in your browser. ### Set it up in your client ### Claude Code Run this in the directory you want to work in. `claude mcp add --transport http -s project apiant-ai https://mcp.apiant.ai` Start Claude Code there, approve the server, and sign in in the browser page it opens. [Claude Code guide (opens in a new tab)](https://apiant.ai/docs/mcp/claude-code) ### Claude, web and desktop Open Customize, then Connectors, then Add custom connector, and paste the address. On Team and Enterprise an owner adds it first. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Cursor Add the address to your MCP configuration as a server URL. Cursor signs you in in your browser. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Zed Open Settings, then AI, then MCP Servers, then Add Server, then Add Remote Server. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Codex and the ChatGPT desktop app Open Settings, then MCP servers, then Add server, and choose Streamable HTTP. From the terminal, Codex takes the address with its own add command and then signs you in. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Any other MCP client Paste the address where the client asks for a remote MCP server URL, and name the server apiant-ai where it lets you. APIANT's skills reach the client over the same connection. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) Example flows ## What Omnisend can start in Lob - When **New Contact** in Omnisend then **Create Address** in Lob - When **Updated Contacts** in Omnisend then **Create Bank Account** in Lob Starting points drawn from the triggers and actions in the catalog today. Describe the flow you need, at any depth, and your agent builds it and tests every scenario before it ships. Everything your agent can do with Omnisend and Lob ## Triggers and actions 2 triggers · 76 actions - Trigger **New Contact** Triggers when a new contact is added to your Omnisend account, optionally limited to a subscription status, segment or tag. - Trigger **Updated Contacts** Triggers when a contact is created or updated in Omnisend, newest changes first. - Action **Add email template** Creates a new email template in Omnisend with a name, general style settings and content sections. - Action **Add product** Creates a product in your Omnisend catalog, with optional variants, images, categories and tags. - Action **Add product category** Creates a new product category in your Omnisend store. - Action **Add segment** Creates a new contact segment in Omnisend from a name and a set of condition rules. - Action **Add tags to contacts** Adds one or more tags to contacts chosen by contact ID, email, phone number or segment. Tagging happens in the background, so tags may take a moment to appear. - Action **Cancel Campaign** Cancels a scheduled or paused campaign (or a started email campaign) in Omnisend and marks it as canceled. - Action **Copy Campaign** Creates a new draft copy of an existing campaign, including its content, audience and settings. The copy is named "Copy of: " followed by the original name. - Action **Create Campaign** Creates a new draft campaign (email or SMS; regular, A/B test or booster) in Omnisend and returns the created campaign. - Action **Create Subscriber** Creates a subscriber (contact) in Omnisend, or updates the existing contact with the same email address. - Action **Delete Campaign** Deletes a campaign from your Omnisend account. - Action **Delete Email Template** Deletes an email template from your Omnisend account by its ID. - Action **Delete Image** Deletes an image from the Omnisend image library by its ID. - Action **Delete product** Deletes a product from the Omnisend product catalog by its ID. - Action **Delete Segment** Permanently deletes a segment in Omnisend. - Action **Find Campaign** Returns a single Omnisend campaign by its ID, including its name, status, channel, audience, content and sending settings. - Action **Find Campaigns** Returns campaigns whose name contains the given text, optionally filtered by status, channel, type and created/updated dates. - Action **Find Email Template** Returns a single email template, including its name, layout sections and general settings, looked up by its ID. - Action **Find Email Templates** Returns email templates whose names contain the given text. - Action **Find Image** Returns a single image from your Omnisend image library by its ID, including its URL, size and dimensions. - Action **Find Images** Returns images in your Omnisend library whose names contain the search text. - Action **Find Segment** Returns an Omnisend segment by its ID, including its name, status and condition rules. - Action **Find Segments** Finds segments whose name contains the given text. - Action **Get contact** Returns a single Omnisend contact by its ID, including profile details, identifiers, tags, segments and custom properties. - Action **Get product** Returns a single product from your Omnisend catalog by its ID, including its variants, images, categories and stock status. - Action **Get Segment Statistics** Returns statistics for a segment, including how many contacts it currently contains. - Action **Import Email Template** Creates a new Omnisend email template by importing raw HTML. Returns the created template. - Action **List contacts** Returns Omnisend contacts, optionally filtered by email, phone, subscription status, segment, tag or last-update time. - Action **Remove tags from contacts** Removes one or more tags from contacts chosen by contact ID, email, phone number or segment. Omnisend processes the removal in the background. - Action **Render Email Template** Renders an email template and returns its full HTML body for preview. - Action **Send Customer Event** Sends a customer event (custom or recommended) to Omnisend for a contact, creating or updating the contact and triggering any automations based on that event. - Action **Update Campaign** Updates a draft campaign's name, language, content, audience, sending settings, booster or A/B test settings. Only campaigns still in draft can be updated. - Action **Update contact** Updates an existing Omnisend contact by its ID, changing only the fields you fill in, and returns the updated contact. - Action **Update email template** Fully replaces an existing Omnisend email template's name, sections and general settings, and returns the updated template. - Action **Update product** Replaces an existing product in your Omnisend catalog with the details you provide. Fields left blank are not kept from the previous version. - Action **Update segment** Updates an existing segment's name and rules. The segment can't be updated while it is being built. - Action **Upload Image** Uploads an image to your Omnisend image library from a publicly accessible URL and returns the stored image details. - Action **Autocomplete US Address** Suggests complete US street addresses from the first part of one a person has typed, so an address field can autocomplete as they type. - Action **Bulk Verify International Addresses** Checks a batch of non-US addresses at once and returns each one standardized, with whether it is deliverable. - Action **Cancel Check** Cancels a check in Lob so it is not mailed. Only works while the check is still in the pre-print window. - Action **Cancel Letter** Cancels a letter in Lob so it is not mailed. Only works while the letter is still in the pre-print window. - Action **Cancel Postcard** Cancels a postcard in Lob so it is not mailed. Only works while the postcard is still in the pre-print window. - Action **Create Address** Saves an address in your Lob address book so you can reuse it as a sender or recipient on later mailings. - Action **Create Bank Account** Saves a bank account in Lob so you can send checks from it. Returns the new bank account's ID and whether it has been verified yet. - Action **Create Template** Saves a reusable HTML template in Lob that letters, postcards and checks can be built from. Returns the new template's ID and its published version. - Action **Delete Address** Deletes a saved address from Lob. Returns the deleted address's ID. - Action **Delete Bank Account** Deletes a saved bank account from Lob. Returns the deleted bank account's ID. - Action **Delete Template** Deletes an HTML template from Lob. Returns the deleted template's ID. - Action **Get Address** Returns one saved address from Lob by its ID, including the recipient details and any name/value pairs stored on it. - Action **Get Bank Account** Returns one saved bank account from Lob by its ID, including whether it has been verified. - Action **Get Check** Returns one check from Lob by its ID, including its amount, status and delivery tracking events. - Action **Get Letter** Returns one letter from Lob by its ID, including its status, addresses and delivery tracking events. - Action **Get Postcard** Returns one postcard from Lob by its ID, including its status, addresses and delivery tracking events. - Action **Get Template** Returns one HTML template from Lob by its ID, including its published version and version history. - Action **List Addresses** Returns the saved addresses in your Lob address book, newest first, with cursors for paging through more. - Action **List Bank Accounts** Returns the bank accounts saved in your Lob account, newest first, with cursors for paging through more. - Action **List Booklets** Returns the booklets you have created in Lob, newest first, with cursors for paging through more. - Action **List Campaigns** Returns the direct-mail campaigns in your Lob account, newest first, with cursors for paging through more. - Action **List Checks** Returns the checks you have sent through Lob, newest first, with cursors for paging through more. - Action **List Informed Delivery Campaigns** Returns the USPS Informed Delivery campaigns in your Lob account, newest first, with cursors for paging through more. - Action **List Letters** Returns the letters you have sent through Lob, newest first, with cursors for paging through more. - Action **List Postcards** Returns the postcards you have sent through Lob, newest first, with cursors for paging through more. - Action **List QR Code Analytics** Returns the QR code scans recorded on your Lob mailpieces — who scanned, when, and how many times — plus the overall scan total. - Action **List Snap Packs** Returns the snap packs you have sent through Lob, newest first, with cursors for paging through more. - Action **List Templates** Returns the saved HTML templates in your Lob account, newest first, with cursors for paging through more. - Action **List Uploads** Returns the recipient-list uploads in your Lob account, optionally narrowed to one campaign. - Action **Look Up ZIP Code** Looks up a US ZIP code and returns the cities, states and counties it covers, plus the USPS ZIP code type. - Action **Reverse Geocode Lookup** Takes a latitude and longitude and returns the nearest US ZIP codes with their city, state and distance from that point. - Action **Send Check** Prints and mails a physical check drawn on your Lob bank account to the recipient address you name. - Action **Send Letter** Prints and mails a letter to the recipient address you name, from a PDF, an HTML body, or a saved Lob template. - Action **Send Postcard** Prints and mails a postcard to the recipient address you name, using front and back artwork from a URL, HTML, or a saved Lob template. - Action **Update Template** Changes an existing Lob HTML template - its description, or which saved version is the live one. Anything you leave blank is left as it was. - Action **Validate Recipient Identity** Checks whether a person or company name is actually associated with a US address, and returns a confidence level and match score. - Action **Verify Bank Account** Confirms a Lob bank account by submitting the two micro-deposit amounts, so the account can be used to send checks. - Action **Verify International Address** Checks a non-US address, standardizes it, and tells you whether mail sent there is likely to be delivered. - Action **Verify Single Line US Address** Checks a US address given as one single line, standardizes it, and tells you whether mail sent there is deliverable. - Action **Verify US Address** Checks a US address, standardizes it to USPS format, and tells you whether mail sent there is deliverable. ## Each app on its own - [ **Omnisend** Omnisend is a marketing automation platform built for growing ecommerce businesses that have graduated their...](https://apiant.ai/connections/omnisend) - [ **Lob** Lob makes it easy to seamlessly print and mail letters, postcards, photos, posters and more via a web API.](https://apiant.ai/connections/lob) Reviews ## What our customers say ## More from Omnisend - [ **Omnisend to Salesforce** Salesforce is a leading enterprise customer relationship management (CRM) platform.](https://apiant.ai/connect/omnisend-to-salesforce) - [ **Omnisend to Slack** Slack is a messaging platform for teams. Post messages, manage channels, users, reminders, and react to...](https://apiant.ai/connect/omnisend-to-slack) - [ **Omnisend to Stripe** Stripe is a payment processing platform for online businesses.](https://apiant.ai/connect/omnisend-to-stripe) - [ **Omnisend to Shopify** Shopify is a commerce platform for online stores and retail point-of-sale.](https://apiant.ai/connect/omnisend-to-shopify) - [ **Omnisend to QuickBooks Online** QuickBooks Online accounting — manage customers, invoices, bills, payments, vendors, expenses, and more via...](https://apiant.ai/connect/omnisend-to-quickbooks-online) - [ **Omnisend to Pipedrive** Pipedrive is a sales CRM and pipeline management tool.](https://apiant.ai/connect/omnisend-to-pipedrive) ## More into Lob - [ **HubSpot to Lob** HubSpot is your all-in-one stop for all of your marketing software needs.](https://apiant.ai/connect/hubspot-to-lob) - [ **Salesforce to Lob** Salesforce is a leading enterprise customer relationship management (CRM) platform.](https://apiant.ai/connect/salesforce-to-lob) - [ **Slack to Lob** Slack is a messaging platform for teams. Post messages, manage channels, users, reminders, and react to...](https://apiant.ai/connect/slack-to-lob) - [ **Google Sheets to Lob** Google Sheets](https://apiant.ai/connect/google-sheets-to-lob) - [ **Gmail to Lob** Gmail is Google’s email service, featuring spam protection, search functions, and seamless integration with...](https://apiant.ai/connect/gmail-to-lob) - [ **Google Calendar to Lob** Google Calendar is a time management tool providing scheduling features, event reminders, and integration...](https://apiant.ai/connect/google-calendar-to-lob) Questions ## Omnisend and Lob, answered ### ### What can start an automation from Omnisend? Any of Omnisend's 2 triggers in the catalog, including New Contact and Updated Contacts. Describe the moment in plain language and your agent picks the right one. ### ### What can your agent do in Lob when something happens in Omnisend? Any of Lob's 40 actions, including Create Address, Create Bank Account, Create Template and Send Check. Your agent maps the data both ways and tests every scenario before it ships. ### ### Can it also run from Lob to Omnisend? Lob has no triggers in the catalog today, so automations start in Omnisend. If you need the other direction, ask: your agent reads Lob's API documentation and adds it. ### ### Do I have to build a connector for Omnisend or Lob? No. Both are in the catalog with their triggers and actions. You describe the automation; your agent builds it, tests every scenario and keeps it running. ### ### Can my AI client use Omnisend and Lob without building an automation? Yes. With your AI client connected to APIANT, ask it to do something in either app once and it runs that action on the spot. Ask for an automation and your agent builds it, tests every scenario and keeps it running. One connection covers both. ### ### What happens when something fails? Your agent works that out for you. It plans the failure paths along with the happy path, then tests every scenario before it ships. ### ### Is there a free plan? Yes. Every plan includes the agent, including free, and building from your own AI client spends no assistant credits.