--- title: "Connect Memberful to SQL Server - APIANT.ai" description: "When \"Custom Fields Updated\" fires in Memberful, your agent runs \"Run Custom Statement\" in SQL Server." canonical: "https://apiant.ai/connect/memberful-to-sql-server" --- # Connect Memberful to SQL Server When **Custom Fields Updated** fires in [Memberful](https://apiant.ai/connections/memberful), your agent runs **Run Custom Statement** in [SQL Server](https://apiant.ai/connections/sql-server). Describe the whole flow and it is built, tested on every scenario and kept running. Memberful **11** triggers SQL Server **4** triggers SQL Server **7** actions What the catalog holds today. Ask for anything missing and your agent reads the API documentation and adds it. ## What do you want Memberful and SQL Server to do together? Give your AI client this address. `https://mcp.apiant.ai` One connection does both: ask your client to act in an app once, or have it build an automation that keeps running. Any client that takes a remote MCP server. Nothing to install. Create your free account, then sign in once in your browser. ### Set it up in your client ### Claude Code Run this in the directory you want to work in. `claude mcp add --transport http -s project apiant-ai https://mcp.apiant.ai` Start Claude Code there, approve the server, and sign in in the browser page it opens. [Claude Code guide (opens in a new tab)](https://apiant.ai/docs/mcp/claude-code) ### Claude, web and desktop Open Customize, then Connectors, then Add custom connector, and paste the address. On Team and Enterprise an owner adds it first. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Cursor Add the address to your MCP configuration as a server URL. Cursor signs you in in your browser. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Zed Open Settings, then AI, then MCP Servers, then Add Server, then Add Remote Server. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Codex and the ChatGPT desktop app Open Settings, then MCP servers, then Add server, and choose Streamable HTTP. From the terminal, Codex takes the address with its own add command and then signs you in. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Any other MCP client Paste the address where the client asks for a remote MCP server URL, and name the server apiant-ai where it lets you. APIANT's skills reach the client over the same connection. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) Example flows ## What Memberful can start in SQL Server - When **Custom Fields Updated** in Memberful then **Run Custom Statement** in SQL Server - When **Member Updated** in Memberful then **Add Row** in SQL Server Starting points drawn from the triggers and actions in the catalog today. Describe the flow you need, at any depth, and your agent builds it and tests every scenario before it ships. Everything your agent can do with Memberful and SQL Server ## Triggers and actions 15 triggers · 7 actions - Trigger **Custom Fields Updated** Triggers when a member updates their custom fields. - Trigger **Member Deleted** Triggers when a member is deleted. - Trigger **Member Updated** Triggers when a member's profile information is updated. - Trigger **New Member** Triggers when a new member account is created. - Trigger **Order Purchased** Triggers when a member completes an order or when staff manually adds a new order. Not sent for subscription renewal orders. - Trigger **Order Refunded** Triggers when an order is refunded. - Trigger **Subscription Created** Triggers when a member's subscription is created. - Trigger **Subscription Reactivated** Triggers when a member renews an inactive subscription and it becomes active again. - Trigger **Subscription Renewed** Triggers when a member's subscription is renewed. - Trigger **Subscription Updated** Triggers when a member's subscription is updated. - Trigger **Tax ID Updated** Triggers when a member adds, changes or removes their tax ID. - Trigger **New or Updated Row** Triggers when a new row is added or modified. - Trigger **New or Updated Row (Custom Query)** Fires for each new or changed row returned by a SELECT statement you write against the connected SQL Server database. - Trigger **New Row** Triggers when you add a new row. - Trigger **New Table** Fires when a new table appears in the connected SQL Server database. - Action **Add Row** Add one row to a table on the connected SQL Server database. - Action **Delete Row** Delete the rows in a table whose chosen column equals a value. - Action **Find Row** Find the first row in a table whose chosen column matches a value. - Action **Find Rows via Custom Query** Runs a SELECT statement you write against the connected SQL Server database and returns every row it matches. - Action **Find Row via Custom Query** Runs a SELECT statement you write against the connected SQL Server database and returns the first row it matches. - Action **Run Custom Statement** Runs a statement you write against the connected SQL Server database that changes data rather than returning rows, and reports how many rows it changed. - Action **Update Row** Change column values on every row of a table whose chosen column matches a value. ## Each app on its own - [ **Memberful** Memberful makes it easy to sell memberships to your audience.](https://apiant.ai/connections/memberful) - [ **SQL Server** Connect directly to a Microsoft SQL Server database and run SQL statements from your automations.](https://apiant.ai/connections/sql-server) Reviews ## What our customers say ## More from Memberful - [ **Memberful to Shopify** Shopify is a commerce platform for online stores and retail point-of-sale.](https://apiant.ai/connect/memberful-to-shopify) - [ **Memberful to HubSpot** HubSpot is your all-in-one stop for all of your marketing software needs.](https://apiant.ai/connect/memberful-to-hubspot) - [ **Memberful to Salesforce** Salesforce is a leading enterprise customer relationship management (CRM) platform.](https://apiant.ai/connect/memberful-to-salesforce) - [ **Memberful to Slack** Slack is a messaging platform for teams. Post messages, manage channels, users, reminders, and react to...](https://apiant.ai/connect/memberful-to-slack) - [ **Memberful to Google Sheets** Google Sheets is Google's online spreadsheet app for creating, editing and sharing spreadsheets.](https://apiant.ai/connect/memberful-to-google-sheets) - [ **Memberful to Gmail** Gmail is Google’s email service, featuring spam protection, search functions, and seamless integration with...](https://apiant.ai/connect/memberful-to-gmail) ## More into SQL Server - [ **HubSpot to SQL Server** HubSpot is your all-in-one stop for all of your marketing software needs.](https://apiant.ai/connect/hubspot-to-sql-server) - [ **Slack to SQL Server** Slack is a messaging platform for teams. Post messages, manage channels, users, reminders, and react to...](https://apiant.ai/connect/slack-to-sql-server) - [ **Mailchimp to SQL Server** Mailchimp marketing automation and email platform.](https://apiant.ai/connect/mailchimp-to-sql-server) - [ **Shopify to SQL Server** Shopify is a commerce platform for online stores and retail point-of-sale.](https://apiant.ai/connect/shopify-to-sql-server) - [ **QuickBooks Online to SQL Server** QuickBooks Online accounting — manage customers, invoices, bills, payments, vendors, expenses, and more via...](https://apiant.ai/connect/quickbooks-online-to-sql-server) - [ **Pipedrive to SQL Server** Pipedrive is a sales CRM and pipeline management tool.](https://apiant.ai/connect/pipedrive-to-sql-server) Questions ## Memberful and SQL Server, answered ### ### What can start an automation from Memberful? Any of Memberful's 11 triggers in the catalog, including Custom Fields Updated, Member Updated, New Member and Subscription Created. Describe the moment in plain language and your agent picks the right one. ### ### What can your agent do in SQL Server when something happens in Memberful? Any of SQL Server's 7 actions, including Update Row, Add Row, Find Row and Find Rows via Custom Query. Your agent maps the data both ways and tests every scenario before it ships. ### ### Can it also run from SQL Server to Memberful? SQL Server has no triggers in the catalog today, so automations start in Memberful. If you need the other direction, ask: your agent reads SQL Server's API documentation and adds it. ### ### Do I have to build a connector for Memberful or SQL Server? No. Both are in the catalog with their triggers and actions. You describe the automation; your agent builds it, tests every scenario and keeps it running. ### ### Can my AI client use Memberful and SQL Server without building an automation? Yes. With your AI client connected to APIANT, ask it to do something in SQL Server once and it runs that action on the spot. Ask for an automation and your agent builds it, tests every scenario and keeps it running. One connection covers both. ### ### What happens when something fails? Your agent works that out for you. It plans the failure paths along with the happy path, then tests every scenario before it ships. ### ### Is there a free plan? Yes. Every plan includes the agent, including free, and building from your own AI client spends no assistant credits.