--- title: "Connect Memberful to Amplitude - APIANT.ai" description: "When \"Custom Fields Updated\" fires in Memberful, your agent runs \"Send event\" in Amplitude." canonical: "https://apiant.ai/connect/memberful-to-amplitude" --- # Connect Memberful to Amplitude When **Custom Fields Updated** fires in [Memberful](https://apiant.ai/connections/memberful), your agent runs **Send event** in [Amplitude](https://apiant.ai/connections/amplitude). Describe the whole flow and it is built, tested on every scenario and kept running. Memberful **11** triggers Amplitude **12** actions What the catalog holds today. Ask for anything missing and your agent reads the API documentation and adds it. ## What do you want Memberful and Amplitude to do together? Give your AI client this address. `https://mcp.apiant.ai` One connection does both: ask your client to act in an app once, or have it build an automation that keeps running. Any client that takes a remote MCP server. Nothing to install. Create your free account, then sign in once in your browser. ### Set it up in your client ### Claude Code Run this in the directory you want to work in. `claude mcp add --transport http -s project apiant-ai https://mcp.apiant.ai` Start Claude Code there, approve the server, and sign in in the browser page it opens. [Claude Code guide (opens in a new tab)](https://apiant.ai/docs/mcp/claude-code) ### Claude, web and desktop Open Customize, then Connectors, then Add custom connector, and paste the address. On Team and Enterprise an owner adds it first. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Cursor Add the address to your MCP configuration as a server URL. Cursor signs you in in your browser. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Zed Open Settings, then AI, then MCP Servers, then Add Server, then Add Remote Server. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Codex and the ChatGPT desktop app Open Settings, then MCP servers, then Add server, and choose Streamable HTTP. From the terminal, Codex takes the address with its own add command and then signs you in. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Any other MCP client Paste the address where the client asks for a remote MCP server URL, and name the server apiant-ai where it lets you. APIANT's skills reach the client over the same connection. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) Example flows ## What Memberful can start in Amplitude - When **Custom Fields Updated** in Memberful then **Send event** in Amplitude - When **Member Updated** in Memberful then **Batch upload events** in Amplitude Starting points drawn from the triggers and actions in the catalog today. Describe the flow you need, at any depth, and your agent builds it and tests every scenario before it ships. Everything your agent can do with Memberful and Amplitude ## Triggers and actions 11 triggers ยท 12 actions - Trigger **Custom Fields Updated** Triggers when a member updates their custom fields. - Trigger **Member Deleted** Triggers when a member is deleted. - Trigger **Member Updated** Triggers when a member's profile information is updated. - Trigger **New Member** Triggers when a new member account is created. - Trigger **Order Purchased** Triggers when a member completes an order or when staff manually adds a new order. Not sent for subscription renewal orders. - Trigger **Order Refunded** Triggers when an order is refunded. - Trigger **Subscription Created** Triggers when a member's subscription is created. - Trigger **Subscription Reactivated** Triggers when a member renews an inactive subscription and it becomes active again. - Trigger **Subscription Renewed** Triggers when a member's subscription is renewed. - Trigger **Subscription Updated** Triggers when a member's subscription is updated. - Trigger **Tax ID Updated** Triggers when a member adds, changes or removes their tax ID. - Action **Batch upload events** Sends a batch of events to Amplitude in one call. Use this when you have many events to record at once rather than one at a time. - Action **Export event data** Exports every event Amplitude recorded in a time window, as a zip archive of event data. - Action **Get cohort** Returns one behavioral cohort's details, including its name, size and when it was last recalculated. - Action **Get event segmentation** Counts how often an event happened over a date range, optionally split by a property or filtered to a segment of users. - Action **Get funnel analysis** Runs a funnel over a series of events and returns how many users reached each step and how many dropped off. - Action **Get retention analysis** Shows how many users came back and did something again after a starting event, over a date range. - Action **Get user properties** Looks a user up in Amplitude and returns what Amplitude knows about them, including their Amplitude ID. - Action **Group identify** Sets properties on a group in Amplitude, such as a company or team, so you can analyse behaviour by group. - Action **Identify user** Sets properties on a user in Amplitude without recording an event, so later events are attributed with the new details. - Action **List cohorts** Lists every behavioral cohort in the Amplitude project, with each cohort's name, size and owner. - Action **Send event** Records a single event in Amplitude for a user, with optional event and user properties. - Action **Upload cohort** Creates a cohort in Amplitude from a list of users you supply. ## Each app on its own - [ **Memberful** Memberful makes it easy to sell memberships to your audience.](https://apiant.ai/connections/memberful) - [ **Amplitude** Amplitude is a product analytics service that makes it easier for companies to understand user behavior...](https://apiant.ai/connections/amplitude) Reviews ## What our customers say ## More from Memberful - [ **Memberful to Shopify** Shopify is a commerce platform for online stores and retail point-of-sale.](https://apiant.ai/connect/memberful-to-shopify) - [ **Memberful to Chartimagegenerator** Edge-rendered chart image API that converts Chart.js configurations into cached PNG/SVG images.](https://apiant.ai/connect/memberful-to-chartimagegenerator) - [ **Memberful to HubSpot** HubSpot is your all-in-one stop for all of your marketing software needs.](https://apiant.ai/connect/memberful-to-hubspot) - [ **Memberful to Salesforce** Salesforce is a leading enterprise customer relationship management (CRM) platform.](https://apiant.ai/connect/memberful-to-salesforce) - [ **Memberful to Slack** Slack is a messaging platform for teams. Post messages, manage channels, users, reminders, and react to...](https://apiant.ai/connect/memberful-to-slack) - [ **Memberful to Google Sheets** Google Sheets is Google's online spreadsheet app for creating, editing and sharing spreadsheets.](https://apiant.ai/connect/memberful-to-google-sheets) ## More into Amplitude - [ **Arxiv to Amplitude** Open-access repository API for searching and retrieving scholarly preprints in physics, math, CS, and...](https://apiant.ai/connect/arxiv-to-amplitude) - [ **Attio to Amplitude** Attio is the CRM of the future: data-driven, completely customizable and intuitively collaborative.](https://apiant.ai/connect/attio-to-amplitude) - [ **HubSpot to Amplitude** HubSpot is your all-in-one stop for all of your marketing software needs.](https://apiant.ai/connect/hubspot-to-amplitude) - [ **Salesforce to Amplitude** Salesforce is a leading enterprise customer relationship management (CRM) platform.](https://apiant.ai/connect/salesforce-to-amplitude) - [ **Slack to Amplitude** Slack is a messaging platform for teams. Post messages, manage channels, users, reminders, and react to...](https://apiant.ai/connect/slack-to-amplitude) - [ **Google Sheets to Amplitude** Google Sheets is Google's online spreadsheet app for creating, editing and sharing spreadsheets.](https://apiant.ai/connect/google-sheets-to-amplitude) Questions ## Memberful and Amplitude, answered ### ### What can start an automation from Memberful? Any of Memberful's 11 triggers in the catalog, including Custom Fields Updated, Member Updated, New Member and Subscription Created. Describe the moment in plain language and your agent picks the right one. ### ### What can your agent do in Amplitude when something happens in Memberful? Any of Amplitude's 12 actions, including Send event, Upload cohort, Batch upload events and Export event data. Your agent maps the data both ways and tests every scenario before it ships. ### ### Can it also run from Amplitude to Memberful? Amplitude has no triggers in the catalog today, so automations start in Memberful. If you need the other direction, ask: your agent reads Amplitude's API documentation and adds it. ### ### Do I have to build a connector for Memberful or Amplitude? No. Both are in the catalog with their triggers and actions. You describe the automation; your agent builds it, tests every scenario and keeps it running. ### ### Can my AI client use Memberful and Amplitude without building an automation? Yes. With your AI client connected to APIANT, ask it to do something in Amplitude once and it runs that action on the spot. Ask for an automation and your agent builds it, tests every scenario and keeps it running. One connection covers both. ### ### What happens when something fails? Your agent works that out for you. It plans the failure paths along with the happy path, then tests every scenario before it ships. ### ### Is there a free plan? Yes. Every plan includes the agent, including free, and building from your own AI client spends no assistant credits.