--- title: "Connect MailerLite Classic and Zoho CRM - APIANT.ai" description: "When \"New Group\" fires in MailerLite Classic, your agent runs \"Add or update record (upsert)\" in Zoho CRM." canonical: "https://apiant.ai/connect/mailerlite-classic-to-zoho-crm" --- # Connect MailerLite Classic and Zoho CRM When **New Group** fires in [MailerLite Classic](https://apiant.ai/connections/mailerlite-classic), your agent runs **Add or update record (upsert)** in [Zoho CRM](https://apiant.ai/connections/zoho-crm), or **New or updated record** in Zoho CRM to **Add Subscriber to Group** in MailerLite Classic. Describe the whole flow and it is built, tested on every scenario and kept running. MailerLite Classic **1** trigger MailerLite Classic **19** actions Zoho CRM **2** triggers Zoho CRM **13** actions What the catalog holds today. Ask for anything missing and your agent reads the API documentation and adds it. ## What do you want MailerLite Classic and Zoho CRM to do together? Give your AI client this address. `https://mcp.apiant.ai` One connection does both: ask your client to act in an app once, or have it build an automation that keeps running. Any client that takes a remote MCP server. Nothing to install. Create your free account, then sign in once in your browser. ### Set it up in your client ### Claude Code Run this in the directory you want to work in. `claude mcp add --transport http -s project apiant-ai https://mcp.apiant.ai` Start Claude Code there, approve the server, and sign in in the browser page it opens. [Claude Code guide (opens in a new tab)](https://apiant.ai/docs/mcp/claude-code) ### Claude, web and desktop Open Customize, then Connectors, then Add custom connector, and paste the address. On Team and Enterprise an owner adds it first. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Cursor Add the address to your MCP configuration as a server URL. Cursor signs you in in your browser. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Zed Open Settings, then AI, then MCP Servers, then Add Server, then Add Remote Server. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Codex and the ChatGPT desktop app Open Settings, then MCP servers, then Add server, and choose Streamable HTTP. From the terminal, Codex takes the address with its own add command and then signs you in. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Any other MCP client Paste the address where the client asks for a remote MCP server URL, and name the server apiant-ai where it lets you. APIANT's skills reach the client over the same connection. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) Example flows ## What MailerLite Classic and Zoho CRM can do together ### From MailerLite Classic to Zoho CRM - When **New Group** in MailerLite Classic then **Add or update record (upsert)** in Zoho CRM - When **New Group** in MailerLite Classic then **Add tag to record** in Zoho CRM ### From Zoho CRM to MailerLite Classic - When **New or updated record** in Zoho CRM then **Add Subscriber to Group** in MailerLite Classic - When **New record** in Zoho CRM then **Create Campaign** in MailerLite Classic Starting points drawn from the triggers and actions in the catalog today. Describe the flow you need, at any depth, and your agent builds it and tests every scenario before it ships. Everything your agent can do with MailerLite Classic and Zoho CRM ## Triggers and actions 3 triggers · 32 actions - Trigger **New Group** Triggered when a new subscriber group is created in MailerLite. - Action **Add Subscriber to Group** Adds a subscriber to a MailerLite group, creating the subscriber if they do not exist yet. - Action **Create Campaign** Creates a new regular or A/B email campaign addressed to the chosen groups or segments. Its HTML content is added afterwards. - Action **Create Group** Creates a new subscriber group in the MailerLite account and returns the created group. - Action **Create/Update Subscriber** Adds a subscriber to your MailerLite account, or updates the existing subscriber with the same email address, and returns the subscriber. - Action **Delete Campaign** Deletes a campaign from the MailerLite account. A scheduled campaign cannot be deleted until it has been cancelled. - Action **Delete Group** Deletes a subscriber group from the MailerLite account. - Action **Find Group by Name** Returns the subscriber groups that match the specified group name. - Action **Get Group** Returns one subscriber group by its id, including its name, subscriber counts, email activity totals and dates. - Action **List Campaigns** Returns the campaigns in your MailerLite account with the chosen status, with a basic summary and open and click stats for each campaign. - Action **List Groups** Returns the subscriber groups in the MailerLite account, with each group's subscriber counts, email stats and created and updated dates. - Action **List Segments** Returns the segments stored in your MailerLite account, with each segment's title, rules, subscriber count and email engagement totals. - Action **List Subscriber Groups** Returns the groups a subscriber belongs to, with each group's subscriber counts and sent, opened and clicked totals. - Action **List Subscribers** Returns the subscribers in the MailerLite account, optionally limited to one status such as active or unsubscribed. - Action **Remove Subscriber From a Group** Removes a subscriber from a group, identified by the subscriber's id or email address. The subscriber stays in the account and in any other groups. - Action **Search Subscribers** Returns the subscribers in your MailerLite account that match a search term, such as an email address or name. - Action **Send Campaign** Sends a draft campaign immediately or schedules it for a later time, and returns the campaign with its status and emails. - Action **Set Campaign Content** Sets the HTML and plain-text content of a draft campaign, replacing what the campaign's email contains. - Action **Unsubscribe Subscriber** Marks a subscriber as unsubscribed across the MailerLite account and returns the updated subscriber. Their name and fields can be updated in the same step. - Action **Update Group** Renames an existing subscriber group and returns the updated group with its subscriber and email counts. - Trigger **New or updated record** Fires when a record is created or updated in the specified Zoho CRM module. Polls newest-first by Modified Time. - Trigger **New record** Fires when a new record is created in the specified Zoho CRM module. Polls newest-first by Created Time. - Action **Add note** Adds a note to a record in any supported Zoho CRM module. - Action **Add or update record (upsert)** Insert a record, or update it if a duplicate is found, in the specified Zoho CRM module. - Action **Add tag to record** Add one or more tags (comma-separated names) to a record in the specified module. - Action **Convert lead** Convert a lead into a contact, account, and optionally a deal. Pass conversion options (e.g. Deals, assign_to) as the Conversion object. - Action **Create record** Create a new record in the specified Zoho CRM module. - Action **Delete record** Delete a record by ID from the specified Zoho CRM module. - Action **Find records** Search for records in a module using Zoho CRM criteria, e.g. (Email:equals:foo@bar.com). Returns up to 200 matching records. - Action **Get record** Retrieve a single record by ID from the specified Zoho CRM module. - Action **List notes** Lists notes across all records in Zoho CRM (requires an administrator profile). - Action **List users** Retrieves users in the Zoho CRM organization, optionally filtered by user type or IDs. - Action **Query records (COQL)** Run a Zoho CRM Object Query Language (COQL) SELECT statement and return the matching records. - Action **Remove tag from record** Remove one or more tags (comma-separated names) from a record in the specified module. - Action **Update record** Update an existing record by ID in the specified Zoho CRM module. ## Each app on its own - [ **MailerLite Classic** Use MailerLite Classic to stay connected with your customers through email marketing.](https://apiant.ai/connections/mailerlite-classic) - [ **Zoho CRM** Zoho CRM makes it easy to get the complete picture of your sales cycle and stay on top of your business...](https://apiant.ai/connections/zoho-crm) Reviews ## What our customers say ## More from MailerLite Classic - [ **MailerLite Classic to Salesforce** Salesforce is a leading enterprise customer relationship management (CRM) platform.](https://apiant.ai/connect/mailerlite-classic-to-salesforce) - [ **MailerLite Classic to Slack** Slack is a messaging platform for teams. Post messages, manage channels, users, reminders, and react to...](https://apiant.ai/connect/mailerlite-classic-to-slack) - [ **MailerLite Classic to Stripe** Stripe is a payment processing platform for online businesses.](https://apiant.ai/connect/mailerlite-classic-to-stripe) - [ **MailerLite Classic to Shopify** Shopify is a commerce platform for online stores and retail point-of-sale.](https://apiant.ai/connect/mailerlite-classic-to-shopify) - [ **MailerLite Classic to QuickBooks Online** QuickBooks Online accounting — manage customers, invoices, bills, payments, vendors, expenses, and more via...](https://apiant.ai/connect/mailerlite-classic-to-quickbooks-online) - [ **MailerLite Classic to Pipedrive** Pipedrive is a sales CRM and pipeline management tool.](https://apiant.ai/connect/mailerlite-classic-to-pipedrive) ## More into Zoho CRM - [ **HubSpot to Zoho CRM** HubSpot is your all-in-one stop for all of your marketing software needs.](https://apiant.ai/connect/hubspot-to-zoho-crm) - [ **Salesforce to Zoho CRM** Salesforce is a leading enterprise customer relationship management (CRM) platform.](https://apiant.ai/connect/salesforce-to-zoho-crm) - [ **Slack to Zoho CRM** Slack is a messaging platform for teams. Post messages, manage channels, users, reminders, and react to...](https://apiant.ai/connect/slack-to-zoho-crm) - [ **Google Sheets to Zoho CRM** Google Sheets is Google's online spreadsheet app for creating, editing and sharing spreadsheets.](https://apiant.ai/connect/google-sheets-to-zoho-crm) - [ **Gmail to Zoho CRM** Gmail is Google’s email service, featuring spam protection, search functions, and seamless integration with...](https://apiant.ai/connect/gmail-to-zoho-crm) - [ **Google Calendar to Zoho CRM** Google Calendar is a time management tool providing scheduling features, event reminders, and integration...](https://apiant.ai/connect/google-calendar-to-zoho-crm) Questions ## MailerLite Classic and Zoho CRM, answered ### ### What can start an automation from MailerLite Classic? Any of MailerLite Classic's 1 trigger in the catalog, including New Group. Describe the moment in plain language and your agent picks the right one. ### ### What can your agent do in Zoho CRM when something happens in MailerLite Classic? Any of Zoho CRM's 13 actions, including Create record, Update record, Add note and Add or update record (upsert). Your agent maps the data both ways and tests every scenario before it ships. ### ### Can it also run from Zoho CRM to MailerLite Classic? Yes. When something happens in Zoho CRM, your agent can act in MailerLite Classic too. This page covers both directions: Zoho CRM's triggers and MailerLite Classic's actions are listed here as well. ### ### Do I have to build a connector for MailerLite Classic or Zoho CRM? No. Both are in the catalog with their triggers and actions. You describe the automation; your agent builds it, tests every scenario and keeps it running. ### ### Can my AI client use MailerLite Classic and Zoho CRM without building an automation? Yes. With your AI client connected to APIANT, ask it to do something in either app once and it runs that action on the spot. Ask for an automation and your agent builds it, tests every scenario and keeps it running. One connection covers both. ### ### What happens when something fails? Your agent works that out for you. It plans the failure paths along with the happy path, then tests every scenario before it ships. ### ### Is there a free plan? Yes. Every plan includes the agent, including free, and building from your own AI client spends no assistant credits.