Integration
Connect Kustomer to Frase
When Conversation Created fires in Kustomer, your agent runs Add brief in Frase. Describe the whole flow and it is built, tested on every scenario and kept running.
What the catalog holds today. Ask for anything missing and your agent reads the API documentation and adds it.
Build solutions, not workarounds.
What do you want Kustomer and Frase to do together?
Ask the assistant
Connect your AI client
Give your AI client this address.
https://mcp.apiant.aiOne connection does both: ask your client to act in an app once, or have it build an automation that keeps running. Any client that takes a remote MCP server. Nothing to install. Create your free account, then sign in once in your browser.
Set it up in your client
Claude Code
Run this in the directory you want to work in.
claude mcp add --transport http -s project apiant-ai https://mcp.apiant.aiStart Claude Code there, approve the server, and sign in in the browser page it opens.
Claude Code guide (opens in a new tab)Claude, web and desktop
Open Customize, then Connectors, then Add custom connector, and paste the address. On Team and Enterprise an owner adds it first.
Setup guide (opens in a new tab)Cursor
Add the address to your MCP configuration as a server URL. Cursor signs you in in your browser.
Setup guide (opens in a new tab)Zed
Open Settings, then AI, then MCP Servers, then Add Server, then Add Remote Server.
Setup guide (opens in a new tab)Codex and the ChatGPT desktop app
Open Settings, then MCP servers, then Add server, and choose Streamable HTTP. From the terminal, Codex takes the address with its own add command and then signs you in.
Setup guide (opens in a new tab)Grok
Open grok.com/connectors, choose New Connector, then Custom, and paste the address. Grok signs you in in your browser.
Setup guide (opens in a new tab)Any other MCP client
Paste the address where the client asks for a remote MCP server URL, and name the server apiant-ai where it lets you. APIANT's skills reach the client over the same connection.
Setup guide (opens in a new tab)Example flows
What Kustomer can start in Frase
When Conversation Created in Kustomer
then Add brief in Frase
When Conversation Updated in Kustomer
then Add topic cluster in Frase
Starting points drawn from the triggers and actions in the catalog today. Describe the flow you need, at any depth, and your agent builds it and tests every scenario before it ships.
Everything your agent can do with Kustomer and Frase
Triggers and actions 6 triggers · 37 actions
Trigger
Conversation CreatedTriggers when a new conversation is created in Kustomer.
Trigger
Conversation UpdatedTriggers when a Kustomer conversation is created or updated.
Trigger
Customer CreatedTriggers when a new customer is created in Kustomer.
Trigger
Customer UpdatedTriggers when a Kustomer customer is created or updated.
Trigger
Message CreatedTriggers when a new message is sent or received in Kustomer.
Trigger
Message UpdatedTriggers when a Kustomer message is created or updated.
Action
Add custom objectCreates a new custom object (KObject) of the chosen custom object type in Kustomer.
Action
Add messageAdds a message to an existing Kustomer conversation; the message belongs to the conversation's customer.
Action
Create CompanyCreates a company in Kustomer that customers can be linked to.
Action
Create ConversationCreates a new conversation for a Kustomer customer, with an optional name, status and tags.
Action
Create CustomerCreates a new customer in Kustomer with a name, email, phone and optional external ID.
Action
Create NotesAdds an internal note to a Kustomer conversation. Notes are visible to agents only, not the customer.
Action
Create UserInvites a new agent user to your Kustomer org by name and email.
Action
Delete CustomerDeletes a Kustomer customer by ID.
Action
Find ConversationFinds a Kustomer conversation by the external ID your own system gave it.
Action
Find CustomerFinds a Kustomer customer by email address and returns their ID, name and phone.
Action
Find custom objects by criteriaReturns the custom objects (KObjects) of a chosen Klass, optionally only those after a given date, sorted and limited to selected fields.
Action
Find UserFinds a Kustomer agent user by email address.
Action
Get CompanyReturns one Kustomer company by ID.
Action
Get ConversationReturns one Kustomer conversation by ID, with its subject, status, customer and timestamps.
Action
Get CustomerReturns one Kustomer customer by ID, with name, emails, phones and timestamps.
Action
Get messageReturns a single Kustomer message by its ID, including its attributes and related conversation and customer.
Action
Get userReturns a Kustomer user (agent) by their ID, including name, email and other profile attributes.
Action
List teamsReturns the teams in your Kustomer organization, optionally filtered by role group or deleted status.
Action
Update companyUpdates an existing Kustomer company's name, external ID, emails, phones, tags and custom attributes.
Action
Update ConversationUpdates a Kustomer conversation's subject or status. Only the fields you fill in are changed.
Action
Update CustomerUpdates an existing Kustomer customer's name, email, phone or external ID. Only the fields you fill in are changed.
Action
Add briefCreates a Frase content brief from a completed research session. The brief is created with a pending status and its outline is generated in the background; if a brief already exists for the research session, that brief is returned instead.
Action
Add topic clusterCreates a topic cluster in Frase, either org-wide or scoped to one of your sites.
Action
Add tracked promptAdd a new prompt for Frase to track for AI visibility across AI answer engines.
Action
Analyze SERPAnalyzes the Google search results for a keyword, returning organic results, the AI Overview and its sources, People Also Ask questions, and related searches.
Action
Delete contentMoves a content article to the trash in Frase (soft delete). Trashed content can be restored later.
Action
Generate contentStarts generating an article from an existing Frase brief. Generation runs in the background; the returned content id can be used to check its progress.
Action
Get auditRetrieve a site audit's details and summary, optionally including the audited pages.
Action
Get briefRetrieve a Frase brief by its ID, including its outline sections.
Action
Get contentRetrieve a specific Frase content article by its ID, including its body, metadata, and SEO/GEO/E-E-A-T scores.
Action
Get researchRetrieve a specific Frase research session by its ID, including its status, summary, findings, sources and type-specific research data.
Action
List sitesLists the websites associated with your Frase organization.
Action
List topic clustersLists the organization's topic clusters, optionally limited to one site.
Action
Start auditStart a new site audit on one of your Frase sites.
Action
Start researchStart AI-powered research on a topic in Frase. Research runs asynchronously; the returned research id can be used to check progress and read the results.
Action
Update briefUpdate a Frase brief's metadata (topic, keywords, content type, intent, word count, tone, audience, guardrails) and/or replace its outline.
Action
Update contentUpdates a Frase content article's title, body, status, SEO metadata, or target keywords. Fields left blank are not changed.
No trigger or action matches that. Ask your agent to add it: it reads the API documentation and builds what you describe.
Each app on its own
Reviews
What our customers say
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Questions
Kustomer and Frase, answered
What can start an automation from Kustomer?
Any of Kustomer's 6 triggers in the catalog, including Conversation Created, Conversation Updated, Customer Created and Customer Updated. Describe the moment in plain language and your agent picks the right one.
What can your agent do in Frase when something happens in Kustomer?
Any of Frase's 16 actions, including Update brief, Update content, Add brief and Add topic cluster. Your agent maps the data both ways and tests every scenario before it ships.
Can it also run from Frase to Kustomer?
Frase has no triggers in the catalog today, so automations start in Kustomer. If you need the other direction, ask: your agent reads Frase's API documentation and adds it.
Do I have to build a connector for Kustomer or Frase?
No. Both are in the catalog with their triggers and actions. You describe the automation; your agent builds it, tests every scenario and keeps it running.
Can my AI client use Kustomer and Frase without building an automation?
Yes. With your AI client connected to APIANT, ask it to do something in either app once and it runs that action on the spot. Ask for an automation and your agent builds it, tests every scenario and keeps it running. One connection covers both.
What happens when something fails?
Your agent works that out for you. It plans the failure paths along with the happy path, then tests every scenario before it ships.
Is there a free plan?
Yes. Every plan includes the agent, including free, and building from your own AI client spends no assistant credits.