--- title: "Connect Kit to Retently - APIANT.ai" description: "When \"New Form Subscriber\" fires in Kit, your agent runs \"Create or Update Customer\" in Retently." canonical: "https://apiant.ai/connect/kit-to-retently" --- # Connect Kit to Retently When **New Form Subscriber** fires in [Kit](https://apiant.ai/connections/kit), your agent runs **Create or Update Customer** in [Retently](https://apiant.ai/connections/retently). Describe the whole flow and it is built, tested on every scenario and kept running. Kit **7** triggers Kit **7** actions Retently **16** actions What the catalog holds today. Ask for anything missing and your agent reads the API documentation and adds it. ## What do you want Kit and Retently to do together? Give your AI client this address. `https://mcp.apiant.ai` One connection does both: ask your client to act in an app once, or have it build an automation that keeps running. Any client that takes a remote MCP server. Nothing to install. Create your free account, then sign in once in your browser. ### Set it up in your client ### Claude Code Run this in the directory you want to work in. `claude mcp add --transport http -s project apiant-ai https://mcp.apiant.ai` Start Claude Code there, approve the server, and sign in in the browser page it opens. [Claude Code guide (opens in a new tab)](https://apiant.ai/docs/mcp/claude-code) ### Claude, web and desktop Open Customize, then Connectors, then Add custom connector, and paste the address. On Team and Enterprise an owner adds it first. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Cursor Add the address to your MCP configuration as a server URL. Cursor signs you in in your browser. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Zed Open Settings, then AI, then MCP Servers, then Add Server, then Add Remote Server. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Codex and the ChatGPT desktop app Open Settings, then MCP servers, then Add server, and choose Streamable HTTP. From the terminal, Codex takes the address with its own add command and then signs you in. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Any other MCP client Paste the address where the client asks for a remote MCP server URL, and name the server apiant-ai where it lets you. APIANT's skills reach the client over the same connection. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) Example flows ## What Kit can start in Retently - When **New Form Subscriber** in Kit then **Create or Update Customer** in Retently - When **New Purchase** in Kit then **Resubscribe customer** in Retently Starting points drawn from the triggers and actions in the catalog today. Describe the flow you need, at any depth, and your agent builds it and tests every scenario before it ships. Everything your agent can do with Kit and Retently ## Triggers and actions 7 triggers · 23 actions - Trigger **New Form Subscriber** Triggers when a subscription occurs on a specific form. - Trigger **New Purchase** Triggers when a new purchase is added to your account. - Trigger **New Sequence Subscriber** Triggers when a subscriber is added to a sequence. - Trigger **New Subscriber** Triggers when a new subscriber is confirmed within your account (has completed any applicable double opt-ins). - Trigger **New Unsubscribe** Triggers when a subscriber unsubscribes from your emails. - Trigger **Subscriber Added to Tag** Triggers when a specific tag is added to a subscriber. - Trigger **Tag Removed From Subscriber** Triggers when a specific tag is removed from a subscriber. - Action **Add Subscriber to Form** Subscribe someone to a specific form. - Action **Add Tag to Subscriber** Add a subscriber to a specific tag. - Action **Create or Update Subscriber** Creates a Kit subscriber, or updates the first name and custom fields of an existing subscriber with the same email address. Returns the subscriber. - Action **Find Subscriber** Finds an existing confirmed subscriber by email. - Action **Get Subscriber** Returns one Kit subscriber by ID, with their name, email address, state and custom field values. - Action **List Tags for Subscriber** Lists the tags on a Kit subscriber, with each tag's ID, name and the date it was applied. - Action **Remove Tag From Subscriber** Remove a specific tag from a subscriber if they have it. - Action **Apply Tag to Response** Adds a tag to a survey response. - Action **Apply Topic to Response** Adds a topic to a survey response. - Action **Create or Update Customer** Creates a Retently customer, or updates the existing customer with the same email address, including tags and custom properties. - Action **Delete Customer** Deletes a customer and all their associated data from Retently, identified by email address. - Action **Find Company** Finds a Retently company by its website domain (or company ID) and returns its full record. - Action **Find Customer by Email** Returns up to 20 Retently customers that match the specified email address. - Action **Get campaign report** Returns NPS/CX score and response-volume report data for a campaign over a date range. - Action **Get Company** Fetches a company by ID. An error occurs if the company is not found. - Action **Get Customer** Fetches a customer by ID. An error occurs if the customer is not found. - Action **Get feedback** Retrieves a single survey response (feedback) by its Retently ID. - Action **Get latest score** Returns the most recent NPS/CX score snapshot for the account or a given campaign. - Action **List Campaigns** Lists the survey campaigns in the Retently account. - Action **List Companies** Returns all companies in the Retently account, with industry, tags, NPS/CSAT/CES metrics and customer counts. - Action **List Customers** Returns the account's customers, optionally narrowed by email, creation date range or a customer property filter. - Action **Resubscribe customer** Resubscribes a customer that was previously unsubscribed by the account owner via the API or in-app. - Action **Unsubscribe Customer** Unsubscribes a customer from receiving future Retently surveys, optionally recording an opt-out message. ## Each app on its own - [ **Kit** Kit is an email marketing platform for professional bloggers.](https://apiant.ai/connections/kit) - [ **Retently** Retently helps you measure customer satisfaction via NPS, CSAT, and CES surveys.](https://apiant.ai/connections/retently) Reviews ## What our customers say ## More from Kit - [ **Kit to Webflow** Webflow is a professional website builder and CMS for designing, building, and launching responsive...](https://apiant.ai/connect/kit-to-webflow) - [ **Kit to API Snap** Free utility API platform. QR codes, screenshots, PDFs, image resize, hashing, and more](https://apiant.ai/connect/kit-to-api-snap) - [ **Kit to Clay** Clay is a simple spreadsheet interface, yet powerful automation platform that allows you to build internal...](https://apiant.ai/connect/kit-to-clay) - [ **Kit to Clerk** Clerk is a user authentication and management platform that lets developers add sign-in, profiles, and...](https://apiant.ai/connect/kit-to-clerk) - [ **Kit to GDBrowser** GDBrowser is a readable HTTP wrapper over the Geometry Dash game servers.](https://apiant.ai/connect/kit-to-gdbrowser) - [ **Kit to PostLake** One API to publish, schedule, and read analytics across every major social network](https://apiant.ai/connect/kit-to-postlake) ## More into Retently - [ **HubSpot to Retently** HubSpot is your all-in-one stop for all of your marketing software needs.](https://apiant.ai/connect/hubspot-to-retently) - [ **Salesforce to Retently** Salesforce is a leading enterprise customer relationship management (CRM) platform.](https://apiant.ai/connect/salesforce-to-retently) - [ **Slack to Retently** Slack is a messaging platform for teams. Post messages, manage channels, users, reminders, and react to...](https://apiant.ai/connect/slack-to-retently) - [ **Google Sheets to Retently** Google Sheets is Google's online spreadsheet app for creating, editing and sharing spreadsheets.](https://apiant.ai/connect/google-sheets-to-retently) - [ **Gmail to Retently** Gmail is Google’s email service, featuring spam protection, search functions, and seamless integration with...](https://apiant.ai/connect/gmail-to-retently) - [ **Google Calendar to Retently** Google Calendar is a time management tool providing scheduling features, event reminders, and integration...](https://apiant.ai/connect/google-calendar-to-retently) Questions ## Kit and Retently, answered ### ### What can start an automation from Kit? Any of Kit's 7 triggers in the catalog, including New Form Subscriber, New Purchase, New Sequence Subscriber and New Subscriber. Describe the moment in plain language and your agent picks the right one. ### ### What can your agent do in Retently when something happens in Kit? Any of Retently's 16 actions, including Create or Update Customer, Apply Tag to Response, Apply Topic to Response and Find Company. Your agent maps the data both ways and tests every scenario before it ships. ### ### Can it also run from Retently to Kit? Retently has no triggers in the catalog today, so automations start in Kit. If you need the other direction, ask: your agent reads Retently's API documentation and adds it. ### ### Do I have to build a connector for Kit or Retently? No. Both are in the catalog with their triggers and actions. You describe the automation; your agent builds it, tests every scenario and keeps it running. ### ### Can my AI client use Kit and Retently without building an automation? Yes. With your AI client connected to APIANT, ask it to do something in either app once and it runs that action on the spot. Ask for an automation and your agent builds it, tests every scenario and keeps it running. One connection covers both. ### ### What happens when something fails? Your agent works that out for you. It plans the failure paths along with the happy path, then tests every scenario before it ships. ### ### Is there a free plan? Yes. Every plan includes the agent, including free, and building from your own AI client spends no assistant credits.