--- title: "Connect Kit to Clay - APIANT.ai" description: "When \"New Form Subscriber\" fires in Kit, your agent runs \"Create Record in Table\" in Clay." canonical: "https://apiant.ai/connect/kit-to-clay" --- # Connect Kit to Clay When **New Form Subscriber** fires in [Kit](https://apiant.ai/connections/kit), your agent runs **Create Record in Table** in [Clay](https://apiant.ai/connections/clay). Describe the whole flow and it is built, tested on every scenario and kept running. Kit **7** triggers Kit **7** actions Clay **4** actions What the catalog holds today. Ask for anything missing and your agent reads the API documentation and adds it. ## What do you want Kit and Clay to do together? Give your AI client this address. `https://mcp.apiant.ai` One connection does both: ask your client to act in an app once, or have it build an automation that keeps running. Any client that takes a remote MCP server. Nothing to install. Create your free account, then sign in once in your browser. ### Set it up in your client ### Claude Code Run this in the directory you want to work in. `claude mcp add --transport http -s project apiant-ai https://mcp.apiant.ai` Start Claude Code there, approve the server, and sign in in the browser page it opens. [Claude Code guide (opens in a new tab)](https://apiant.ai/docs/mcp/claude-code) ### Claude, web and desktop Open Customize, then Connectors, then Add custom connector, and paste the address. On Team and Enterprise an owner adds it first. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Cursor Add the address to your MCP configuration as a server URL. Cursor signs you in in your browser. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Zed Open Settings, then AI, then MCP Servers, then Add Server, then Add Remote Server. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Codex and the ChatGPT desktop app Open Settings, then MCP servers, then Add server, and choose Streamable HTTP. From the terminal, Codex takes the address with its own add command and then signs you in. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Any other MCP client Paste the address where the client asks for a remote MCP server URL, and name the server apiant-ai where it lets you. APIANT's skills reach the client over the same connection. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) Kit holds your subscribers, tags and purchases; Clay is where you research people and companies and keep working tables. Connecting them means a new Kit subscriber or buyer can land in a Clay table with their tags and custom fields already filled in, or kick off a Clay search on their company, and tags can be written back to Kit once the record is handled. Example flows ## What Kit can start in Clay - When **New Form Subscriber** in Kit then **Create Record in Table** in Clay - When **New Purchase** in Kit then **Get my user** in Clay Starting points drawn from the triggers and actions in the catalog today. Describe the flow you need, at any depth, and your agent builds it and tests every scenario before it ships. Everything your agent can do with Kit and Clay ## Triggers and actions 7 triggers · 11 actions - Trigger **New Form Subscriber** Triggers when a subscription occurs on a specific form. - Trigger **New Purchase** Triggers when a new purchase is added to your account. - Trigger **New Sequence Subscriber** Triggers when a subscriber is added to a sequence. - Trigger **New Subscriber** Triggers when a new subscriber is confirmed within your account (has completed any applicable double opt-ins). - Trigger **New Unsubscribe** Triggers when a subscriber unsubscribes from your emails. - Trigger **Subscriber Added to Tag** Triggers when a specific tag is added to a subscriber. - Trigger **Tag Removed From Subscriber** Triggers when a specific tag is removed from a subscriber. - Action **Add Subscriber to Form** Subscribe someone to a specific form. - Action **Add Tag to Subscriber** Add a subscriber to a specific tag. - Action **Create or Update Subscriber** Creates a Kit subscriber, or updates the first name and custom fields of an existing subscriber with the same email address. Returns the subscriber. - Action **Find Subscriber** Finds an existing confirmed subscriber by email. - Action **Get Subscriber** Returns one Kit subscriber by ID, with their name, email address, state and custom field values. - Action **List Tags for Subscriber** Lists the tags on a Kit subscriber, with each tag's ID, name and the date it was applied. - Action **Remove Tag From Subscriber** Remove a specific tag from a subscriber if they have it. - Action **Create Record in Table** Adds a record (row) to a Clay table by posting it to that table's webhook URL. Each key in the record becomes a column in the table. - Action **Get my user** Returns the Clay user the connection authenticates as. Takes no search criterion. - Action **Get Search Results Page** Returns the next page of people or company records for a Clay search you already created. Call it repeatedly while it reports that more results are available. - Action **Search People or Companies** Starts a search of Clay's people or company database using structured filters, and returns a search ID. Use Get Search Results Page to read the matching records. ## Each app on its own - [ **Kit** Kit is an email marketing platform for professional bloggers.](https://apiant.ai/connections/kit) - [ **Clay** Clay is a simple spreadsheet interface, yet powerful automation platform that allows you to build internal...](https://apiant.ai/connections/clay) Reviews ## What our customers say ## More from Kit - [ **Kit to Webflow** Webflow is a professional website builder and CMS for designing, building, and launching responsive...](https://apiant.ai/connect/kit-to-webflow) - [ **Kit to API Snap** Free utility API platform. QR codes, screenshots, PDFs, image resize, hashing, and more](https://apiant.ai/connect/kit-to-api-snap) - [ **Kit to Clerk** Clerk is a user authentication and management platform that lets developers add sign-in, profiles, and...](https://apiant.ai/connect/kit-to-clerk) - [ **Kit to GDBrowser** GDBrowser is a readable HTTP wrapper over the Geometry Dash game servers.](https://apiant.ai/connect/kit-to-gdbrowser) - [ **Kit to PostLake** One API to publish, schedule, and read analytics across every major social network](https://apiant.ai/connect/kit-to-postlake) - [ **Kit to Synchroteam** Synchroteam is a Cloud-based Field Service Management application](https://apiant.ai/connect/kit-to-synchroteam) ## More into Clay - [ **HubSpot to Clay** HubSpot is your all-in-one stop for all of your marketing software needs.](https://apiant.ai/connect/hubspot-to-clay) - [ **Salesforce to Clay** Salesforce is a leading enterprise customer relationship management (CRM) platform.](https://apiant.ai/connect/salesforce-to-clay) - [ **Slack to Clay** Slack is a messaging platform for teams. Post messages, manage channels, users, reminders, and react to...](https://apiant.ai/connect/slack-to-clay) - [ **Google Sheets to Clay** Google Sheets is Google's online spreadsheet app for creating, editing and sharing spreadsheets.](https://apiant.ai/connect/google-sheets-to-clay) - [ **Gmail to Clay** Gmail is Google’s email service, featuring spam protection, search functions, and seamless integration with...](https://apiant.ai/connect/gmail-to-clay) - [ **Google Calendar to Clay** Google Calendar is a time management tool providing scheduling features, event reminders, and integration...](https://apiant.ai/connect/google-calendar-to-clay) Questions ## Kit and Clay, answered ### ### Can a change in Clay start something in Kit? No, Clay has no triggers on this connection, so every scenario begins with a Kit event such as a new subscriber, a new purchase or a tag being added. From there the agent can create records in Clay, start a people or company search, and write tags back in Kit. ### ### Will the Clay table need columns set up in advance? Create Record in Table posts to a table's webhook URL, and each key you send becomes a column, so you can pass the subscriber's email, first name, tags or purchase details. Tell the agent which Kit fields you want sent and it will test each scenario with real subscriber data. ### ### What can start an automation from Kit? Any of Kit's 7 triggers in the catalog, including New Form Subscriber, New Purchase, New Subscriber and New Unsubscribe. Describe the moment in plain language and your agent picks the right one. ### ### What can your agent do in Clay when something happens in Kit? Any of Clay's 4 actions, including Create Record in Table, Search People or Companies, Get my user and Get Search Results Page. Your agent maps the data both ways and tests every scenario before it ships. ### ### Can it also run from Clay to Kit? Clay has no triggers in the catalog today, so automations start in Kit. If you need the other direction, ask: your agent reads Clay's API documentation and adds it. ### ### Do I have to build a connector for Kit or Clay? No. Both are in the catalog with their triggers and actions. You describe the automation; your agent builds it, tests every scenario and keeps it running. ### ### Can my AI client use Kit and Clay without building an automation? Yes. With your AI client connected to APIANT, ask it to do something in either app once and it runs that action on the spot. Ask for an automation and your agent builds it, tests every scenario and keeps it running. One connection covers both. ### ### What happens when something fails? Your agent works that out for you. It plans the failure paths along with the happy path, then tests every scenario before it ships. ### ### Is there a free plan? Yes. Every plan includes the agent, including free, and building from your own AI client spends no assistant credits.