---
title: "Connect Instantly and Shoplazza - APIANT.ai"
description: "When \"New Event\" fires in Instantly, your agent runs \"Create Customer\" in Shoplazza, or \"New Product\" in Shoplazza to \"Add lead list\" in Instantly."
canonical: "https://apiant.ai/connect/instantly-to-shoplazza"
---

# Connect Instantly and Shoplazza

When **New Event** fires in [Instantly](https://apiant.ai/connections/instantly), your agent runs **Create Customer** in [Shoplazza](https://apiant.ai/connections/shoplazza), or **New Product** in Shoplazza to **Add lead list** in Instantly. Describe the whole flow and it is built, tested on every scenario and kept running.

Instantly **1** trigger Instantly **22** actions Shoplazza **2** triggers Shoplazza **15** actions

What the catalog holds today. Ask for anything missing and your agent reads the API documentation and adds it.

## What do you want Instantly and Shoplazza to do together?

Give your AI client this address.

`https://mcp.apiant.ai`

One connection does both: ask your client to act in an app once, or have it build an automation that keeps running. Any client that takes a remote MCP server. Nothing to install. Create your free account, then sign in once in your browser.

### Set it up in your client

### Claude Code

Run this in the directory you want to work in.

`claude mcp add --transport http -s project apiant-ai https://mcp.apiant.ai`

Start Claude Code there, approve the server, and sign in in the browser page it opens.

[Claude Code guide (opens in a new tab)](https://apiant.ai/docs/mcp/claude-code)

### Claude, web and desktop

Open Customize, then Connectors, then Add custom connector, and paste the address. On Team and Enterprise an owner adds it first.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Cursor

Add the address to your MCP configuration as a server URL. Cursor signs you in in your browser.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Zed

Open Settings, then AI, then MCP Servers, then Add Server, then Add Remote Server.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Codex and the ChatGPT desktop app

Open Settings, then MCP servers, then Add server, and choose Streamable HTTP. From the terminal, Codex takes the address with its own add command and then signs you in.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Any other MCP client

Paste the address where the client asks for a remote MCP server URL, and name the server apiant-ai where it lets you. APIANT's skills reach the client over the same connection.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

Example flows

## What Instantly and Shoplazza can do together

### From Instantly to Shoplazza

- When **New Event** in Instantly then **Create Customer** in Shoplazza
- When **New Event** in Instantly then **Update Customer** in Shoplazza

### From Shoplazza to Instantly

- When **New Product** in Shoplazza then **Add lead list** in Instantly
- When **Updated Customer** in Shoplazza then **Add Lead to Campaign** in Instantly

Starting points drawn from the triggers and actions in the catalog today. Describe the flow you need, at any depth, and your agent builds it and tests every scenario before it ships.

Everything your agent can do with Instantly and Shoplazza

## Triggers and actions 3 triggers · 37 actions

- Trigger

**New Event**

Triggers when an Instantly event occurs, such as an email sent, a reply received, or a lead status change.

- Action

**Activate campaign**

Starts a campaign, or resumes a paused one, and returns the updated campaign.

- Action

**Add campaign**

Creates a new Instantly campaign with its sending schedule, email sequence and sending options. Returns the created campaign.

- Action

**Add lead list**

Creates a new lead list in Instantly for storing leads.

- Action

**Add Lead to Campaign**

Adds a lead to an Instantly campaign, with their contact details, personalization and custom variables. Returns the created lead.

- Action

**Add Tags to Campaigns**

Assigns one or more custom tags to one or more campaigns.

- Action

**Add to Blocklist**

Adds an email address or domain to the workspace's blocklist so it no longer receives emails.

- Action

**Create a New Tag**

Creates a new custom tag in your Instantly workspace for organizing accounts and campaigns.

- Action

**Delete blocklist entry**

Deletes a blocked email or domain entry from your Instantly block list, returning the removed entry.

- Action

**Delete lead**

Permanently deletes a lead from your Instantly workspace and returns the deleted lead.

- Action

**Find Lead**

Finds leads in your Instantly workspace by email address or search term, optionally narrowed to a campaign, list or lead status. Returns the matching leads and the first match.

- Action

**Get Blocklist Entry**

Returns a single block list entry (a blocked email address or domain) by its ID.

- Action

**Get campaign**

Returns a campaign's full details, including its schedule, sequences, sending accounts and settings.

- Action

**Get lead**

Returns a single Instantly lead by its ID, including contact details, campaign, status, engagement counts and custom variables.

- Action

**List campaigns**

Returns the campaigns in your Instantly workspace, optionally filtered by name, tags, status or AI Sales Agent.

- Action

**List lead lists**

Returns the lead lists in your Instantly workspace, optionally filtered by name or by whether they run enrichment.

- Action

**List leads**

Returns leads from your Instantly workspace, optionally filtered by campaign, list, status, search term or email address.

- Action

**List Tag Mappings**

Returns the tag assignments in the workspace, showing which custom tags are attached to which email accounts and campaigns.

- Action

**Pause campaign**

Stops (pauses) a running campaign so it no longer sends emails, and returns the updated campaign.

- Action

**Remove Lead From Campaign**

Removes one or more leads from an Instantly campaign, deleting them from that campaign.

- Action

**Remove Tags From Campaigns**

Removes one or more custom tags from Instantly campaigns.

- Action

**Update lead**

Updates an existing lead's details in Instantly, such as name, company, phone, interest status and custom variables, and returns the updated lead.

- Action

**Update Lead Status**

Updates the interest status of a lead in Instantly (for example Interested, Meeting booked, or Not interested), optionally scoped to one campaign or list.

- Trigger

**New Product**

Triggers when a new customer is added to your Shoplazza account.

- Trigger

**Updated Customer**

Triggers when a customer's information is updated.

- Action

**Adjust Inventory Quantity**

Add to or subtract from the on-hand stock of an inventory item at a location.

- Action

**Create Customer**

Creates a new customer in your Shoplazza store, identified by email or phone, with optional name, tags, addresses and marketing preferences.

- Action

**Create Product**

Creates a product in your Shoplazza store, with its images, options and variants.

- Action

**Create Variant**

Creates a new variant on an existing Shoplazza product, with its price, options, SKU, inventory and shipping details.

- Action

**Delete product**

Deletes a product from your Shoplazza store.

- Action

**Find Customer**

Finds customers in your Shoplazza store by email, phone or email contact, customer ids, or created/updated date range.

- Action

**Find Product by Title**

Finds products in your Shoplazza store whose title matches the one you give, returning the first match and the full list.

- Action

**Get customer**

Returns a customer's full details, including contact info, marketing preferences, order totals and saved addresses.

- Action

**Get product**

Returns a single product by its ID, including its options, images and variants.

- Action

**List customers**

Returns the store's customers, optionally filtered by email, contact, IDs or created/updated date ranges.

- Action

**List Inventory Levels**

Returns inventory (stock) levels for inventory items across store locations, optionally filtered by item, location or update time.

- Action

**List products**

Returns the products in the store, optionally filtered by keyword, publish status, vendor, collection or tags.

- Action

**Update Customer**

Updates an existing customer's name, marketing subscriptions and tags in your Shoplazza store.

- Action

**Update Product**

Updates an existing product in your Shoplazza store, such as its title, description, pricing, tags, images, options and variants. Only the fields you fill in are changed.

- Action

**Update Product Variant**

Updates an existing product variant's price, options, SKU, inventory, weight and other details.

## Each app on its own

- [ **Instantly** Instantly is an email automation platform that helps scale outreach campaigns.](https://apiant.ai/connections/instantly)
- [ **Shoplazza** Shoplazza is an online store builder platform that empowers over 360,000+ stores of all sizes to grow their...](https://apiant.ai/connections/shoplazza)

Reviews

## What our customers say

## More from Instantly

- [ **Instantly to Salesforce** Salesforce is a leading enterprise customer relationship management (CRM) platform.](https://apiant.ai/connect/instantly-to-salesforce)
- [ **Instantly to Slack** Slack is a messaging platform for teams. Post messages, manage channels, users, reminders, and react to...](https://apiant.ai/connect/instantly-to-slack)
- [ **Instantly to Mailchimp** Mailchimp marketing automation and email platform.](https://apiant.ai/connect/instantly-to-mailchimp)
- [ **Instantly to Stripe** Stripe is a payment processing platform for online businesses.](https://apiant.ai/connect/instantly-to-stripe)
- [ **Instantly to Shopify** Shopify is a commerce platform for online stores and retail point-of-sale.](https://apiant.ai/connect/instantly-to-shopify)
- [ **Instantly to QuickBooks Online** QuickBooks Online accounting — manage customers, invoices, bills, payments, vendors, expenses, and more via...](https://apiant.ai/connect/instantly-to-quickbooks-online)

## More into Shoplazza

- [ **HubSpot to Shoplazza** HubSpot is your all-in-one stop for all of your marketing software needs.](https://apiant.ai/connect/hubspot-to-shoplazza)
- [ **Salesforce to Shoplazza** Salesforce is a leading enterprise customer relationship management (CRM) platform.](https://apiant.ai/connect/salesforce-to-shoplazza)
- [ **Google Sheets to Shoplazza** Google Sheets](https://apiant.ai/connect/google-sheets-to-shoplazza)
- [ **Gmail to Shoplazza** Gmail is Google’s email service, featuring spam protection, search functions, and seamless integration with...](https://apiant.ai/connect/gmail-to-shoplazza)
- [ **Google Calendar to Shoplazza** Google Calendar is a time management tool providing scheduling features, event reminders, and integration...](https://apiant.ai/connect/google-calendar-to-shoplazza)
- [ **Google Drive to Shoplazza** Google Drive is a cloud storage solution for uploading, sharing, and collaborating on files across devices...](https://apiant.ai/connect/google-drive-to-shoplazza)

Questions

## Instantly and Shoplazza, answered

###

### What can start an automation from Instantly?

Any of Instantly's 1 trigger in the catalog, including New Event. Describe the moment in plain language and your agent picks the right one.

###

### What can your agent do in Shoplazza when something happens in Instantly?

Any of Shoplazza's 15 actions, including Create Customer, Create Product, Create Variant and Update Customer. Your agent maps the data both ways and tests every scenario before it ships.

###

### Can it also run from Shoplazza to Instantly?

Yes. When something happens in Shoplazza, your agent can act in Instantly too. This page covers both directions: Shoplazza's triggers and Instantly's actions are listed here as well.

###

### Do I have to build a connector for Instantly or Shoplazza?

No. Both are in the catalog with their triggers and actions. You describe the automation; your agent builds it, tests every scenario and keeps it running.

###

### Can my AI client use Instantly and Shoplazza without building an automation?

Yes. With your AI client connected to APIANT, ask it to do something in either app once and it runs that action on the spot. Ask for an automation and your agent builds it, tests every scenario and keeps it running. One connection covers both.

###

### What happens when something fails?

Your agent works that out for you. It plans the failure paths along with the happy path, then tests every scenario before it ships.

###

### Is there a free plan?

Yes. Every plan includes the agent, including free, and building from your own AI client spends no assistant credits.
