---
title: "Connect Instantly and Pipedrive - APIANT.ai"
description: "When \"New Event\" fires in Instantly, your agent runs \"Create Deal\" in Pipedrive, or \"New Activity\" in Pipedrive to \"Add lead list\" in Instantly."
canonical: "https://apiant.ai/connect/instantly-to-pipedrive"
---

# Connect Instantly and Pipedrive

When **New Event** fires in [Instantly](https://apiant.ai/connections/instantly), your agent runs **Create Deal** in [Pipedrive](https://apiant.ai/connections/pipedrive), or **New Activity** in Pipedrive to **Add lead list** in Instantly. Describe the whole flow and it is built, tested on every scenario and kept running.

Instantly **1** trigger Instantly **22** actions Pipedrive **7** triggers Pipedrive **35** actions

What the catalog holds today. Ask for anything missing and your agent reads the API documentation and adds it.

## What do you want Instantly and Pipedrive to do together?

Give your AI client this address.

`https://mcp.apiant.ai`

One connection does both: ask your client to act in an app once, or have it build an automation that keeps running. Any client that takes a remote MCP server. Nothing to install. Create your free account, then sign in once in your browser.

### Set it up in your client

### Claude Code

Run this in the directory you want to work in.

`claude mcp add --transport http -s project apiant-ai https://mcp.apiant.ai`

Start Claude Code there, approve the server, and sign in in the browser page it opens.

[Claude Code guide (opens in a new tab)](https://apiant.ai/docs/mcp/claude-code)

### Claude, web and desktop

Open Customize, then Connectors, then Add custom connector, and paste the address. On Team and Enterprise an owner adds it first.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Cursor

Add the address to your MCP configuration as a server URL. Cursor signs you in in your browser.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Zed

Open Settings, then AI, then MCP Servers, then Add Server, then Add Remote Server.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Codex and the ChatGPT desktop app

Open Settings, then MCP servers, then Add server, and choose Streamable HTTP. From the terminal, Codex takes the address with its own add command and then signs you in.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Any other MCP client

Paste the address where the client asks for a remote MCP server URL, and name the server apiant-ai where it lets you. APIANT's skills reach the client over the same connection.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

Example flows

## What Instantly and Pipedrive can do together

### From Instantly to Pipedrive

- When **New Event** in Instantly then **Create Deal** in Pipedrive
- When **New Event** in Instantly then **Create Lead** in Pipedrive

### From Pipedrive to Instantly

- When **New Activity** in Pipedrive then **Add lead list** in Instantly
- When **New Deal** in Pipedrive then **Add Lead to Campaign** in Instantly

Starting points drawn from the triggers and actions in the catalog today. Describe the flow you need, at any depth, and your agent builds it and tests every scenario before it ships.

Everything your agent can do with Instantly and Pipedrive

## Triggers and actions 8 triggers · 57 actions

- Trigger

**New Event**

Triggers when an Instantly event occurs, such as an email sent, a reply received, or a lead status change.

- Action

**Activate campaign**

Starts a campaign, or resumes a paused one, and returns the updated campaign.

- Action

**Add campaign**

Creates a new Instantly campaign with its sending schedule, email sequence and sending options. Returns the created campaign.

- Action

**Add lead list**

Creates a new lead list in Instantly for storing leads.

- Action

**Add Lead to Campaign**

Adds a lead to an Instantly campaign, with their contact details, personalization and custom variables. Returns the created lead.

- Action

**Add Tags to Campaigns**

Assigns one or more custom tags to one or more campaigns.

- Action

**Add to Blocklist**

Adds an email address or domain to the workspace's blocklist so it no longer receives emails.

- Action

**Create a New Tag**

Creates a new custom tag in your Instantly workspace for organizing accounts and campaigns.

- Action

**Delete blocklist entry**

Deletes a blocked email or domain entry from your Instantly block list, returning the removed entry.

- Action

**Delete lead**

Permanently deletes a lead from your Instantly workspace and returns the deleted lead.

- Action

**Find Lead**

Finds leads in your Instantly workspace by email address or search term, optionally narrowed to a campaign, list or lead status. Returns the matching leads and the first match.

- Action

**Get Blocklist Entry**

Returns a single block list entry (a blocked email address or domain) by its ID.

- Action

**Get campaign**

Returns a campaign's full details, including its schedule, sequences, sending accounts and settings.

- Action

**Get lead**

Returns a single Instantly lead by its ID, including contact details, campaign, status, engagement counts and custom variables.

- Action

**List campaigns**

Returns the campaigns in your Instantly workspace, optionally filtered by name, tags, status or AI Sales Agent.

- Action

**List lead lists**

Returns the lead lists in your Instantly workspace, optionally filtered by name or by whether they run enrichment.

- Action

**List leads**

Returns leads from your Instantly workspace, optionally filtered by campaign, list, status, search term or email address.

- Action

**List Tag Mappings**

Returns the tag assignments in the workspace, showing which custom tags are attached to which email accounts and campaigns.

- Action

**Pause campaign**

Stops (pauses) a running campaign so it no longer sends emails, and returns the updated campaign.

- Action

**Remove Lead From Campaign**

Removes one or more leads from an Instantly campaign, deleting them from that campaign.

- Action

**Remove Tags From Campaigns**

Removes one or more custom tags from Instantly campaigns.

- Action

**Update lead**

Updates an existing lead's details in Instantly, such as name, company, phone, interest status and custom variables, and returns the updated lead.

- Action

**Update Lead Status**

Updates the interest status of a lead in Instantly (for example Interested, Meeting booked, or Not interested), optionally scoped to one campaign or list.

- Trigger

**Deal Won**

Triggers when a deal is marked as won in Pipedrive.

- Trigger

**New Activity**

Triggers when a new activity is created.

- Trigger

**New Deal**

Triggers when a new deal is created.

- Trigger

**New lead**

Triggers when a new lead is added in Pipedrive.

- Trigger

**New Organization**

Triggers when a new organization is added.

- Trigger

**New Person**

Triggers when a new person (contact) is added.

- Trigger

**New Person (with Custom Fields and Labels)**

Triggered when a new person (contact) is added. Includes custom fields and labels.

- Action

**Add product**

Creates a new product in your Pipedrive products catalog, with optional prices, tax, unit and custom field values.

- Action

**Create Activity**

Creates a new activity (call, meeting, task, etc.).

- Action

**Create Deal**

Adds a new deal to Pipedrive. Returns the created deal.

- Action

**Create Lead**

Creates a new lead. Returns the created lead.

- Action

**Create Note**

Adds a new note to a deal, person, or organization.

- Action

**Create Organization**

Adds a new organization. Returns the created organization.

- Action

**Create Person**

Adds a new person (contact). Returns the created person.

- Action

**Delete Activity**

Marks an activity as deleted.

- Action

**Delete Deal**

Marks a deal as deleted.

- Action

**Delete Organization**

Marks an organization as deleted.

- Action

**Delete Person**

Marks a person as deleted.

- Action

**Get Activity**

Returns the details of one Pipedrive activity by its ID, including its subject, type, due date, linked records and participants.

- Action

**Get Deal**

Returns the deal with the given ID.

- Action

**Get lead**

Returns the details of a single Pipedrive lead by its ID, including its custom field values.

- Action

**Get Organization**

Returns the organization with the given ID.

- Action

**Get Person**

Returns the person with the given ID.

- Action

**Get product**

Returns one Pipedrive product by its ID, including its prices and custom field values.

- Action

**Get related deals for person**

Returns deals having the specified status that are related to the specified person.

- Action

**Get stage ID by stage name**

Returns the stage id if the stage name exists.

- Action

**List activities**

Returns the activities in the Pipedrive account, optionally narrowed by saved filter, owner, deal, lead, person, organization, done status or update time.

- Action

**List deals**

Returns the deals in your Pipedrive account that are not archived, optionally filtered by owner, person, organization, pipeline, stage, status or update time.

- Action

**List organizations**

Returns all organizations in the Pipedrive account, optionally narrowed by filter, owner, IDs or update time.

- Action

**List persons**

Returns the persons in your Pipedrive account, optionally narrowed by filter, owner, organization, deal or update time.

- Action

**List pipelines**

Returns all deal pipelines in the Pipedrive account, with their names and ids.

- Action

**List stages**

Returns the stages in your Pipedrive account, optionally limited to one pipeline.

- Action

**Merge organizations**

Merges two organization accounts. Info from the organization record to discard is merged into the organization record to keep.

- Action

**Merge persons**

Merges two person accounts. Info from the person record to discard is merged into the person record to keep.

- Action

**Search Deals**

Searches deals by term. Returns matching deals.

- Action

**Search Organizations**

Searches organizations by term. Returns matching organizations.

- Action

**Search Persons**

Searches persons by term (name, email, phone). Returns matching persons.

- Action

**Update Activity**

Updates an existing activity by ID.

- Action

**Update Deal**

Updates an existing deal by ID.

- Action

**Update note**

Updates an existing note in Pipedrive: its content, the deal, person, organization, lead, project or task it is attached to, its author, and its pinning.

- Action

**Update Organization**

Updates an existing organization by ID.

- Action

**Update Person**

Updates an existing person by ID.

## Each app on its own

- [ **Instantly** Instantly is an email automation platform that helps scale outreach campaigns.](https://apiant.ai/connections/instantly)
- [ **Pipedrive** Pipedrive is a sales CRM and pipeline management tool.](https://apiant.ai/connections/pipedrive)

Reviews

## What our customers say

## More from Instantly

- [ **Instantly to Salesforce** Salesforce is a leading enterprise customer relationship management (CRM) platform.](https://apiant.ai/connect/instantly-to-salesforce)
- [ **Instantly to Slack** Slack is a messaging platform for teams. Post messages, manage channels, users, reminders, and react to...](https://apiant.ai/connect/instantly-to-slack)
- [ **Instantly to Mailchimp** Mailchimp marketing automation and email platform.](https://apiant.ai/connect/instantly-to-mailchimp)
- [ **Instantly to Stripe** Stripe is a payment processing platform for online businesses.](https://apiant.ai/connect/instantly-to-stripe)
- [ **Instantly to Shopify** Shopify is a commerce platform for online stores and retail point-of-sale.](https://apiant.ai/connect/instantly-to-shopify)
- [ **Instantly to QuickBooks Online** QuickBooks Online accounting — manage customers, invoices, bills, payments, vendors, expenses, and more via...](https://apiant.ai/connect/instantly-to-quickbooks-online)

## More into Pipedrive

- [ **HubSpot to Pipedrive** HubSpot is your all-in-one stop for all of your marketing software needs.](https://apiant.ai/connect/hubspot-to-pipedrive)
- [ **Slack to Pipedrive** Slack is a messaging platform for teams. Post messages, manage channels, users, reminders, and react to...](https://apiant.ai/connect/slack-to-pipedrive)
- [ **Gmail to Pipedrive** Gmail is Google’s email service, featuring spam protection, search functions, and seamless integration with...](https://apiant.ai/connect/gmail-to-pipedrive)
- [ **Stripe to Pipedrive** Stripe is a payment processing platform for online businesses.](https://apiant.ai/connect/stripe-to-pipedrive)
- [ **Notion to Pipedrive** A new tool that blends your everyday work apps into one. It's the all-in-one workspace for you and your team.](https://apiant.ai/connect/notion-to-pipedrive)
- [ **Airtable to Pipedrive** Organize anything with Airtable, a modern database created for everyone.](https://apiant.ai/connect/airtable-to-pipedrive)

Questions

## Instantly and Pipedrive, answered

###

### What can start an automation from Instantly?

Any of Instantly's 1 trigger in the catalog, including New Event. Describe the moment in plain language and your agent picks the right one.

###

### What can your agent do in Pipedrive when something happens in Instantly?

Any of Pipedrive's 35 actions, including Create Activity, Create Deal, Create Lead and Create Note. Your agent maps the data both ways and tests every scenario before it ships.

###

### Can it also run from Pipedrive to Instantly?

Yes. When something happens in Pipedrive, your agent can act in Instantly too. This page covers both directions: Pipedrive's triggers and Instantly's actions are listed here as well.

###

### Do I have to build a connector for Instantly or Pipedrive?

No. Both are in the catalog with their triggers and actions. You describe the automation; your agent builds it, tests every scenario and keeps it running.

###

### Can my AI client use Instantly and Pipedrive without building an automation?

Yes. With your AI client connected to APIANT, ask it to do something in either app once and it runs that action on the spot. Ask for an automation and your agent builds it, tests every scenario and keeps it running. One connection covers both.

###

### What happens when something fails?

Your agent works that out for you. It plans the failure paths along with the happy path, then tests every scenario before it ships.

###

### Is there a free plan?

Yes. Every plan includes the agent, including free, and building from your own AI client spends no assistant credits.
