---
title: "Connect Hex to Google Merchant Center - APIANT.ai"
description: "When \"New Project Run\" fires in Hex, your agent runs \"Update Product Input\" in Google Merchant Center."
canonical: "https://apiant.ai/connect/hex-to-google-merchant-center"
---

# Connect Hex to Google Merchant Center

When **New Project Run** fires in [Hex](https://apiant.ai/connections/hex), your agent runs **Update Product Input** in [Google Merchant Center](https://apiant.ai/connections/google-merchant-center). Describe the whole flow and it is built, tested on every scenario and kept running.

Hex **4** triggers Google Merchant Center **1** trigger Google Merchant Center **7** actions

What the catalog holds today. Ask for anything missing and your agent reads the API documentation and adds it.

## What do you want Hex and Google Merchant Center to do together?

Give your AI client this address.

`https://mcp.apiant.ai`

One connection does both: ask your client to act in an app once, or have it build an automation that keeps running. Any client that takes a remote MCP server. Nothing to install. Create your free account, then sign in once in your browser.

### Set it up in your client

### Claude Code

Run this in the directory you want to work in.

`claude mcp add --transport http -s project apiant-ai https://mcp.apiant.ai`

Start Claude Code there, approve the server, and sign in in the browser page it opens.

[Claude Code guide (opens in a new tab)](https://apiant.ai/docs/mcp/claude-code)

### Claude, web and desktop

Open Customize, then Connectors, then Add custom connector, and paste the address. On Team and Enterprise an owner adds it first.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Cursor

Add the address to your MCP configuration as a server URL. Cursor signs you in in your browser.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Zed

Open Settings, then AI, then MCP Servers, then Add Server, then Add Remote Server.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Codex and the ChatGPT desktop app

Open Settings, then MCP servers, then Add server, and choose Streamable HTTP. From the terminal, Codex takes the address with its own add command and then signs you in.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Any other MCP client

Paste the address where the client asks for a remote MCP server URL, and name the server apiant-ai where it lets you. APIANT's skills reach the client over the same connection.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

Example flows

## What Hex can start in Google Merchant Center

- When **New Project Run** in Hex then **Update Product Input** in Google Merchant Center
- When **List Groups** in Hex then **Insert Product Input** in Google Merchant Center

Starting points drawn from the triggers and actions in the catalog today. Describe the flow you need, at any depth, and your agent builds it and tests every scenario before it ships.

Everything your agent can do with Hex and Google Merchant Center

## Triggers and actions 5 triggers · 7 actions

- Trigger

**List Groups**

Triggers when a group is found in your Hex workspace.

- Trigger

**List Projects**

Triggers when a project is found in your Hex workspace.

- Trigger

**List Users**

Triggers when a user is found in your Hex workspace.

- Trigger

**New Project Run**

Triggers when a new API-triggered run appears for a Hex project.

- Trigger

**New or Updated Product**

Triggers when a product is added to or changed in a Merchant Center account. Google takes about 5 minutes to process a product change, so it fires after that delay.

- Action

**Delete Product Input**

Deletes a product input from a Merchant Center data source.

- Action

**Get Product**

Returns one product from a Merchant Center account, including its approval status and issues. A newly added or changed product can take about 5 minutes to appear here.

- Action

**Insert Product Input**

Creates or replaces a product in a Merchant Center data source.

- Action

**List Accounts**

Returns the Merchant Center accounts the connected Google login can access.

- Action

**List Data Sources**

Returns the data sources (product feeds) configured in a Merchant Center account.

- Action

**List Products**

Returns the products in a Merchant Center account. A newly added or changed product can take about 5 minutes to appear here.

- Action

**Update Product Input**

Updates selected attributes of an existing product input in a Merchant Center data source.

## Each app on its own

- [ **Hex** Hex is a data science and analytics platform for building collaborative data projects and notebooks](https://apiant.ai/connections/hex)
- [ **Google Merchant Center** API for managing product listings, inventory, and shopping data feeds shown on Google Shopping.](https://apiant.ai/connections/google-merchant-center)

Reviews

## What our customers say

## More from Hex

- [ **Hex to Vercel** Vercel is a platform for building, deploying, and scaling fast, modern web applications effortlessly.](https://apiant.ai/connect/hex-to-vercel)
- [ **Hex to Free Dictionary** Free Dictionary is an open English dictionary service.](https://apiant.ai/connect/hex-to-free-dictionary)
- [ **Hex to Google Slides** Google Slides is a cloud-based presentation editor with real-time collaboration, template gallery, and...](https://apiant.ai/connect/hex-to-google-slides)
- [ **Hex to Hyperstack Certificates** Hyperstack helps you easily create and manage digital certificates & badges for your events or courses.](https://apiant.ai/connect/hex-to-hyperstack-certificates)
- [ **Hex to PagerDuty Events API** PagerDuty Events API v2 — send alert events (trigger/acknowledge/resolve) and change events using a service...](https://apiant.ai/connect/hex-to-pagerduty-events-api)
- [ **Hex to HubSpot** HubSpot is your all-in-one stop for all of your marketing software needs.](https://apiant.ai/connect/hex-to-hubspot)

## More into Google Merchant Center

- [ **Gmail to Google Merchant Center** Gmail is Google’s email service, featuring spam protection, search functions, and seamless integration with...](https://apiant.ai/connect/gmail-to-google-merchant-center)
- [ **Google Calendar to Google Merchant Center** Google Calendar is a time management tool providing scheduling features, event reminders, and integration...](https://apiant.ai/connect/google-calendar-to-google-merchant-center)
- [ **Google Drive to Google Merchant Center** Google Drive is a cloud storage solution for uploading, sharing, and collaborating on files across devices...](https://apiant.ai/connect/google-drive-to-google-merchant-center)
- [ **ActiveCampaign to Google Merchant Center** ActiveCampaign is a marketing automation, email marketing, and CRM platform.](https://apiant.ai/connect/activecampaign-to-google-merchant-center)
- [ **Airtable to Google Merchant Center** Organize anything with Airtable, a modern database created for everyone.](https://apiant.ai/connect/airtable-to-google-merchant-center)
- [ **Asana to Google Merchant Center** Asana is a collaborative information manager for workspace.](https://apiant.ai/connect/asana-to-google-merchant-center)

Questions

## Hex and Google Merchant Center, answered

###

### What can start an automation from Hex?

Any of Hex's 4 triggers in the catalog, including New Project Run, List Groups, List Projects and List Users. Describe the moment in plain language and your agent picks the right one.

###

### What can your agent do in Google Merchant Center when something happens in Hex?

Any of Google Merchant Center's 7 actions, including Update Product Input, Get Product, Insert Product Input and List Accounts. Your agent maps the data both ways and tests every scenario before it ships.

###

### Can it also run from Google Merchant Center to Hex?

Google Merchant Center has no triggers in the catalog today, so automations start in Hex. If you need the other direction, ask: your agent reads Google Merchant Center's API documentation and adds it.

###

### Do I have to build a connector for Hex or Google Merchant Center?

No. Both are in the catalog with their triggers and actions. You describe the automation; your agent builds it, tests every scenario and keeps it running.

###

### Can my AI client use Hex and Google Merchant Center without building an automation?

Yes. With your AI client connected to APIANT, ask it to do something in Google Merchant Center once and it runs that action on the spot. Ask for an automation and your agent builds it, tests every scenario and keeps it running. One connection covers both.

###

### What happens when something fails?

Your agent works that out for you. It plans the failure paths along with the happy path, then tests every scenario before it ships.

###

### Is there a free plan?

Yes. Every plan includes the agent, including free, and building from your own AI client spends no assistant credits.
