---
title: "Connect Groundhogg and SwagUp - APIANT.ai"
description: "When \"New Contact\" fires in Groundhogg, your agent runs \"Find an Order\" in SwagUp."
canonical: "https://apiant.ai/connect/groundhogg-to-swagup"
---

# Connect Groundhogg and SwagUp

When **New Contact** fires in [Groundhogg](https://apiant.ai/connections/groundhogg), your agent runs **Find an Order** in [SwagUp](https://apiant.ai/connections/swagup), or **New or Updated Shipment Tracking** in SwagUp to **Add Tags to Contact** in Groundhogg. Describe the whole flow and it is built, tested on every scenario and kept running.

Groundhogg **2** triggers Groundhogg **11** actions SwagUp **7** triggers SwagUp **10** actions

What the catalog holds today. Ask for anything missing and your agent reads the API documentation and adds it.

## What do you want Groundhogg and SwagUp to do together?

Give your AI client this address.

`https://mcp.apiant.ai`

One connection does both: ask your client to act in an app once, or have it build an automation that keeps running. Any client that takes a remote MCP server. Nothing to install. Create your free account, then sign in once in your browser.

### Set it up in your client

### Claude Code

Run this in the directory you want to work in.

`claude mcp add --transport http -s project apiant-ai https://mcp.apiant.ai`

Start Claude Code there, approve the server, and sign in in the browser page it opens.

[Claude Code guide (opens in a new tab)](https://apiant.ai/docs/mcp/claude-code)

### Claude, web and desktop

Open Customize, then Connectors, then Add custom connector, and paste the address. On Team and Enterprise an owner adds it first.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Cursor

Add the address to your MCP configuration as a server URL. Cursor signs you in in your browser.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Zed

Open Settings, then AI, then MCP Servers, then Add Server, then Add Remote Server.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Codex and the ChatGPT desktop app

Open Settings, then MCP servers, then Add server, and choose Streamable HTTP. From the terminal, Codex takes the address with its own add command and then signs you in.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Any other MCP client

Paste the address where the client asks for a remote MCP server URL, and name the server apiant-ai where it lets you. APIANT's skills reach the client over the same connection.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

Groundhogg holds your contact records and tags, while SwagUp holds the recipients, orders and shipments behind the swag you send. Connecting them means a new Groundhogg contact can become a SwagUp recipient, and a redemption or shipment update in SwagUp can land back on the contact record as a tag, a note or an email.

Example flows

## What Groundhogg and SwagUp can do together

### From Groundhogg to SwagUp

- When **New Contact** in Groundhogg then **Find an Order** in SwagUp
- When **New Note** in Groundhogg then **Find a Recipient** in SwagUp

### From SwagUp to Groundhogg

- When **New or Updated Shipment Tracking** in SwagUp then **Add Tags to Contact** in Groundhogg
- When **New Redemption** in SwagUp then **Send Email to Contact** in Groundhogg

Starting points drawn from the triggers and actions in the catalog today. Describe the flow you need, at any depth, and your agent builds it and tests every scenario before it ships.

Everything your agent can do with Groundhogg and SwagUp

## Triggers and actions 9 triggers · 21 actions

- Trigger

**New Contact**

Triggers when a new contact is added to Groundhogg.

- Trigger

**New Note**

Triggers when a new note is added in Groundhogg.

- Action

**Add Tags to Contact**

Applies one or more tags to a Groundhogg contact, by tag ID or name.

- Action

**Create Contact**

Creates a new contact in Groundhogg with an email address, name, opt-in status, owner, custom fields and tags.

- Action

**Create Note**

Adds a note to a Groundhogg contact's record.

- Action

**Create Tag**

Creates a new tag in Groundhogg.

- Action

**Delete Contact**

Permanently deletes a contact from Groundhogg.

- Action

**Find Contacts**

Finds Groundhogg contacts whose email or name matches the search text and returns the matching contact records.

- Action

**Get Contact**

Returns a single Groundhogg contact by its ID, including its details, custom fields and tags.

- Action

**List Tags**

Returns the tags defined in your Groundhogg site.

- Action

**Remove Tags from Contact**

Removes one or more tags from a Groundhogg contact.

- Action

**Send Email to Contact**

Sends one of your Groundhogg emails to a contact.

- Action

**Update Contact**

Updates an existing Groundhogg contact's details, custom fields and tags.

- Trigger

**Low Credit Balance**

Triggers when your SwagUp credit balance is below the amount you choose, and again each time the low balance changes.

- Trigger

**Low Stock for a Product**

Triggers when a product in your SwagUp inventory is running low on stock, and again if its stock levels change while it stays low.

- Trigger

**New or Updated Order**

Triggers when an order is created or updated.

- Trigger

**New or Updated Shipment Status**

Triggers when a shipment is created or its delivery status changes.

- Trigger

**New or Updated Shipment Tracking**

Triggers when a shipment first gets a tracking number or its tracking number changes.

- Trigger

**New Redemption**

Triggered when a unique code in a code-validator campaign is redeemed. Fires each time the code's use count increases.

- Trigger

**Product Deactivated**

Triggers when a product in your SwagUp account is deactivated.

- Action

**Add Funds to Credit Balance**

Adds funds to the SwagUp account's credit balance and returns the amount added and the new current balance.

- Action

**Create a New Recipient**

Creates a new recipient (contact) in the SwagUp directory with their name, contact details and shipping address, and returns the created recipient.

- Action

**Find an Order**

Returns the SwagUp account orders that match a search term, such as an order number, with optional filters for status, proof, invoice and date.

- Action

**Find a Product by Name**

Returns the SwagUp products and packs in your account that match the specified name, with their stock, status and pack contents.

- Action

**Find a Recipient**

Returns the recipients in your SwagUp contact directory that match the search text, with optional filters such as company, external id, and creation or modification period.

- Action

**Find a Shipment**

Returns the shipments that match a search term, recipient, invoice, external ID or shipment IDs, with optional status and date filters.

- Action

**Find Inventory for Products**

Returns the current inventory of the specified products, including the stock quantity on hand for each size.

- Action

**Generate a Unique URL**

Creates a unique redemption code (token) on a SwagUp code-validator campaign, with its validity dates, usage limit and base URL, and returns the created token.

- Action

**Reorder an Existing Product**

Places a new SwagUp order for more units of a product already in your account, and returns the created order.

- Action

**Update Existing Recipient Information**

Updates the details of an existing recipient in your SwagUp directory, such as their name, contact details or shipping address, and returns the updated recipient.

## Each app on its own

- [ **Groundhogg** CRM and email marketing automation plugin for WordPress, with contact management, segmentation, and campaign...](https://apiant.ai/connections/groundhogg)
- [ **SwagUp** SwagUp makes it simple to create high quality branded swag for companies to give as gifts to employees...](https://apiant.ai/connections/swagup)

Reviews

## What our customers say

## More from Groundhogg

- [ **Groundhogg to HubSpot** HubSpot is your all-in-one stop for all of your marketing software needs.](https://apiant.ai/connect/groundhogg-to-hubspot)
- [ **Groundhogg to Salesforce** Salesforce is a leading enterprise customer relationship management (CRM) platform.](https://apiant.ai/connect/groundhogg-to-salesforce)
- [ **Groundhogg to Slack** Slack is a messaging platform for teams. Post messages, manage channels, users, reminders, and react to...](https://apiant.ai/connect/groundhogg-to-slack)
- [ **Groundhogg to Mailchimp** Mailchimp marketing automation and email platform.](https://apiant.ai/connect/groundhogg-to-mailchimp)
- [ **Groundhogg to Stripe** Stripe is a payment processing platform for online businesses.](https://apiant.ai/connect/groundhogg-to-stripe)
- [ **Groundhogg to Shopify** Shopify is a commerce platform for online stores and retail point-of-sale.](https://apiant.ai/connect/groundhogg-to-shopify)

## More into SwagUp

- [ **HubSpot to SwagUp** HubSpot is your all-in-one stop for all of your marketing software needs.](https://apiant.ai/connect/hubspot-to-swagup)
- [ **Salesforce to SwagUp** Salesforce is a leading enterprise customer relationship management (CRM) platform.](https://apiant.ai/connect/salesforce-to-swagup)
- [ **Slack to SwagUp** Slack is a messaging platform for teams. Post messages, manage channels, users, reminders, and react to...](https://apiant.ai/connect/slack-to-swagup)
- [ **Google Sheets to SwagUp** Google Sheets is Google's online spreadsheet app for creating, editing and sharing spreadsheets.](https://apiant.ai/connect/google-sheets-to-swagup)
- [ **Gmail to SwagUp** Gmail is Google’s email service, featuring spam protection, search functions, and seamless integration with...](https://apiant.ai/connect/gmail-to-swagup)
- [ **Google Calendar to SwagUp** Google Calendar is a time management tool providing scheduling features, event reminders, and integration...](https://apiant.ai/connect/google-calendar-to-swagup)

Questions

## Groundhogg and SwagUp, answered

###

### Can we avoid creating the same SwagUp recipient twice?

Yes. The agent can run Find a Recipient first and only use Create a New Recipient when the search comes back empty, otherwise it calls Update Existing Recipient Information. It tests every scenario, including the case where a match already exists.

###

### How do shipment updates get back to the right Groundhogg contact?

The New or Updated Shipment Status and New or Updated Shipment Tracking triggers carry the recipient details, which the agent matches with Find Contacts or Get Contact in Groundhogg. From there it can add a note, apply a tag or send one of your Groundhogg emails.

###

### What can start an automation from Groundhogg?

Any of Groundhogg's 2 triggers in the catalog, including New Contact and New Note. Describe the moment in plain language and your agent picks the right one.

###

### What can your agent do in SwagUp when something happens in Groundhogg?

Any of SwagUp's 10 actions, including Find a Recipient, Generate a Unique URL, Update Existing Recipient Information and Create a New Recipient. Your agent maps the data both ways and tests every scenario before it ships.

###

### Can it also run from SwagUp to Groundhogg?

Yes. When something happens in SwagUp, your agent can act in Groundhogg too. This page covers both directions: SwagUp's triggers and Groundhogg's actions are listed here as well.

###

### Do I have to build a connector for Groundhogg or SwagUp?

No. Both are in the catalog with their triggers and actions. You describe the automation; your agent builds it, tests every scenario and keeps it running.

###

### Can my AI client use Groundhogg and SwagUp without building an automation?

Yes. With your AI client connected to APIANT, ask it to do something in either app once and it runs that action on the spot. Ask for an automation and your agent builds it, tests every scenario and keeps it running. One connection covers both.

###

### What happens when something fails?

Your agent works that out for you. It plans the failure paths along with the happy path, then tests every scenario before it ships.

###

### Is there a free plan?

Yes. Every plan includes the agent, including free, and building from your own AI client spends no assistant credits.
