# Connect Groundhogg and SQL Server When **New Contact** fires in [Groundhogg](https://apiant.ai/connections/groundhogg), your agent runs **Add Row** in [SQL Server](https://apiant.ai/connections/sql-server), or **New or Updated Row** in SQL Server to **Add Tags to Contact** in Groundhogg. Describe the whole flow and it is built, tested on every scenario and kept running. Groundhogg **2** triggers Groundhogg **11** actions SQL Server **4** triggers SQL Server **7** actions What the catalog holds today. Ask for anything missing and your agent reads the API documentation and adds it. ## What do you want Groundhogg and SQL Server to do together? Give your AI client this address. `https://mcp.apiant.ai` Any client that takes a remote MCP server. Nothing to install. Create your free account, then sign in once in your browser. ### Set it up in your client ### Claude Code Run this in the directory you want to work in. `claude mcp add --transport http -s project apiant-ai https://mcp.apiant.ai` Start Claude Code there, approve the server, and sign in in the browser page it opens. [Claude Code guide (opens in a new tab)](https://apiant.ai/docs/mcp/claude-code) ### Claude, web and desktop Open Customize, then Connectors, then Add custom connector, and paste the address. On Team and Enterprise an owner adds it first. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Cursor Add the address to your MCP configuration as a server URL. Cursor signs you in in your browser. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Zed Open Settings, then AI, then MCP Servers, then Add Server, then Add Remote Server. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Codex and the ChatGPT desktop app Open Settings, then MCP servers, then Add server, and choose Streamable HTTP. From the terminal, Codex takes the address with its own add command and then signs you in. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Any other MCP client Paste the address where the client asks for a remote MCP server URL, and name the server apiant-ai where it lets you. APIANT's skills reach the client over the same connection. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) Example flows ## What Groundhogg and SQL Server can do together ### From Groundhogg to SQL Server - When **New Contact** in Groundhogg then **Add Row** in SQL Server - When **New Note** in Groundhogg then **Update Row** in SQL Server ### From SQL Server to Groundhogg - When **New or Updated Row** in SQL Server then **Add Tags to Contact** in Groundhogg - When **New Row** in SQL Server then **Create Contact** in Groundhogg Starting points drawn from the triggers and actions in the catalog today. Describe the flow you need, at any depth, and your agent builds it and tests every scenario before it ships. Everything your agent can do with Groundhogg and SQL Server ## Triggers and actions 6 triggers · 18 actions - Trigger **New Contact** Triggers when a new contact is added to Groundhogg. - Trigger **New Note** Triggers when a new note is added in Groundhogg. - Action **Add Tags to Contact** Applies one or more tags to a Groundhogg contact, by tag ID or name. - Action **Create Contact** Creates a new contact in Groundhogg with an email address, name, opt-in status, owner, custom fields and tags. - Action **Create Note** Adds a note to a Groundhogg contact's record. - Action **Create Tag** Creates a new tag in Groundhogg. - Action **Delete Contact** Permanently deletes a contact from Groundhogg. - Action **Find Contacts** Finds Groundhogg contacts whose email or name matches the search text and returns the matching contact records. - Action **Get Contact** Returns a single Groundhogg contact by its ID, including its details, custom fields and tags. - Action **List Tags** Returns the tags defined in your Groundhogg site. - Action **Remove Tags from Contact** Removes one or more tags from a Groundhogg contact. - Action **Send Email to Contact** Sends one of your Groundhogg emails to a contact. - Action **Update Contact** Updates an existing Groundhogg contact's details, custom fields and tags. - Trigger **New or Updated Row** Triggers when a new row is added or modified. - Trigger **New or Updated Row (Custom Query)** Fires for each new or changed row returned by a SELECT statement you write against the connected SQL Server database. - Trigger **New Row** Triggers when you add a new row. - Trigger **New Table** Fires when a new table appears in the connected SQL Server database. - Action **Add Row** Add one row to a table on the connected SQL Server database. - Action **Delete Row** Delete the rows in a table whose chosen column equals a value. - Action **Find Row** Find the first row in a table whose chosen column matches a value. - Action **Find Rows via Custom Query** Runs a SELECT statement you write against the connected SQL Server database and returns every row it matches. - Action **Find Row via Custom Query** Runs a SELECT statement you write against the connected SQL Server database and returns the first row it matches. - Action **Run Custom Statement** Runs a statement you write against the connected SQL Server database that changes data rather than returning rows, and reports how many rows it changed. - Action **Update Row** Change column values on every row of a table whose chosen column matches a value. ## Each app on its own - [ **Groundhogg** CRM and email marketing automation plugin for WordPress, with contact management, segmentation, and campaign...](https://apiant.ai/connections/groundhogg) - [ **SQL Server** Connect directly to a Microsoft SQL Server database and run SQL statements from your automations.](https://apiant.ai/connections/sql-server) Reviews ## What our customers say ## More from Groundhogg - [ **Groundhogg to HubSpot** HubSpot is your all-in-one stop for all of your marketing software needs.](https://apiant.ai/connect/groundhogg-to-hubspot) - [ **Groundhogg to Salesforce** Salesforce is a leading enterprise customer relationship management (CRM) platform.](https://apiant.ai/connect/groundhogg-to-salesforce) - [ **Groundhogg to Slack** Slack is a messaging platform for teams. Post messages, manage channels, users, reminders, and react to...](https://apiant.ai/connect/groundhogg-to-slack) - [ **Groundhogg to Mailchimp** Mailchimp marketing automation and email platform.](https://apiant.ai/connect/groundhogg-to-mailchimp) - [ **Groundhogg to Stripe** Stripe is a payment processing platform for online businesses.](https://apiant.ai/connect/groundhogg-to-stripe) - [ **Groundhogg to Shopify** Shopify is a commerce platform for online stores and retail point-of-sale.](https://apiant.ai/connect/groundhogg-to-shopify) ## More into SQL Server - [ **HubSpot to SQL Server** HubSpot is your all-in-one stop for all of your marketing software needs.](https://apiant.ai/connect/hubspot-to-sql-server) - [ **Slack to SQL Server** Slack is a messaging platform for teams. Post messages, manage channels, users, reminders, and react to...](https://apiant.ai/connect/slack-to-sql-server) - [ **Mailchimp to SQL Server** Mailchimp marketing automation and email platform.](https://apiant.ai/connect/mailchimp-to-sql-server) - [ **Shopify to SQL Server** Shopify is a commerce platform for online stores and retail point-of-sale.](https://apiant.ai/connect/shopify-to-sql-server) - [ **QuickBooks Online to SQL Server** QuickBooks Online accounting — manage customers, invoices, bills, payments, vendors, expenses, and more via...](https://apiant.ai/connect/quickbooks-online-to-sql-server) - [ **Pipedrive to SQL Server** Pipedrive is a sales CRM and pipeline management tool.](https://apiant.ai/connect/pipedrive-to-sql-server) Questions ## Groundhogg and SQL Server, answered ### ### What can start an automation from Groundhogg? Any of Groundhogg's 2 triggers in the catalog, including New Contact and New Note. Describe the moment in plain language and your agent picks the right one. ### ### What can your agent do in SQL Server when something happens in Groundhogg? Any of SQL Server's 7 actions, including Update Row, Add Row, Find Row and Find Rows via Custom Query. Your agent maps the data both ways and tests every scenario before it ships. ### ### Can it also run from SQL Server to Groundhogg? Yes. When something happens in SQL Server, your agent can act in Groundhogg too. This page covers both directions: SQL Server's triggers and Groundhogg's actions are listed here as well. ### ### Do I have to build a connector for Groundhogg or SQL Server? No. Both are in the catalog with their triggers and actions. You describe the automation; your agent builds it, tests every scenario and keeps it running. ### ### What happens when something fails? Your agent works that out for you. It plans the failure paths along with the happy path, then tests every scenario before it ships. ### ### Is there a free plan? Yes. Every plan includes the agent, including free, and building from your own AI client spends no assistant credits.