--- title: "Connect Google Merchant Center to Typefully - APIANT.ai" description: "When \"New or Updated Product\" fires in Google Merchant Center, your agent runs \"Add tag\" in Typefully." canonical: "https://apiant.ai/connect/google-merchant-center-to-typefully" --- # Connect Google Merchant Center to Typefully When **New or Updated Product** fires in [Google Merchant Center](https://apiant.ai/connections/google-merchant-center), your agent runs **Add tag** in [Typefully](https://apiant.ai/connections/typefully). Describe the whole flow and it is built, tested on every scenario and kept running. Google Merchant Center **1** trigger Google Merchant Center **7** actions Typefully **13** actions What the catalog holds today. Ask for anything missing and your agent reads the API documentation and adds it. ## What do you want Google Merchant Center and Typefully to do together? Give your AI client this address. `https://mcp.apiant.ai` One connection does both: ask your client to act in an app once, or have it build an automation that keeps running. Any client that takes a remote MCP server. Nothing to install. Create your free account, then sign in once in your browser. ### Set it up in your client ### Claude Code Run this in the directory you want to work in. `claude mcp add --transport http -s project apiant-ai https://mcp.apiant.ai` Start Claude Code there, approve the server, and sign in in the browser page it opens. [Claude Code guide (opens in a new tab)](https://apiant.ai/docs/mcp/claude-code) ### Claude, web and desktop Open Customize, then Connectors, then Add custom connector, and paste the address. On Team and Enterprise an owner adds it first. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Cursor Add the address to your MCP configuration as a server URL. Cursor signs you in in your browser. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Zed Open Settings, then AI, then MCP Servers, then Add Server, then Add Remote Server. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Codex and the ChatGPT desktop app Open Settings, then MCP servers, then Add server, and choose Streamable HTTP. From the terminal, Codex takes the address with its own add command and then signs you in. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Any other MCP client Paste the address where the client asks for a remote MCP server URL, and name the server apiant-ai where it lets you. APIANT's skills reach the client over the same connection. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) Example flows ## What Google Merchant Center can start in Typefully - When **New or Updated Product** in Google Merchant Center then **Add tag** in Typefully - When **New or Updated Product** in Google Merchant Center then **Create Draft Simple** in Typefully Starting points drawn from the triggers and actions in the catalog today. Describe the flow you need, at any depth, and your agent builds it and tests every scenario before it ships. Everything your agent can do with Google Merchant Center and Typefully ## Triggers and actions 1 trigger · 20 actions - Trigger **New or Updated Product** Triggers when a product is added to or changed in a Merchant Center account. Google takes about 5 minutes to process a product change, so it fires after that delay. - Action **Delete Product Input** Deletes a product input from a Merchant Center data source. - Action **Get Product** Returns one product from a Merchant Center account, including its approval status and issues. A newly added or changed product can take about 5 minutes to appear here. - Action **Insert Product Input** Creates or replaces a product in a Merchant Center data source. - Action **List Accounts** Returns the Merchant Center accounts the connected Google login can access. - Action **List Data Sources** Returns the data sources (product feeds) configured in a Merchant Center account. - Action **List Products** Returns the products in a Merchant Center account. A newly added or changed product can take about 5 minutes to appear here. - Action **Update Product Input** Updates selected attributes of an existing product input in a Merchant Center data source. - Action **Add tag** Creates a new tag in a Typefully social set. - Action **Create Draft Simple** Creates a Typefully draft from a single piece of text, posted to the social platforms you choose. Optionally schedules, plans or publishes it. - Action **Delete draft** Deletes a Typefully draft in any status from a social set. - Action **Get draft** Returns a Typefully draft with its content for every configured platform, status, scheduling and published URLs. - Action **Get queue** Returns the queue for a Typefully social set between two dates: each day's queue slots and the scheduled or planned drafts occupying them. - Action **Get social set** Returns the details of a Typefully social set, including every connected platform account (X, LinkedIn, Mastodon, Threads, Bluesky, Substack) and its publishing quota. - Action **List drafts** Returns the drafts in a Typefully social set, optionally filtered by status or tag and sorted. - Action **List social sets** Returns every social set (connected social account) you can access, including those owned by teams you belong to. - Action **List tags** Returns the tags defined for a Typefully social set, ordered by slug. - Action **Publish Draft Now** Publishes an existing Typefully draft immediately to its enabled social platforms. Publishing runs in the background, so the returned draft shows its publish progress. - Action **Schedule Draft** Schedules a Typefully draft to publish at a date and time you choose. A planned draft is confirmed into a real schedule. - Action **Schedule Draft in Next Free Slot** Schedules a Typefully draft into the next free slot in its social set's posting queue. - Action **Update draft** Updates an existing Typefully draft: its post content per platform, title, notes, tags, sharing, and schedule or plan date. Only the values you fill in are changed. ## Each app on its own - [ **Google Merchant Center** API for managing product listings, inventory, and shopping data feeds shown on Google Shopping.](https://apiant.ai/connections/google-merchant-center) - [ **Typefully** Typefully is a social media scheduling app for creators and teams that write content for X, LinkedIn...](https://apiant.ai/connections/typefully) Reviews ## What our customers say ## More from Google Merchant Center - [ **Google Merchant Center to Google Tag Manager** Tag management system for deploying and configuring website/app tracking codes, tags, and triggers without...](https://apiant.ai/connect/google-merchant-center-to-google-tag-manager) - [ **Google Merchant Center to Square** Square is a commerce platform for payments, point of sale, orders, customers, catalog, and invoices.](https://apiant.ai/connect/google-merchant-center-to-square) - [ **Google Merchant Center to HubSpot** HubSpot is your all-in-one stop for all of your marketing software needs.](https://apiant.ai/connect/google-merchant-center-to-hubspot) - [ **Google Merchant Center to Salesforce** Salesforce is a leading enterprise customer relationship management (CRM) platform.](https://apiant.ai/connect/google-merchant-center-to-salesforce) - [ **Google Merchant Center to Slack** Slack is a messaging platform for teams. Post messages, manage channels, users, reminders, and react to...](https://apiant.ai/connect/google-merchant-center-to-slack) - [ **Google Merchant Center to Google Sheets** Google Sheets](https://apiant.ai/connect/google-merchant-center-to-google-sheets) ## More into Typefully - [ **HubSpot to Typefully** HubSpot is your all-in-one stop for all of your marketing software needs.](https://apiant.ai/connect/hubspot-to-typefully) - [ **Salesforce to Typefully** Salesforce is a leading enterprise customer relationship management (CRM) platform.](https://apiant.ai/connect/salesforce-to-typefully) - [ **Slack to Typefully** Slack is a messaging platform for teams. Post messages, manage channels, users, reminders, and react to...](https://apiant.ai/connect/slack-to-typefully) - [ **Google Sheets to Typefully** Google Sheets](https://apiant.ai/connect/google-sheets-to-typefully) - [ **Gmail to Typefully** Gmail is Google’s email service, featuring spam protection, search functions, and seamless integration with...](https://apiant.ai/connect/gmail-to-typefully) - [ **Google Calendar to Typefully** Google Calendar is a time management tool providing scheduling features, event reminders, and integration...](https://apiant.ai/connect/google-calendar-to-typefully) Questions ## Google Merchant Center and Typefully, answered ### ### What can start an automation from Google Merchant Center? Any of Google Merchant Center's 1 trigger in the catalog, including New or Updated Product. Describe the moment in plain language and your agent picks the right one. ### ### What can your agent do in Typefully when something happens in Google Merchant Center? Any of Typefully's 13 actions, including Create Draft Simple, Update draft, Add tag and Get draft. Your agent maps the data both ways and tests every scenario before it ships. ### ### Can it also run from Typefully to Google Merchant Center? Typefully has no triggers in the catalog today, so automations start in Google Merchant Center. If you need the other direction, ask: your agent reads Typefully's API documentation and adds it. ### ### Do I have to build a connector for Google Merchant Center or Typefully? No. Both are in the catalog with their triggers and actions. You describe the automation; your agent builds it, tests every scenario and keeps it running. ### ### Can my AI client use Google Merchant Center and Typefully without building an automation? Yes. With your AI client connected to APIANT, ask it to do something in either app once and it runs that action on the spot. Ask for an automation and your agent builds it, tests every scenario and keeps it running. One connection covers both. ### ### What happens when something fails? Your agent works that out for you. It plans the failure paths along with the happy path, then tests every scenario before it ships. ### ### Is there a free plan? Yes. Every plan includes the agent, including free, and building from your own AI client spends no assistant credits.