--- title: "Connect Google Merchant Center to Tapfiliate - APIANT.ai" description: "When \"New or Updated Product\" fires in Google Merchant Center, your agent runs \"Create Customer\" in Tapfiliate." canonical: "https://apiant.ai/connect/google-merchant-center-to-tapfiliate" --- # Connect Google Merchant Center to Tapfiliate When **New or Updated Product** fires in [Google Merchant Center](https://apiant.ai/connections/google-merchant-center), your agent runs **Create Customer** in [Tapfiliate](https://apiant.ai/connections/tapfiliate). Describe the whole flow and it is built, tested on every scenario and kept running. Google Merchant Center **1** trigger Google Merchant Center **7** actions Tapfiliate **22** actions What the catalog holds today. Ask for anything missing and your agent reads the API documentation and adds it. ## What do you want Google Merchant Center and Tapfiliate to do together? Give your AI client this address. `https://mcp.apiant.ai` One connection does both: ask your client to act in an app once, or have it build an automation that keeps running. Any client that takes a remote MCP server. Nothing to install. Create your free account, then sign in once in your browser. ### Set it up in your client ### Claude Code Run this in the directory you want to work in. `claude mcp add --transport http -s project apiant-ai https://mcp.apiant.ai` Start Claude Code there, approve the server, and sign in in the browser page it opens. [Claude Code guide (opens in a new tab)](https://apiant.ai/docs/mcp/claude-code) ### Claude, web and desktop Open Customize, then Connectors, then Add custom connector, and paste the address. On Team and Enterprise an owner adds it first. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Cursor Add the address to your MCP configuration as a server URL. Cursor signs you in in your browser. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Zed Open Settings, then AI, then MCP Servers, then Add Server, then Add Remote Server. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Codex and the ChatGPT desktop app Open Settings, then MCP servers, then Add server, and choose Streamable HTTP. From the terminal, Codex takes the address with its own add command and then signs you in. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Any other MCP client Paste the address where the client asks for a remote MCP server URL, and name the server apiant-ai where it lets you. APIANT's skills reach the client over the same connection. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) Example flows ## What Google Merchant Center can start in Tapfiliate - When **New or Updated Product** in Google Merchant Center then **Create Customer** in Tapfiliate - When **New or Updated Product** in Google Merchant Center then **Add affiliate note** in Tapfiliate Starting points drawn from the triggers and actions in the catalog today. Describe the flow you need, at any depth, and your agent builds it and tests every scenario before it ships. Everything your agent can do with Google Merchant Center and Tapfiliate ## Triggers and actions 1 trigger · 29 actions - Trigger **New or Updated Product** Triggers when a product is added to or changed in a Merchant Center account. Google takes about 5 minutes to process a product change, so it fires after that delay. - Action **Delete Product Input** Deletes a product input from a Merchant Center data source. - Action **Get Product** Returns one product from a Merchant Center account, including its approval status and issues. A newly added or changed product can take about 5 minutes to appear here. - Action **Insert Product Input** Creates or replaces a product in a Merchant Center data source. - Action **List Accounts** Returns the Merchant Center accounts the connected Google login can access. - Action **List Data Sources** Returns the data sources (product feeds) configured in a Merchant Center account. - Action **List Products** Returns the products in a Merchant Center account. A newly added or changed product can take about 5 minutes to appear here. - Action **Update Product Input** Updates selected attributes of an existing product input in a Merchant Center data source. - Action **Add affiliate note** Adds a note to an affiliate and returns the created note, including who wrote it and when. - Action **Add affiliate to program** Adds an existing affiliate to a program, optionally setting their approval status and coupon, and returns the affiliate's record in that program. - Action **Add Commission to Conversion** Adds one or more commissions to an existing conversion, calculated from the amount you supply, and returns the commissions that were created. - Action **Add payment** Records a payment to an affiliate for a given amount and currency, and returns the payment that was created. - Action **Create Conversion** Creates a conversion in Tapfiliate, attributed to an affiliate by customer, coupon, referral code, click, asset and source, or tracking id, and returns the conversion with its commissions. - Action **Create Customer** Creates a customer in Tapfiliate and attributes it to an affiliate using a referral code, coupon, click id, tracking id, or asset and source ids. - Action **Delete affiliate** Deletes an affiliate from your Tapfiliate account by ID. - Action **Delete conversion** Deletes a conversion from your Tapfiliate account. - Action **Delete customer** Permanently deletes a customer from your Tapfiliate account. - Action **Find Affiliate** Returns the affiliates that match the email address, referral code, click, source, parent affiliate or affiliate group you specify. - Action **Find Affiliate in Program** Returns the affiliates in a program that match an email address, source id, parent affiliate or affiliate group. - Action **Find Affiliate Prospect** Returns the affiliate prospects that match an email address, referral code, program or affiliate group. - Action **Find Conversion** Returns the conversions that match an external id, program, affiliate, pending-commission status or date range. - Action **Find Customer** Returns the customers that match a customer id from your own system, or a program, affiliate or date range. - Action **Get affiliate** Returns one affiliate by id, including their contact details, company, address, meta data and custom field values. An error occurs if the affiliate is not found. - Action **List commissions** Returns all commissions in the Tapfiliate account, optionally narrowed by affiliate, approval status or whether they have been paid out. - Action **List payments** Returns the payments made to affiliates in your Tapfiliate account, including the affiliate paid, the amount and the currency. - Action **List programs** Returns all affiliate programs in the Tapfiliate account, optionally narrowed to one asset. - Action **Set Affiliate Group** Assigns an affiliate to an affiliate group, replacing any group the affiliate is currently in. - Action **Update Commission Approval Status** Approves or disapproves a commission and returns the updated commission. - Action **Update conversion** Updates an existing conversion's amount, external id or meta data, and can recalculate its commissions when the amount changes. - Action **Update Customer Status** Cancels a customer or uncancels them, returning the updated customer and its status. ## Each app on its own - [ **Google Merchant Center** API for managing product listings, inventory, and shopping data feeds shown on Google Shopping.](https://apiant.ai/connections/google-merchant-center) - [ **Tapfiliate** Tapfiliate is cloud based affiliate tracking software.](https://apiant.ai/connections/tapfiliate) Reviews ## What our customers say ## More from Google Merchant Center - [ **Google Merchant Center to Google Tag Manager** Tag management system for deploying and configuring website/app tracking codes, tags, and triggers without...](https://apiant.ai/connect/google-merchant-center-to-google-tag-manager) - [ **Google Merchant Center to Square** Square is a commerce platform for payments, point of sale, orders, customers, catalog, and invoices.](https://apiant.ai/connect/google-merchant-center-to-square) - [ **Google Merchant Center to HubSpot** HubSpot is your all-in-one stop for all of your marketing software needs.](https://apiant.ai/connect/google-merchant-center-to-hubspot) - [ **Google Merchant Center to Salesforce** Salesforce is a leading enterprise customer relationship management (CRM) platform.](https://apiant.ai/connect/google-merchant-center-to-salesforce) - [ **Google Merchant Center to Slack** Slack is a messaging platform for teams. Post messages, manage channels, users, reminders, and react to...](https://apiant.ai/connect/google-merchant-center-to-slack) - [ **Google Merchant Center to Google Sheets** Google Sheets is Google's online spreadsheet app for creating, editing and sharing spreadsheets.](https://apiant.ai/connect/google-merchant-center-to-google-sheets) ## More into Tapfiliate - [ **HubSpot to Tapfiliate** HubSpot is your all-in-one stop for all of your marketing software needs.](https://apiant.ai/connect/hubspot-to-tapfiliate) - [ **Salesforce to Tapfiliate** Salesforce is a leading enterprise customer relationship management (CRM) platform.](https://apiant.ai/connect/salesforce-to-tapfiliate) - [ **Slack to Tapfiliate** Slack is a messaging platform for teams. Post messages, manage channels, users, reminders, and react to...](https://apiant.ai/connect/slack-to-tapfiliate) - [ **Google Sheets to Tapfiliate** Google Sheets is Google's online spreadsheet app for creating, editing and sharing spreadsheets.](https://apiant.ai/connect/google-sheets-to-tapfiliate) - [ **Gmail to Tapfiliate** Gmail is Google’s email service, featuring spam protection, search functions, and seamless integration with...](https://apiant.ai/connect/gmail-to-tapfiliate) - [ **Google Calendar to Tapfiliate** Google Calendar is a time management tool providing scheduling features, event reminders, and integration...](https://apiant.ai/connect/google-calendar-to-tapfiliate) Questions ## Google Merchant Center and Tapfiliate, answered ### ### What can start an automation from Google Merchant Center? Any of Google Merchant Center's 1 trigger in the catalog, including New or Updated Product. Describe the moment in plain language and your agent picks the right one. ### ### What can your agent do in Tapfiliate when something happens in Google Merchant Center? Any of Tapfiliate's 22 actions, including Create Conversion, Create Customer, Update Commission Approval Status and Update conversion. Your agent maps the data both ways and tests every scenario before it ships. ### ### Can it also run from Tapfiliate to Google Merchant Center? Tapfiliate has no triggers in the catalog today, so automations start in Google Merchant Center. If you need the other direction, ask: your agent reads Tapfiliate's API documentation and adds it. ### ### Do I have to build a connector for Google Merchant Center or Tapfiliate? No. Both are in the catalog with their triggers and actions. You describe the automation; your agent builds it, tests every scenario and keeps it running. ### ### Can my AI client use Google Merchant Center and Tapfiliate without building an automation? Yes. With your AI client connected to APIANT, ask it to do something in either app once and it runs that action on the spot. Ask for an automation and your agent builds it, tests every scenario and keeps it running. One connection covers both. ### ### What happens when something fails? Your agent works that out for you. It plans the failure paths along with the happy path, then tests every scenario before it ships. ### ### Is there a free plan? Yes. Every plan includes the agent, including free, and building from your own AI client spends no assistant credits.