--- title: "Connect Google Merchant Center and Sendinblue - APIANT.ai" description: "When \"New or Updated Product\" fires in Google Merchant Center, your agent runs \"Add contact\" in Sendinblue." canonical: "https://apiant.ai/connect/google-merchant-center-to-sendinblue" --- # Connect Google Merchant Center and Sendinblue When **New or Updated Product** fires in [Google Merchant Center](https://apiant.ai/connections/google-merchant-center), your agent runs **Add contact** in [Sendinblue](https://apiant.ai/connections/sendinblue), or **New contact** in Sendinblue to **Update Product Input** in Google Merchant Center. Describe the whole flow and it is built, tested on every scenario and kept running. Google Merchant Center **1** trigger Google Merchant Center **7** actions Sendinblue **2** triggers Sendinblue **22** actions What the catalog holds today. Ask for anything missing and your agent reads the API documentation and adds it. ## What do you want Google Merchant Center and Sendinblue to do together? Give your AI client this address. `https://mcp.apiant.ai` One connection does both: ask your client to act in an app once, or have it build an automation that keeps running. Any client that takes a remote MCP server. Nothing to install. Create your free account, then sign in once in your browser. ### Set it up in your client ### Claude Code Run this in the directory you want to work in. `claude mcp add --transport http -s project apiant-ai https://mcp.apiant.ai` Start Claude Code there, approve the server, and sign in in the browser page it opens. [Claude Code guide (opens in a new tab)](https://apiant.ai/docs/mcp/claude-code) ### Claude, web and desktop Open Customize, then Connectors, then Add custom connector, and paste the address. On Team and Enterprise an owner adds it first. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Cursor Add the address to your MCP configuration as a server URL. Cursor signs you in in your browser. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Zed Open Settings, then AI, then MCP Servers, then Add Server, then Add Remote Server. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Codex and the ChatGPT desktop app Open Settings, then MCP servers, then Add server, and choose Streamable HTTP. From the terminal, Codex takes the address with its own add command and then signs you in. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Any other MCP client Paste the address where the client asks for a remote MCP server URL, and name the server apiant-ai where it lets you. APIANT's skills reach the client over the same connection. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) Example flows ## What Google Merchant Center and Sendinblue can do together ### From Google Merchant Center to Sendinblue - When **New or Updated Product** in Google Merchant Center then **Add contact** in Sendinblue - When **New or Updated Product** in Google Merchant Center then **Add contact attribute** in Sendinblue ### From Sendinblue to Google Merchant Center - When **New contact** in Sendinblue then **Update Product Input** in Google Merchant Center - When **Updated contact** in Sendinblue then **Insert Product Input** in Google Merchant Center Starting points drawn from the triggers and actions in the catalog today. Describe the flow you need, at any depth, and your agent builds it and tests every scenario before it ships. Everything your agent can do with Google Merchant Center and Sendinblue ## Triggers and actions 3 triggers · 29 actions - Trigger **New or Updated Product** Triggers when a product is added to or changed in a Merchant Center account. Google takes about 5 minutes to process a product change, so it fires after that delay. - Action **Delete Product Input** Deletes a product input from a Merchant Center data source. - Action **Get Product** Returns one product from a Merchant Center account, including its approval status and issues. A newly added or changed product can take about 5 minutes to appear here. - Action **Insert Product Input** Creates or replaces a product in a Merchant Center data source. - Action **List Accounts** Returns the Merchant Center accounts the connected Google login can access. - Action **List Data Sources** Returns the data sources (product feeds) configured in a Merchant Center account. - Action **List Products** Returns the products in a Merchant Center account. A newly added or changed product can take about 5 minutes to appear here. - Action **Update Product Input** Updates selected attributes of an existing product input in a Merchant Center data source. - Trigger **New contact** Fires when a new contact is created in Brevo, delivered via a Brevo account webhook subscribed to the "contact created" (contactUpdated/contact) event on Accounts and Settings > Webhooks. Concrete delivery mechanism to be classified during implementation. - Trigger **Updated contact** Fires when an existing contact is updated, delivered via a Brevo account webhook subscribed to the contact-updated event. Concrete delivery mechanism to be classified during implementation. - Action **Add contact** Adds a new contact - Action **Add contact attribute** Creates a new contact attribute in Brevo (Sendinblue) under the chosen category and name. - Action **Add contact to list** Adds existing Brevo contacts to a contact list, identified by email address, external ID or contact ID. - Action **Add email campaign** Create an email marketing campaign. - Action **Add event** Records a custom event against a Brevo contact, optionally updating contact attributes and attaching event properties. - Action **Add list** Creates a new, empty contact list inside a Brevo folder. - Action **Add sender** Creates a new email sender in Brevo. Brevo sends a verification email to the sender address; the sender must be verified before it can be used in campaigns. - Action **Delete contact** Delete a contact. - Action **Delete email campaign** Deletes an email campaign that has not been scheduled. - Action **Delete list** Delete a contact list. - Action **Get contact** Fetches a contact by email, ID, SMS number or external ID. An error occurs if the contact is not found. - Action **Get email campaign** Get an email campaign's report/details by id. - Action **Get list** Retrieve the details of a Brevo contact list by its ID, including name, folder, subscriber counts and campaign statistics. - Action **List contact attributes** Lists all contact attributes defined in the Brevo account, grouped by category. - Action **List contacts** Returns all contacts in the Brevo account, optionally filtered by dates, contact IDs, list or segment, or an attribute value. - Action **List lists** Lists all contact lists in the Brevo account. - Action **List senders** Lists the email senders in your Brevo account, optionally filtered by domain or dedicated IP. - Action **List transactional emails** Lists transactional emails sent from your Brevo account, filtered by recipient email, template, or message ID. Covers the past 30 days unless a start and end date are given. - Action **Send transactional email** Sends a transactional email to one or more recipients, using inline HTML/text content or a saved Brevo template. - Action **Update contact** Update an existing contact's attributes/lists. - Action **Update email campaign** Update an email campaign. - Action **Update list** Updates an existing Brevo contact list's name and/or moves it to a different folder. ## Each app on its own - [ **Google Merchant Center** API for managing product listings, inventory, and shopping data feeds shown on Google Shopping.](https://apiant.ai/connections/google-merchant-center) - [ **Sendinblue** Email and SMS marketing platform with CRM and marketing automation, now rebranded as Brevo.](https://apiant.ai/connections/sendinblue) Reviews ## What our customers say ## More from Google Merchant Center - [ **Google Merchant Center to Google Tag Manager** Tag management system for deploying and configuring website/app tracking codes, tags, and triggers without...](https://apiant.ai/connect/google-merchant-center-to-google-tag-manager) - [ **Google Merchant Center to Square** Square is a commerce platform for payments, point of sale, orders, customers, catalog, and invoices.](https://apiant.ai/connect/google-merchant-center-to-square) - [ **Google Merchant Center to HubSpot** HubSpot is your all-in-one stop for all of your marketing software needs.](https://apiant.ai/connect/google-merchant-center-to-hubspot) - [ **Google Merchant Center to Salesforce** Salesforce is a leading enterprise customer relationship management (CRM) platform.](https://apiant.ai/connect/google-merchant-center-to-salesforce) - [ **Google Merchant Center to Slack** Slack is a messaging platform for teams. Post messages, manage channels, users, reminders, and react to...](https://apiant.ai/connect/google-merchant-center-to-slack) - [ **Google Merchant Center to Google Sheets** Google Sheets](https://apiant.ai/connect/google-merchant-center-to-google-sheets) ## More into Sendinblue - [ **Hellotracks to Sendinblue** Hellotracks is a field service platform for dispatching jobs, tracking mobile teams, and managing job status.](https://apiant.ai/connect/hellotracks-to-sendinblue) - [ **HubSpot to Sendinblue** HubSpot is your all-in-one stop for all of your marketing software needs.](https://apiant.ai/connect/hubspot-to-sendinblue) - [ **Salesforce to Sendinblue** Salesforce is a leading enterprise customer relationship management (CRM) platform.](https://apiant.ai/connect/salesforce-to-sendinblue) - [ **Google Sheets to Sendinblue** Google Sheets](https://apiant.ai/connect/google-sheets-to-sendinblue) - [ **Gmail to Sendinblue** Gmail is Google’s email service, featuring spam protection, search functions, and seamless integration with...](https://apiant.ai/connect/gmail-to-sendinblue) - [ **Google Calendar to Sendinblue** Google Calendar is a time management tool providing scheduling features, event reminders, and integration...](https://apiant.ai/connect/google-calendar-to-sendinblue) Questions ## Google Merchant Center and Sendinblue, answered ### ### What can start an automation from Google Merchant Center? Any of Google Merchant Center's 1 trigger in the catalog, including New or Updated Product. Describe the moment in plain language and your agent picks the right one. ### ### What can your agent do in Sendinblue when something happens in Google Merchant Center? Any of Sendinblue's 22 actions, including Send transactional email, Update contact, Update email campaign and Update list. Your agent maps the data both ways and tests every scenario before it ships. ### ### Can it also run from Sendinblue to Google Merchant Center? Yes. When something happens in Sendinblue, your agent can act in Google Merchant Center too. This page covers both directions: Sendinblue's triggers and Google Merchant Center's actions are listed here as well. ### ### Do I have to build a connector for Google Merchant Center or Sendinblue? No. Both are in the catalog with their triggers and actions. You describe the automation; your agent builds it, tests every scenario and keeps it running. ### ### Can my AI client use Google Merchant Center and Sendinblue without building an automation? Yes. With your AI client connected to APIANT, ask it to do something in either app once and it runs that action on the spot. Ask for an automation and your agent builds it, tests every scenario and keeps it running. One connection covers both. ### ### What happens when something fails? Your agent works that out for you. It plans the failure paths along with the happy path, then tests every scenario before it ships. ### ### Is there a free plan? Yes. Every plan includes the agent, including free, and building from your own AI client spends no assistant credits.