Integration
Connect Google Merchant Center and Instagram
When New or Updated Product fires in Google Merchant Center, your agent runs Create Post in Instagram, or New Comment in Instagram to Update Product Input in Google Merchant Center. Describe the whole flow and it is built, tested on every scenario and kept running.
What the catalog holds today. Ask for anything missing and your agent reads the API documentation and adds it.
Build solutions, not workarounds.
What do you want Google Merchant Center and Instagram to do together?
Ask the assistant
Connect your AI client
Give your AI client this address.
https://mcp.apiant.aiOne connection does both: ask your client to act in an app once, or have it build an automation that keeps running. Any client that takes a remote MCP server. Nothing to install. Create your free account, then sign in once in your browser.
Set it up in your client
Claude Code
Run this in the directory you want to work in.
claude mcp add --transport http -s project apiant-ai https://mcp.apiant.aiStart Claude Code there, approve the server, and sign in in the browser page it opens.
Claude Code guide (opens in a new tab)Claude, web and desktop
Open Customize, then Connectors, then Add custom connector, and paste the address. On Team and Enterprise an owner adds it first.
Setup guide (opens in a new tab)Cursor
Add the address to your MCP configuration as a server URL. Cursor signs you in in your browser.
Setup guide (opens in a new tab)Zed
Open Settings, then AI, then MCP Servers, then Add Server, then Add Remote Server.
Setup guide (opens in a new tab)Codex and the ChatGPT desktop app
Open Settings, then MCP servers, then Add server, and choose Streamable HTTP. From the terminal, Codex takes the address with its own add command and then signs you in.
Setup guide (opens in a new tab)Any other MCP client
Paste the address where the client asks for a remote MCP server URL, and name the server apiant-ai where it lets you. APIANT's skills reach the client over the same connection.
Setup guide (opens in a new tab)Example flows
What Google Merchant Center and Instagram can do together
From Google Merchant Center to Instagram
When New or Updated Product in Google Merchant Center
then Create Post in Instagram
When New or Updated Product in Google Merchant Center
then Reply To Comment in Instagram
From Instagram to Google Merchant Center
When New Comment in Instagram
then Update Product Input in Google Merchant Center
When New Media Posted in Instagram
then Insert Product Input in Google Merchant Center
Starting points drawn from the triggers and actions in the catalog today. Describe the flow you need, at any depth, and your agent builds it and tests every scenario before it ships.
Everything your agent can do with Google Merchant Center and Instagram
Triggers and actions 4 triggers ยท 20 actions
Trigger
New or Updated ProductTriggers when a product is added to or changed in a Merchant Center account. Google takes about 5 minutes to process a product change, so it fires after that delay.
Action
Delete Product InputDeletes a product input from a Merchant Center data source.
Action
Get ProductReturns one product from a Merchant Center account, including its approval status and issues. A newly added or changed product can take about 5 minutes to appear here.
Action
Insert Product InputCreates or replaces a product in a Merchant Center data source.
Action
List AccountsReturns the Merchant Center accounts the connected Google login can access.
Action
List Data SourcesReturns the data sources (product feeds) configured in a Merchant Center account.
Action
List ProductsReturns the products in a Merchant Center account. A newly added or changed product can take about 5 minutes to appear here.
Action
Update Product InputUpdates selected attributes of an existing product input in a Merchant Center data source.
Trigger
New CommentTriggered when someone comments on one of your Instagram posts
Trigger
New Media PostedTriggered when a new post is published on your Instagram account
Trigger
New MessageTriggered when a new direct message arrives in your Instagram inbox
Action
Create Carousel ContainerCreate a draft carousel post with multiple images/videos before publishing.
Action
Create Media ContainerCreate a draft media container for photos/videos/reels before publishing.
Action
Create PostPublish a draft media container to instagram (final publishing step).
Action
Get ConversationGet details about a specific instagram dm conversation (participants, etc).
Action
Get Post CommentsGet comments on an instagram post.
Action
Get Post InsightsGet instagram post insights/analytics (impressions, reach, engagement, etc.).
Action
Get Post StatusCheck the processing status of a draft post container.
Action
Get User InfoGet instagram user info including profile details and statistics.
Action
Get User InsightsGet instagram account-level insights/analytics (profile views, reach, impressions, etc.).
Action
Get User MediaGet instagram user's media (posts, photos, videos).
Action
List All ConversationsList all instagram dm conversations for the authenticated user.
Action
List All MessagesList all messages from a specific instagram dm conversation.
Action
Reply To CommentReply to a comment on instagram media.
No trigger or action matches that. Ask your agent to add it: it reads the API documentation and builds what you describe.
Each app on its own
Reviews
What our customers say
More from Google Merchant Center
Google Merchant Center to Google Tag ManagerTag management system for deploying and configuring website/app tracking codes, tags, and triggers without...
Google Merchant Center to SquareSquare is a commerce platform for payments, point of sale, orders, customers, catalog, and invoices.
Google Merchant Center to HubSpotHubSpot is your all-in-one stop for all of your marketing software needs.
Google Merchant Center to SalesforceSalesforce is a leading enterprise customer relationship management (CRM) platform.
Google Merchant Center to SlackSlack is a messaging platform for teams. Post messages, manage channels, users, reminders, and react to...
Google Merchant Center to Google SheetsGoogle Sheets
More into Instagram
ClickUp to InstagramClickUp is an all-in-one app to plan, track, and manage your work in a beautifully intuitive environment.
Archive.org to InstagramArchive.org is the Internet Archive, a public library of archived web pages, books, audio recordings, films...
HubSpot to InstagramHubSpot is your all-in-one stop for all of your marketing software needs.
Slack to InstagramSlack is a messaging platform for teams. Post messages, manage channels, users, reminders, and react to...
Google Calendar to InstagramGoogle Calendar is a time management tool providing scheduling features, event reminders, and integration...
Google Drive to InstagramGoogle Drive is a cloud storage solution for uploading, sharing, and collaborating on files across devices...
Questions
Google Merchant Center and Instagram, answered
What can start an automation from Google Merchant Center?
Any of Google Merchant Center's 1 trigger in the catalog, including New or Updated Product. Describe the moment in plain language and your agent picks the right one.
What can your agent do in Instagram when something happens in Google Merchant Center?
Any of Instagram's 13 actions, including Create Carousel Container, Create Media Container, Create Post and Get Conversation. Your agent maps the data both ways and tests every scenario before it ships.
Can it also run from Instagram to Google Merchant Center?
Yes. When something happens in Instagram, your agent can act in Google Merchant Center too. This page covers both directions: Instagram's triggers and Google Merchant Center's actions are listed here as well.
Do I have to build a connector for Google Merchant Center or Instagram?
No. Both are in the catalog with their triggers and actions. You describe the automation; your agent builds it, tests every scenario and keeps it running.
Can my AI client use Google Merchant Center and Instagram without building an automation?
Yes. With your AI client connected to APIANT, ask it to do something in either app once and it runs that action on the spot. Ask for an automation and your agent builds it, tests every scenario and keeps it running. One connection covers both.
What happens when something fails?
Your agent works that out for you. It plans the failure paths along with the happy path, then tests every scenario before it ships.
Is there a free plan?
Yes. Every plan includes the agent, including free, and building from your own AI client spends no assistant credits.