Integration
Connect Google Merchant Center and Guru
When New or Updated Product fires in Google Merchant Center, your agent runs Add User to Group in Guru, or Card Created in Guru to Update Product Input in Google Merchant Center. Describe the whole flow and it is built, tested on every scenario and kept running.
What the catalog holds today. Ask for anything missing and your agent reads the API documentation and adds it.
Build solutions, not workarounds.
What do you want Google Merchant Center and Guru to do together?
Ask the assistant
Connect your AI client
Give your AI client this address.
https://mcp.apiant.aiOne connection does both: ask your client to act in an app once, or have it build an automation that keeps running. Any client that takes a remote MCP server. Nothing to install. Create your free account, then sign in once in your browser.
Set it up in your client
Claude Code
Run this in the directory you want to work in.
claude mcp add --transport http -s project apiant-ai https://mcp.apiant.aiStart Claude Code there, approve the server, and sign in in the browser page it opens.
Claude Code guide (opens in a new tab)Claude, web and desktop
Open Customize, then Connectors, then Add custom connector, and paste the address. On Team and Enterprise an owner adds it first.
Setup guide (opens in a new tab)Cursor
Add the address to your MCP configuration as a server URL. Cursor signs you in in your browser.
Setup guide (opens in a new tab)Zed
Open Settings, then AI, then MCP Servers, then Add Server, then Add Remote Server.
Setup guide (opens in a new tab)Codex and the ChatGPT desktop app
Open Settings, then MCP servers, then Add server, and choose Streamable HTTP. From the terminal, Codex takes the address with its own add command and then signs you in.
Setup guide (opens in a new tab)Grok
Open grok.com/connectors, choose New Connector, then Custom, and paste the address. Grok signs you in in your browser.
Setup guide (opens in a new tab)Any other MCP client
Paste the address where the client asks for a remote MCP server URL, and name the server apiant-ai where it lets you. APIANT's skills reach the client over the same connection.
Setup guide (opens in a new tab)Example flows
What Google Merchant Center and Guru can do together
From Google Merchant Center to Guru
When New or Updated Product in Google Merchant Center
then Add User to Group in Guru
From Guru to Google Merchant Center
Starting points drawn from the triggers and actions in the catalog today. Describe the flow you need, at any depth, and your agent builds it and tests every scenario before it ships.
Everything your agent can do with Google Merchant Center and Guru
Triggers and actions 9 triggers · 18 actions
- New or Updated Product
Triggers when a product is added to or changed in a Merchant Center account. Google takes about 5 minutes to process a product change, so it fires after that delay.
- Delete Product Input
Deletes a product input from a Merchant Center data source.
- Get Product
Returns one product from a Merchant Center account, including its approval status and issues. A newly added or changed product can take about 5 minutes to appear here.
- Insert Product Input
Creates or replaces a product in a Merchant Center data source.
- List Accounts
Returns the Merchant Center accounts the connected Google login can access.
- List Data Sources
Returns the data sources (product feeds) configured in a Merchant Center account.
- List Products
Returns the products in a Merchant Center account. A newly added or changed product can take about 5 minutes to appear here.
- Update Product Input
Updates selected attributes of an existing product input in a Merchant Center data source.
- Announcement Sent
Triggers when a new Announcement is sent to your Guru team.
- Card Created
Triggers when a new Card is published in Guru.
- Card Unverified
Triggers when a Guru Card becomes unverified and needs review.
- Card Updated
Triggers when a Guru Card is edited.
- New Collection
Triggers when a new Collection is created in your Guru team.
- New Folder
Triggers when a new Folder is created in Guru.
- New Group
Triggers when a new user Group is created in your Guru team.
- User Added to Group
Triggers when a user is added to the chosen Guru Group.
- Add User to Group
Adds a team member to a Guru Group by email address.
- Archive Card
Archives a Guru Card so it no longer appears in its Collection.
- Ask a Question
Asks Guru a question and returns the AI answer drawn from your team's knowledge.
- Create Card
Creates a new Guru Card with a title and content in a Collection.
- Create Group
Creates a new user Group in your Guru team.
- Find Card
Finds Guru Cards matching search terms and returns the best match.
- Find Tag
Returns one Guru Tag by its ID.
- Remove User From Group
Removes a team member from a Guru Group.
- Search With Sources
Searches Guru and connected sources, returning matching documents with their sources.
- Unverify Card
Marks a Guru Card as unverified so its verifier is asked to review it.
- Verify Card
Marks a Guru Card as verified by the connected user.
No trigger or action matches that. Ask your agent to add it: it reads the API documentation and builds what you describe.
Each app on its own
Reviews
What our customers say
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Questions
Google Merchant Center and Guru, answered
What can start an automation from Google Merchant Center?
Any of Google Merchant Center's 1 trigger in the catalog, including New or Updated Product. Describe the moment in plain language and your agent picks the right one.
What can your agent do in Guru when something happens in Google Merchant Center?
Any of Guru's 11 actions, including Create Card, Create Group, Add User to Group and Ask a Question. Your agent maps the data both ways and tests every scenario before it ships.
Can it also run from Guru to Google Merchant Center?
Yes. When something happens in Guru, your agent can act in Google Merchant Center too. This page covers both directions: Guru's triggers and Google Merchant Center's actions are listed here as well.
Do I have to build a connector for Google Merchant Center or Guru?
No. Both are in the catalog with their triggers and actions. You describe the automation; your agent builds it, tests every scenario and keeps it running.
Can my AI client use Google Merchant Center and Guru without building an automation?
Yes. With your AI client connected to APIANT, ask it to do something in either app once and it runs that action on the spot. Ask for an automation and your agent builds it, tests every scenario and keeps it running. One connection covers both.
What happens when something fails?
Your agent works that out for you. It plans the failure paths along with the happy path, then tests every scenario before it ships.
Is there a free plan?
Yes. Every plan includes the agent, including free, and building from your own AI client spends no assistant credits.