Integration
Connect Google Ads and Qualtrics
When New Campaign fires in Google Ads, your agent runs Create Mailing List Contact in Qualtrics, or New Mailing List Contact in Qualtrics to Create Customer List in Google Ads. Describe the whole flow and it is built, tested on every scenario and kept running.
What the catalog holds today. Ask for anything missing and your agent reads the API documentation and adds it.
Build solutions, not workarounds.
What do you want Google Ads and Qualtrics to do together?
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Give your AI client this address.
https://mcp.apiant.aiOne connection does both: ask your client to act in an app once, or have it build an automation that keeps running. Any client that takes a remote MCP server. Nothing to install. Create your free account, then sign in once in your browser.
Set it up in your client
Claude Code
Run this in the directory you want to work in.
claude mcp add --transport http -s project apiant-ai https://mcp.apiant.aiStart Claude Code there, approve the server, and sign in in the browser page it opens.
Claude Code guide (opens in a new tab)Claude, web and desktop
Open Customize, then Connectors, then Add custom connector, and paste the address. On Team and Enterprise an owner adds it first.
Setup guide (opens in a new tab)Cursor
Add the address to your MCP configuration as a server URL. Cursor signs you in in your browser.
Setup guide (opens in a new tab)Zed
Open Settings, then AI, then MCP Servers, then Add Server, then Add Remote Server.
Setup guide (opens in a new tab)Codex and the ChatGPT desktop app
Open Settings, then MCP servers, then Add server, and choose Streamable HTTP. From the terminal, Codex takes the address with its own add command and then signs you in.
Setup guide (opens in a new tab)Any other MCP client
Paste the address where the client asks for a remote MCP server URL, and name the server apiant-ai where it lets you. APIANT's skills reach the client over the same connection.
Setup guide (opens in a new tab)Example flows
What Google Ads and Qualtrics can do together
From Google Ads to Qualtrics
When New Campaign in Google Ads
then Create Mailing List Contact in Qualtrics
When New Campaign in Google Ads
then Update Mailing List Contact in Qualtrics
From Qualtrics to Google Ads
When New Mailing List Contact in Qualtrics
then Create Customer List in Google Ads
When New Survey in Qualtrics
then List Accessible Customers in Google Ads
Starting points drawn from the triggers and actions in the catalog today. Describe the flow you need, at any depth, and your agent builds it and tests every scenario before it ships.
Everything your agent can do with Google Ads and Qualtrics
Triggers and actions 3 triggers · 20 actions
Trigger
New CampaignTriggers when a new campaign is created in a Google Ads account.
Action
Create Customer ListCreates a Customer Match audience list in a Google Ads account.
Action
Find CampaignFinds Google Ads campaigns whose name exactly matches the name given.
Action
Get CampaignReturns one Google Ads campaign by its id, with its status, type, dates and daily budget.
Action
Get Campaign Performance ReportReturns cost, impressions, clicks and conversions for each campaign in a Google Ads account, one row per campaign per day, for a date range.
Action
List Accessible CustomersReturns the Google Ads customer account ids the connected user can access directly.
Action
List CampaignsReturns every campaign in a Google Ads account that has not been removed, with status, type, dates and daily budget.
Action
List Customer ListsReturns the Customer Match audience lists in a Google Ads account.
Action
Set Campaign StatusPauses or enables a Google Ads campaign.
Action
Update Campaign BudgetChanges the daily amount of a Google Ads campaign budget.
Trigger
New Mailing List ContactTriggers when a contact is added to a Qualtrics mailing list.
Trigger
New SurveyTriggers when a new survey appears in the Qualtrics account.
Action
Create Mailing List ContactAdds a contact to a Qualtrics mailing list. Qualtrics updates the existing contact instead when it matches your directory's deduplication settings.
Action
Delete Mailing List ContactRemoves a contact from a Qualtrics mailing list.
Action
Distribute Survey via EmailSends a Qualtrics survey invitation by email to a mailing list, using a message from your library, at the date you choose.
Action
Get DistributionReturns one Qualtrics survey distribution by ID, with its send date, headers, recipients and delivery stats.
Action
Get Mailing List ContactReturns one contact in a Qualtrics mailing list, with name, email, phone, embedded data and unsubscribe status.
Action
Get Response Export ProgressReturns the status of a Qualtrics response export, and the file ID once the export is complete.
Action
List DistributionsReturns the distributions (email invites, reminders, links) sent for a Qualtrics survey.
Action
List Mailing List ContactsReturns the contacts in a Qualtrics mailing list.
Action
List SurveysReturns the surveys in the Qualtrics account, with each survey's ID, name, owner, active flag and dates.
Action
Start Response ExportStarts an export of a Qualtrics survey's responses and returns the export's progress ID; check it with Get Response Export Progress.
Action
Update Mailing List ContactUpdates a contact's name, email, phone, external reference or language in a Qualtrics mailing list. Fields left blank are not changed.
No trigger or action matches that. Ask your agent to add it: it reads the API documentation and builds what you describe.
Each app on its own
Reviews
What our customers say
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Questions
Google Ads and Qualtrics, answered
What can start an automation from Google Ads?
Any of Google Ads's 1 trigger in the catalog, including New Campaign. Describe the moment in plain language and your agent picks the right one.
What can your agent do in Qualtrics when something happens in Google Ads?
Any of Qualtrics's 11 actions, including Create Mailing List Contact, Update Mailing List Contact, Distribute Survey via Email and Get Distribution. Your agent maps the data both ways and tests every scenario before it ships.
Can it also run from Qualtrics to Google Ads?
Yes. When something happens in Qualtrics, your agent can act in Google Ads too. This page covers both directions: Qualtrics's triggers and Google Ads's actions are listed here as well.
Do I have to build a connector for Google Ads or Qualtrics?
No. Both are in the catalog with their triggers and actions. You describe the automation; your agent builds it, tests every scenario and keeps it running.
Can my AI client use Google Ads and Qualtrics without building an automation?
Yes. With your AI client connected to APIANT, ask it to do something in either app once and it runs that action on the spot. Ask for an automation and your agent builds it, tests every scenario and keeps it running. One connection covers both.
What happens when something fails?
Your agent works that out for you. It plans the failure paths along with the happy path, then tests every scenario before it ships.
Is there a free plan?
Yes. Every plan includes the agent, including free, and building from your own AI client spends no assistant credits.