--- title: "Connect Gong to Synthflow AI - APIANT.ai" description: "When \"New User\" fires in Gong, your agent runs \"Create Assistant\" in Synthflow AI." canonical: "https://apiant.ai/connect/gong-to-synthflow-ai" --- # Connect Gong to Synthflow AI When **New User** fires in [Gong](https://apiant.ai/connections/gong), your agent runs **Create Assistant** in [Synthflow AI](https://apiant.ai/connections/synthflow-ai). Describe the whole flow and it is built, tested on every scenario and kept running. Gong **1** trigger Gong **31** actions Synthflow AI **25** actions What the catalog holds today. Ask for anything missing and your agent reads the API documentation and adds it. ## What do you want Gong and Synthflow AI to do together? Give your AI client this address. `https://mcp.apiant.ai` One connection does both: ask your client to act in an app once, or have it build an automation that keeps running. Any client that takes a remote MCP server. Nothing to install. Create your free account, then sign in once in your browser. ### Set it up in your client ### Claude Code Run this in the directory you want to work in. `claude mcp add --transport http -s project apiant-ai https://mcp.apiant.ai` Start Claude Code there, approve the server, and sign in in the browser page it opens. [Claude Code guide (opens in a new tab)](https://apiant.ai/docs/mcp/claude-code) ### Claude, web and desktop Open Customize, then Connectors, then Add custom connector, and paste the address. On Team and Enterprise an owner adds it first. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Cursor Add the address to your MCP configuration as a server URL. Cursor signs you in in your browser. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Zed Open Settings, then AI, then MCP Servers, then Add Server, then Add Remote Server. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Codex and the ChatGPT desktop app Open Settings, then MCP servers, then Add server, and choose Streamable HTTP. From the terminal, Codex takes the address with its own add command and then signs you in. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Any other MCP client Paste the address where the client asks for a remote MCP server URL, and name the server apiant-ai where it lets you. APIANT's skills reach the client over the same connection. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) Example flows ## What Gong can start in Synthflow AI - When **New User** in Gong then **Create Assistant** in Synthflow AI - When **New User** in Gong then **Create Booking Calcom Action** in Synthflow AI Starting points drawn from the triggers and actions in the catalog today. Describe the flow you need, at any depth, and your agent builds it and tests every scenario before it ships. Everything your agent can do with Gong and Synthflow AI ## Triggers and actions 1 trigger · 56 actions - Trigger **New User** Triggers when a new user is added to your Gong company. - Action **Add a "Content Shared" Event Into Gong's Activity Timeline** Adds a "Content Shared" event to Gong's activity timeline, recording that a Gong user shared a piece of content (such as a contract or proposal) with external recipients. - Action **Add a "Content Viewed" Event Into Gong's Activity Timeline** Records that an external participant viewed a piece of content (for example a contract or presentation) as an event on Gong's activity timeline. - Action **Add a "Custom Action" Event Into Gong's Activity Timeline** Adds a custom action event, such as a contract signed by a prospect, to Gong's activity timeline. - Action **Add Call** Creates a new call record in Gong, optionally with a link Gong downloads the recording from. - Action **Add Call Media** Uploads a recording file to a call previously created in Gong with Add Call. - Action **Add Digital Interaction** Posts a digital interaction (such as a page view or link click) by a person into Gong's activity timeline. - Action **Ask About Entity** Asks Gong AI a natural-language question about a CRM account, deal, contact or lead and returns the answer, generated from that entity's calls and emails. Consumes Gong credits. - Action **Assign Prospects to Flow** Assigns up to 100 CRM contacts or leads to a Gong Engage flow, owned by the Gong user you name. - Action **Create Meeting** Creates a new Gong meeting for an organizer and invitees, returning the meeting id and join link. - Action **Delete Meeting** Deletes a meeting that was created in Gong. - Action **Find Calls** Finds Gong calls by call ids, host users, workspace or date range and returns their detailed data, such as participants, topics, trackers and highlights. - Action **Find Flow by Name** Finds Gong Engage flows whose name contains the text you give, among the flows visible to a chosen Gong user. Returns up to 50 matches, best matches first. - Action **Find Users** Finds Gong users by their user ids and/or creation date range, returning each user's profile and settings. - Action **Generate Entity Brief** Generates an AI brief, configured in Gong's Agent Studio, for a CRM account, deal, contact or lead from its associated calls and emails. Consumes Gong credits. - Action **Get Call** Returns the details of a single Gong call, such as its title, host, start time, duration and direction. - Action **Get Call Transcripts** Returns the transcripts of Gong calls, either for specific calls or for all calls in a date range, with each speaker's sentences and timings. - Action **Get CRM Objects** Returns uploaded CRM objects (accounts, contacts, deals or leads) from a Gong Generic CRM integration by their CRM ids. - Action **Get User** Returns a Gong user's profile, including name, email, title, manager, active status and recording settings. - Action **List Calls** Returns the calls recorded in Gong that started within a date range, optionally limited to one workspace. - Action **List Calls in Library Folder** Returns the calls saved in a Gong library folder, with each call's title, note, snippet and link. - Action **List Flows** Returns the Gong Engage flows available to a user: company flows plus their personal and shared flows. - Action **List Library Folders** Returns the public Gong call library folders, optionally limited to one workspace. - Action **List Prospect Flows** Returns the Gong Engage flows assigned to the given prospects (by CRM prospect ID) or to the given flow instances. - Action **List Tasks** Returns the Engage tasks assigned to a Gong user, filtered by task type, action and status. - Action **List Users** Returns all of the company's users in Gong, with their contact details, manager and settings. - Action **List Workspaces** Returns all of the company's Gong workspaces, with each workspace's id, name and description. - Action **Unassign Flows by CRM Prospect ID** Removes a prospect (contact or lead) from the Gong Engage flows they are assigned to — all of them, or just one flow if you choose it. Returns the flow instances the prospect was removed from. - Action **Unassign Flows by Flow Instance ID** Removes prospects from Gong Engage flows by flow instance id and returns the instances that were successfully unassigned. - Action **Update Meeting** Updates an existing Gong meeting's time, title, invitees and conferencing provider. - Action **Update Task** Updates the status, due date or priority of an existing Gong Engage task. - Action **Upload CRM Objects** Uploads a batch of CRM accounts, contacts, deals, leads, business users or stages into Gong for a registered CRM integration. Processing happens asynchronously after upload. - Action **Attach Action** Attaches one or more existing actions to a Synthflow agent, optionally setting when each action runs and how its input variables are filled. - Action **Create Assistant** Creates a new Synthflow voice agent with its prompt, voice, language and call behavior, and returns the new agent's ID. - Action **Create Booking Calcom Action** Creates a real-time booking action that lets a Synthflow agent offer and book Cal.com appointments during a call. - Action **Create Booking GHL Action** Creates a real-time booking action that lets a Synthflow agent book appointments on a GoHighLevel calendar during a call. - Action **Create Call** Places a real-time outbound phone call from a Synthflow AI agent to the recipient you specify, and returns the new call's ID. - Action **Create Information Extractor Open Question Action** Creates an information extractor action that has a Synthflow agent capture a free-form answer from a call. Returns the new action's ID, ready to attach to an agent. - Action **Create Information Extractor Single Choice Action** Creates an information extractor action that has the agent pick one answer from a list of choices during a call. Returns the new action's ID. - Action **Create Information Extractor Yes No Action** Creates a yes/no information extractor action, which pulls a yes or no answer out of a call conversation. - Action **Create SMS Action** Creates a Send SMS action that an agent can use to text a message during a call, and returns the new action's ID. - Action **Create Transfer Call Action** Creates a live transfer action that a Synthflow agent can use to hand a call over to a phone number, SIP target or phone book. - Action **Delete Action** Deletes an action from your Synthflow account by its ID. - Action **Delete Assistant** Deletes a Synthflow agent (assistant) by its ID. - Action **Detach Action** Detaches one or more actions from a Synthflow agent so the agent can no longer use them. - Action **Get Action** Returns the details of a Synthflow action, including its type, name, description and configured settings. Can also list the agents the action is assigned to. - Action **Get Assistant** Returns one Synthflow agent by its ID, including its voice, prompt and call settings and its attached phone numbers. - Action **Get Call** Returns a phone call's transcript, status, duration, executed actions and other details. An error occurs if the call is not found. - Action **List Actions** Returns all actions in the Synthflow AI account, including each action's type, name, description and configuration. - Action **Text - Generate Response** Sends a text message to an agent in an existing chat session and returns the response the agent generates. - Action **Update Assistant** Updates an existing agent's name, phone number, voice, prompt or other settings. Only the values provided are changed. - Action **Update Booking Calcom Action** Updates a real-time booking action that schedules appointments through Cal.com, including its availability window, meeting type and SMS confirmation. Returns the ID of the updated action. - Action **Update Booking GHL Action** Updates a real-time booking action that books appointments through a GoHighLevel calendar, including its scheduling settings, confirmation mode and title. Returns the ID of the updated action. - Action **Update Information Extractor Open Question Action** Updates an open-question information extractor action in Synthflow, changing its title, description or example answers. Anything left blank keeps its current value. - Action **Update Information Extractor Single Choice Action** Updates the title, description, answer choices or examples of a single-choice information extractor action. Anything left blank keeps its current value. - Action **Update Information Extractor Yes No Action** Updates the title, description or example answers of a yes/no information extractor action in Synthflow. Anything left blank keeps its current value. - Action **Update SMS Action** Updates the name, message text or sending instructions of an existing SMS action. ## Each app on its own - [ **Gong** Gong has helped thousands of sales pros have better sales conversations every day.](https://apiant.ai/connections/gong) - [ **Synthflow AI** Synthflow AI is a scalable no-code platform enabling non-tech users and SMEs to create custom LLM solutions...](https://apiant.ai/connections/synthflow-ai) Reviews ## What our customers say ## More from Gong - [ **Gong to HubSpot** HubSpot is your all-in-one stop for all of your marketing software needs.](https://apiant.ai/connect/gong-to-hubspot) - [ **Gong to Salesforce** Salesforce is a leading enterprise customer relationship management (CRM) platform.](https://apiant.ai/connect/gong-to-salesforce) - [ **Gong to Slack** Slack is a messaging platform for teams. Post messages, manage channels, users, reminders, and react to...](https://apiant.ai/connect/gong-to-slack) - [ **Gong to Google Sheets** Google Sheets is Google's online spreadsheet app for creating, editing and sharing spreadsheets.](https://apiant.ai/connect/gong-to-google-sheets) - [ **Gong to Google Calendar** Google Calendar is a time management tool providing scheduling features, event reminders, and integration...](https://apiant.ai/connect/gong-to-google-calendar) - [ **Gong to Google Drive** Google Drive is a cloud storage solution for uploading, sharing, and collaborating on files across devices...](https://apiant.ai/connect/gong-to-google-drive) ## More into Synthflow AI - [ **HubSpot to Synthflow AI** HubSpot is your all-in-one stop for all of your marketing software needs.](https://apiant.ai/connect/hubspot-to-synthflow-ai) - [ **Salesforce to Synthflow AI** Salesforce is a leading enterprise customer relationship management (CRM) platform.](https://apiant.ai/connect/salesforce-to-synthflow-ai) - [ **Slack to Synthflow AI** Slack is a messaging platform for teams. Post messages, manage channels, users, reminders, and react to...](https://apiant.ai/connect/slack-to-synthflow-ai) - [ **Google Sheets to Synthflow AI** Google Sheets is Google's online spreadsheet app for creating, editing and sharing spreadsheets.](https://apiant.ai/connect/google-sheets-to-synthflow-ai) - [ **Gmail to Synthflow AI** Gmail is Google’s email service, featuring spam protection, search functions, and seamless integration with...](https://apiant.ai/connect/gmail-to-synthflow-ai) - [ **Google Calendar to Synthflow AI** Google Calendar is a time management tool providing scheduling features, event reminders, and integration...](https://apiant.ai/connect/google-calendar-to-synthflow-ai) Questions ## Gong and Synthflow AI, answered ### ### What can start an automation from Gong? Any of Gong's 1 trigger in the catalog, including New User. Describe the moment in plain language and your agent picks the right one. ### ### What can your agent do in Synthflow AI when something happens in Gong? Any of Synthflow AI's 25 actions, including Create Assistant, Create Booking Calcom Action, Create Booking GHL Action and Create Call. Your agent maps the data both ways and tests every scenario before it ships. ### ### Can it also run from Synthflow AI to Gong? Synthflow AI has no triggers in the catalog today, so automations start in Gong. If you need the other direction, ask: your agent reads Synthflow AI's API documentation and adds it. ### ### Do I have to build a connector for Gong or Synthflow AI? No. Both are in the catalog with their triggers and actions. You describe the automation; your agent builds it, tests every scenario and keeps it running. ### ### Can my AI client use Gong and Synthflow AI without building an automation? Yes. With your AI client connected to APIANT, ask it to do something in either app once and it runs that action on the spot. Ask for an automation and your agent builds it, tests every scenario and keeps it running. One connection covers both. ### ### What happens when something fails? Your agent works that out for you. It plans the failure paths along with the happy path, then tests every scenario before it ships. ### ### Is there a free plan? Yes. Every plan includes the agent, including free, and building from your own AI client spends no assistant credits.