Integration
Connect Gong to Marketo
When New User fires in Gong, your agent runs Add Leads to List in Marketo. Describe the whole flow and it is built, tested on every scenario and kept running.
What the catalog holds today. Ask for anything missing and your agent reads the API documentation and adds it.
Build solutions, not workarounds.
What do you want Gong and Marketo to do together?
Ask the assistant
Connect your AI client
Give your AI client this address.
https://mcp.apiant.aiOne connection does both: ask your client to act in an app once, or have it build an automation that keeps running. Any client that takes a remote MCP server. Nothing to install. Create your free account, then sign in once in your browser.
Set it up in your client
Claude Code
Run this in the directory you want to work in.
claude mcp add --transport http -s project apiant-ai https://mcp.apiant.aiStart Claude Code there, approve the server, and sign in in the browser page it opens.
Claude Code guide (opens in a new tab)Claude, web and desktop
Open Customize, then Connectors, then Add custom connector, and paste the address. On Team and Enterprise an owner adds it first.
Setup guide (opens in a new tab)Cursor
Add the address to your MCP configuration as a server URL. Cursor signs you in in your browser.
Setup guide (opens in a new tab)Zed
Open Settings, then AI, then MCP Servers, then Add Server, then Add Remote Server.
Setup guide (opens in a new tab)Codex and the ChatGPT desktop app
Open Settings, then MCP servers, then Add server, and choose Streamable HTTP. From the terminal, Codex takes the address with its own add command and then signs you in.
Setup guide (opens in a new tab)Any other MCP client
Paste the address where the client asks for a remote MCP server URL, and name the server apiant-ai where it lets you. APIANT's skills reach the client over the same connection.
Setup guide (opens in a new tab)Example flows
What Gong can start in Marketo
When New User in Gong
then Add Leads to List in Marketo
When New User in Gong
then Create or Update Lead in Marketo
Starting points drawn from the triggers and actions in the catalog today. Describe the flow you need, at any depth, and your agent builds it and tests every scenario before it ships.
Everything your agent can do with Gong and Marketo
Triggers and actions 1 trigger · 63 actions
Trigger
New UserTriggers when a new user is added to your Gong company.
Action
Add a "Content Shared" Event Into Gong's Activity TimelineAdds a "Content Shared" event to Gong's activity timeline, recording that a Gong user shared a piece of content (such as a contract or proposal) with external recipients.
Action
Add a "Content Viewed" Event Into Gong's Activity TimelineRecords that an external participant viewed a piece of content (for example a contract or presentation) as an event on Gong's activity timeline.
Action
Add a "Custom Action" Event Into Gong's Activity TimelineAdds a custom action event, such as a contract signed by a prospect, to Gong's activity timeline.
Action
Add CallCreates a new call record in Gong, optionally with a link Gong downloads the recording from.
Action
Add Call MediaUploads a recording file to a call previously created in Gong with Add Call.
Action
Add Digital InteractionPosts a digital interaction (such as a page view or link click) by a person into Gong's activity timeline.
Action
Ask About EntityAsks Gong AI a natural-language question about a CRM account, deal, contact or lead and returns the answer, generated from that entity's calls and emails. Consumes Gong credits.
Action
Assign Prospects to FlowAssigns up to 100 CRM contacts or leads to a Gong Engage flow, owned by the Gong user you name.
Action
Create MeetingCreates a new Gong meeting for an organizer and invitees, returning the meeting id and join link.
Action
Delete MeetingDeletes a meeting that was created in Gong.
Action
Find CallsFinds Gong calls by call ids, host users, workspace or date range and returns their detailed data, such as participants, topics, trackers and highlights.
Action
Find Flow by NameFinds Gong Engage flows whose name contains the text you give, among the flows visible to a chosen Gong user. Returns up to 50 matches, best matches first.
Action
Find UsersFinds Gong users by their user ids and/or creation date range, returning each user's profile and settings.
Action
Generate Entity BriefGenerates an AI brief, configured in Gong's Agent Studio, for a CRM account, deal, contact or lead from its associated calls and emails. Consumes Gong credits.
Action
Get CallReturns the details of a single Gong call, such as its title, host, start time, duration and direction.
Action
Get Call TranscriptsReturns the transcripts of Gong calls, either for specific calls or for all calls in a date range, with each speaker's sentences and timings.
Action
Get CRM ObjectsReturns uploaded CRM objects (accounts, contacts, deals or leads) from a Gong Generic CRM integration by their CRM ids.
Action
Get UserReturns a Gong user's profile, including name, email, title, manager, active status and recording settings.
Action
List CallsReturns the calls recorded in Gong that started within a date range, optionally limited to one workspace.
Action
List Calls in Library FolderReturns the calls saved in a Gong library folder, with each call's title, note, snippet and link.
Action
List FlowsReturns the Gong Engage flows available to a user: company flows plus their personal and shared flows.
Action
List Library FoldersReturns the public Gong call library folders, optionally limited to one workspace.
Action
List Prospect FlowsReturns the Gong Engage flows assigned to the given prospects (by CRM prospect ID) or to the given flow instances.
Action
List TasksReturns the Engage tasks assigned to a Gong user, filtered by task type, action and status.
Action
List UsersReturns all of the company's users in Gong, with their contact details, manager and settings.
Action
List WorkspacesReturns all of the company's Gong workspaces, with each workspace's id, name and description.
Action
Unassign Flows by CRM Prospect IDRemoves a prospect (contact or lead) from the Gong Engage flows they are assigned to — all of them, or just one flow if you choose it. Returns the flow instances the prospect was removed from.
Action
Unassign Flows by Flow Instance IDRemoves prospects from Gong Engage flows by flow instance id and returns the instances that were successfully unassigned.
Action
Update MeetingUpdates an existing Gong meeting's time, title, invitees and conferencing provider.
Action
Update TaskUpdates the status, due date or priority of an existing Gong Engage task.
Action
Upload CRM ObjectsUploads a batch of CRM accounts, contacts, deals, leads, business users or stages into Gong for a registered CRM integration. Processing happens asynchronously after upload.
Action
Add Leads to ListAdds leads to a static list.
Action
Create or Update LeadCreates a lead, or updates the existing lead with the same email.
Action
Delete companyDeletes one or more company records in Marketo, identified by Marketo id or by external company id.
Action
Delete LeadDeletes a lead.
Action
Find companiesFinds Marketo companies whose chosen field matches any of the values you supply, returning up to 300 matching company records.
Action
Find LeadsFinds leads whose field matches any of the given values.
Action
Find opportunitiesFinds opportunities whose chosen field matches one of the values you supply, returning up to 300 matching opportunities.
Action
Find program membersFinds members of a Marketo program whose chosen field matches one of the given values, returning up to 300 members.
Action
Get Activity TypesReturns every activity type, with its ID and attributes.
Action
Get CampaignsReturns smart campaigns, optionally limited by name, program or workspace.
Action
Get Custom Object RecordsFinds custom object records whose field matches any of the given values.
Action
Get emailReturns a Marketo email asset by its id, including subject, from/reply addresses, folder, template and approval status.
Action
Get Lead ActivitiesReturns lead activities of the given types since a paging token.
Action
Get Lead by IdReturns one lead by its ID.
Action
Get Lead Field NamesReturns every lead field, with its API name, label and data type.
Action
Get Leads by List IdReturns the leads in a static list.
Action
Get List by IdReturns one static list by its ID.
Action
Get ListsReturns static lists, optionally limited by name, program or workspace.
Action
Get Paging TokenReturns a paging token that starts reading activities from a date.
Action
Get programReturns a Marketo program by its id, including its type, channel, status, folder, tags and period costs.
Action
List emailsReturns the email assets in your Marketo instance, optionally filtered by status, folder or last-updated date range.
Action
List programsReturns the programs in your Marketo instance, optionally filtered by program, folder or workspace, or by last-updated date range.
Action
List smart campaignsReturns the smart campaigns in your Marketo instance, optionally limited to a folder or program, an update-date window, or active campaigns only.
Action
Merge LeadsMerges one or more leads into a winning lead.
Action
Remove Leads from ListRemoves leads from a static list.
Action
Request CampaignRuns leads through a trigger smart campaign.
Action
Schedule CampaignSchedules a batch smart campaign to run.
Action
Send sample emailSends a sample of a Marketo email asset to an address, optionally populating tokens and dynamic content as a chosen lead.
Action
Sync CompaniesCreates or updates companies.
Action
Sync Custom ObjectCreates or updates custom object records.
Action
Sync OpportunitiesCreates or updates opportunities.
Action
Update lead program statusChanges the program status (for example "Registered" or "Attended") of one or more leads that are already members of a Marketo program.
No trigger or action matches that. Ask your agent to add it: it reads the API documentation and builds what you describe.
Each app on its own
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Questions
Gong and Marketo, answered
What can start an automation from Gong?
Any of Gong's 1 trigger in the catalog, including New User. Describe the moment in plain language and your agent picks the right one.
What can your agent do in Marketo when something happens in Gong?
Any of Marketo's 32 actions, including Create or Update Lead, Send sample email, Update lead program status and Add Leads to List. Your agent maps the data both ways and tests every scenario before it ships.
Can it also run from Marketo to Gong?
Marketo has no triggers in the catalog today, so automations start in Gong. If you need the other direction, ask: your agent reads Marketo's API documentation and adds it.
Do I have to build a connector for Gong or Marketo?
No. Both are in the catalog with their triggers and actions. You describe the automation; your agent builds it, tests every scenario and keeps it running.
Can my AI client use Gong and Marketo without building an automation?
Yes. With your AI client connected to APIANT, ask it to do something in either app once and it runs that action on the spot. Ask for an automation and your agent builds it, tests every scenario and keeps it running. One connection covers both.
What happens when something fails?
Your agent works that out for you. It plans the failure paths along with the happy path, then tests every scenario before it ships.
Is there a free plan?
Yes. Every plan includes the agent, including free, and building from your own AI client spends no assistant credits.