Integration
Connect Gong and Bread & Butter
When New User fires in Gong, your agent runs Add user custom values in Bread & Butter, or New Authentication in Bread & Butter to Add a "Content Shared" Event Into Gong's Activity Timeline in Gong. Describe the whole flow and it is built, tested on every scenario and kept running.
What the catalog holds today. Ask for anything missing and your agent reads the API documentation and adds it.
Build solutions, not workarounds.
What do you want Gong and Bread & Butter to do together?
Ask the assistant
Connect your AI client
Give your AI client this address.
https://mcp.apiant.aiOne connection does both: ask your client to act in an app once, or have it build an automation that keeps running. Any client that takes a remote MCP server. Nothing to install. Create your free account, then sign in once in your browser.
Set it up in your client
Claude Code
Run this in the directory you want to work in.
claude mcp add --transport http -s project apiant-ai https://mcp.apiant.aiStart Claude Code there, approve the server, and sign in in the browser page it opens.
Claude Code guide (opens in a new tab)Claude, web and desktop
Open Customize, then Connectors, then Add custom connector, and paste the address. On Team and Enterprise an owner adds it first.
Setup guide (opens in a new tab)Cursor
Add the address to your MCP configuration as a server URL. Cursor signs you in in your browser.
Setup guide (opens in a new tab)Zed
Open Settings, then AI, then MCP Servers, then Add Server, then Add Remote Server.
Setup guide (opens in a new tab)Codex and the ChatGPT desktop app
Open Settings, then MCP servers, then Add server, and choose Streamable HTTP. From the terminal, Codex takes the address with its own add command and then signs you in.
Setup guide (opens in a new tab)Any other MCP client
Paste the address where the client asks for a remote MCP server URL, and name the server apiant-ai where it lets you. APIANT's skills reach the client over the same connection.
Setup guide (opens in a new tab)Example flows
What Gong and Bread & Butter can do together
From Gong to Bread & Butter
When New User in Gong
then Add user custom values in Bread & Butter
When New User in Gong
then Add contact us submission in Bread & Butter
From Bread & Butter to Gong
When New Authentication in Bread & Butter
then Add a "Content Shared" Event Into Gong's Activity Timeline in Gong
When New Contact Us Submission in Bread & Butter
then Add a "Content Viewed" Event Into Gong's Activity Timeline in Gong
Starting points drawn from the triggers and actions in the catalog today. Describe the flow you need, at any depth, and your agent builds it and tests every scenario before it ships.
Everything your agent can do with Gong and Bread & Butter
Triggers and actions 7 triggers ยท 54 actions
Trigger
New UserTriggers when a new user is added to your Gong company.
Action
Add a "Content Shared" Event Into Gong's Activity TimelineAdds a "Content Shared" event to Gong's activity timeline, recording that a Gong user shared a piece of content (such as a contract or proposal) with external recipients.
Action
Add a "Content Viewed" Event Into Gong's Activity TimelineRecords that an external participant viewed a piece of content (for example a contract or presentation) as an event on Gong's activity timeline.
Action
Add a "Custom Action" Event Into Gong's Activity TimelineAdds a custom action event, such as a contract signed by a prospect, to Gong's activity timeline.
Action
Add CallCreates a new call record in Gong, optionally with a link Gong downloads the recording from.
Action
Add Call MediaUploads a recording file to a call previously created in Gong with Add Call.
Action
Add Digital InteractionPosts a digital interaction (such as a page view or link click) by a person into Gong's activity timeline.
Action
Ask About EntityAsks Gong AI a natural-language question about a CRM account, deal, contact or lead and returns the answer, generated from that entity's calls and emails. Consumes Gong credits.
Action
Assign Prospects to FlowAssigns up to 100 CRM contacts or leads to a Gong Engage flow, owned by the Gong user you name.
Action
Create MeetingCreates a new Gong meeting for an organizer and invitees, returning the meeting id and join link.
Action
Delete MeetingDeletes a meeting that was created in Gong.
Action
Find CallsFinds Gong calls by call ids, host users, workspace or date range and returns their detailed data, such as participants, topics, trackers and highlights.
Action
Find Flow by NameFinds Gong Engage flows whose name contains the text you give, among the flows visible to a chosen Gong user. Returns up to 50 matches, best matches first.
Action
Find UsersFinds Gong users by their user ids and/or creation date range, returning each user's profile and settings.
Action
Generate Entity BriefGenerates an AI brief, configured in Gong's Agent Studio, for a CRM account, deal, contact or lead from its associated calls and emails. Consumes Gong credits.
Action
Get CallReturns the details of a single Gong call, such as its title, host, start time, duration and direction.
Action
Get Call TranscriptsReturns the transcripts of Gong calls, either for specific calls or for all calls in a date range, with each speaker's sentences and timings.
Action
Get CRM ObjectsReturns uploaded CRM objects (accounts, contacts, deals or leads) from a Gong Generic CRM integration by their CRM ids.
Action
Get UserReturns a Gong user's profile, including name, email, title, manager, active status and recording settings.
Action
List CallsReturns the calls recorded in Gong that started within a date range, optionally limited to one workspace.
Action
List Calls in Library FolderReturns the calls saved in a Gong library folder, with each call's title, note, snippet and link.
Action
List FlowsReturns the Gong Engage flows available to a user: company flows plus their personal and shared flows.
Action
List Library FoldersReturns the public Gong call library folders, optionally limited to one workspace.
Action
List Prospect FlowsReturns the Gong Engage flows assigned to the given prospects (by CRM prospect ID) or to the given flow instances.
Action
List TasksReturns the Engage tasks assigned to a Gong user, filtered by task type, action and status.
Action
List UsersReturns all of the company's users in Gong, with their contact details, manager and settings.
Action
List WorkspacesReturns all of the company's Gong workspaces, with each workspace's id, name and description.
Action
Unassign Flows by CRM Prospect IDRemoves a prospect (contact or lead) from the Gong Engage flows they are assigned to โ all of them, or just one flow if you choose it. Returns the flow instances the prospect was removed from.
Action
Unassign Flows by Flow Instance IDRemoves prospects from Gong Engage flows by flow instance id and returns the instances that were successfully unassigned.
Action
Update MeetingUpdates an existing Gong meeting's time, title, invitees and conferencing provider.
Action
Update TaskUpdates the status, due date or priority of an existing Gong Engage task.
Action
Upload CRM ObjectsUploads a batch of CRM accounts, contacts, deals, leads, business users or stages into Gong for a registered CRM integration. Processing happens asynchronously after upload.
Trigger
New AuthenticationTriggers every time a user signs in.
Trigger
New Contact Us SubmissionTriggers when a user submits the Contact Us tool.
Trigger
New Custom FieldsTriggers when a user submits the Custom Fields for Registration.
Trigger
New Custom User EventTriggers when a user subscribes to custom events, selected in the triggers section below.
Trigger
New Email CapturedTriggers when a user enters their email address, or signs in with SSO for the first time.
Trigger
New Profile VerifiedTriggers when a user signs in for the first time.
Action
Add contact us submissionRecords a Contact Us submission from a visitor's device in a Bread & Butter app.
Action
Add eventRecords an event (such as a page view or custom event code) for a device in a Bread & Butter app.
Action
Add form submissionRecords a form submission from a visitor's device in a Bread & Butter app, capturing their email, name and any extra form fields.
Action
Add lead listCreates a lead list in a Bread & Butter app from a set of leads, returning the new list with its lead count and credit quote.
Action
Add tagCreates a new tag in a Bread & Butter app.
Action
Add user custom valuesSaves custom field values (key/value pairs) for a visitor in a Bread & Butter app.
Action
Create custom event definitionCreates a custom event definition in a Bread & Butter app, which users can then trigger and which can be subscribed to.
Action
Create webhookSubscribes a webhook URL to a Bread & Butter event so Bread & Butter posts each new occurrence to it. Returns the id of the new subscription.
Action
Delete tagDeletes a tag from a Bread & Butter app.
Action
Get credit balanceReturns the credit balance for a Bread & Butter app, including credits used this period, the monthly allowance and pending enrichments.
Action
Get device profileReturns the sign-in options and the visitor's profile state for one registered device.
Action
Get lead listReturns a Bread & Butter lead list by its ID, including its processing status, lead counts and credit usage.
Action
Identify userIdentifies an anonymous visitor's device as a known person in a Bread & Butter app by attaching their email address and name.
Action
List app triggersReturns the triggers set up in a Bread & Butter app, including webhook subscriptions, with their kind, filters and activity state.
Action
List custom event definitionsReturns the event definitions configured in a Bread & Butter app, optionally filtered to enabled or disabled ones.
Action
List EventsReturns the events recorded in a Bread & Butter app โ sign-ins, page views, custom events, form submissions and more โ optionally narrowed to one user or a date range.
Action
List lead listsReturns all lead lists in a Bread & Butter app, including each list's status, lead counts and credit usage.
Action
List tagsReturns every tag defined in a Bread & Butter app, with each tag's id and name.
Action
List user eventsReturns the page views and events (sign-ins, custom events, form submissions and more) a user recorded during one of their sessions in a Bread & Butter app.
Action
List usersReturns the users (visitors and leads) recorded in a Bread & Butter app, optionally narrowed to one email address or user state.
Action
List user sessionsLists the sessions of one Bread & Butter user, newest first, with each session's ID, start time, location, device and page view count.
Action
Record external authenticationRecords that a visitor signed in through your own login system, linking their device to the user with that email address.
Action
Update user lead statusUpdates a user's lead status in a Bread & Butter app by setting their lead status rank.
No trigger or action matches that. Ask your agent to add it: it reads the API documentation and builds what you describe.
Each app on its own
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Questions
Gong and Bread & Butter, answered
What can start an automation from Gong?
Any of Gong's 1 trigger in the catalog, including New User. Describe the moment in plain language and your agent picks the right one.
What can your agent do in Bread & Butter when something happens in Gong?
Any of Bread & Butter's 23 actions, including Create custom event definition, Create webhook, Update user lead status and Add contact us submission. Your agent maps the data both ways and tests every scenario before it ships.
Can it also run from Bread & Butter to Gong?
Yes. When something happens in Bread & Butter, your agent can act in Gong too. This page covers both directions: Bread & Butter's triggers and Gong's actions are listed here as well.
Do I have to build a connector for Gong or Bread & Butter?
No. Both are in the catalog with their triggers and actions. You describe the automation; your agent builds it, tests every scenario and keeps it running.
Can my AI client use Gong and Bread & Butter without building an automation?
Yes. With your AI client connected to APIANT, ask it to do something in either app once and it runs that action on the spot. Ask for an automation and your agent builds it, tests every scenario and keeps it running. One connection covers both.
What happens when something fails?
Your agent works that out for you. It plans the failure paths along with the happy path, then tests every scenario before it ships.
Is there a free plan?
Yes. Every plan includes the agent, including free, and building from your own AI client spends no assistant credits.