--- title: "Connect Freshworks CRM and SMS Manager by BulkSMS.com.au - APIANT.ai" description: "When \"New Account\" fires in Freshworks CRM, your agent runs \"Simulate Incoming Message from Demo Handset\" in SMS Manager by BulkSMS.com.au." canonical: "https://apiant.ai/connect/freshworks-crm-to-sms-manager-by-bulksms-com-au" --- # Connect Freshworks CRM and SMS Manager by BulkSMS.com.au When **New Account** fires in [Freshworks CRM](https://apiant.ai/connections/freshworks-crm), your agent runs **Simulate Incoming Message from Demo Handset** in [SMS Manager by BulkSMS.com.au](https://apiant.ai/connections/sms-manager-by-bulksms-com-au), or **New Delivery Receipt** in SMS Manager by BulkSMS.com.au to **Add Note to Contact** in Freshworks CRM. Describe the whole flow and it is built, tested on every scenario and kept running. Freshworks CRM **6** triggers Freshworks CRM **17** actions SMS Manager by BulkSMS.com.au **3** triggers SMS Manager by BulkSMS.com.au **5** actions What the catalog holds today. Ask for anything missing and your agent reads the API documentation and adds it. ## What do you want Freshworks CRM and SMS Manager by BulkSMS.com.au to do together? Give your AI client this address. `https://mcp.apiant.ai` One connection does both: ask your client to act in an app once, or have it build an automation that keeps running. Any client that takes a remote MCP server. Nothing to install. Create your free account, then sign in once in your browser. ### Set it up in your client ### Claude Code Run this in the directory you want to work in. `claude mcp add --transport http -s project apiant-ai https://mcp.apiant.ai` Start Claude Code there, approve the server, and sign in in the browser page it opens. [Claude Code guide (opens in a new tab)](https://apiant.ai/docs/mcp/claude-code) ### Claude, web and desktop Open Customize, then Connectors, then Add custom connector, and paste the address. On Team and Enterprise an owner adds it first. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Cursor Add the address to your MCP configuration as a server URL. Cursor signs you in in your browser. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Zed Open Settings, then AI, then MCP Servers, then Add Server, then Add Remote Server. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Codex and the ChatGPT desktop app Open Settings, then MCP servers, then Add server, and choose Streamable HTTP. From the terminal, Codex takes the address with its own add command and then signs you in. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Any other MCP client Paste the address where the client asks for a remote MCP server URL, and name the server apiant-ai where it lets you. APIANT's skills reach the client over the same connection. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) Example flows ## What Freshworks CRM and SMS Manager by BulkSMS.com.au can do together ### From Freshworks CRM to SMS Manager by BulkSMS.com.au - When **New Account** in Freshworks CRM then **Simulate Incoming Message from Demo Handset** in SMS Manager by BulkSMS.com.au - When **New Contact** in Freshworks CRM then **Get Message** in SMS Manager by BulkSMS.com.au ### From SMS Manager by BulkSMS.com.au to Freshworks CRM - When **New Delivery Receipt** in SMS Manager by BulkSMS.com.au then **Add Note to Contact** in Freshworks CRM - When **New Incoming MMS** in SMS Manager by BulkSMS.com.au then **Create Contact** in Freshworks CRM Starting points drawn from the triggers and actions in the catalog today. Describe the flow you need, at any depth, and your agent builds it and tests every scenario before it ships. Everything your agent can do with Freshworks CRM and SMS Manager by BulkSMS.com.au ## Triggers and actions 9 triggers · 22 actions - Trigger **New Account** Polling trigger: fires when a new sales account is created. Sorted by created_at descending. - Trigger **New Contact** Polling trigger: fires when a new contact is created. Sorted by created_at descending. - Trigger **New Deal** Polling trigger: fires when a new deal is created. Sorted by created_at descending. - Trigger **New or Updated Account** Polling trigger: fires when a sales account is created or updated. Sorted by updated_at descending. - Trigger **New or Updated Contact** Polling trigger: fires when a contact is created or updated. Sorted by updated_at descending. - Trigger **New or Updated Deal** Polling trigger: fires when a deal is created or updated. Sorted by updated_at descending. - Action **Add Note to Contact** Adds a note to a contact (targetable_type=Contact) in Freshworks CRM. - Action **Create Account** Creates a new sales account in Freshworks CRM. - Action **Create Appointment** Creates an appointment in Freshworks CRM. from_date/end_date are ISO8601. - Action **Create Contact** Creates a new contact in Freshworks CRM. - Action **Create Deal** Creates a new deal in Freshworks CRM. - Action **Create Task** Creates a task in Freshworks CRM. due_date is epoch milliseconds; targetable_type e.g. Contact/Deal/SalesAccount. - Action **Find Account by Name** Looks up a sales account by name using the lookup endpoint. - Action **Find Contact by Email** Looks up a contact by email address using the lookup endpoint. - Action **Find deal by custom field** Searches for a deal by the selected custom field. If a single match is found, emits the deal's details. If none or multiple match, an error occurs. - Action **Find deal by name** Searches for a deal by name. If a single match is found, emits the deal's details. If none or multiple match, an error occurs. - Action **Find deal stage by name** Searches for a deal stage by name. If a single match is found, emits the stage's details. If none or multiple match, an error occurs. - Action **Find pipeline by name** Searches for a pipeline by name. If a single match is found, emits the pipeline's details. If none or multiple match, an error occurs. - Action **Get Account** Retrieves a sales account by ID in Freshworks CRM. - Action **Get Contact** Retrieves a contact by ID in Freshworks CRM. - Action **Get Deal** Retrieves a deal by ID in Freshworks CRM. - Action **Update Contact** Updates an existing contact by ID in Freshworks CRM. - Action **Update Deal** Updates an existing deal by ID in Freshworks CRM. - Trigger **New Delivery Receipt** Triggers when a delivery receipt arrives for an SMS, MMS or WhatsApp message you sent. - Trigger **New Incoming MMS** Triggers when an MMS is received on one of your inbound numbers, with its sender, text and image links. - Trigger **New Incoming SMS** Triggers when an SMS is received on one of your inbound numbers. - Action **Get Message** Returns the summary of a sent message — sender, text, status, recipient count and cost — looked up by its message reference. - Action **Get Simulated Message Status** Returns the status of a message simulated from a demo handset: queued, processing, processed (with the received message's id) or failed. - Action **Send MMS** Sends an MMS (picture message) to one or more phone numbers, contacts or groups, and returns the message reference and cost. - Action **Send SMS** Sends an SMS text message to one or more phone numbers, contacts or groups. - Action **Simulate Incoming Message from Demo Handset** Sends a free simulated SMS, MMS or WhatsApp message from a demo handset into your account, firing the same webhooks a real message does. ## Each app on its own - [ **Freshworks CRM** Freshworks CRM (Freshsales Suite) — manage contacts, sales accounts, deals, notes, tasks, and appointments.](https://apiant.ai/connections/freshworks-crm) - [ **SMS Manager by BulkSMS.com.au** SMS Manager by BulkSMS.com.au is a bulk SMS and MMS messaging platform.](https://apiant.ai/connections/sms-manager-by-bulksms-com-au) Reviews ## What our customers say ## More from Freshworks CRM - [ **Freshworks CRM to HubSpot** HubSpot is your all-in-one stop for all of your marketing software needs.](https://apiant.ai/connect/freshworks-crm-to-hubspot) - [ **Freshworks CRM to Salesforce** Salesforce is a leading enterprise customer relationship management (CRM) platform.](https://apiant.ai/connect/freshworks-crm-to-salesforce) - [ **Freshworks CRM to Slack** Slack is a messaging platform for teams. Post messages, manage channels, users, reminders, and react to...](https://apiant.ai/connect/freshworks-crm-to-slack) - [ **Freshworks CRM to Mailchimp** Mailchimp marketing automation and email platform.](https://apiant.ai/connect/freshworks-crm-to-mailchimp) - [ **Freshworks CRM to Stripe** Stripe is a payment processing platform for online businesses.](https://apiant.ai/connect/freshworks-crm-to-stripe) - [ **Freshworks CRM to Shopify** Shopify is a commerce platform for online stores and retail point-of-sale.](https://apiant.ai/connect/freshworks-crm-to-shopify) ## More into SMS Manager by BulkSMS.com.au - [ **HubSpot to SMS Manager by BulkSMS.com.au** HubSpot is your all-in-one stop for all of your marketing software needs.](https://apiant.ai/connect/hubspot-to-sms-manager-by-bulksms-com-au) - [ **Salesforce to SMS Manager by BulkSMS.com.au** Salesforce is a leading enterprise customer relationship management (CRM) platform.](https://apiant.ai/connect/salesforce-to-sms-manager-by-bulksms-com-au) - [ **Slack to SMS Manager by BulkSMS.com.au** Slack is a messaging platform for teams. Post messages, manage channels, users, reminders, and react to...](https://apiant.ai/connect/slack-to-sms-manager-by-bulksms-com-au) - [ **Google Sheets to SMS Manager by BulkSMS.com.au** Google Sheets](https://apiant.ai/connect/google-sheets-to-sms-manager-by-bulksms-com-au) - [ **Gmail to SMS Manager by BulkSMS.com.au** Gmail is Google’s email service, featuring spam protection, search functions, and seamless integration with...](https://apiant.ai/connect/gmail-to-sms-manager-by-bulksms-com-au) - [ **Google Calendar to SMS Manager by BulkSMS.com.au** Google Calendar is a time management tool providing scheduling features, event reminders, and integration...](https://apiant.ai/connect/google-calendar-to-sms-manager-by-bulksms-com-au) Questions ## Freshworks CRM and SMS Manager by BulkSMS.com.au, answered ### ### What can start an automation from Freshworks CRM? Any of Freshworks CRM's 6 triggers in the catalog, including New Account, New Contact, New Deal and New or Updated Account. Describe the moment in plain language and your agent picks the right one. ### ### What can your agent do in SMS Manager by BulkSMS.com.au when something happens in Freshworks CRM? Any of SMS Manager by BulkSMS.com.au's 5 actions, including Send MMS, Send SMS, Get Message and Get Simulated Message Status. Your agent maps the data both ways and tests every scenario before it ships. ### ### Can it also run from SMS Manager by BulkSMS.com.au to Freshworks CRM? Yes. When something happens in SMS Manager by BulkSMS.com.au, your agent can act in Freshworks CRM too. This page covers both directions: SMS Manager by BulkSMS.com.au's triggers and Freshworks CRM's actions are listed here as well. ### ### Do I have to build a connector for Freshworks CRM or SMS Manager by BulkSMS.com.au? No. Both are in the catalog with their triggers and actions. You describe the automation; your agent builds it, tests every scenario and keeps it running. ### ### Can my AI client use Freshworks CRM and SMS Manager by BulkSMS.com.au without building an automation? Yes. With your AI client connected to APIANT, ask it to do something in either app once and it runs that action on the spot. Ask for an automation and your agent builds it, tests every scenario and keeps it running. One connection covers both. ### ### What happens when something fails? Your agent works that out for you. It plans the failure paths along with the happy path, then tests every scenario before it ships. ### ### Is there a free plan? Yes. Every plan includes the agent, including free, and building from your own AI client spends no assistant credits.