---
title: "Connect Follow Up Boss to Optimizely - APIANT.ai"
description: "When \"Deal Stage Updated\" fires in Follow Up Boss, your agent runs \"Add page\" in Optimizely."
canonical: "https://apiant.ai/connect/follow-up-boss-to-optimizely"
---

# Connect Follow Up Boss to Optimizely

When **Deal Stage Updated** fires in [Follow Up Boss](https://apiant.ai/connections/follow-up-boss), your agent runs **Add page** in [Optimizely](https://apiant.ai/connections/optimizely). Describe the whole flow and it is built, tested on every scenario and kept running.

Follow Up Boss **8** triggers Follow Up Boss **29** actions Optimizely **26** actions

What the catalog holds today. Ask for anything missing and your agent reads the API documentation and adds it.

## What do you want Follow Up Boss and Optimizely to do together?

Give your AI client this address.

`https://mcp.apiant.ai`

One connection does both: ask your client to act in an app once, or have it build an automation that keeps running. Any client that takes a remote MCP server. Nothing to install. Create your free account, then sign in once in your browser.

### Set it up in your client

### Claude Code

Run this in the directory you want to work in.

`claude mcp add --transport http -s project apiant-ai https://mcp.apiant.ai`

Start Claude Code there, approve the server, and sign in in the browser page it opens.

[Claude Code guide (opens in a new tab)](https://apiant.ai/docs/mcp/claude-code)

### Claude, web and desktop

Open Customize, then Connectors, then Add custom connector, and paste the address. On Team and Enterprise an owner adds it first.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Cursor

Add the address to your MCP configuration as a server URL. Cursor signs you in in your browser.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Zed

Open Settings, then AI, then MCP Servers, then Add Server, then Add Remote Server.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Codex and the ChatGPT desktop app

Open Settings, then MCP servers, then Add server, and choose Streamable HTTP. From the terminal, Codex takes the address with its own add command and then signs you in.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Any other MCP client

Paste the address where the client asks for a remote MCP server URL, and name the server apiant-ai where it lets you. APIANT's skills reach the client over the same connection.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

Example flows

## What Follow Up Boss can start in Optimizely

- When **Deal Stage Updated** in Follow Up Boss then **Add page** in Optimizely
- When **New Appointment** in Follow Up Boss then **Add project** in Optimizely

Starting points drawn from the triggers and actions in the catalog today. Describe the flow you need, at any depth, and your agent builds it and tests every scenario before it ships.

Everything your agent can do with Follow Up Boss and Optimizely

## Triggers and actions 8 triggers · 55 actions

- Trigger

**Deal Stage Updated**

Triggers when a deal in Follow Up Boss is updated, including when it moves to a new pipeline stage.

- Trigger

**New Appointment**

Triggers when a new appointment is created in Follow Up Boss.

- Trigger

**New Contact**

Triggers when a new contact is added in Follow Up Boss.

- Trigger

**New Deal**

Triggers when a new deal is created in Follow Up Boss.

- Trigger

**New task**

Triggers when a new task is created in Follow Up Boss, optionally limited to a person, assignee, type or due range.

- Trigger

**Person Stage Updated**

Triggers when a contact (person) in Follow Up Boss moves to a different stage.

- Trigger

**Tag Added to Contact**

Triggers when one or more tags are added to a contact in Follow Up Boss.

- Trigger

**Updated Contact**

Triggers when a contact is added or updated in Follow Up Boss.

- Action

**Add appointment**

Creates an appointment in Follow Up Boss, optionally inviting users and contacts.

- Action

**Add Collaborators**

Sets the collaborating users on a Follow Up Boss contact.

- Action

**Add Tags to a Contact**

Adds one or more tags to a Follow Up Boss contact, keeping the tags the contact already has.

- Action

**Apply an Action Plan to a Contact**

Applies an existing action plan to a Follow Up Boss contact.

- Action

**Change Stage of a Contact**

Moves a contact (person) in Follow Up Boss to a different stage.

- Action

**Create Contact Without Triggering Action Plans**

Creates a contact (person) in Follow Up Boss directly, without running lead-flow automations, agent notifications or action plans.

- Action

**Create Deal**

Creates a deal in Follow Up Boss in the chosen pipeline stage, optionally linked to contacts and agents.

- Action

**Create Note**

Adds a note to a contact (person) in Follow Up Boss.

- Action

**Create Task**

Creates a task on a Follow Up Boss contact, optionally assigned to an agent with a due date and reminder.

- Action

**Delete contact**

Deletes a contact (person) from Follow Up Boss by its id.

- Action

**Find a Contact**

Searches Follow Up Boss contacts by email, phone, name, stage, tags and other criteria, and returns the matching people.

- Action

**Get Action Plan Assignment**

Returns one action plan assignment — which action plan is applied to which contact, and its status.

- Action

**Get Appointment**

Returns a single Follow Up Boss appointment by its ID.

- Action

**Get Call**

Returns a single call logged in Follow Up Boss, looked up by its ID.

- Action

**Get contact**

Returns a Follow Up Boss contact (person) by ID, including custom fields.

- Action

**Get deal**

Returns a single deal by its id, including its pipeline, stage, price, linked people and users, and any deal custom fields.

- Action

**Get Note**

Returns a single note by its id, including its subject, body and the contact it belongs to.

- Action

**List Action Plan Assignments**

Returns the action plans applied to a contact, or the contacts on an action plan.

- Action

**List tasks**

Returns a list of tasks in Follow Up Boss, optionally filtered by contact, assigned agent, name, type, completion status or due date.

- Action

**List users**

Returns the users (agents, brokers, lenders) in the Follow Up Boss account, optionally filtered by role, name or email.

- Action

**Log Call**

Logs a phone call on a Follow Up Boss contact, with its outcome, note and duration.

- Action

**Pause an Action Plan for a Contact**

Pauses an action plan that is running for a contact, so its remaining steps stop until it is resumed.

- Action

**Reassign Agent**

Reassigns a Follow Up Boss contact to a different agent, by user id or agent name.

- Action

**Send Inquiry or Website Event**

Sends a lead inquiry or website activity event (registration, property inquiry, viewed page, etc.) to Follow Up Boss, creating or updating the matching contact.

- Action

**Update appointment**

Updates an existing appointment in Follow Up Boss, such as its time, title, invitees, type or outcome.

- Action

**Update Contact**

Updates an existing contact (person) in Follow Up Boss, including names, emails, phones, tags, stage, assignment and custom fields.

- Action

**Update deal**

Updates an existing deal in Follow Up Boss, including its stage, people, agents, price, dates and custom field values.

- Action

**Update note**

Edits an existing note's subject, content, or associated contact in Follow Up Boss.

- Action

**Update task**

Updates an existing task in Follow Up Boss, such as its name, type, assignee, related contact or completion status.

- Action

**Add attribute**

Creates a new attribute in an Optimizely project, which can be used to target audiences.

- Action

**Add audience**

Adds a new audience to an Optimizely project and returns the id of the audience that was created.

- Action

**Add campaign**

Creates a new personalization campaign in an Optimizely project and returns its id.

- Action

**Add experiment**

Creates a new experiment in an Optimizely project and returns its id.

- Action

**Add feature**

Creates a new feature flag in an Optimizely project. Works only with legacy Full Stack projects, and returns the id of the new feature.

- Action

**Add page**

Creates a new page in an Optimizely project, defining the URL where experiments and campaigns can run and when it activates. Returns the created page.

- Action

**Add project**

Creates a new Optimizely project in your account and returns the created project.

- Action

**Delete experiment**

Archives an Optimizely experiment by its ID. Optimizely keeps archived experiments rather than permanently removing them.

- Action

**Get audience**

Returns a single Optimizely audience by its ID, including its name, targeting conditions and status. An error occurs if the audience is not found.

- Action

**Get campaign**

Returns a single Optimizely campaign by its ID, including its status, metrics, targeting and custom field values.

- Action

**Get experiment**

Returns a single experiment by its ID, including its status, variations, metrics and targeting. Fails if the experiment is not found.

- Action

**Get experiment results**

Returns the results of an Optimizely experiment, including metric performance per variation, reach and statistical significance, optionally limited to a time range or visitor segment.

- Action

**Get feature**

Returns a single feature by its ID, including its variables and its rollout rules in each environment. Works only with legacy Full Stack projects.

- Action

**Get project**

Returns all the properties of a single Optimizely project, including its platform, status and web snippet settings.

- Action

**List attributes**

Returns all attributes in an Optimizely project, including their keys, names and archived status.

- Action

**List audiences**

Returns the audiences in an Optimizely project, optionally filtered by archived or journey status.

- Action

**List campaigns**

Returns all campaigns in an Optimizely project, optionally narrowed by journey or archived status.

- Action

**List environments**

Returns all of the environments that have been created in an Optimizely project.

- Action

**List events**

Returns all events in an Optimizely project, including pageview events and, optionally, classic goals.

- Action

**List experiments**

Returns all experiments in an Optimizely project or campaign.

- Action

**List features**

Returns all features created in an Optimizely project, including their variables and per-environment rollout rules.

- Action

**List pages**

Returns the pages defined in an Optimizely project, optionally including single-use pages generated for campaign URL targeting.

- Action

**List projects**

Returns all the projects in your Optimizely account, with their settings and status.

- Action

**Update campaign**

Updates an existing Optimizely campaign's details, targeting and metrics, and can publish, start, pause, resume or unarchive it. Returns the updated campaign.

- Action

**Update experiment**

Updates an Optimizely experiment's settings, such as its name, audiences, metrics, variations and schedule, and can optionally publish, start, pause, resume or unarchive it. Returns the updated experiment.

- Action

**Update feature**

Updates an existing feature's name, key, description, variables, environment rollout rules or archived state, and returns the updated feature.

## Each app on its own

- [ **Follow Up Boss** Simple lead management software for real estate agents and brokers.](https://apiant.ai/connections/follow-up-boss)
- [ **Optimizely** The Optimizely platform technology provides A/B testing tools, in which two versions of a web page can be...](https://apiant.ai/connections/optimizely)

Reviews

## What our customers say

## More from Follow Up Boss

- [ **Follow Up Boss to Moorcheh** Serverless AI search infrastructure providing deterministic vector similarity search and RAG APIs/SDKs.](https://apiant.ai/connect/follow-up-boss-to-moorcheh)
- [ **Follow Up Boss to HubSpot** HubSpot is your all-in-one stop for all of your marketing software needs.](https://apiant.ai/connect/follow-up-boss-to-hubspot)
- [ **Follow Up Boss to Salesforce** Salesforce is a leading enterprise customer relationship management (CRM) platform.](https://apiant.ai/connect/follow-up-boss-to-salesforce)
- [ **Follow Up Boss to Slack** Slack is a messaging platform for teams. Post messages, manage channels, users, reminders, and react to...](https://apiant.ai/connect/follow-up-boss-to-slack)
- [ **Follow Up Boss to Google Sheets** Google Sheets is Google's online spreadsheet app for creating, editing and sharing spreadsheets.](https://apiant.ai/connect/follow-up-boss-to-google-sheets)
- [ **Follow Up Boss to Gmail** Gmail is Google’s email service, featuring spam protection, search functions, and seamless integration with...](https://apiant.ai/connect/follow-up-boss-to-gmail)

## More into Optimizely

- [ **HubSpot to Optimizely** HubSpot is your all-in-one stop for all of your marketing software needs.](https://apiant.ai/connect/hubspot-to-optimizely)
- [ **Salesforce to Optimizely** Salesforce is a leading enterprise customer relationship management (CRM) platform.](https://apiant.ai/connect/salesforce-to-optimizely)
- [ **Slack to Optimizely** Slack is a messaging platform for teams. Post messages, manage channels, users, reminders, and react to...](https://apiant.ai/connect/slack-to-optimizely)
- [ **Google Sheets to Optimizely** Google Sheets is Google's online spreadsheet app for creating, editing and sharing spreadsheets.](https://apiant.ai/connect/google-sheets-to-optimizely)
- [ **Gmail to Optimizely** Gmail is Google’s email service, featuring spam protection, search functions, and seamless integration with...](https://apiant.ai/connect/gmail-to-optimizely)
- [ **Google Calendar to Optimizely** Google Calendar is a time management tool providing scheduling features, event reminders, and integration...](https://apiant.ai/connect/google-calendar-to-optimizely)

Questions

## Follow Up Boss and Optimizely, answered

###

### What can start an automation from Follow Up Boss?

Any of Follow Up Boss's 8 triggers in the catalog, including Deal Stage Updated, New Appointment, New Contact and New Deal. Describe the moment in plain language and your agent picks the right one.

###

### What can your agent do in Optimizely when something happens in Follow Up Boss?

Any of Optimizely's 26 actions, including Update campaign, Update experiment, Update feature and Add attribute. Your agent maps the data both ways and tests every scenario before it ships.

###

### Can it also run from Optimizely to Follow Up Boss?

Optimizely has no triggers in the catalog today, so automations start in Follow Up Boss. If you need the other direction, ask: your agent reads Optimizely's API documentation and adds it.

###

### Do I have to build a connector for Follow Up Boss or Optimizely?

No. Both are in the catalog with their triggers and actions. You describe the automation; your agent builds it, tests every scenario and keeps it running.

###

### Can my AI client use Follow Up Boss and Optimizely without building an automation?

Yes. With your AI client connected to APIANT, ask it to do something in either app once and it runs that action on the spot. Ask for an automation and your agent builds it, tests every scenario and keeps it running. One connection covers both.

###

### What happens when something fails?

Your agent works that out for you. It plans the failure paths along with the happy path, then tests every scenario before it ships.

###

### Is there a free plan?

Yes. Every plan includes the agent, including free, and building from your own AI client spends no assistant credits.
