---
title: "Connect Follow Up Boss and Keap - APIANT.ai"
description: "When \"Deal Stage Updated\" fires in Follow Up Boss, your agent runs \"Add contact to campaign sequence\" in Keap."
canonical: "https://apiant.ai/connect/follow-up-boss-to-keap"
---

# Connect Follow Up Boss and Keap

When **Deal Stage Updated** fires in [Follow Up Boss](https://apiant.ai/connections/follow-up-boss), your agent runs **Add contact to campaign sequence** in [Keap](https://apiant.ai/connections/keap), or **New Contact** in Keap to **Add Tags to a Contact** in Follow Up Boss. Describe the whole flow and it is built, tested on every scenario and kept running.

Follow Up Boss **8** triggers Follow Up Boss **29** actions Keap **2** triggers Keap **37** actions

What the catalog holds today. Ask for anything missing and your agent reads the API documentation and adds it.

## What do you want Follow Up Boss and Keap to do together?

Give your AI client this address.

`https://mcp.apiant.ai`

One connection does both: ask your client to act in an app once, or have it build an automation that keeps running. Any client that takes a remote MCP server. Nothing to install. Create your free account, then sign in once in your browser.

### Set it up in your client

### Claude Code

Run this in the directory you want to work in.

`claude mcp add --transport http -s project apiant-ai https://mcp.apiant.ai`

Start Claude Code there, approve the server, and sign in in the browser page it opens.

[Claude Code guide (opens in a new tab)](https://apiant.ai/docs/mcp/claude-code)

### Claude, web and desktop

Open Customize, then Connectors, then Add custom connector, and paste the address. On Team and Enterprise an owner adds it first.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Cursor

Add the address to your MCP configuration as a server URL. Cursor signs you in in your browser.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Zed

Open Settings, then AI, then MCP Servers, then Add Server, then Add Remote Server.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Codex and the ChatGPT desktop app

Open Settings, then MCP servers, then Add server, and choose Streamable HTTP. From the terminal, Codex takes the address with its own add command and then signs you in.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Any other MCP client

Paste the address where the client asks for a remote MCP server URL, and name the server apiant-ai where it lets you. APIANT's skills reach the client over the same connection.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

Example flows

## What Follow Up Boss and Keap can do together

### From Follow Up Boss to Keap

- When **Deal Stage Updated** in Follow Up Boss then **Add contact to campaign sequence** in Keap
- When **New Appointment** in Follow Up Boss then **Add order** in Keap

### From Keap to Follow Up Boss

- When **New Contact** in Keap then **Add Tags to a Contact** in Follow Up Boss
- When **Updated Contact** in Keap then **Create Contact Without Triggering Action Plans** in Follow Up Boss

Starting points drawn from the triggers and actions in the catalog today. Describe the flow you need, at any depth, and your agent builds it and tests every scenario before it ships.

Everything your agent can do with Follow Up Boss and Keap

## Triggers and actions 10 triggers · 66 actions

- Trigger

**Deal Stage Updated**

Triggers when a deal in Follow Up Boss is updated, including when it moves to a new pipeline stage.

- Trigger

**New Appointment**

Triggers when a new appointment is created in Follow Up Boss.

- Trigger

**New Contact**

Triggers when a new contact is added in Follow Up Boss.

- Trigger

**New Deal**

Triggers when a new deal is created in Follow Up Boss.

- Trigger

**New task**

Triggers when a new task is created in Follow Up Boss, optionally limited to a person, assignee, type or due range.

- Trigger

**Person Stage Updated**

Triggers when a contact (person) in Follow Up Boss moves to a different stage.

- Trigger

**Tag Added to Contact**

Triggers when one or more tags are added to a contact in Follow Up Boss.

- Trigger

**Updated Contact**

Triggers when a contact is added or updated in Follow Up Boss.

- Action

**Add appointment**

Creates an appointment in Follow Up Boss, optionally inviting users and contacts.

- Action

**Add Collaborators**

Sets the collaborating users on a Follow Up Boss contact.

- Action

**Add Tags to a Contact**

Adds one or more tags to a Follow Up Boss contact, keeping the tags the contact already has.

- Action

**Apply an Action Plan to a Contact**

Applies an existing action plan to a Follow Up Boss contact.

- Action

**Change Stage of a Contact**

Moves a contact (person) in Follow Up Boss to a different stage.

- Action

**Create Contact Without Triggering Action Plans**

Creates a contact (person) in Follow Up Boss directly, without running lead-flow automations, agent notifications or action plans.

- Action

**Create Deal**

Creates a deal in Follow Up Boss in the chosen pipeline stage, optionally linked to contacts and agents.

- Action

**Create Note**

Adds a note to a contact (person) in Follow Up Boss.

- Action

**Create Task**

Creates a task on a Follow Up Boss contact, optionally assigned to an agent with a due date and reminder.

- Action

**Delete contact**

Deletes a contact (person) from Follow Up Boss by its id.

- Action

**Find a Contact**

Searches Follow Up Boss contacts by email, phone, name, stage, tags and other criteria, and returns the matching people.

- Action

**Get Action Plan Assignment**

Returns one action plan assignment — which action plan is applied to which contact, and its status.

- Action

**Get Appointment**

Returns a single Follow Up Boss appointment by its ID.

- Action

**Get Call**

Returns a single call logged in Follow Up Boss, looked up by its ID.

- Action

**Get contact**

Returns a Follow Up Boss contact (person) by ID, including custom fields.

- Action

**Get deal**

Returns a single deal by its id, including its pipeline, stage, price, linked people and users, and any deal custom fields.

- Action

**Get Note**

Returns a single note by its id, including its subject, body and the contact it belongs to.

- Action

**List Action Plan Assignments**

Returns the action plans applied to a contact, or the contacts on an action plan.

- Action

**List tasks**

Returns a list of tasks in Follow Up Boss, optionally filtered by contact, assigned agent, name, type, completion status or due date.

- Action

**List users**

Returns the users (agents, brokers, lenders) in the Follow Up Boss account, optionally filtered by role, name or email.

- Action

**Log Call**

Logs a phone call on a Follow Up Boss contact, with its outcome, note and duration.

- Action

**Pause an Action Plan for a Contact**

Pauses an action plan that is running for a contact, so its remaining steps stop until it is resumed.

- Action

**Reassign Agent**

Reassigns a Follow Up Boss contact to a different agent, by user id or agent name.

- Action

**Send Inquiry or Website Event**

Sends a lead inquiry or website activity event (registration, property inquiry, viewed page, etc.) to Follow Up Boss, creating or updating the matching contact.

- Action

**Update appointment**

Updates an existing appointment in Follow Up Boss, such as its time, title, invitees, type or outcome.

- Action

**Update Contact**

Updates an existing contact (person) in Follow Up Boss, including names, emails, phones, tags, stage, assignment and custom fields.

- Action

**Update deal**

Updates an existing deal in Follow Up Boss, including its stage, people, agents, price, dates and custom field values.

- Action

**Update note**

Edits an existing note's subject, content, or associated contact in Follow Up Boss.

- Action

**Update task**

Updates an existing task in Follow Up Boss, such as its name, type, assignee, related contact or completion status.

- Trigger

**New Contact**

Polling trigger: fires when a new contact is created in Keap.

- Trigger

**Updated Contact**

Polling trigger: fires when a contact is updated in Keap.

- Action

**Add contact to campaign sequence**

Adds one or more contacts to a sequence in a Keap campaign and returns the result for each contact.

- Action

**Add order**

Creates a one-time order for a contact in Keap, with its order items.

- Action

**Add product**

Creates a new product in Keap with a name, price and description, plus optional SKU, tax, shipping and inventory settings.

- Action

**Apply Tag to Contact**

Apply one or more tags to a contact.

- Action

**Create Company**

Create a new company.

- Action

**Create Contact**

Create a new Keap contact.

- Action

**Create Contact Custom Field**

Create a new custom field on the contact model.

- Action

**Create Note**

Create a note attached to a contact.

- Action

**Create Opportunity**

Create a sales opportunity.

- Action

**Create Tag**

Create a new tag, optionally in a category.

- Action

**Create Task**

Create a task, optionally linked to a contact.

- Action

**Delete Contact**

Delete a Keap contact by ID.

- Action

**Delete note**

Deletes a note from a Keap contact's record.

- Action

**Delete task**

Deletes a task in Keap by its ID.

- Action

**Get company**

Returns a single Keap company by its ID, including address, contact details and custom fields.

- Action

**Get Contact**

Retrieve a Keap contact by ID.

- Action

**Get Contact Tags**

List tags applied to a contact.

- Action

**Get note**

Returns a single note on a Keap contact, including its title, text, type and assigned user.

- Action

**Get opportunity**

Returns one Keap opportunity by its id, including its contact, stage, owner, revenue projections and custom field values.

- Action

**Get order**

Returns a single Keap order by its id, including the contact, order items, totals, payment plan and shipping information.

- Action

**Get product**

Returns a single Keap product by its ID, including price, inventory, options and subscription plans.

- Action

**Get task**

Returns a single Keap task by its ID, including its title, due time, priority, assignee and completion status.

- Action

**List campaigns**

Returns the campaigns in your Keap account, optionally filtered by name and sorted.

- Action

**List Companies**

List companies.

- Action

**List Contact Custom Fields**

Retrieve the contact model including custom fields.

- Action

**List Contacts**

List Keap contacts, optionally filtered by email.

- Action

**List notes**

Returns the notes recorded on a Keap contact, optionally filtered by title, assigned user or time range.

- Action

**List products**

Returns a list of products in your Keap account, optionally filtered by name.

- Action

**List Tags**

List all tags.

- Action

**List users**

Returns the users of the Keap account, optionally filtered by email or name.

- Action

**Remove Tag from Contact**

Remove a tag from a contact.

- Action

**Send email**

Sends an email from a Keap user to one or more contacts.

- Action

**Update company**

Updates an existing company in Keap with the values you provide; fields left blank are not changed.

- Action

**Update Contact**

Update an existing Keap contact by ID.

- Action

**Update note**

Updates an existing note on a Keap contact, changing its title, type, text, pin state or assigned user.

- Action

**Update opportunity**

Updates an existing opportunity in Keap, changing only the details you fill in.

- Action

**Update task**

Updates an existing task in Keap, changing only the details you provide.

## Each app on its own

- [ **Follow Up Boss** Simple lead management software for real estate agents and brokers.](https://apiant.ai/connections/follow-up-boss)
- [ **Keap** Keap (formerly Infusionsoft) CRM and marketing automation.](https://apiant.ai/connections/keap)

Reviews

## What our customers say

## More from Follow Up Boss

- [ **Follow Up Boss to HubSpot** HubSpot is your all-in-one stop for all of your marketing software needs.](https://apiant.ai/connect/follow-up-boss-to-hubspot)
- [ **Follow Up Boss to Salesforce** Salesforce is a leading enterprise customer relationship management (CRM) platform.](https://apiant.ai/connect/follow-up-boss-to-salesforce)
- [ **Follow Up Boss to Slack** Slack is a messaging platform for teams. Post messages, manage channels, users, reminders, and react to...](https://apiant.ai/connect/follow-up-boss-to-slack)
- [ **Follow Up Boss to Google Sheets** Google Sheets](https://apiant.ai/connect/follow-up-boss-to-google-sheets)
- [ **Follow Up Boss to Gmail** Gmail is Google’s email service, featuring spam protection, search functions, and seamless integration with...](https://apiant.ai/connect/follow-up-boss-to-gmail)
- [ **Follow Up Boss to Google Calendar** Google Calendar is a time management tool providing scheduling features, event reminders, and integration...](https://apiant.ai/connect/follow-up-boss-to-google-calendar)

## More into Keap

- [ **HubSpot to Keap** HubSpot is your all-in-one stop for all of your marketing software needs.](https://apiant.ai/connect/hubspot-to-keap)
- [ **Google Sheets to Keap** Google Sheets](https://apiant.ai/connect/google-sheets-to-keap)
- [ **Gmail to Keap** Gmail is Google’s email service, featuring spam protection, search functions, and seamless integration with...](https://apiant.ai/connect/gmail-to-keap)
- [ **Google Calendar to Keap** Google Calendar is a time management tool providing scheduling features, event reminders, and integration...](https://apiant.ai/connect/google-calendar-to-keap)
- [ **Google Drive to Keap** Google Drive is a cloud storage solution for uploading, sharing, and collaborating on files across devices...](https://apiant.ai/connect/google-drive-to-keap)
- [ **ActiveCampaign to Keap** ActiveCampaign is a marketing automation, email marketing, and CRM platform.](https://apiant.ai/connect/activecampaign-to-keap)

Questions

## Follow Up Boss and Keap, answered

###

### What can start an automation from Follow Up Boss?

Any of Follow Up Boss's 8 triggers in the catalog, including Deal Stage Updated, New Appointment, New Contact and New Deal. Describe the moment in plain language and your agent picks the right one.

###

### What can your agent do in Keap when something happens in Follow Up Boss?

Any of Keap's 37 actions, including Create Company, Create Contact, Create Contact Custom Field and Create Note. Your agent maps the data both ways and tests every scenario before it ships.

###

### Can it also run from Keap to Follow Up Boss?

Yes. When something happens in Keap, your agent can act in Follow Up Boss too. This page covers both directions: Keap's triggers and Follow Up Boss's actions are listed here as well.

###

### Do I have to build a connector for Follow Up Boss or Keap?

No. Both are in the catalog with their triggers and actions. You describe the automation; your agent builds it, tests every scenario and keeps it running.

###

### Can my AI client use Follow Up Boss and Keap without building an automation?

Yes. With your AI client connected to APIANT, ask it to do something in either app once and it runs that action on the spot. Ask for an automation and your agent builds it, tests every scenario and keeps it running. One connection covers both.

###

### What happens when something fails?

Your agent works that out for you. It plans the failure paths along with the happy path, then tests every scenario before it ships.

###

### Is there a free plan?

Yes. Every plan includes the agent, including free, and building from your own AI client spends no assistant credits.
