Integration
Connect Direct Mail and Tolstoy
When New Contact fires in Direct Mail, your agent runs Get Inbox Email in Tolstoy, or New Response in Tolstoy to Add or Update Contact in Direct Mail. Describe the whole flow and it is built, tested on every scenario and kept running.
What the catalog holds today. Ask for anything missing and your agent reads the API documentation and adds it.
Build solutions, not workarounds.
What do you want Direct Mail and Tolstoy to do together?
Ask the assistant
Connect your AI client
Give your AI client this address.
https://mcp.apiant.aiOne connection does both: ask your client to act in an app once, or have it build an automation that keeps running. Any client that takes a remote MCP server. Nothing to install. Create your free account, then sign in once in your browser.
Set it up in your client
Claude Code
Run this in the directory you want to work in.
claude mcp add --transport http -s project apiant-ai https://mcp.apiant.aiStart Claude Code there, approve the server, and sign in in the browser page it opens.
Claude Code guide (opens in a new tab)Claude, web and desktop
Open Customize, then Connectors, then Add custom connector, and paste the address. On Team and Enterprise an owner adds it first.
Setup guide (opens in a new tab)Cursor
Add the address to your MCP configuration as a server URL. Cursor signs you in in your browser.
Setup guide (opens in a new tab)Zed
Open Settings, then AI, then MCP Servers, then Add Server, then Add Remote Server.
Setup guide (opens in a new tab)Codex and the ChatGPT desktop app
Open Settings, then MCP servers, then Add server, and choose Streamable HTTP. From the terminal, Codex takes the address with its own add command and then signs you in.
Setup guide (opens in a new tab)Grok
Open grok.com/connectors, choose New Connector, then Custom, and paste the address. Grok signs you in in your browser.
Setup guide (opens in a new tab)Any other MCP client
Paste the address where the client asks for a remote MCP server URL, and name the server apiant-ai where it lets you. APIANT's skills reach the client over the same connection.
Setup guide (opens in a new tab)Example flows
What Direct Mail and Tolstoy can do together
From Direct Mail to Tolstoy
When New Contact in Direct Mail
then Get Inbox Email in Tolstoy
When Updated Contact in Direct Mail
then Add Media to Playlist in Tolstoy
From Tolstoy to Direct Mail
When New Response in Tolstoy
then Add or Update Contact in Direct Mail
When New Response in Tolstoy
then Update Contact in Direct Mail
Starting points drawn from the triggers and actions in the catalog today. Describe the flow you need, at any depth, and your agent builds it and tests every scenario before it ships.
Everything your agent can do with Direct Mail and Tolstoy
Triggers and actions 4 triggers · 36 actions
Trigger
New ContactTriggers when a new contact is added to a Direct Mail address group.
Trigger
Sent CampaignTriggers when an email campaign is sent from a Direct Mail project (a new campaign report appears).
Trigger
Updated ContactTriggers when a contact in a Direct Mail address group is added or changes, including being unsubscribed or hard bounced.
Action
Add or Update ContactAdds a contact to a Direct Mail address group; Direct Mail merges it with an existing contact that has the same email address.
Action
Delete ContactRemoves the contact with the given email address from a Direct Mail address group.
Action
Find ContactFinds a contact in a Direct Mail address group by email address.
Action
Get reportReturns a campaign report from a Direct Mail project, including its delivery statistics and links to recipients, opens and clicks.
Action
List address groupsReturns every address group (mailing list) in a Direct Mail project, with its name, UUID, blacklist flag and address count.
Action
List projectsReturns every Direct Mail project your API key has been granted access to.
Action
List reportsReturns the campaign reports in a Direct Mail project, with send date, status and open, click, bounce and unsubscribe counts.
Action
Unsubscribe ContactMarks the contact with the given email address as unsubscribed in a Direct Mail address group.
Action
Update ContactUpdates the contact with the given email address in a Direct Mail address group.
Trigger
New ResponseTriggers when a shopper submits answers, preferences or an email through a Tolstoy AI widget.
Action
Add Media to PlaylistAdds one media-library item to a playlist.
Action
Approve Media DraftApproves a completed Studio draft so it becomes a media-library item.
Action
Archive MediaArchives a media-library item.
Action
Delete PlaylistDeletes a media-library playlist; its media stay in the library.
Action
Get Brand ProfileReturns the brand profile of a store: name, website, description, audience, colors and fonts.
Action
Get Credit BalanceReturns the credits the account has left and has spent this period, per product.
Action
Get Inbox EmailReturns one email of the workspace inbox in full: sender, subject, text and HTML.
Action
Get ModelReturns one fashion model with its images and measurements.
Action
Get ProductReturns one Shopify product from the store's Tolstoy catalog: title, description, variants and images.
Action
Get Products CountReturns the total number of products in the store, drafts and unpublished products included.
Action
Get Shopper Assistant ProfileReturns the profile of the store's AI shopping assistant: name, role, goal and tone.
Action
Get UsageReturns the plan names, monthly credit allowance and credits spent this period.
Action
List Collection ProductsReturns the products in one Shopify collection.
Action
List CollectionsReturns the store's Shopify collections with their product counts.
Action
List FoldersReturns the Studio projects and the folders inside them.
Action
List Inbox EmailsReturns the emails in the workspace's brand-newsletter inbox, newest first.
Action
List ModelsReturns the workspace's fashion models and Tolstoy's stock models.
Action
List PlaylistsReturns the media library's playlists.
Action
List StoresReturns the Shopify stores connected to the Tolstoy workspace, with the store URL each other operation needs.
Action
List ThemesReturns the store's Shopify themes; role MAIN is the live theme.
Action
List Tracked BrandsReturns the competitor brands the workspace tracks in Ad Spy.
Action
List Video TemplatesReturns the newest saved Remotion video templates in the workspace.
Action
Remove Media from PlaylistRemoves one media-library item from a playlist.
Action
Rename FolderRenames a Studio project or folder.
Action
Rename PlaylistRenames a media-library playlist.
Action
Search ProductsSearches the store's products by keyword, product ID, variant ID or SKU and returns one page of matching products.
Action
Unarchive MediaRestores an archived media-library item.
No trigger or action matches that. Ask your agent to add it: it reads the API documentation and builds what you describe.
Each app on its own
Reviews
What our customers say
More from Direct Mail
Direct Mail to HubSpotHubSpot is your all-in-one stop for all of your marketing software needs.
Direct Mail to SalesforceSalesforce is a leading enterprise customer relationship management (CRM) platform.
Direct Mail to SlackSlack is a messaging platform for teams. Post messages, manage channels, users, reminders, and react to...
Direct Mail to Google SheetsGoogle Sheets is Google's online spreadsheet app for creating, editing and sharing spreadsheets.
Direct Mail to GmailGmail is Google’s email service, featuring spam protection, search functions, and seamless integration with...
Direct Mail to Google CalendarGoogle Calendar is a time management tool providing scheduling features, event reminders, and integration...
More into Tolstoy
HubSpot to TolstoyHubSpot is your all-in-one stop for all of your marketing software needs.
Salesforce to TolstoySalesforce is a leading enterprise customer relationship management (CRM) platform.
Slack to TolstoySlack is a messaging platform for teams. Post messages, manage channels, users, reminders, and react to...
Google Sheets to TolstoyGoogle Sheets is Google's online spreadsheet app for creating, editing and sharing spreadsheets.
Gmail to TolstoyGmail is Google’s email service, featuring spam protection, search functions, and seamless integration with...
Google Calendar to TolstoyGoogle Calendar is a time management tool providing scheduling features, event reminders, and integration...
Questions
Direct Mail and Tolstoy, answered
What can start an automation from Direct Mail?
Any of Direct Mail's 3 triggers in the catalog, including New Contact, Updated Contact and Sent Campaign. Describe the moment in plain language and your agent picks the right one.
What can your agent do in Tolstoy when something happens in Direct Mail?
Any of Tolstoy's 27 actions, including Add Media to Playlist, Approve Media Draft, Get Brand Profile and Get Credit Balance. Your agent maps the data both ways and tests every scenario before it ships.
Can it also run from Tolstoy to Direct Mail?
Yes. When something happens in Tolstoy, your agent can act in Direct Mail too. This page covers both directions: Tolstoy's triggers and Direct Mail's actions are listed here as well.
Do I have to build a connector for Direct Mail or Tolstoy?
No. Both are in the catalog with their triggers and actions. You describe the automation; your agent builds it, tests every scenario and keeps it running.
Can my AI client use Direct Mail and Tolstoy without building an automation?
Yes. With your AI client connected to APIANT, ask it to do something in either app once and it runs that action on the spot. Ask for an automation and your agent builds it, tests every scenario and keeps it running. One connection covers both.
What happens when something fails?
Your agent works that out for you. It plans the failure paths along with the happy path, then tests every scenario before it ships.
Is there a free plan?
Yes. Every plan includes the agent, including free, and building from your own AI client spends no assistant credits.