Integration
Connect Direct Mail to Retently
When New Contact fires in Direct Mail, your agent runs Create or Update Customer in Retently. Describe the whole flow and it is built, tested on every scenario and kept running.
What the catalog holds today. Ask for anything missing and your agent reads the API documentation and adds it.
Build solutions, not workarounds.
What do you want Direct Mail and Retently to do together?
Ask the assistant
Connect your AI client
Give your AI client this address.
https://mcp.apiant.aiOne connection does both: ask your client to act in an app once, or have it build an automation that keeps running. Any client that takes a remote MCP server. Nothing to install. Create your free account, then sign in once in your browser.
Set it up in your client
Claude Code
Run this in the directory you want to work in.
claude mcp add --transport http -s project apiant-ai https://mcp.apiant.aiStart Claude Code there, approve the server, and sign in in the browser page it opens.
Claude Code guide (opens in a new tab)Claude, web and desktop
Open Customize, then Connectors, then Add custom connector, and paste the address. On Team and Enterprise an owner adds it first.
Setup guide (opens in a new tab)Cursor
Add the address to your MCP configuration as a server URL. Cursor signs you in in your browser.
Setup guide (opens in a new tab)Zed
Open Settings, then AI, then MCP Servers, then Add Server, then Add Remote Server.
Setup guide (opens in a new tab)Codex and the ChatGPT desktop app
Open Settings, then MCP servers, then Add server, and choose Streamable HTTP. From the terminal, Codex takes the address with its own add command and then signs you in.
Setup guide (opens in a new tab)Any other MCP client
Paste the address where the client asks for a remote MCP server URL, and name the server apiant-ai where it lets you. APIANT's skills reach the client over the same connection.
Setup guide (opens in a new tab)Example flows
What Direct Mail can start in Retently
When New Contact in Direct Mail
then Create or Update Customer in Retently
When Updated Contact in Direct Mail
then Resubscribe customer in Retently
Starting points drawn from the triggers and actions in the catalog today. Describe the flow you need, at any depth, and your agent builds it and tests every scenario before it ships.
Everything your agent can do with Direct Mail and Retently
Triggers and actions 3 triggers · 25 actions
Trigger
New ContactTriggers when a new contact is added to a Direct Mail address group.
Trigger
Sent CampaignTriggers when an email campaign is sent from a Direct Mail project (a new campaign report appears).
Trigger
Updated ContactTriggers when a contact in a Direct Mail address group is added or changes, including being unsubscribed or hard bounced.
Action
Add or Update ContactAdds a contact to a Direct Mail address group; Direct Mail merges it with an existing contact that has the same email address.
Action
Delete ContactRemoves the contact with the given email address from a Direct Mail address group.
Action
Find ContactFinds a contact in a Direct Mail address group by email address.
Action
Get reportReturns a campaign report from a Direct Mail project, including its delivery statistics and links to recipients, opens and clicks.
Action
List address groupsReturns every address group (mailing list) in a Direct Mail project, with its name, UUID, blacklist flag and address count.
Action
List projectsReturns every Direct Mail project your API key has been granted access to.
Action
List reportsReturns the campaign reports in a Direct Mail project, with send date, status and open, click, bounce and unsubscribe counts.
Action
Unsubscribe ContactMarks the contact with the given email address as unsubscribed in a Direct Mail address group.
Action
Update ContactUpdates the contact with the given email address in a Direct Mail address group.
Action
Apply Tag to ResponseAdds a tag to a survey response.
Action
Apply Topic to ResponseAdds a topic to a survey response.
Action
Create or Update CustomerCreates a Retently customer, or updates the existing customer with the same email address, including tags and custom properties.
Action
Delete CustomerDeletes a customer and all their associated data from Retently, identified by email address.
Action
Find CompanyFinds a Retently company by its website domain (or company ID) and returns its full record.
Action
Find Customer by EmailReturns up to 20 Retently customers that match the specified email address.
Action
Get campaign reportReturns NPS/CX score and response-volume report data for a campaign over a date range.
Action
Get CompanyFetches a company by ID. An error occurs if the company is not found.
Action
Get CustomerFetches a customer by ID. An error occurs if the customer is not found.
Action
Get feedbackRetrieves a single survey response (feedback) by its Retently ID.
Action
Get latest scoreReturns the most recent NPS/CX score snapshot for the account or a given campaign.
Action
List CampaignsLists the survey campaigns in the Retently account.
Action
List CompaniesReturns all companies in the Retently account, with industry, tags, NPS/CSAT/CES metrics and customer counts.
Action
List CustomersReturns the account's customers, optionally narrowed by email, creation date range or a customer property filter.
Action
Resubscribe customerResubscribes a customer that was previously unsubscribed by the account owner via the API or in-app.
Action
Unsubscribe CustomerUnsubscribes a customer from receiving future Retently surveys, optionally recording an opt-out message.
No trigger or action matches that. Ask your agent to add it: it reads the API documentation and builds what you describe.
Each app on its own
Reviews
What our customers say
More from Direct Mail
Direct Mail to HubSpotHubSpot is your all-in-one stop for all of your marketing software needs.
Direct Mail to SalesforceSalesforce is a leading enterprise customer relationship management (CRM) platform.
Direct Mail to SlackSlack is a messaging platform for teams. Post messages, manage channels, users, reminders, and react to...
Direct Mail to Google SheetsGoogle Sheets is Google's online spreadsheet app for creating, editing and sharing spreadsheets.
Direct Mail to GmailGmail is Google’s email service, featuring spam protection, search functions, and seamless integration with...
Direct Mail to Google CalendarGoogle Calendar is a time management tool providing scheduling features, event reminders, and integration...
More into Retently
HubSpot to RetentlyHubSpot is your all-in-one stop for all of your marketing software needs.
Salesforce to RetentlySalesforce is a leading enterprise customer relationship management (CRM) platform.
Slack to RetentlySlack is a messaging platform for teams. Post messages, manage channels, users, reminders, and react to...
Google Sheets to RetentlyGoogle Sheets is Google's online spreadsheet app for creating, editing and sharing spreadsheets.
Gmail to RetentlyGmail is Google’s email service, featuring spam protection, search functions, and seamless integration with...
Google Calendar to RetentlyGoogle Calendar is a time management tool providing scheduling features, event reminders, and integration...
Questions
Direct Mail and Retently, answered
What can start an automation from Direct Mail?
Any of Direct Mail's 3 triggers in the catalog, including New Contact, Updated Contact and Sent Campaign. Describe the moment in plain language and your agent picks the right one.
What can your agent do in Retently when something happens in Direct Mail?
Any of Retently's 16 actions, including Create or Update Customer, Apply Tag to Response, Apply Topic to Response and Find Company. Your agent maps the data both ways and tests every scenario before it ships.
Can it also run from Retently to Direct Mail?
Retently has no triggers in the catalog today, so automations start in Direct Mail. If you need the other direction, ask: your agent reads Retently's API documentation and adds it.
Do I have to build a connector for Direct Mail or Retently?
No. Both are in the catalog with their triggers and actions. You describe the automation; your agent builds it, tests every scenario and keeps it running.
Can my AI client use Direct Mail and Retently without building an automation?
Yes. With your AI client connected to APIANT, ask it to do something in either app once and it runs that action on the spot. Ask for an automation and your agent builds it, tests every scenario and keeps it running. One connection covers both.
What happens when something fails?
Your agent works that out for you. It plans the failure paths along with the happy path, then tests every scenario before it ships.
Is there a free plan?
Yes. Every plan includes the agent, including free, and building from your own AI client spends no assistant credits.