Integration
Connect Direct Mail and Google Ads
When New Contact fires in Direct Mail, your agent runs Create Customer List in Google Ads, or New Campaign in Google Ads to Add or Update Contact in Direct Mail. Describe the whole flow and it is built, tested on every scenario and kept running.
What the catalog holds today. Ask for anything missing and your agent reads the API documentation and adds it.
Build solutions, not workarounds.
What do you want Direct Mail and Google Ads to do together?
Ask the assistant
Connect your AI client
Give your AI client this address.
https://mcp.apiant.aiOne connection does both: ask your client to act in an app once, or have it build an automation that keeps running. Any client that takes a remote MCP server. Nothing to install. Create your free account, then sign in once in your browser.
Set it up in your client
Claude Code
Run this in the directory you want to work in.
claude mcp add --transport http -s project apiant-ai https://mcp.apiant.aiStart Claude Code there, approve the server, and sign in in the browser page it opens.
Claude Code guide (opens in a new tab)Claude, web and desktop
Open Customize, then Connectors, then Add custom connector, and paste the address. On Team and Enterprise an owner adds it first.
Setup guide (opens in a new tab)Cursor
Add the address to your MCP configuration as a server URL. Cursor signs you in in your browser.
Setup guide (opens in a new tab)Zed
Open Settings, then AI, then MCP Servers, then Add Server, then Add Remote Server.
Setup guide (opens in a new tab)Codex and the ChatGPT desktop app
Open Settings, then MCP servers, then Add server, and choose Streamable HTTP. From the terminal, Codex takes the address with its own add command and then signs you in.
Setup guide (opens in a new tab)Any other MCP client
Paste the address where the client asks for a remote MCP server URL, and name the server apiant-ai where it lets you. APIANT's skills reach the client over the same connection.
Setup guide (opens in a new tab)Example flows
What Direct Mail and Google Ads can do together
From Direct Mail to Google Ads
When New Contact in Direct Mail
then Create Customer List in Google Ads
When Updated Contact in Direct Mail
then List Accessible Customers in Google Ads
From Google Ads to Direct Mail
When New Campaign in Google Ads
then Add or Update Contact in Direct Mail
When New Campaign in Google Ads
then Update Contact in Direct Mail
Starting points drawn from the triggers and actions in the catalog today. Describe the flow you need, at any depth, and your agent builds it and tests every scenario before it ships.
Everything your agent can do with Direct Mail and Google Ads
Triggers and actions 4 triggers · 18 actions
Trigger
New ContactTriggers when a new contact is added to a Direct Mail address group.
Trigger
Sent CampaignTriggers when an email campaign is sent from a Direct Mail project (a new campaign report appears).
Trigger
Updated ContactTriggers when a contact in a Direct Mail address group is added or changes, including being unsubscribed or hard bounced.
Action
Add or Update ContactAdds a contact to a Direct Mail address group; Direct Mail merges it with an existing contact that has the same email address.
Action
Delete ContactRemoves the contact with the given email address from a Direct Mail address group.
Action
Find ContactFinds a contact in a Direct Mail address group by email address.
Action
Get reportReturns a campaign report from a Direct Mail project, including its delivery statistics and links to recipients, opens and clicks.
Action
List address groupsReturns every address group (mailing list) in a Direct Mail project, with its name, UUID, blacklist flag and address count.
Action
List projectsReturns every Direct Mail project your API key has been granted access to.
Action
List reportsReturns the campaign reports in a Direct Mail project, with send date, status and open, click, bounce and unsubscribe counts.
Action
Unsubscribe ContactMarks the contact with the given email address as unsubscribed in a Direct Mail address group.
Action
Update ContactUpdates the contact with the given email address in a Direct Mail address group.
Trigger
New CampaignTriggers when a new campaign is created in a Google Ads account.
Action
Create Customer ListCreates a Customer Match audience list in a Google Ads account.
Action
Find CampaignFinds Google Ads campaigns whose name exactly matches the name given.
Action
Get CampaignReturns one Google Ads campaign by its id, with its status, type, dates and daily budget.
Action
Get Campaign Performance ReportReturns cost, impressions, clicks and conversions for each campaign in a Google Ads account, one row per campaign per day, for a date range.
Action
List Accessible CustomersReturns the Google Ads customer account ids the connected user can access directly.
Action
List CampaignsReturns every campaign in a Google Ads account that has not been removed, with status, type, dates and daily budget.
Action
List Customer ListsReturns the Customer Match audience lists in a Google Ads account.
Action
Set Campaign StatusPauses or enables a Google Ads campaign.
Action
Update Campaign BudgetChanges the daily amount of a Google Ads campaign budget.
No trigger or action matches that. Ask your agent to add it: it reads the API documentation and builds what you describe.
Each app on its own
Reviews
What our customers say
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Questions
Direct Mail and Google Ads, answered
What can start an automation from Direct Mail?
Any of Direct Mail's 3 triggers in the catalog, including New Contact, Updated Contact and Sent Campaign. Describe the moment in plain language and your agent picks the right one.
What can your agent do in Google Ads when something happens in Direct Mail?
Any of Google Ads's 9 actions, including Create Customer List, Update Campaign Budget, Find Campaign and Get Campaign. Your agent maps the data both ways and tests every scenario before it ships.
Can it also run from Google Ads to Direct Mail?
Yes. When something happens in Google Ads, your agent can act in Direct Mail too. This page covers both directions: Google Ads's triggers and Direct Mail's actions are listed here as well.
Do I have to build a connector for Direct Mail or Google Ads?
No. Both are in the catalog with their triggers and actions. You describe the automation; your agent builds it, tests every scenario and keeps it running.
Can my AI client use Direct Mail and Google Ads without building an automation?
Yes. With your AI client connected to APIANT, ask it to do something in either app once and it runs that action on the spot. Ask for an automation and your agent builds it, tests every scenario and keeps it running. One connection covers both.
What happens when something fails?
Your agent works that out for you. It plans the failure paths along with the happy path, then tests every scenario before it ships.
Is there a free plan?
Yes. Every plan includes the agent, including free, and building from your own AI client spends no assistant credits.