---
title: "Connect CRM in Cloud to Superchat - APIANT.ai"
description: "When \"New or Updated Company\" fires in CRM in Cloud, your agent runs \"Add Contact to Contact List\" in Superchat."
canonical: "https://apiant.ai/connect/crm-in-cloud-to-superchat"
---

# Connect CRM in Cloud to Superchat

When **New or Updated Company** fires in [CRM in Cloud](https://apiant.ai/connections/crm-in-cloud), your agent runs **Add Contact to Contact List** in [Superchat](https://apiant.ai/connections/superchat). Describe the whole flow and it is built, tested on every scenario and kept running.

CRM in Cloud **4** triggers CRM in Cloud **7** actions Superchat **14** actions

What the catalog holds today. Ask for anything missing and your agent reads the API documentation and adds it.

## What do you want CRM in Cloud and Superchat to do together?

Give your AI client this address.

`https://mcp.apiant.ai`

One connection does both: ask your client to act in an app once, or have it build an automation that keeps running. Any client that takes a remote MCP server. Nothing to install. Create your free account, then sign in once in your browser.

### Set it up in your client

### Claude Code

Run this in the directory you want to work in.

`claude mcp add --transport http -s project apiant-ai https://mcp.apiant.ai`

Start Claude Code there, approve the server, and sign in in the browser page it opens.

[Claude Code guide (opens in a new tab)](https://apiant.ai/docs/mcp/claude-code)

### Claude, web and desktop

Open Customize, then Connectors, then Add custom connector, and paste the address. On Team and Enterprise an owner adds it first.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Cursor

Add the address to your MCP configuration as a server URL. Cursor signs you in in your browser.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Zed

Open Settings, then AI, then MCP Servers, then Add Server, then Add Remote Server.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Codex and the ChatGPT desktop app

Open Settings, then MCP servers, then Add server, and choose Streamable HTTP. From the terminal, Codex takes the address with its own add command and then signs you in.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Any other MCP client

Paste the address where the client asks for a remote MCP server URL, and name the server apiant-ai where it lets you. APIANT's skills reach the client over the same connection.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

Example flows

## What CRM in Cloud can start in Superchat

- When **New or Updated Company** in CRM in Cloud then **Add Contact to Contact List** in Superchat
- When **New or Updated Contact** in CRM in Cloud then **Create Contact** in Superchat

Starting points drawn from the triggers and actions in the catalog today. Describe the flow you need, at any depth, and your agent builds it and tests every scenario before it ships.

Everything your agent can do with CRM in Cloud and Superchat

## Triggers and actions 4 triggers · 21 actions

- Trigger

**New or Updated Company**

Triggers when a given action is performed on Company.

- Trigger

**New or Updated Contact**

Triggers when a given action is performed on Contact.

- Trigger

**New or Updated Lead**

Triggers when a given action is performed on Lead.

- Trigger

**New or Updated Opportunity**

Triggers when a given action is performed on Opportunity.

- Action

**Create or Update Activity**

Creates a new activity in CRM in Cloud, or updates an existing one when an Activity ID is supplied. Returns the id of the activity.

- Action

**Create or Update Company**

Creates a new Company, or update an exising one specifying its ID field value.

- Action

**Create or Update Contact**

Creates a new Contact, or update an exising one specifying its ID field value.

- Action

**Create or Update Lead**

Creates a new Lead, or update an exising one specifying its ID field value.

- Action

**Create or Update Opportunity**

Creates a new Opportunity, or update an exising one specifying its ID field value.

- Action

**Find Anagraphic Emails in List**

Finds the email addresses of the companies, contacts or leads that belong to a CRM in Cloud list, optionally narrowed to one email address, one record, or one email type.

- Action

**Find Company**

Returns up to 100 companies that match the specified search filter.

- Action

**Add Contact to Contact List**

Adds a Superchat contact to one of your contact lists and returns the contact list it was added to.

- Action

**Create Contact**

Creates a new contact in your Superchat workspace with a name, gender, email addresses or phone numbers, and custom attribute values.

- Action

**Create Note**

Creates an internal note on a Superchat conversation, optionally with attached files.

- Action

**Find a Contact**

Finds contacts whose email address, phone number, Instagram or WhatsApp username, or a custom attribute exactly matches the value you give, and returns the first match plus the full list.

- Action

**Find a File**

Finds a file in your Superchat workspace by its ID and returns its name, type and a temporary download link.

- Action

**Send Email**

Sends an email from one of your Superchat email channels to a new or existing contact, with a subject, a plain-text and/or HTML body and optional file attachments.

- Action

**Send Message**

Sends a text, media, template, quick-reply or list message to a contact on a Superchat channel such as WhatsApp, SMS, Instagram, Facebook Messenger or Telegram. A new contact is created if the recipient is not yet known.

- Action

**Send WhatsApp Template**

Sends an approved WhatsApp template message from a Superchat WhatsApp channel to a new or existing contact, filling in the template's variables.

- Action

**Update Contact**

Updates an existing Superchat contact's name, gender, email addresses and phone numbers, and custom attribute values. Fields left blank keep their current values.

- Action

**Update Conversation Assignees**

Replaces the users assigned to a Superchat conversation and returns the updated conversation.

- Action

**Update Conversation Inbox**

Moves a Superchat conversation into a different inbox and returns the updated conversation.

- Action

**Update Conversation Labels**

Replaces the labels on a Superchat conversation with the labels you choose, and returns the updated conversation.

- Action

**Update Conversation Status**

Changes the status of a Superchat conversation to open, done, spam, archived or snoozed, optionally setting when a snooze ends. Returns the updated conversation.

- Action

**Upload File**

Uploads a file (document, image, audio or video) to your Superchat workspace so it can be attached to messages. Returns the new file's id, name, type and a temporary download link.

## Each app on its own

- [ **CRM in Cloud** CRM in Cloud offers contact management, marketing automation, quote generation, analytics, telephony...](https://apiant.ai/connections/crm-in-cloud)
- [ **Superchat** Superchat is a messaging platform that combines relevant communication channels, streamlines customer...](https://apiant.ai/connections/superchat)

Reviews

## What our customers say

## More from CRM in Cloud

- [ **CRM in Cloud to Dungeons and Dragons (Alternate)** Open5e is a database of Dungeons and Dragons 5th Edition content drawn from the System Reference Document...](https://apiant.ai/connect/crm-in-cloud-to-dungeons-and-dragons-alternate)
- [ **CRM in Cloud to ip-api** ip-api resolves an IP address or domain name to a physical location.](https://apiant.ai/connect/crm-in-cloud-to-ip-api)
- [ **CRM in Cloud to HubSpot** HubSpot is your all-in-one stop for all of your marketing software needs.](https://apiant.ai/connect/crm-in-cloud-to-hubspot)
- [ **CRM in Cloud to Salesforce** Salesforce is a leading enterprise customer relationship management (CRM) platform.](https://apiant.ai/connect/crm-in-cloud-to-salesforce)
- [ **CRM in Cloud to Slack** Slack is a messaging platform for teams. Post messages, manage channels, users, reminders, and react to...](https://apiant.ai/connect/crm-in-cloud-to-slack)
- [ **CRM in Cloud to Google Sheets** Google Sheets](https://apiant.ai/connect/crm-in-cloud-to-google-sheets)

## More into Superchat

- [ **HubSpot to Superchat** HubSpot is your all-in-one stop for all of your marketing software needs.](https://apiant.ai/connect/hubspot-to-superchat)
- [ **Salesforce to Superchat** Salesforce is a leading enterprise customer relationship management (CRM) platform.](https://apiant.ai/connect/salesforce-to-superchat)
- [ **Slack to Superchat** Slack is a messaging platform for teams. Post messages, manage channels, users, reminders, and react to...](https://apiant.ai/connect/slack-to-superchat)
- [ **Google Sheets to Superchat** Google Sheets](https://apiant.ai/connect/google-sheets-to-superchat)
- [ **Gmail to Superchat** Gmail is Google’s email service, featuring spam protection, search functions, and seamless integration with...](https://apiant.ai/connect/gmail-to-superchat)
- [ **Google Calendar to Superchat** Google Calendar is a time management tool providing scheduling features, event reminders, and integration...](https://apiant.ai/connect/google-calendar-to-superchat)

Questions

## CRM in Cloud and Superchat, answered

###

### What can start an automation from CRM in Cloud?

Any of CRM in Cloud's 4 triggers in the catalog, including New or Updated Company, New or Updated Contact, New or Updated Lead and New or Updated Opportunity. Describe the moment in plain language and your agent picks the right one.

###

### What can your agent do in Superchat when something happens in CRM in Cloud?

Any of Superchat's 14 actions, including Create Contact, Create Note, Send Email and Send Message. Your agent maps the data both ways and tests every scenario before it ships.

###

### Can it also run from Superchat to CRM in Cloud?

Superchat has no triggers in the catalog today, so automations start in CRM in Cloud. If you need the other direction, ask: your agent reads Superchat's API documentation and adds it.

###

### Do I have to build a connector for CRM in Cloud or Superchat?

No. Both are in the catalog with their triggers and actions. You describe the automation; your agent builds it, tests every scenario and keeps it running.

###

### Can my AI client use CRM in Cloud and Superchat without building an automation?

Yes. With your AI client connected to APIANT, ask it to do something in either app once and it runs that action on the spot. Ask for an automation and your agent builds it, tests every scenario and keeps it running. One connection covers both.

###

### What happens when something fails?

Your agent works that out for you. It plans the failure paths along with the happy path, then tests every scenario before it ships.

###

### Is there a free plan?

Yes. Every plan includes the agent, including free, and building from your own AI client spends no assistant credits.
