--- title: "Connect CRM in Cloud and Sorry - APIANT.ai" description: "When \"New or Updated Company\" fires in CRM in Cloud, your agent runs \"Update status page\" in Sorry." canonical: "https://apiant.ai/connect/crm-in-cloud-to-sorry" --- # Connect CRM in Cloud and Sorry When **New or Updated Company** fires in [CRM in Cloud](https://apiant.ai/connections/crm-in-cloud), your agent runs **Update status page** in [Sorry](https://apiant.ai/connections/sorry), or **New notice** in Sorry to **Create or Update Contact** in CRM in Cloud. Describe the whole flow and it is built, tested on every scenario and kept running. CRM in Cloud **4** triggers CRM in Cloud **7** actions Sorry **1** trigger Sorry **16** actions What the catalog holds today. Ask for anything missing and your agent reads the API documentation and adds it. ## What do you want CRM in Cloud and Sorry to do together? Give your AI client this address. `https://mcp.apiant.ai` One connection does both: ask your client to act in an app once, or have it build an automation that keeps running. Any client that takes a remote MCP server. Nothing to install. Create your free account, then sign in once in your browser. ### Set it up in your client ### Claude Code Run this in the directory you want to work in. `claude mcp add --transport http -s project apiant-ai https://mcp.apiant.ai` Start Claude Code there, approve the server, and sign in in the browser page it opens. [Claude Code guide (opens in a new tab)](https://apiant.ai/docs/mcp/claude-code) ### Claude, web and desktop Open Customize, then Connectors, then Add custom connector, and paste the address. On Team and Enterprise an owner adds it first. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Cursor Add the address to your MCP configuration as a server URL. Cursor signs you in in your browser. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Zed Open Settings, then AI, then MCP Servers, then Add Server, then Add Remote Server. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Codex and the ChatGPT desktop app Open Settings, then MCP servers, then Add server, and choose Streamable HTTP. From the terminal, Codex takes the address with its own add command and then signs you in. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Any other MCP client Paste the address where the client asks for a remote MCP server URL, and name the server apiant-ai where it lets you. APIANT's skills reach the client over the same connection. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) Example flows ## What CRM in Cloud and Sorry can do together ### From CRM in Cloud to Sorry - When **New or Updated Company** in CRM in Cloud then **Update status page** in Sorry - When **New or Updated Contact** in CRM in Cloud then **Add component** in Sorry ### From Sorry to CRM in Cloud - When **New notice** in Sorry then **Create or Update Contact** in CRM in Cloud - When **New notice** in Sorry then **Create or Update Lead** in CRM in Cloud Starting points drawn from the triggers and actions in the catalog today. Describe the flow you need, at any depth, and your agent builds it and tests every scenario before it ships. Everything your agent can do with CRM in Cloud and Sorry ## Triggers and actions 5 triggers · 23 actions - Trigger **New or Updated Company** Triggers when a given action is performed on Company. - Trigger **New or Updated Contact** Triggers when a given action is performed on Contact. - Trigger **New or Updated Lead** Triggers when a given action is performed on Lead. - Trigger **New or Updated Opportunity** Triggers when a given action is performed on Opportunity. - Action **Create or Update Activity** Creates a new activity in CRM in Cloud, or updates an existing one when an Activity ID is supplied. Returns the id of the activity. - Action **Create or Update Company** Creates a new Company, or update an exising one specifying its ID field value. - Action **Create or Update Contact** Creates a new Contact, or update an exising one specifying its ID field value. - Action **Create or Update Lead** Creates a new Lead, or update an exising one specifying its ID field value. - Action **Create or Update Opportunity** Creates a new Opportunity, or update an exising one specifying its ID field value. - Action **Find Anagraphic Emails in List** Finds the email addresses of the companies, contacts or leads that belong to a CRM in Cloud list, optionally narrowed to one email address, one record, or one email type. - Action **Find Company** Returns up to 100 companies that match the specified search filter. - Trigger **New notice** Triggers when a new notice (incident, maintenance or general announcement) is created on the selected Sorry status page. - Action **Add component** Creates a new component on a Sorry status page, optionally nested under a parent component. - Action **Add notice** Creates a new incident, maintenance or general notice on a Sorry status page, optionally linking affected components and publishing it to subscribers. - Action **Add notice update** Posts a new update on an existing notice on a Sorry status page, optionally publishing it to your configured integrations. - Action **Add subscriber** Adds an email or SMS subscriber to a status page, optionally limited to specific components, so they receive status notices. - Action **Delete notice** Deletes a notice (incident, maintenance or general) from a Sorry status page. - Action **Delete subscriber** Permanently removes a subscriber from a status page. - Action **Get notice** Returns a single notice from a status page, including its type, state, subject, synopsis and link. - Action **Get status page** Returns a single Sorry status page with its name, state, timezone, support details and notification settings, optionally including related brand, components, notices and more. - Action **List components** Returns all components (the services or infrastructure elements) shown on a Sorry status page, with their current state. - Action **List notices** Returns the notices (incidents, maintenance and general notices) posted on a Sorry status page, optionally filtered by type, state, subject or creation date. - Action **List notice updates** Returns all updates posted on a notice on one of your Sorry status pages, optionally filtered by creation date or content. - Action **List status pages** Returns all status pages in your Sorry account, optionally filtered by name or creation date. - Action **List subscribers** Returns the subscribers on a status page, optionally only those who receive notices for a specific component. - Action **Update component** Updates a component on a Sorry status page, such as its name, description, position or parent component. - Action **Update notice** Updates an existing notice on a Sorry status page — change its subject or state, add a comment, set affected components or reschedule planned maintenance. - Action **Update status page** Updates a status page's settings, such as its name, timezone, support contact details, search visibility and language. ## Each app on its own - [ **CRM in Cloud** CRM in Cloud offers contact management, marketing automation, quote generation, analytics, telephony...](https://apiant.ai/connections/crm-in-cloud) - [ **Sorry** Status page and incident communication platform for notifying customers about downtime.](https://apiant.ai/connections/sorry) Reviews ## What our customers say ## More from CRM in Cloud - [ **CRM in Cloud to Dungeons and Dragons (Alternate)** Open5e is a database of Dungeons and Dragons 5th Edition content drawn from the System Reference Document...](https://apiant.ai/connect/crm-in-cloud-to-dungeons-and-dragons-alternate) - [ **CRM in Cloud to ip-api** ip-api resolves an IP address or domain name to a physical location.](https://apiant.ai/connect/crm-in-cloud-to-ip-api) - [ **CRM in Cloud to HubSpot** HubSpot is your all-in-one stop for all of your marketing software needs.](https://apiant.ai/connect/crm-in-cloud-to-hubspot) - [ **CRM in Cloud to Salesforce** Salesforce is a leading enterprise customer relationship management (CRM) platform.](https://apiant.ai/connect/crm-in-cloud-to-salesforce) - [ **CRM in Cloud to Slack** Slack is a messaging platform for teams. Post messages, manage channels, users, reminders, and react to...](https://apiant.ai/connect/crm-in-cloud-to-slack) - [ **CRM in Cloud to Google Sheets** Google Sheets](https://apiant.ai/connect/crm-in-cloud-to-google-sheets) ## More into Sorry - [ **HubSpot to Sorry** HubSpot is your all-in-one stop for all of your marketing software needs.](https://apiant.ai/connect/hubspot-to-sorry) - [ **Salesforce to Sorry** Salesforce is a leading enterprise customer relationship management (CRM) platform.](https://apiant.ai/connect/salesforce-to-sorry) - [ **Slack to Sorry** Slack is a messaging platform for teams. Post messages, manage channels, users, reminders, and react to...](https://apiant.ai/connect/slack-to-sorry) - [ **Google Sheets to Sorry** Google Sheets](https://apiant.ai/connect/google-sheets-to-sorry) - [ **Gmail to Sorry** Gmail is Google’s email service, featuring spam protection, search functions, and seamless integration with...](https://apiant.ai/connect/gmail-to-sorry) - [ **Google Calendar to Sorry** Google Calendar is a time management tool providing scheduling features, event reminders, and integration...](https://apiant.ai/connect/google-calendar-to-sorry) Questions ## CRM in Cloud and Sorry, answered ### ### What can start an automation from CRM in Cloud? Any of CRM in Cloud's 4 triggers in the catalog, including New or Updated Company, New or Updated Contact, New or Updated Lead and New or Updated Opportunity. Describe the moment in plain language and your agent picks the right one. ### ### What can your agent do in Sorry when something happens in CRM in Cloud? Any of Sorry's 16 actions, including Update component, Update notice, Update status page and Add component. Your agent maps the data both ways and tests every scenario before it ships. ### ### Can it also run from Sorry to CRM in Cloud? Yes. When something happens in Sorry, your agent can act in CRM in Cloud too. This page covers both directions: Sorry's triggers and CRM in Cloud's actions are listed here as well. ### ### Do I have to build a connector for CRM in Cloud or Sorry? No. Both are in the catalog with their triggers and actions. You describe the automation; your agent builds it, tests every scenario and keeps it running. ### ### Can my AI client use CRM in Cloud and Sorry without building an automation? Yes. With your AI client connected to APIANT, ask it to do something in either app once and it runs that action on the spot. Ask for an automation and your agent builds it, tests every scenario and keeps it running. One connection covers both. ### ### What happens when something fails? Your agent works that out for you. It plans the failure paths along with the happy path, then tests every scenario before it ships. ### ### Is there a free plan? Yes. Every plan includes the agent, including free, and building from your own AI client spends no assistant credits.