# Connect Conversion Tools and Google Ads When **Conversion Failed** fires in [Conversion Tools](https://apiant.ai/connections/conversion-tools), your agent runs **Create Customer List** in [Google Ads](https://apiant.ai/connections/google-ads), or **New Campaign** in Google Ads to **Convert File** in Conversion Tools. Describe the whole flow and it is built, tested on every scenario and kept running. Conversion Tools **4** triggers Conversion Tools **2** actions Google Ads **1** trigger Google Ads **9** actions What the catalog holds today. Ask for anything missing and your agent reads the API documentation and adds it. ## What do you want Conversion Tools and Google Ads to do together? Give your AI client this address. `https://mcp.apiant.ai` Any client that takes a remote MCP server. Nothing to install. Create your free account, then sign in once in your browser. ### Set it up in your client ### Claude Code Run this in the directory you want to work in. `claude mcp add --transport http -s project apiant-ai https://mcp.apiant.ai` Start Claude Code there, approve the server, and sign in in the browser page it opens. [Claude Code guide (opens in a new tab)](https://apiant.ai/docs/mcp/claude-code) ### Claude, web and desktop Open Customize, then Connectors, then Add custom connector, and paste the address. On Team and Enterprise an owner adds it first. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Cursor Add the address to your MCP configuration as a server URL. Cursor signs you in in your browser. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Zed Open Settings, then AI, then MCP Servers, then Add Server, then Add Remote Server. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Codex and the ChatGPT desktop app Open Settings, then MCP servers, then Add server, and choose Streamable HTTP. From the terminal, Codex takes the address with its own add command and then signs you in. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Any other MCP client Paste the address where the client asks for a remote MCP server URL, and name the server apiant-ai where it lets you. APIANT's skills reach the client over the same connection. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) Example flows ## What Conversion Tools and Google Ads can do together ### From Conversion Tools to Google Ads - When **Conversion Failed** in Conversion Tools then **Create Customer List** in Google Ads - When **Conversion Result Available** in Conversion Tools then **List Accessible Customers** in Google Ads ### From Google Ads to Conversion Tools - When **New Campaign** in Google Ads then **Convert File** in Conversion Tools - When **New Campaign** in Google Ads then **Convert File and Get the Result** in Conversion Tools Starting points drawn from the triggers and actions in the catalog today. Describe the flow you need, at any depth, and your agent builds it and tests every scenario before it ships. Everything your agent can do with Conversion Tools and Google Ads ## Triggers and actions 5 triggers · 11 actions - Trigger **Conversion Failed** Triggered when a file conversion fails, giving the reason it failed. - Trigger **Conversion Result Available** Triggered when a finished conversion has its result file ready to download. - Trigger **Conversion Started** Triggered when a new file conversion is submitted, while it is still queued or running. - Trigger **Conversion Successfully Finished** Triggered when a file conversion finishes successfully. - Action **Convert File** Uploads a file to Conversion Tools and starts converting it, returning the conversion ID. Use one of the result triggers or Convert File and Get the Result to pick up the converted file. - Action **Convert File and Get the Result** Uploads a file to Conversion Tools, converts it, waits for the conversion to finish and returns a link to download the result. - Trigger **New Campaign** Triggers when a new campaign is created in a Google Ads account. - Action **Create Customer List** Creates a Customer Match audience list in a Google Ads account. - Action **Find Campaign** Finds Google Ads campaigns whose name exactly matches the name given. - Action **Get Campaign** Returns one Google Ads campaign by its id, with its status, type, dates and daily budget. - Action **Get Campaign Performance Report** Returns cost, impressions, clicks and conversions for each campaign in a Google Ads account, one row per campaign per day, for a date range. - Action **List Accessible Customers** Returns the Google Ads customer account ids the connected user can access directly. - Action **List Campaigns** Returns every campaign in a Google Ads account that has not been removed, with status, type, dates and daily budget. - Action **List Customer Lists** Returns the Customer Match audience lists in a Google Ads account. - Action **Set Campaign Status** Pauses or enables a Google Ads campaign. - Action **Update Campaign Budget** Changes the daily amount of a Google Ads campaign budget. ## Each app on its own - [ **Conversion Tools** Converting your documents between different formats (XML, Excel, CSV, PDF, etc). Fast and Simple.](https://apiant.ai/connections/conversion-tools) - [ **Google Ads** Google Ads is Google's online advertising platform for search, display, video and shopping campaigns.](https://apiant.ai/connections/google-ads) Reviews ## What our customers say ## More from Conversion Tools - [ **Conversion Tools to Donately** Donately makes online donations dead simple and provides a space for non-profits to manage their donors and...](https://apiant.ai/connect/conversion-tools-to-donately) - [ **Conversion Tools to MagicSlides** MagicSlides is an AI-powered tool that creates professional presentations from text, PDFs, and more in...](https://apiant.ai/connect/conversion-tools-to-magicslides) - [ **Conversion Tools to Powrbot** Powrbot automates searching the web for company data.](https://apiant.ai/connect/conversion-tools-to-powrbot) - [ **Conversion Tools to Wander Atlas** Wander Atlas publishes hourly crowd forecasts for more than 620 tourist attractions across 20 countries.](https://apiant.ai/connect/conversion-tools-to-wander-atlas) - [ **Conversion Tools to HubSpot** HubSpot is your all-in-one stop for all of your marketing software needs.](https://apiant.ai/connect/conversion-tools-to-hubspot) - [ **Conversion Tools to Salesforce** Salesforce is a leading enterprise customer relationship management (CRM) platform.](https://apiant.ai/connect/conversion-tools-to-salesforce) ## More into Google Ads - [ **Gmail to Google Ads** Gmail is Google’s email service, featuring spam protection, search functions, and seamless integration with...](https://apiant.ai/connect/gmail-to-google-ads) - [ **ActiveCampaign to Google Ads** ActiveCampaign is a marketing automation, email marketing, and CRM platform.](https://apiant.ai/connect/activecampaign-to-google-ads) - [ **Airtable to Google Ads** Organize anything with Airtable, a modern database created for everyone.](https://apiant.ai/connect/airtable-to-google-ads) - [ **Asana to Google Ads** Asana is a collaborative information manager for workspace.](https://apiant.ai/connect/asana-to-google-ads) - [ **ClickUp to Google Ads** ClickUp is an all-in-one app to plan, track, and manage your work in a beautifully intuitive environment.](https://apiant.ai/connect/clickup-to-google-ads) - [ **Discord to Google Ads** Discord is an all-in-one voice and text chat for gamers.](https://apiant.ai/connect/discord-to-google-ads) Questions ## Conversion Tools and Google Ads, answered ### ### What can start an automation from Conversion Tools? Any of Conversion Tools's 4 triggers in the catalog, including Conversion Failed, Conversion Result Available, Conversion Started and Conversion Successfully Finished. Describe the moment in plain language and your agent picks the right one. ### ### What can your agent do in Google Ads when something happens in Conversion Tools? Any of Google Ads's 9 actions, including Create Customer List, Update Campaign Budget, Find Campaign and Get Campaign. Your agent maps the data both ways and tests every scenario before it ships. ### ### Can it also run from Google Ads to Conversion Tools? Yes. When something happens in Google Ads, your agent can act in Conversion Tools too. This page covers both directions: Google Ads's triggers and Conversion Tools's actions are listed here as well. ### ### Do I have to build a connector for Conversion Tools or Google Ads? No. Both are in the catalog with their triggers and actions. You describe the automation; your agent builds it, tests every scenario and keeps it running. ### ### What happens when something fails? Your agent works that out for you. It plans the failure paths along with the happy path, then tests every scenario before it ships. ### ### Is there a free plan? Yes. Every plan includes the agent, including free, and building from your own AI client spends no assistant credits.