--- title: "Connect Cognito Forms and Google Ads - APIANT.ai" description: "When \"New Entry\" fires in Cognito Forms, your agent runs \"Create Customer List\" in Google Ads." canonical: "https://apiant.ai/connect/cognito-forms-to-google-ads" --- # Connect Cognito Forms and Google Ads When **New Entry** fires in [Cognito Forms](https://apiant.ai/connections/cognito-forms), your agent runs **Create Customer List** in [Google Ads](https://apiant.ai/connections/google-ads), or **New Campaign** in Google Ads to **Get Document** in Cognito Forms. Describe the whole flow and it is built, tested on every scenario and kept running. Cognito Forms **2** triggers Cognito Forms **10** actions Google Ads **1** trigger Google Ads **9** actions What the catalog holds today. Ask for anything missing and your agent reads the API documentation and adds it. ## What do you want Cognito Forms and Google Ads to do together? Give your AI client this address. `https://mcp.apiant.ai` One connection does both: ask your client to act in an app once, or have it build an automation that keeps running. Any client that takes a remote MCP server. Nothing to install. Create your free account, then sign in once in your browser. ### Set it up in your client ### Claude Code Run this in the directory you want to work in. `claude mcp add --transport http -s project apiant-ai https://mcp.apiant.ai` Start Claude Code there, approve the server, and sign in in the browser page it opens. [Claude Code guide (opens in a new tab)](https://apiant.ai/docs/mcp/claude-code) ### Claude, web and desktop Open Customize, then Connectors, then Add custom connector, and paste the address. On Team and Enterprise an owner adds it first. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Cursor Add the address to your MCP configuration as a server URL. Cursor signs you in in your browser. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Zed Open Settings, then AI, then MCP Servers, then Add Server, then Add Remote Server. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Codex and the ChatGPT desktop app Open Settings, then MCP servers, then Add server, and choose Streamable HTTP. From the terminal, Codex takes the address with its own add command and then signs you in. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) ### Any other MCP client Paste the address where the client asks for a remote MCP server URL, and name the server apiant-ai where it lets you. APIANT's skills reach the client over the same connection. [Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp) Example flows ## What Cognito Forms and Google Ads can do together ### From Cognito Forms to Google Ads - When **New Entry** in Cognito Forms then **Create Customer List** in Google Ads - When **Updated Entry** in Cognito Forms then **List Accessible Customers** in Google Ads ### From Google Ads to Cognito Forms - When **New Campaign** in Google Ads then **Get Document** in Cognito Forms - When **New Campaign** in Google Ads then **Create Entry** in Cognito Forms Starting points drawn from the triggers and actions in the catalog today. Describe the flow you need, at any depth, and your agent builds it and tests every scenario before it ships. Everything your agent can do with Cognito Forms and Google Ads ## Triggers and actions 3 triggers · 19 actions - Trigger **New Entry** Triggers when a new entry is submitted to the selected form. - Trigger **Updated Entry** Triggers when an entry on the selected form is updated. - Action **Create Entry** Creates a new entry on a Cognito Forms form with the field values you supply. - Action **Delete Entry** Deletes an entry from a Cognito Forms form. - Action **Get Document** Generates and returns a document for a form entry from one of the form's document templates, including a link to download the file. - Action **Get Entry** Returns a single entry from a Cognito Forms form, including all of its field values. - Action **Get Form Entries** Returns the entries submitted to a form, with each entry's field values. - Action **Get form fields** Returns the list of fields defined on a Cognito Forms form, including each field's name, type and settings. - Action **Get form schema** Returns the JSON schema of a form, describing each of its fields and their types. - Action **List forms** Returns all forms in your Cognito Forms organization, with each form's id and name. - Action **Set Form Availability** Sets when a form is open for submissions: the date it opens, the date it closes, and the message shown while it is unavailable. - Action **Update Entry** Updates an existing entry on a form, changing only the field values you supply. - Trigger **New Campaign** Triggers when a new campaign is created in a Google Ads account. - Action **Create Customer List** Creates a Customer Match audience list in a Google Ads account. - Action **Find Campaign** Finds Google Ads campaigns whose name exactly matches the name given. - Action **Get Campaign** Returns one Google Ads campaign by its id, with its status, type, dates and daily budget. - Action **Get Campaign Performance Report** Returns cost, impressions, clicks and conversions for each campaign in a Google Ads account, one row per campaign per day, for a date range. - Action **List Accessible Customers** Returns the Google Ads customer account ids the connected user can access directly. - Action **List Campaigns** Returns every campaign in a Google Ads account that has not been removed, with status, type, dates and daily budget. - Action **List Customer Lists** Returns the Customer Match audience lists in a Google Ads account. - Action **Set Campaign Status** Pauses or enables a Google Ads campaign. - Action **Update Campaign Budget** Changes the daily amount of a Google Ads campaign budget. ## Each app on its own - [ **Cognito Forms** Cognito Forms is an easy-to-use form builder that allows users to quickly build a form, include it on their...](https://apiant.ai/connections/cognito-forms) - [ **Google Ads** Google Ads is Google's online advertising platform for search, display, video and shopping campaigns.](https://apiant.ai/connections/google-ads) Reviews ## What our customers say ## More from Cognito Forms - [ **Cognito Forms to HubSpot** HubSpot is your all-in-one stop for all of your marketing software needs.](https://apiant.ai/connect/cognito-forms-to-hubspot) - [ **Cognito Forms to Salesforce** Salesforce is a leading enterprise customer relationship management (CRM) platform.](https://apiant.ai/connect/cognito-forms-to-salesforce) - [ **Cognito Forms to Slack** Slack is a messaging platform for teams. Post messages, manage channels, users, reminders, and react to...](https://apiant.ai/connect/cognito-forms-to-slack) - [ **Cognito Forms to Google Sheets** Google Sheets is Google's online spreadsheet app for creating, editing and sharing spreadsheets.](https://apiant.ai/connect/cognito-forms-to-google-sheets) - [ **Cognito Forms to Gmail** Gmail is Google’s email service, featuring spam protection, search functions, and seamless integration with...](https://apiant.ai/connect/cognito-forms-to-gmail) - [ **Cognito Forms to Google Calendar** Google Calendar is a time management tool providing scheduling features, event reminders, and integration...](https://apiant.ai/connect/cognito-forms-to-google-calendar) ## More into Google Ads - [ **Gmail to Google Ads** Gmail is Google’s email service, featuring spam protection, search functions, and seamless integration with...](https://apiant.ai/connect/gmail-to-google-ads) - [ **ActiveCampaign to Google Ads** ActiveCampaign is a marketing automation, email marketing, and CRM platform.](https://apiant.ai/connect/activecampaign-to-google-ads) - [ **Airtable to Google Ads** Organize anything with Airtable, a modern database created for everyone.](https://apiant.ai/connect/airtable-to-google-ads) - [ **Asana to Google Ads** Asana is a collaborative information manager for workspace.](https://apiant.ai/connect/asana-to-google-ads) - [ **ClickUp to Google Ads** ClickUp is an all-in-one app to plan, track, and manage your work in a beautifully intuitive environment.](https://apiant.ai/connect/clickup-to-google-ads) - [ **Discord to Google Ads** Discord is an all-in-one voice and text chat for gamers.](https://apiant.ai/connect/discord-to-google-ads) Questions ## Cognito Forms and Google Ads, answered ### ### What can start an automation from Cognito Forms? Any of Cognito Forms's 2 triggers in the catalog, including New Entry and Updated Entry. Describe the moment in plain language and your agent picks the right one. ### ### What can your agent do in Google Ads when something happens in Cognito Forms? Any of Google Ads's 9 actions, including Create Customer List, Update Campaign Budget, Find Campaign and Get Campaign. Your agent maps the data both ways and tests every scenario before it ships. ### ### Can it also run from Google Ads to Cognito Forms? Yes. When something happens in Google Ads, your agent can act in Cognito Forms too. This page covers both directions: Google Ads's triggers and Cognito Forms's actions are listed here as well. ### ### Do I have to build a connector for Cognito Forms or Google Ads? No. Both are in the catalog with their triggers and actions. You describe the automation; your agent builds it, tests every scenario and keeps it running. ### ### Can my AI client use Cognito Forms and Google Ads without building an automation? Yes. With your AI client connected to APIANT, ask it to do something in either app once and it runs that action on the spot. Ask for an automation and your agent builds it, tests every scenario and keeps it running. One connection covers both. ### ### What happens when something fails? Your agent works that out for you. It plans the failure paths along with the happy path, then tests every scenario before it ships. ### ### Is there a free plan? Yes. Every plan includes the agent, including free, and building from your own AI client spends no assistant credits.