---
title: "Connect CNBC and SQL Server - APIANT.ai"
description: "When \"New Top Story\" fires in CNBC, your agent runs \"Add Row\" in SQL Server, or \"New or Updated Row\" in SQL Server to \"Top Stories\" in CNBC."
canonical: "https://apiant.ai/connect/cnbc-to-sql-server"
---

# Connect CNBC and SQL Server

When **New Top Story** fires in [CNBC](https://apiant.ai/connections/cnbc), your agent runs **Add Row** in [SQL Server](https://apiant.ai/connections/sql-server), or **New or Updated Row** in SQL Server to **Top Stories** in CNBC. Describe the whole flow and it is built, tested on every scenario and kept running.

CNBC **1** trigger CNBC **1** action SQL Server **4** triggers SQL Server **7** actions

What the catalog holds today. Ask for anything missing and your agent reads the API documentation and adds it.

## What do you want CNBC and SQL Server to do together?

Give your AI client this address.

`https://mcp.apiant.ai`

One connection does both: ask your client to act in an app once, or have it build an automation that keeps running. Any client that takes a remote MCP server. Nothing to install. Create your free account, then sign in once in your browser.

### Set it up in your client

### Claude Code

Run this in the directory you want to work in.

`claude mcp add --transport http -s project apiant-ai https://mcp.apiant.ai`

Start Claude Code there, approve the server, and sign in in the browser page it opens.

[Claude Code guide (opens in a new tab)](https://apiant.ai/docs/mcp/claude-code)

### Claude, web and desktop

Open Customize, then Connectors, then Add custom connector, and paste the address. On Team and Enterprise an owner adds it first.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Cursor

Add the address to your MCP configuration as a server URL. Cursor signs you in in your browser.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Zed

Open Settings, then AI, then MCP Servers, then Add Server, then Add Remote Server.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Codex and the ChatGPT desktop app

Open Settings, then MCP servers, then Add server, and choose Streamable HTTP. From the terminal, Codex takes the address with its own add command and then signs you in.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Any other MCP client

Paste the address where the client asks for a remote MCP server URL, and name the server apiant-ai where it lets you. APIANT's skills reach the client over the same connection.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

CNBC publishes business, markets and earnings stories through its public feeds, and SQL Server holds the tables your team actually reports on. Joining them lets a new CNBC story land in a table as a row, and lets rows in SQL Server decide which CNBC categories or companies you go and read about. The agent builds the flow, tests every scenario and keeps it running.

Example flows

## What CNBC and SQL Server can do together

### From CNBC to SQL Server

- When **New Top Story** in CNBC then **Add Row** in SQL Server
- When **New Top Story** in CNBC then **Find Row via Custom Query** in SQL Server

### From SQL Server to CNBC

- When **New or Updated Row** in SQL Server then **Top Stories** in CNBC

Starting points drawn from the triggers and actions in the catalog today. Describe the flow you need, at any depth, and your agent builds it and tests every scenario before it ships.

Everything your agent can do with CNBC and SQL Server

## Triggers and actions 5 triggers · 8 actions

- Trigger

**New Top Story**

Fires when a new story is published in a CNBC category feed.

- Action

**Top Stories**

Fetch the latest CNBC stories for a news category, optionally filtered by search text.

- Trigger

**New or Updated Row**

Triggers when a new row is added or modified.

- Trigger

**New or Updated Row (Custom Query)**

Fires for each new or changed row returned by a SELECT statement you write against the connected SQL Server database.

- Trigger

**New Row**

Triggers when you add a new row.

- Trigger

**New Table**

Fires when a new table appears in the connected SQL Server database.

- Action

**Add Row**

Add one row to a table on the connected SQL Server database.

- Action

**Delete Row**

Delete the rows in a table whose chosen column equals a value.

- Action

**Find Row**

Find the first row in a table whose chosen column matches a value.

- Action

**Find Rows via Custom Query**

Runs a SELECT statement you write against the connected SQL Server database and returns every row it matches.

- Action

**Find Row via Custom Query**

Runs a SELECT statement you write against the connected SQL Server database and returns the first row it matches.

- Action

**Run Custom Statement**

Runs a statement you write against the connected SQL Server database that changes data rather than returning rows, and reports how many rows it changed.

- Action

**Update Row**

Change column values on every row of a table whose chosen column matches a value.

## Each app on its own

- [ **CNBC** Get the latest business news, stock market, financial and earnings stories from CNBC's public RSS feeds.](https://apiant.ai/connections/cnbc)
- [ **SQL Server** Connect directly to a Microsoft SQL Server database and run SQL statements from your automations.](https://apiant.ai/connections/sql-server)

Reviews

## What our customers say

## More from CNBC

- [ **CNBC to Slack** Slack is a messaging platform for teams. Post messages, manage channels, users, reminders, and react to...](https://apiant.ai/connect/cnbc-to-slack)
- [ **CNBC to Mailchimp** Mailchimp marketing automation and email platform.](https://apiant.ai/connect/cnbc-to-mailchimp)
- [ **CNBC to Stripe** Stripe is a payment processing platform for online businesses.](https://apiant.ai/connect/cnbc-to-stripe)
- [ **CNBC to Shopify** Shopify is a commerce platform for online stores and retail point-of-sale.](https://apiant.ai/connect/cnbc-to-shopify)
- [ **CNBC to QuickBooks Online** QuickBooks Online accounting — manage customers, invoices, bills, payments, vendors, expenses, and more via...](https://apiant.ai/connect/cnbc-to-quickbooks-online)
- [ **CNBC to Pipedrive** Pipedrive is a sales CRM and pipeline management tool.](https://apiant.ai/connect/cnbc-to-pipedrive)

## More into SQL Server

- [ **HubSpot to SQL Server** HubSpot is your all-in-one stop for all of your marketing software needs.](https://apiant.ai/connect/hubspot-to-sql-server)
- [ **Slack to SQL Server** Slack is a messaging platform for teams. Post messages, manage channels, users, reminders, and react to...](https://apiant.ai/connect/slack-to-sql-server)
- [ **Mailchimp to SQL Server** Mailchimp marketing automation and email platform.](https://apiant.ai/connect/mailchimp-to-sql-server)
- [ **Shopify to SQL Server** Shopify is a commerce platform for online stores and retail point-of-sale.](https://apiant.ai/connect/shopify-to-sql-server)
- [ **QuickBooks Online to SQL Server** QuickBooks Online accounting — manage customers, invoices, bills, payments, vendors, expenses, and more via...](https://apiant.ai/connect/quickbooks-online-to-sql-server)
- [ **Pipedrive to SQL Server** Pipedrive is a sales CRM and pipeline management tool.](https://apiant.ai/connect/pipedrive-to-sql-server)

Questions

## CNBC and SQL Server, answered

###

### How do we avoid storing the same CNBC story twice in SQL Server?

Before writing anything, the flow can run a Find Row via Custom Query against your table using the story link, and only add a row when nothing comes back. If a row already exists, it can update that row instead of inserting a duplicate.

###

### Can a change in our database pull news from CNBC?

Yes. A new row, a new or updated row, or a row returned by your own SELECT statement can start the flow, and the Top Stories action then fetches the latest CNBC stories for a category, optionally filtered by search text such as a company name.

###

### What can start an automation from CNBC?

Any of CNBC's 1 trigger in the catalog, including New Top Story. Describe the moment in plain language and your agent picks the right one.

###

### What can your agent do in SQL Server when something happens in CNBC?

Any of SQL Server's 7 actions, including Add Row, Find Row via Custom Query, Run Custom Statement and Update Row. Your agent maps the data both ways and tests every scenario before it ships.

###

### Can it also run from SQL Server to CNBC?

Yes. When something happens in SQL Server, your agent can act in CNBC too. This page covers both directions: SQL Server's triggers and CNBC's actions are listed here as well.

###

### Do I have to build a connector for CNBC or SQL Server?

No. Both are in the catalog with their triggers and actions. You describe the automation; your agent builds it, tests every scenario and keeps it running.

###

### Can my AI client use CNBC and SQL Server without building an automation?

Yes. With your AI client connected to APIANT, ask it to do something in either app once and it runs that action on the spot. Ask for an automation and your agent builds it, tests every scenario and keeps it running. One connection covers both.

###

### What happens when something fails?

Your agent works that out for you. It plans the failure paths along with the happy path, then tests every scenario before it ships.

###

### Is there a free plan?

Yes. Every plan includes the agent, including free, and building from your own AI client spends no assistant credits.
