Integration
Connect CMS Max to Retell AI
When New Form Submission fires in CMS Max, your agent runs Add Agent in Retell AI. Describe the whole flow and it is built, tested on every scenario and kept running.
What the catalog holds today. Ask for anything missing and your agent reads the API documentation and adds it.
Build solutions, not workarounds.
What do you want CMS Max and Retell AI to do together?
Ask the assistant
Connect your AI client
Give your AI client this address.
https://mcp.apiant.aiOne connection does both: ask your client to act in an app once, or have it build an automation that keeps running. Any client that takes a remote MCP server. Nothing to install. Create your free account, then sign in once in your browser.
Set it up in your client
Claude Code
Run this in the directory you want to work in.
claude mcp add --transport http -s project apiant-ai https://mcp.apiant.aiStart Claude Code there, approve the server, and sign in in the browser page it opens.
Claude Code guide (opens in a new tab)Claude, web and desktop
Open Customize, then Connectors, then Add custom connector, and paste the address. On Team and Enterprise an owner adds it first.
Setup guide (opens in a new tab)Cursor
Add the address to your MCP configuration as a server URL. Cursor signs you in in your browser.
Setup guide (opens in a new tab)Zed
Open Settings, then AI, then MCP Servers, then Add Server, then Add Remote Server.
Setup guide (opens in a new tab)Codex and the ChatGPT desktop app
Open Settings, then MCP servers, then Add server, and choose Streamable HTTP. From the terminal, Codex takes the address with its own add command and then signs you in.
Setup guide (opens in a new tab)Grok
Open grok.com/connectors, choose New Connector, then Custom, and paste the address. Grok signs you in in your browser.
Setup guide (opens in a new tab)Any other MCP client
Paste the address where the client asks for a remote MCP server URL, and name the server apiant-ai where it lets you. APIANT's skills reach the client over the same connection.
Setup guide (opens in a new tab)Example flows
What CMS Max can start in Retell AI
When New Form Submission in CMS Max
then Add Agent in Retell AI
When New Order in CMS Max
then Create Knowledge Base in Retell AI
Starting points drawn from the triggers and actions in the catalog today. Describe the flow you need, at any depth, and your agent builds it and tests every scenario before it ships.
Everything your agent can do with CMS Max and Retell AI
Triggers and actions 4 triggers · 103 actions
Trigger
New Form SubmissionTriggers when a new form submission is created in CMS Max.
Trigger
New OrderTriggers when a new order is created in CMS Max.
Trigger
New ProductTriggers when a new product is created in CMS Max.
Trigger
New UserTriggers when a new user is created in CMS Max.
Action
Add Variant OptionAdd a new option to a variant.
Action
Archive Blog PostArchive (soft delete) a blog.
Action
Archive EventArchive (soft delete) an event and its occurrences.
Action
Archive PageArchive (soft delete) a page.
Action
Archive ProductArchive (soft delete) a product.
Action
Count OrdersGet the count of all orders for the tenant.
Action
Count ProductsGet total count of products with optional filtering.
Action
Create Blog PostCreate a new blog.
Action
Create CategoryCreate a new category.
Action
Create CouponCreate a new coupon.
Action
Create Event CategoryCreate an event category.
Action
Create Event LocationCreate an event venue.
Action
Create Gift CardCreate a gift card.
Action
Create PageCreate a new page.
Action
Create ProductCreate a new product.
Action
Create UserCreate a new user.
Action
Create VariantCreate a new variant.
Action
Delete BrandDelete a brand (soft delete).
Action
Delete CategoryDelete a category (soft delete).
Action
Delete FileDelete a file.
Action
Delete ImageDelete an image.
Action
Delete Product VariationDelete a product variation.
Action
Delete RedirectDelete a redirect.
Action
Delete UserDelete a user.
Action
Delete VariantDelete a variant.
Action
Delete Variant OptionDelete a variant option.
Action
Get Blog PostGet a single blog by ID.
Action
Get BrandGet a single brand by ID.
Action
Get CategoryGet a single category by ID.
Action
Get FormGet a single form by ID.
Action
Get Form SubmissionGet a single form submission by ID.
Action
Get PageGet a single page by ID.
Action
Get ProductGet a single product by ID.
Action
Get Product VariationGet a single product variation.
Action
Get RedirectGet a single redirect.
Action
Get UserGet a single user.
Action
Get VariantGet a single variant by ID.
Action
List Blog PostsGet paginated list of blogs with optional filtering.
Action
List BrandsGet paginated list of brands with optional filtering.
Action
List CategoriesGet paginated list of categories with optional filtering.
Action
List Event CategoriesGet paginated list of event categories.
Action
List Event LocationsGet paginated list of event venues.
Action
List EventsGet paginated list of events with optional filtering.
Action
List FormsGet paginated list of forms.
Action
List Form SubmissionsGet paginated list of form submissions.
Action
List Fulfillment MethodsGet list of available fulfillment methods.
Action
List GTIN TypesGet list of available GTIN types.
Action
List OrdersGet paginated list of orders with optional filtering.
Action
List PagesGet paginated list of pages with optional filtering.
Action
List Product Option ConfigurationsList a product's option configurations and their prices.
Action
List ProductsGet paginated list of products with optional filtering.
Action
List Product VariationsList all variations for a specific product.
Action
List RedirectsList redirects, newest first.
Action
List UsersList all users.
Action
List VariantsList all variants with their options.
Action
Unarchive Blog PostUnarchive (restore) a soft deleted blog.
Action
Unarchive BrandUnarchive (restore) a soft deleted brand.
Action
Unarchive CategoryUnarchive (restore) a soft deleted category.
Action
Unarchive EventUnarchive (restore) a soft deleted event.
Action
Unarchive PageUnarchive (restore) a soft deleted page.
Action
Unarchive ProductUnarchive (restore) a soft deleted product.
Action
Update Blog PostUpdate an existing blog.
Action
Update BrandUpdate an existing brand.
Action
Update CategoryUpdate an existing category.
Action
Update CouponUpdate a coupon, including its applicability criteria.
Action
Update Order StatusUpdate an order's status.
Action
Update PageUpdate an existing page.
Action
Update Product Option Configuration PricesChange the prices of a product's option configurations.
Action
Update Product VariationUpdate a product variation.
Action
Update RedirectChange where a redirect points.
Action
Update UserUpdate a user.
Action
Update VariantUpdate an existing variant.
Action
Update Variant OptionUpdate a variant option.
Action
Upload FileUpload a file.
Action
Upload ImageStore a new image.
Action
Upload Image From URLStore a new image from a URL.
Action
Add AgentCreate a new Retell AI voice agent attached to a response engine (Retell LLM, custom LLM, or conversation flow) and a voice.
Action
Create Knowledge BaseCreate a new Retell AI knowledge base from texts, URLs and/or a file.
Action
Create Retell LLMCreate a new Retell LLM Response Engine that can be attached to an agent. This is used to generate response output for the agent.
Action
Delete AgentDeletes an existing Retell AI agent, including all of its versions.
Action
Delete Knowledge BaseDelete an existing knowledge base.
Action
Delete Phone NumberDelete a phone number from your Retell AI account.
Action
Delete Retell LLMDelete a Retell LLM response engine.
Action
Get a CallRetrieves the full details of a Retell AI call (phone or web): status, transcript, recording links, post-call analysis, cost and latency.
Action
Get an AgentRetrieve the full configuration of a Retell AI voice agent.
Action
Get a Phone NumberRetrieve the details of one phone number in your Retell AI account, including its bound agents, nickname and webhook settings.
Action
Get a Retell LLMRetrieve the details of a Retell LLM response engine, including its prompt, model, tools and states.
Action
Get a VoiceRetrieve the details of a single Retell AI voice: its name, provider, accent, gender, age and a preview audio link.
Action
Get ConcurrencyGets your Retell AI organization's current number of ongoing calls and its concurrency limits.
Action
Get Knowledge BaseRetrieve the details of a knowledge base, including its processing status and sources.
Action
Import Phone NumberImport a phone number from your own telephony provider (for example a Twilio elastic SIP trunk) into Retell AI and optionally bind agents to it.
Action
List AgentsLists the voice and chat agents in the Retell AI account, optionally filtered by channel or by a name/id search.
Action
List CallsList calls in the Retell AI account, newest first by default, optionally filtered by agent, status, direction, numbers, time range and more. Returns up to 1000 calls; transcripts and recording URLs are not included (use Get a Call for those).
Action
List Knowledge BasesList all knowledge bases in the Retell AI account.
Action
List Phone NumbersLists the phone numbers in your Retell AI account (up to 1000).
Action
List Retell LLMsLists the Retell LLM response engines in the account.
Action
List VoicesList all voices available to the Retell AI account.
Action
Make a Phone CallStart a new outbound phone call from one of your Retell numbers, handled by a Retell voice agent.
Action
Register Phone CallRegister a phone call placed through your own (custom) telephony, so Retell issues a call id your telephony can connect the audio to.
Action
Update AgentUpdates an existing Retell AI voice agent's latest draft version. Only the fields you fill in are changed.
Action
Update CallUpdate the metadata, data storage setting or custom attributes of an existing Retell AI call.
Action
Update Phone NumberUpdates the agents, nickname, webhooks, country restrictions, SIP trunk and fallback settings of a phone number in Retell AI. Only the fields you fill in are changed.
Action
Update Retell LLMUpdate an existing Retell LLM response engine's configuration (prompt, model, etc).
No trigger or action matches that. Ask your agent to add it: it reads the API documentation and builds what you describe.
Each app on its own
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Questions
CMS Max and Retell AI, answered
What can start an automation from CMS Max?
Any of CMS Max's 4 triggers in the catalog, including New Form Submission, New Order, New Product and New User. Describe the moment in plain language and your agent picks the right one.
What can your agent do in Retell AI when something happens in CMS Max?
Any of Retell AI's 27 actions, including Create Knowledge Base, Create Retell LLM, Update Agent and Update Call. Your agent maps the data both ways and tests every scenario before it ships.
Can it also run from Retell AI to CMS Max?
Retell AI has no triggers in the catalog today, so automations start in CMS Max. If you need the other direction, ask: your agent reads Retell AI's API documentation and adds it.
Do I have to build a connector for CMS Max or Retell AI?
No. Both are in the catalog with their triggers and actions. You describe the automation; your agent builds it, tests every scenario and keeps it running.
Can my AI client use CMS Max and Retell AI without building an automation?
Yes. With your AI client connected to APIANT, ask it to do something in either app once and it runs that action on the spot. Ask for an automation and your agent builds it, tests every scenario and keeps it running. One connection covers both.
What happens when something fails?
Your agent works that out for you. It plans the failure paths along with the happy path, then tests every scenario before it ships.
Is there a free plan?
Yes. Every plan includes the agent, including free, and building from your own AI client spends no assistant credits.