---
title: "Connect Bread & Butter to Retell AI - APIANT.ai"
description: "When \"New Authentication\" fires in Bread & Butter, your agent runs \"Add Agent\" in Retell AI."
canonical: "https://apiant.ai/connect/bread-butter-to-retell-ai"
---

# Connect Bread & Butter to Retell AI

When **New Authentication** fires in [Bread & Butter](https://apiant.ai/connections/bread-butter), your agent runs **Add Agent** in [Retell AI](https://apiant.ai/connections/retell-ai). Describe the whole flow and it is built, tested on every scenario and kept running.

Bread & Butter **6** triggers Bread & Butter **23** actions Retell AI **27** actions

What the catalog holds today. Ask for anything missing and your agent reads the API documentation and adds it.

## What do you want Bread & Butter and Retell AI to do together?

Give your AI client this address.

`https://mcp.apiant.ai`

One connection does both: ask your client to act in an app once, or have it build an automation that keeps running. Any client that takes a remote MCP server. Nothing to install. Create your free account, then sign in once in your browser.

### Set it up in your client

### Claude Code

Run this in the directory you want to work in.

`claude mcp add --transport http -s project apiant-ai https://mcp.apiant.ai`

Start Claude Code there, approve the server, and sign in in the browser page it opens.

[Claude Code guide (opens in a new tab)](https://apiant.ai/docs/mcp/claude-code)

### Claude, web and desktop

Open Customize, then Connectors, then Add custom connector, and paste the address. On Team and Enterprise an owner adds it first.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Cursor

Add the address to your MCP configuration as a server URL. Cursor signs you in in your browser.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Zed

Open Settings, then AI, then MCP Servers, then Add Server, then Add Remote Server.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Codex and the ChatGPT desktop app

Open Settings, then MCP servers, then Add server, and choose Streamable HTTP. From the terminal, Codex takes the address with its own add command and then signs you in.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

### Any other MCP client

Paste the address where the client asks for a remote MCP server URL, and name the server apiant-ai where it lets you. APIANT's skills reach the client over the same connection.

[Setup guide (opens in a new tab)](https://apiant.ai/docs/mcp)

Example flows

## What Bread & Butter can start in Retell AI

- When **New Authentication** in Bread & Butter then **Add Agent** in Retell AI
- When **New Contact Us Submission** in Bread & Butter then **Create Knowledge Base** in Retell AI

Starting points drawn from the triggers and actions in the catalog today. Describe the flow you need, at any depth, and your agent builds it and tests every scenario before it ships.

Everything your agent can do with Bread & Butter and Retell AI

## Triggers and actions 6 triggers · 50 actions

- Trigger

**New Authentication**

Triggers every time a user signs in.

- Trigger

**New Contact Us Submission**

Triggers when a user submits the Contact Us tool.

- Trigger

**New Custom Fields**

Triggers when a user submits the Custom Fields for Registration.

- Trigger

**New Custom User Event**

Triggers when a user subscribes to custom events, selected in the triggers section below.

- Trigger

**New Email Captured**

Triggers when a user enters their email address, or signs in with SSO for the first time.

- Trigger

**New Profile Verified**

Triggers when a user signs in for the first time.

- Action

**Add contact us submission**

Records a Contact Us submission from a visitor's device in a Bread & Butter app.

- Action

**Add event**

Records an event (such as a page view or custom event code) for a device in a Bread & Butter app.

- Action

**Add form submission**

Records a form submission from a visitor's device in a Bread & Butter app, capturing their email, name and any extra form fields.

- Action

**Add lead list**

Creates a lead list in a Bread & Butter app from a set of leads, returning the new list with its lead count and credit quote.

- Action

**Add tag**

Creates a new tag in a Bread & Butter app.

- Action

**Add user custom values**

Saves custom field values (key/value pairs) for a visitor in a Bread & Butter app.

- Action

**Create custom event definition**

Creates a custom event definition in a Bread & Butter app, which users can then trigger and which can be subscribed to.

- Action

**Create webhook**

Subscribes a webhook URL to a Bread & Butter event so Bread & Butter posts each new occurrence to it. Returns the id of the new subscription.

- Action

**Delete tag**

Deletes a tag from a Bread & Butter app.

- Action

**Get credit balance**

Returns the credit balance for a Bread & Butter app, including credits used this period, the monthly allowance and pending enrichments.

- Action

**Get device profile**

Returns the sign-in options and the visitor's profile state for one registered device.

- Action

**Get lead list**

Returns a Bread & Butter lead list by its ID, including its processing status, lead counts and credit usage.

- Action

**Identify user**

Identifies an anonymous visitor's device as a known person in a Bread & Butter app by attaching their email address and name.

- Action

**List app triggers**

Returns the triggers set up in a Bread & Butter app, including webhook subscriptions, with their kind, filters and activity state.

- Action

**List custom event definitions**

Returns the event definitions configured in a Bread & Butter app, optionally filtered to enabled or disabled ones.

- Action

**List Events**

Returns the events recorded in a Bread & Butter app — sign-ins, page views, custom events, form submissions and more — optionally narrowed to one user or a date range.

- Action

**List lead lists**

Returns all lead lists in a Bread & Butter app, including each list's status, lead counts and credit usage.

- Action

**List tags**

Returns every tag defined in a Bread & Butter app, with each tag's id and name.

- Action

**List user events**

Returns the page views and events (sign-ins, custom events, form submissions and more) a user recorded during one of their sessions in a Bread & Butter app.

- Action

**List users**

Returns the users (visitors and leads) recorded in a Bread & Butter app, optionally narrowed to one email address or user state.

- Action

**List user sessions**

Lists the sessions of one Bread & Butter user, newest first, with each session's ID, start time, location, device and page view count.

- Action

**Record external authentication**

Records that a visitor signed in through your own login system, linking their device to the user with that email address.

- Action

**Update user lead status**

Updates a user's lead status in a Bread & Butter app by setting their lead status rank.

- Action

**Add Agent**

Create a new Retell AI voice agent attached to a response engine (Retell LLM, custom LLM, or conversation flow) and a voice.

- Action

**Create Knowledge Base**

Create a new Retell AI knowledge base from texts, URLs and/or a file.

- Action

**Create Retell LLM**

Create a new Retell LLM Response Engine that can be attached to an agent. This is used to generate response output for the agent.

- Action

**Delete Agent**

Deletes an existing Retell AI agent, including all of its versions.

- Action

**Delete Knowledge Base**

Delete an existing knowledge base.

- Action

**Delete Phone Number**

Delete a phone number from your Retell AI account.

- Action

**Delete Retell LLM**

Delete a Retell LLM response engine.

- Action

**Get a Call**

Retrieves the full details of a Retell AI call (phone or web): status, transcript, recording links, post-call analysis, cost and latency.

- Action

**Get an Agent**

Retrieve the full configuration of a Retell AI voice agent.

- Action

**Get a Phone Number**

Retrieve the details of one phone number in your Retell AI account, including its bound agents, nickname and webhook settings.

- Action

**Get a Retell LLM**

Retrieve the details of a Retell LLM response engine, including its prompt, model, tools and states.

- Action

**Get a Voice**

Retrieve the details of a single Retell AI voice: its name, provider, accent, gender, age and a preview audio link.

- Action

**Get Concurrency**

Gets your Retell AI organization's current number of ongoing calls and its concurrency limits.

- Action

**Get Knowledge Base**

Retrieve the details of a knowledge base, including its processing status and sources.

- Action

**Import Phone Number**

Import a phone number from your own telephony provider (for example a Twilio elastic SIP trunk) into Retell AI and optionally bind agents to it.

- Action

**List Agents**

Lists the voice and chat agents in the Retell AI account, optionally filtered by channel or by a name/id search.

- Action

**List Calls**

List calls in the Retell AI account, newest first by default, optionally filtered by agent, status, direction, numbers, time range and more. Returns up to 1000 calls; transcripts and recording URLs are not included (use Get a Call for those).

- Action

**List Knowledge Bases**

List all knowledge bases in the Retell AI account.

- Action

**List Phone Numbers**

Lists the phone numbers in your Retell AI account (up to 1000).

- Action

**List Retell LLMs**

Lists the Retell LLM response engines in the account.

- Action

**List Voices**

List all voices available to the Retell AI account.

- Action

**Make a Phone Call**

Start a new outbound phone call from one of your Retell numbers, handled by a Retell voice agent.

- Action

**Register Phone Call**

Register a phone call placed through your own (custom) telephony, so Retell issues a call id your telephony can connect the audio to.

- Action

**Update Agent**

Updates an existing Retell AI voice agent's latest draft version. Only the fields you fill in are changed.

- Action

**Update Call**

Update the metadata, data storage setting or custom attributes of an existing Retell AI call.

- Action

**Update Phone Number**

Updates the agents, nickname, webhooks, country restrictions, SIP trunk and fallback settings of a phone number in Retell AI. Only the fields you fill in are changed.

- Action

**Update Retell LLM**

Update an existing Retell LLM response engine's configuration (prompt, model, etc).

## Each app on its own

- [ **Bread & Butter** Augment your lead funnel with first-party data.](https://apiant.ai/connections/bread-butter)
- [ **Retell AI** Retell AI is a conversation intelligence platform that turns customer calls into actionable insights.](https://apiant.ai/connections/retell-ai)

Reviews

## What our customers say

## More from Bread & Butter

- [ **Bread & Butter to HubSpot** HubSpot is your all-in-one stop for all of your marketing software needs.](https://apiant.ai/connect/bread-butter-to-hubspot)
- [ **Bread & Butter to Salesforce** Salesforce is a leading enterprise customer relationship management (CRM) platform.](https://apiant.ai/connect/bread-butter-to-salesforce)
- [ **Bread & Butter to Slack** Slack is a messaging platform for teams. Post messages, manage channels, users, reminders, and react to...](https://apiant.ai/connect/bread-butter-to-slack)
- [ **Bread & Butter to Google Sheets** Google Sheets](https://apiant.ai/connect/bread-butter-to-google-sheets)
- [ **Bread & Butter to Gmail** Gmail is Google’s email service, featuring spam protection, search functions, and seamless integration with...](https://apiant.ai/connect/bread-butter-to-gmail)
- [ **Bread & Butter to Google Calendar** Google Calendar is a time management tool providing scheduling features, event reminders, and integration...](https://apiant.ai/connect/bread-butter-to-google-calendar)

## More into Retell AI

- [ **HubSpot to Retell AI** HubSpot is your all-in-one stop for all of your marketing software needs.](https://apiant.ai/connect/hubspot-to-retell-ai)
- [ **Salesforce to Retell AI** Salesforce is a leading enterprise customer relationship management (CRM) platform.](https://apiant.ai/connect/salesforce-to-retell-ai)
- [ **Slack to Retell AI** Slack is a messaging platform for teams. Post messages, manage channels, users, reminders, and react to...](https://apiant.ai/connect/slack-to-retell-ai)
- [ **Google Sheets to Retell AI** Google Sheets](https://apiant.ai/connect/google-sheets-to-retell-ai)
- [ **Gmail to Retell AI** Gmail is Google’s email service, featuring spam protection, search functions, and seamless integration with...](https://apiant.ai/connect/gmail-to-retell-ai)
- [ **Google Calendar to Retell AI** Google Calendar is a time management tool providing scheduling features, event reminders, and integration...](https://apiant.ai/connect/google-calendar-to-retell-ai)

Questions

## Bread & Butter and Retell AI, answered

###

### What can start an automation from Bread & Butter?

Any of Bread & Butter's 6 triggers in the catalog, including New Authentication, New Contact Us Submission, New Custom Fields and New Custom User Event. Describe the moment in plain language and your agent picks the right one.

###

### What can your agent do in Retell AI when something happens in Bread & Butter?

Any of Retell AI's 27 actions, including Create Knowledge Base, Create Retell LLM, Update Agent and Update Call. Your agent maps the data both ways and tests every scenario before it ships.

###

### Can it also run from Retell AI to Bread & Butter?

Retell AI has no triggers in the catalog today, so automations start in Bread & Butter. If you need the other direction, ask: your agent reads Retell AI's API documentation and adds it.

###

### Do I have to build a connector for Bread & Butter or Retell AI?

No. Both are in the catalog with their triggers and actions. You describe the automation; your agent builds it, tests every scenario and keeps it running.

###

### Can my AI client use Bread & Butter and Retell AI without building an automation?

Yes. With your AI client connected to APIANT, ask it to do something in either app once and it runs that action on the spot. Ask for an automation and your agent builds it, tests every scenario and keeps it running. One connection covers both.

###

### What happens when something fails?

Your agent works that out for you. It plans the failure paths along with the happy path, then tests every scenario before it ships.

###

### Is there a free plan?

Yes. Every plan includes the agent, including free, and building from your own AI client spends no assistant credits.
